• Title/Summary/Keyword: 케이프

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The Effects of Servicescapes in Korean Restaurants on Customers' Experiential Value, Pleasure feeling and Customer Satisfaction (국내 한식당의 서비스스케이프가 고객의 경험적 가치, 감정적 반응 및 고객 만족도에 미치는 영향에 관한 연구)

  • Jung, Hyo-Sun;Yoon, Hye-Hyun
    • Journal of the Korean Society of Food Culture
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    • v.25 no.1
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    • pp.36-46
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    • 2010
  • The purpose of this study was to investigate the effects of servicescapes in Korean restaurants on customers' experiential value, pleasure feeling and customer satisfaction. Based on a total of 550 samples obtained from empirical research, this study reviewed the reliability and fitness of research model using the Amos program. The relationships hypothesized in the model were tested simultaneously by using a structural equation model (SEM). The proposed model provided an adequate fit to the data, $\chi^2=406.097$ (df 130), p<.001, GFI .915, AGFI .889, RMR .042, NFI .955, CFI .969, RMSEA .062. SEM results showed that the servicescape showed a positive significant effect on customers' experiential value ($\beta=.808$, t=15.171, p<.001), and customers' experiential value had a positive significant effect on pleasure feeling ($\beta=.756$, t=10.616, p<.001). Also, customer's experiential value ($\beta=.391$, t=8.579, p<.001) and pleasure feeling ($\beta=.573$, t=13.091, p<.001) had a positive significant effects on customer satisfaction. Analysis of mediating roles showed that, the effect of servicescapes in Korean restaurants on customers' pleasure feeling was perfectly mediated by the customers' experiential value. Limitations of this study and future research directions are also discussed.

Effects of Perceived Price and Servicescape on Employee Service Quality, Food and Beverage Quality, and Customer Value in Daegu Korean Restaurants (대구 한식 외식업체에서의 가격과 서비스케이프가 종사원 서비스품질, 식음료품질, 및 고객가치에 미치는 영향에 관한 연구)

  • Ha, Dong-Hyun
    • Journal of the Korean Society of Food Culture
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    • v.25 no.5
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    • pp.578-588
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    • 2010
  • The purpose of this study was to investigate the effects of perceived price and servicescape on employee service quality, food and beverage quality, and customer value in Daegu Korean restaurants and to suggest methods for them to become the food mecca of Korea and the world. The samples for this study were customers of nine Korean restaurants in Daegu. A total of 368 questionnaires were analyzed with factor analysis, a reliability test, and a covariance structural analysis. The results showed that perceived price was positively related to employee service quality and food and beverage quality and that servicescape was positively related to employee service quality and food and beverage quality. However perceived price, servicescape, employee service quality, and food and beverage quality were not related to customer value. The reasons were that these factors did not influence perceived customer value in Daegu Korean restaurants. The Daegu municipal office should require these restaurants to develop distinguished employee service and food and beverage quality and conduct consistent marketing to Koreans and westerners, so that these restaurants can become the food mecca of Korea and the world.

A Study on Simscape based 6DOF Field Robot Simulation Model (Simscape 기반 6자유도 필드로봇 시뮬레이션 모델에 관한 연구)

  • Choi, Seong Woong;Kwak, Kyung Sin;Le, Quang Hoan;Yang, Soon Yong
    • Journal of Drive and Control
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    • v.19 no.2
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    • pp.1-10
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    • 2022
  • Field robots operate in various areas, including construction, agriculture, forestry and manufacturing. Typical tasks of field robots used in various areas include excavation, flattening, and demolition. Such tasks are often accomplished in narrow alleys or indoors. In the case of field robots, there is a limit to working in a small space. Thus, to compensate for these shortcomings, many field robots equipped with Tiltrotators have recently been observed. The advantages of Tiltrotator are improved task efficiency and reduced operating time by reducing unnecessary behavior. We need simulation models that can improve the ability of new people to work and simulate tasks in advance. Thus, in this paper, we developed a simscape-based simulation model and modeling of 6DOF systems for field robots equipped with Tiltrotator. Dynamic modeling of field robot 3D models using Simcape multibody and hydraulic systems of field robots using Simcape Hydraulics were modeled. We applied a PID controller to create a control system that operates along the input angle. Simulation results show that errors occur when comparing input and output angles, but overall, they move along input angles.

Effect of Modified Livecommercescapes on Repurchase Intention: Mediating Roles of Perceived Usefulness and Flow (수정된 라이브커머스 스케이프가 재구매의도에 미치는 영향: 지각된 유용성과 플로우의 매개역할 )

  • Sang-Min KIM;Jae-Myung HWANG;Young-Won KIM
    • The Korean Journal of Franchise Management
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    • v.15 no.2
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    • pp.17-37
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    • 2024
  • Purpose: This study used the SOR model to analyze the impact of live commerce's modified livecommercescape factors (interactivity, presence, playfulness, convenience, and broadcaster characteristics) on repurchase intention through usefulness and flow. Research design, data, and methodology: 1,149 respondents with live commerce purchase experience were collected through an online survey, and the collected data was analyzed with SPSS 25.0 and SmartPLS 4.0 statistical package programs. Results: Presence and playfulness were found to have the highest influence on flow and usefulness. In particular, Presence and broadcaster characteristics were found to be the factors that had the greatest influence on flow. Playfulness was found to have the greatest impact on usefulness, and two-way communication was found to have the lowest influence among the five servicescape factors. Broadcaster characteristics also affect flow but not usefulness, and convenience only affects usefulness and does not affect flow. Flow shows results that affect usefulness and repurchase intention. Conclusion: Our findings provide a richer understanding of causal relationships within the SOR framework, demonstrating that broadcaster characteristics, two-way communication, presence, and playfulness can influence flow, perceived usefulness, and, consequently, consumer purchasing behavior.

Connectedness of the dry bulk carrier market before and after COVID-19 (COVID-19 전후의 건화물선 시장의 연계성)

  • Jung, Dae-Sung;Choi, Ki-Hong
    • Journal of Korea Port Economic Association
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    • v.40 no.2
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    • pp.157-173
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    • 2024
  • This study analyzed the connectivity of the dry bulk carrier market before and after COVID-19 to examine the impact of COVID-19 on the global shipping market. Using the Quantile Time Frequency Connectedness methodology, we analyzed the dynamic connectedness of major dry bulk indices: the Capesize Index (BCI), Supramax Index (BSI), Panamax Index (BPI), and Handysize Index (BHSI). The results are as follows. First, the total spillover connectedness of the dry bulk carrier market increased during the entire period and in the short term after the outbreak of COVID-19, while it slightly decreased in the long term. Second, the roles among the indices changed according to market conditions, with COVID-19 causing the BPI to change from a net receiver to a net transmitter in the short term and the BSI in the long term, affecting net spillover connectedness. Third, it was observed that long-term connectivity tended to increase more than short-term connectedness under extreme conditions. Fourth, the phenomenon of strengthened connectedness under extreme market conditions was confirmed. These results provide important insights into understanding short-term market shocks and long-term stability trends, demonstrating that the connectedness among dry bulk carrier markets strengthens in global crisis situations such as COVID-19. This provides a basis for assessing the resilience and vulnerability of the shipping market and offers useful information for investors and policymakers in crisis management and investment strategy formulation.

Analysis of Price Fluctuation Factors in the Vessel Demolition Market : Focusing on India & Bangladesh (선박 해체시장 가격 변동 요인 분석 : 인디아, 방글라데시를 중심으로)

  • Lee ChongWoo;Jang Chul-Ho
    • Journal of Korea Port Economic Association
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    • v.39 no.4
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    • pp.243-254
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    • 2023
  • This study investigates the factors contributing to price fluctuations in the shipscrapping market, the final stage in a vessel's life cycle. Shipping companies make decisions on ship dismantling based on factors such as declining freight rates, increasing vessel age leading to higher costs, or compliance with new environmental regulations. Utilizing the FMOLS (Fully Modified Ordinary Least Squares) and VECM (Vector Error Correction Model) methodologies, the research explores the long-term elasticities of factors influencing shipscrapping prices and examines short-term causal relationships. Using a time series dataset spanning from December 2015 to April 2023, covering a total of 90 months, the study focuses on the shipscrapping prices of Capesize vessels in India and Bangladesh, which constitute a significant portion of the shipbreaking market. The findings indicate that, in the long term, shipscrapping prices are closely related to global scrap prices, 20-year-old secondhand Capesize vessel prices, newbuilding prices, and exchange rates. In terms of short-term causal relationships, an increase in global scrap prices induces a rise in shipscrapping prices, while the remaining variables do not contribute to such increases. Specifically, an escalation in shipscrapping prices is associated with increased prices of 20-year-old secondhand vessels, newbuilding prices, and exchange rates. However, the other variables do not show a significant influence on short-term increases in shipscrapping prices.

Preference Differences in Interior Images of Restaurants according to Lifestyles (라이프스타일 유형에 따른 레스토랑 실내이미지 선호도 차이에 관한 연구)

  • Kim, Tae-Hee;Park, Young-Seok
    • Journal of the Korean Home Economics Association
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    • v.43 no.10 s.212
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    • pp.69-79
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    • 2005
  • The purpose of this study was to determine restaurant patrons' preference differences in interior design style of restaurants according to their lifestyles. Written questionnaires were handed out to 500 adults in Seoul and surroundings and the results were sampled by convenience sampling. The questionnaire was composed of respondents' general characteristics, lifestyles, and preference for 10 types of interior design style. A total of 415 questionnaires were usable for data analysis, resulting in a response rate of $83\%$. To analyze the collected data, frequency, factor, reliability, quick clustering K- means and One-Way ANOVA analysis were conducted using SPSS 10.0. The results showed that there were preference differences in 10 types of interior design style of restaurants according to lifestyle types which were categorized into 4 groups. The conservative and self-convinced group showed the lowest preference scores in the 10 types of interior design style which are Romantic, Ethnic, Classic, High-Tech, Elegant, Country, Modem, Minimal, Natural, and Casual style. The quality life pursuing group and extroverted individuality groups showed the high preference scores in most of the styles, especially in the Classic and Elegant styles. The realistic self-centered group showed the highest preference scores in Casual style among the 4 groups. These study findings indicate that restaurants should take into account their patrons' lifestyles as a mean of market segmentation, and respond to their taste and preference when they have established suitable servicescape.

A Method for Automatic Detection of Character Encoding of Multi Language Document File (다중 언어로 작성된 문서 파일에 적용된 문자 인코딩 자동 인식 기법)

  • Seo, Min Ji;Kim, Myung Ho
    • KIISE Transactions on Computing Practices
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    • v.22 no.4
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    • pp.170-177
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    • 2016
  • Character encoding is a method for changing a document to a binary document file using the code table for storage in a computer. When people decode a binary document file in a computer to be read, they must know the code table applied to the file at the encoding stage in order to get the original document. Identifying the code table used for encoding the file is thus an essential part of decoding. In this paper, we propose a method for detecting the character code of the given binary document file automatically. The method uses many techniques to increase the detection rate, such as a character code range detection, escape character detection, character code characteristic detection, and commonly used word detection. The commonly used word detection method uses multiple word database, which means this method can achieve a much higher detection rate for multi-language files as compared with other methods. If the proportion of language is 20% less than in the document, the conventional method has about 50% encoding recognition. In the case of the proposed method, regardless of the proportion of language, there is up to 96% encoding recognition.

Evaluation of the Field Application of "Spontaneous Acoustic Field Reproduction System(SAFRS)" to Propose Soundscape (사운드스케이프 조성을 위한 능동형 음장조성시스템의 현장적용 평가)

  • Kook, Chan;Jang, Gil-Soo;Jeon, Ji-Hyeon
    • Transactions of the Korean Society for Noise and Vibration Engineering
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    • v.17 no.4 s.121
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    • pp.289-297
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    • 2007
  • SAFRS is the system designed to reproduce the harmonic sound into the space according to the environmental factors. Here the harmonic sound means the sound which judged by the subjective tests, and the methods were suggested in the former studies. In this research, SAFRS was applied into the Square of D University to evaluate and verify the effectiveness of the system and a few evaluations were carried out as follows; 1) sound perception, frequency, volume and harmony with the space, 2) images of the square and acoustic environment and 3) acoustic environment with existing sounds, fountain sound, produced sound by SAFRS, and both of them respectively. The results can be summarized as follows; 1) According to the evaluation on acoustic environment, no relationships were shown between the cognition of sounds produced by SAFRS and the frequency or volume, but inverse proportion was shown between the volume and special harmony. 2) As the result of image evaluation. the relationship between space and sound image was shown proportional only except the evaluation on main road at night time, it means that the sound proposal with the visual contents matching with the sounds would be more effective than the proposal of sound only. 3) Results of evaluation on acoustic environment showed that the cognition effect at night time was shown higher than that of day time when only the acoustic element was given and the effect was increased when the visual elements matches with the acoustic elements if both of them were given. It confirmed the harmony between visual and acoustic elements was very important.

The Impact of Servicescape on Purchasing Behavior : A Case of Baby Goods Exhibition (유아용품 전시박람회의 서비스스케이프가 구매행동에 미치는 영향)

  • Lee, Byeong-Cheol
    • Journal of Distribution Science
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    • v.16 no.6
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    • pp.65-75
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    • 2018
  • Purpose - The exhibition is one of the critical distribution channels that leads to mass sales of products. Servicescape is considered as an effective means facilitating consumers' purchasing behavior. The objective of this research is to examine the effects of servicescape of the exhibition on consumer's purchasing behavior measured by time spent, the number of consultations, the number of items purchased, and amount of money spent. Research design, data, and methodology - Servicescape was divided into four main components: 'spatial layout/functionality', 'ambient condition', 'design/artifacts', and 'human factor'. Based on previous studies, this study hypothesized that servicescape dimensions first influence consumer's shopping duration and the number of consultations which in turn, affects consumer's actual purchase. A total of 407 samples were collected from attendees in Baby Expo taken place in Kyunggido, South Korea. The data were used to assess overall fit of the proposed model and test hypotheses using structural equation modeling. All the constructs had acceptable levels of composite reliability and convergent and discriminant validity. Results - The results showed that except for 'spatial layout/functionality', all components of servicescape had a significant influence on consumer's shopping duration in the exhibition. Except for 'design/artifacts', other factors of servicescape did not show a significant effect on 'the number of consultations'. Interestingly, 'design/artifacts' exerted a significant negative effect on 'the number of consultations'. As expected, 'time spent' and 'number of consultations' showed significant effects on both 'the number of items purchased' and 'amount of money spent'. Conclusions - The results offer some insights into the effect of servicescape on facilitating consumers' purchasing behavior in the context of the exhibition. Theoretically, this study provides a new type of conceptual framework that verifies the relationships between not only servicescape and purchasing behavior, but also purchasing behavior-related variables. In addition, this study supports the concept of a dark side of servicescape. With regards to practical implications, this study suggests that exhibition organizers should put more efforts in facilitating consumer's desire to stay. More importantly, organizers need to keep in mind that excessive emphasis on 'design/artifacts' to increase consumers' shopping duration can cause a side effect that reduces opportunities for interactions with customers.