• Journal of the Korean Professional Engineers Association
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• v.42 no.6
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• pp.31-35
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• 2009

This paper aims to draw out the practical lessons for City Brand as aspect of urban spatial by urban regeneration project in Korea. Image of the City and City Brand is the most important element for the competitiveness of modern cities. This paper discusses the guide line or strategy of City Brand, its current status in Korea. It also examines the present Urban Regeneration in Korea, identifies the problems encountered in implementation, and suggests the solutions for strengthening urban competitiveness such as a City Brand. Also it emphasized that well planned invisible and physical environments, including story and land-mark facilities, are also crucial in making City Brand more attractive and competitive.

• Proceedings of the Korea Contents Association Conference
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• 2019.05a
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• pp.49-50
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• 2019

2018년 11월 '리그 오브 레전드' S8 파이널 폐막식장에서 Riot Games회사는 홀로그래픽 기술을 이용하여 디지털 K/DA 걸 그룹과 리얼 걸 그룹 멤버들과 함께 K/DA의 데뷔 앨범 타이틀곡 'POP/STARS'를 제작하였다. 디지털 캐릭터는 VOCALOID 기술 및 창작자의 디자인에 기반을 두지만, 디지털콘텐츠로써의 가치는 UCC 컨버전스를 통해 기존 콘텐츠의 영역을 확장하여 디지털 캐릭터의 생명력과 활용성을 확대하였다. UCC에 기반을 둔 디지털 캐릭터는 주요한 정보 기여자와 소비자가 콘텐츠를 제작함으로써 그 영역이 확대되고 있다. 이에 본 연구에는 디지털 캐릭터 콘셉트를 이용한 K/DA 걸 그룹의 캐릭터의 특성을 살펴보고, UCC를 바탕으로 K/DA 걸 그룹 데뷔 이래 뉴스, OSMU의 특성, 디지털 캐릭터의 가용성을 중심으로 사용자의 캐릭터에 대한 역할을 분석하고자 한다.

• The Journal of the Korea Contents Association
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• v.7 no.12
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• pp.1-12
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• 2007

In this study, the use of wrapping cloth was studied by examining documents and drawings from the past that reflect the life of people of the time with a focus on "minbo" (a wrapping cloth used by civilians) and "gungbo" (a wrapping cloth used by the ruling class). Unlike the bag culture of industrialized society, wrapping cloth has diversity, dynamic and receptiveness to changes as well as coexistence of 2 and 3-dimension. Environment-friendliness of recyclability of the cloth used for making wrapping cloth is not found in any other traditional transportation device cultures of the world. Such polysemous elements converge into a various functions with the development of technology and raw material and allow a package design from a new perspective. This study analyzes the above factors from a package design perspective to suggest an innovative modern package design that has fusional, diverse features.

• Journal of Digital Convergence
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• v.10 no.11
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• pp.589-594
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• 2012

In the initial stage, domestic games based online concentrated on game development focusing on income for some genres. However, various contents focusing on smart environment and social network are expanded at present and game materials are developed for more various objects. So, this study intends to examine new category, positive game, from the aspect of game designer for game approach based on various objects. And, game approaching process in the category based on pleasure was organized from the standpoint of designer, for the designer approach in the precedent stage of positive game development. From the aspect of designer, systemicity of game category and design approach are necessary to expand wire-wireless environment and new environment based on the convergence media to interactive contents focusing on games.

• Journal of Digital Convergence
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• v.18 no.4
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• pp.433-438
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• 2020

With the rapid development of media environment and contents production technology, the era of multi-platform convergence transmedia has emerged, and communication method through trans media contents has attracted attention. Transmedia content refers to the concept of translating individual content into multi-platforms, which creates an expanded worldview of convergence. In addition, the interaction generated in this process is very important and difficult to control in the progress of the content. In this paper, we focused on the combination of transmedia content and gamification concept as a solution, and based on the 'MDA framework' which is a theoretical system of analysis and approach for implementing game design, We looked at the structure. It is expected that a review of the fundamental game design structure, which establishes a prediction system of value and fun experiences through the balance of technology and emotions, will be helpful as a basis for designing trans media contents.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.653-662
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• 2021

This is a thesis about the whole process of cooperative study for the project, 'Jeju Tamranun idea' which produced by Capstone Design Class in communication design Dept, Hongik University. The purpose of this thesis is to know the primary educational goal and essence of capstone design class and to find the enhancement plan for the local design industry. The exhibitional project, 'Jeju Tamranun idea' was operated three times by hongik university with the company based on Jeju from 2017 to 2019. After the research, There are three positive effects of this project which are the new social function of the discarded assignments, the improvement of educational standard through the autonomous competition, and the growth of students' social consciousness in the process of considering local industries. And there are several points to be reviewed for a better capstone design class with local design industries. It is necessary to utilize the untact system for solving distance issues. And also, absolute evaluations, giving equal reward, and copyright protection are needed. Lastly, the continuous development of the curriculum to improve local design industries is needed.

• 한국HCI학회:학술대회논문집
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• 2006.02b
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• pp.175-178
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• 2006

1990 년대부터 본격적으로 시작된 국내 휴대폰의 역사는 불과 10 년 사이에 전체 인구 중 3600 만명 이상의 가입자가 휴대폰을 사용하고 있는 모바일 강국으로 발전하였다. 국내 이동통신사들의 다양한 서비스 전략과 단말 제조사들의 다양한 기술의 발전으로 휴대폰은 단순한 전화기능만을 담당하는 커뮤니케이션 디바이스(Communication Device)에서 다양한 VOD, AOD 서비스들의 도입으로 엔터테인먼트 디바이스(Entertainment Device)로 발전했고, DMB, TV, MP3, 카메라 등 다양한 디바이스들이 결합된 컨버전스 기능성 기기(Functional Device)로 발전해 가고 있다. 이런 과정에서 사용자들은 휴대폰에서 다양한 경험을 하게 된다. 본 연구는 다양한 매체와 디바이스가 결합 된 모바일 환경 속에서 이동통신사와 제조사의 관점에서 분석한 자료를 바탕으로 하나의 통합된 경험을 사용자들에게 제공할 수 있는 방법을 고찰해 보고자 한다. 휴대폰을 만드는 제조업체가 수행하는 경험 디자인은 이동통신사에 상관없이, 자사의 경험 통일성(identity)을 강조하게 되고, 이동통신사는 제조업체와 상관없이 자사의 경험 통일성을 강조하게 된다. 통일성 뿐만 아니라 기능이나 직무(task)의 중요성도 다르기 때문에 경험 디자인을 위한 우선순위도 다르게 된다. 이것의 결과는 모두 사용자가 떠 앉게 된다. 즉 사용자의 경험이 복잡해지게 되고 이것은 장기적으로 제조업체 및 이동통신사 모두에게 불이익을 주게 된다. 본 논문에서는 제조사와 이통사를 위한 사용자 경험 모형을 세웠고, 각 요소별로 접근 방법의 차이에 대해 논의를 하였다. 사용자가 휴대폰 경험에서 혼돈을 적게 하기 위해서는 제조사와 이통사의 인터랙션은 서로 일관성이 있어야 하고, 스타일 부문에서는 서로간의 입장차이가 좁히기 쉽지 않으므로 둘 다 사용자의 선택의 폭을 넓혀주는 방향으로 진행을 한다. 기획단계에서 부터 협력을 함으로써 양사의 갭을 줄일 수 있다.

• Journal of the Korea Convergence Society
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• v.12 no.12
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• pp.185-196
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• 2021

This study is based on the 'National Pilot Project on Digital Signage in Sejong Special City', one of the pilot projects initiated by the Ministry of Public Administration and Security. This project was an attempt to present the digital signage as a 'public service content platform' integrated with smart technologies. This study suggests that the planning strategy for placing public service contents on digital signage platform should focus on interests of local communities or users rather than high-tech suppliers of digital signage. In consideration of growing needs for smart technology-based public service, this study concentrates on the strategy for developing 'public digital signage services'. In addition, 'digital signage service tools' were designed to easily establish or execute the strategy. The aim of this study is developing the strategy to make digital signage a public cultural service platform as well as a digital advertisement tool. The final goal of this study is to demonstrate public value creation performance of the 'Revitalisation Project of Sejong City's Commercial Districts', which was possible thanks to the proactive involvement of citizens coupled with progressive utilization of interactive media.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2012.10a
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• pp.469-472
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• 2012

This Paper studied out prototype and the structure of Convergence on Cultures Industry and started with issues based on Local Cultures Design in New Media. platform with the New Media have the information that aims to develop relationships with Local Culture. In a world where the paradigm is changing the Convergence of all ages, transcending national borders in the mediator role of modern could have been important. Under this Situation, this study has a significant meaning because it proves that the Local Cultures Design in Degital Contents is analyzed by New Media.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.158-164
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• 2008

This study was conducted for raising the considering the dynamical context of mobile phone use environment in the mobile-phone research. For this I identified the characteristic of the mobile phone use. The first characteristic is that the mobile phone is the context sensitive device. Also, it reflects the user's life pattern because it is the very personal device. I defined the context of mobile phone use with the basis on this identification of those characteristics. I referenced the definition, 'situational context', defining the mobile phone use context. Also, I set up the research scope within the user task that is influential from the situational context, I named this kind of task as the 'contextual task'. I developed the Contextual Task Model in this study. I named the model as the 'ESR Model'. The reason that I developed this contextual task model is that this model can help novice designers and designers unfamiliar with an application domain understand the user behavior and user centered design. And also this model can be effective to communicate each other, I identified the user's contextual tasks three kinds of model. First, the Extend Model includes user tasks that related to extending from user physical working space to the virtual level. Second model is Synchronize Model, which includes issues that lesson the blocking when use several functions at a time or sequentially. Third model is Replace Model, which is come from the characteristic of user life pattern to use the mobile phone. Finally, I proposed an application of this model, CIQ. Through the process to make CIQ I proved the effectiveness of this ESR Model.