• Title/Summary/Keyword: 커뮤니티 이용 동기

Search Result 22, Processing Time 0.022 seconds

The Effects of Metaverse Related Self-determination on Intention to Continuous Use Through Intrinsic Motivation: Moderating Effect of Member Trust (메타버스 관련 자기결정성이 내적 동기를 통해 지속적 이용 의도에 미치는 영향: 구성원 신뢰의 조절 효과)

  • Hwang, Inho
    • The Journal of Society for e-Business Studies
    • /
    • v.27 no.2
    • /
    • pp.79-103
    • /
    • 2022
  • COVID-19 is forcing people to minimize face-to-face networking activities between members of society, and they are increasing their use of online platforms. In particular, interest in the metaverse, a virtual community with enhanced realism, is growing. Specifically, this study suggests a mechanism to improve the intention to continuous use of metaverse users by using the self-determination theory, and confirms that trust between metaverse members moderates the relationship between self-determination and intrinsic motivation. We obtained 353 samples through a questionnaire targeting those who have used metaverse and verified the hypothesis through structural equation modeling. As a result of the analysis, individual self-determination of the metaverse formed intrinsic motivation such as identification and enjoyment, which affected the intention to continue use, and the trust of metaverse members partially moderated the relationship between self-determination and motivation. The result contributes to the sustainability of the metaverse platform by suggesting an approach to users and the environment to improve the intention of continuous use of metaverse.

무선인터넷 서비스 이용의도에 영향을 미치는 요인에 관한 실증연구

  • 고일상;김정희;정철
    • Proceedings of the Korea Society of Information Technology Applications Conference
    • /
    • 2002.11a
    • /
    • pp.388-399
    • /
    • 2002
  • 본 연구에서는 무선인터넷의 이용의도에 영향을 주는 요인들을 정보기술수용모형(TAM)에 나타난 동기부여 변수들을 중심으로 확장하여 실증적으로 검증하고, 이용목적에 따라 독립변수와 종속변수간 영향의 정도가 어떻게 달라지는지를 파악하였다. 연구결과 TAM에 나타난 인지된 유용성, 인지된 이용용이성과 인지된 즐거움, 사회적 영향, 인지된 위험이 무선인터넷 이용의도에 영향을 미치는 것으로 나타났다. 또한 이를 무선인터넷 이용목적별로 나누어 분석을 했을 경우에는 서로 다른 결과를 가져왔다. 커뮤니케이션과 커뮤니티 서비스 이용목적에서는 인지된 유용성, 인지된 이용용이성, 인지된 즐거움이 영향을 미치는 것으로 나타났으며, 그중 인지된 즐거움이 가장 큰 영향을 미치는 반면 컨텐츠 서비스 이용 목적에서는 5개의 요인이 모두 영향을 미치는 것으로 나타나고 그중 인지된 유용성이 가장 큰 영향을 미치는 것으로 나타나 이용목적에 따라서 영향을 미치는 변수와 영향의 강도가 달라지는 것을 확인 할 수 있었다.

  • PDF

무선인터넷 서비스 이용의도에 영향을 미치는 요인에 관한 실증연구

  • Ko, Il-Sang;Kim, Jung-Hee;Jung, Chul
    • Proceedings of the Korea Society for Industrial Systems Conference
    • /
    • 2002.11a
    • /
    • pp.388-399
    • /
    • 2002
  • 본 연구에서는 무선인터넷의 이용의도에 영향을 주는 요인들을 정보기술수용모형(TAM)에 나타난 동기부여 변수들을 중심으로 확장하여 실증적으로 검증하고, 이용목적에 따라 독립변수와 종속변수간 영향의 정도가 어떻게 달라지는지를 파악하였다. 연구결과 TAM에 나타난 인지된 유용성, 인지된 이용용이성과 인지된 즐거움, 사회적 영향, 인지된 위험이 무선인터넷 이용의도에 영향을 미치는 것으로 나타났다. 또한 이를 무선인터넷 이용목적별로 나누어 분석을 했을 경우에는 서로 다른 결과를 가져왔다. 커뮤니케이션과 커뮤니티 서비스 이용목적에서는 인지된 유용성, 인지된 이용용이성, 인지된 즐거움이 영향을 미치는 것으로 나타났으며, 그중 인지된 즐거움이 가장 큰 영향을 미치는 반면 컨텐츠 서비스 이용 목적에서는 5개의 요인이 모두 영향을 미치는 것으로 나타나고 그중 인지된 유용성이 가장 큰 영향을 미치는 것으로 나타나 이용목적에 따라서 영향을 미치는 변수와 영향의 강도가 달라지는 것을 확인 할 수 있었다.

  • PDF

Effect of Online Social Network to build virtual Human Capital (온라인 모임이 사회적 자원 형성에 미치는 영향)

  • Yun, Ho-Seong;Park, Jung-Hee;Lee, Ki-Dong
    • Journal of Digital Convergence
    • /
    • v.8 no.1
    • /
    • pp.71-79
    • /
    • 2010
  • Impact of online social network to cyber community has increased much attention recently. The biggest challenge in fostering a social network is to the extent whether it helps to build human capital network or social community. We propose what critical factors influence the formation of online capital network. The study uses three independent factors as motivation, self disclosure, and interactivity and two dependent factors as knowledge sharing and strengthening relationships to create virtual capital connection. Data collected from 256 university students to test the proposed model. The results of the study shows that all hypothesis are supported except one with strengthening relationship. Implications and limitations of this research are discussed.

  • PDF

A Study on the Activation Plan of Web-based Open Source Platform using 3D Printer -Focused on Platform Toy- (3D Printer를 이용한 웹기반 오픈소스 플랫폼 제작 방안에 관한 연구 -Platform Toy를 중심으로-)

  • Lee, Chang-Beom;Kim, Seung-In
    • Journal of Digital Convergence
    • /
    • v.17 no.6
    • /
    • pp.341-347
    • /
    • 2019
  • As the concept of open source extends beyond the scope of software, many companies are also introducing business models using open source concepts. This study is a study on how to create a web-based open-source platform using a 3D printer and aims to create an open-source platform modeled on the Kidults community where users are highly willing to participate. The research method established the direction of initial platform production by collecting basic data through the usability of the platform and Toy design preferences and propensity analysis through research on open source use cases by various companies and user surveys in the Kidults Community. Features unique platform Toy sources that are freely reinterpreted by the user and re-shared and sold to the platform. Research should continue to boost user motivation by activating communities within the platform.

A Study on Visitor Motivation and Satisfaction of Urban Open Space - In the Case of Waterfront Open Space in Seoul - (도시 오픈스페이스 방문동기 및 만족도 연구 - 서울시 하천변 오픈스페이스를 중심으로 -)

  • Zoh, Kyung-Jin;Kim, Yong-Gook;Kim, Young-Hyun
    • Journal of the Korean Institute of Landscape Architecture
    • /
    • v.42 no.1
    • /
    • pp.27-40
    • /
    • 2014
  • The functions of urban open space, which embraces community revitalization, are diverse. It is the means of public healthcare, learning centers for children, hub of arts and cultural programs, as well as promoter of urban tourism. However, in-depth discourse and research on the topic of urban open spaces has been limited so far. Hence, this study aims to investigate the motivations and satisfaction of visitation based on four representative waterfront open space in Seoul; Cheongyecheon Waterfront, Seoul Forest Park, Seonyudo Park and Banpo Hangang Park. The methods of study are literature review, observation investigation, and questionnaire survey. The findings are analyzed through the Exploratory Factor Analysis, Reliability Analysis, ANOVA Analysis and Regression Analysis by SPSS 18.0. The results of the study are as follows. First, urban waterfront open spaces in Seoul has 5 factors of visitor motivation; community amenity, nature access, cultural and educational assets, aesthetic enjoyment, and lastly means of escape. Second, factors of recognizing urban waterfront open spaces as community amenity and nature access indicate meaningful differences in visitor's perception by spatial characteristics. Third, distances between the destination and the visitor's residence influence significantly their perceived motivation. Close-range visitors perceived nature access as a principal factor, whilst medium to long-range visitors perceived visitation for aesthetic purposes more importantly. Lastly, the will to escape was shown as the influential factor in visitor satisfaction. Visiting open spaces for the enjoyment of nature and aesthetic purposes were factors that also closely relate to visitor satisfaction. In addition, it was found that there are different visitor motivations that influence visitor satisfaction in accordance with the spatial characteristics of each open space. In summary, it can be said that urban waterfront open space is a hybrid space connected to various types of urban contents beyond daily experiences. It was found that several visitor motivations including community development, design aesthetics, education and culture, entertainment, enjoyment of natural landscape, and relaxation, affect the overall satisfaction of the visiting experience. It is anticipated that the results of the study will be used by the local government in setting up strategies for the creation and management of successful urban waterfront open space, and for those involved in planning and design act as a starting point for spatial programming and amenities arrangement in accordance to the city's tourism and urban marketing approach.

Mobile Shopping Motives and Fashion Application Acceptance (모바일 쇼핑동기와 패션애플리케이션 수용)

  • Lee, Mi-Jin;Lee, Kyu-Hye
    • Journal of Digital Convergence
    • /
    • v.11 no.1
    • /
    • pp.153-163
    • /
    • 2013
  • The application demand has been rapidly increasing along the growth of smart devices. Companies actively use the application as marketing tools. In particular, fashion businesses expect the improvement of customer loyalty and brand image by using the applications as the communication channel with consumers. This paper investigated the relationship between mobile shopping motives and mobile shopping acceptance. Influence of such variables on perceived importance of various fashion application attributes was also accessed. Data from male and female respondents were analyzed for the empirical study. Results indicated that mobile shopping motives were classified into convenience, ubiquity, impulsiveness and economic motives. Fashion application attribute was classified into contents, continuous management, design/visibility, downloading and community. Mobile shopping motives had significant correlation with fashion application acceptance. Shopping motives and fashion application acceptance had significant impacts on perceived importance of various fashion application attributes.

Uncompressed 3D HD Video and Multi-channel Sound Transport (비압축 3D HD 영상 및 다채널 음성 전송)

  • Chae, Jong-Kwon;Lee, Young-Han;Kim, Jong-Won;Kim, Hong-Kook
    • 한국HCI학회:학술대회논문집
    • /
    • 2007.02a
    • /
    • pp.706-712
    • /
    • 2007
  • 국가간 연구목적으로 개설된 초고속 광 네트워크 기술의 발전은 새로운 응용 기술의 등장을 요구하고 있다. 고화질 저지연의 실감 협업 응용은 이러한 연구 목적에 부합할 뿐만 아니라 향후 커뮤니티 기반 응용 기술의 요구를 충족시킬 것으로 보인다. 본 논문에서는 실감 협업 응용 기술에 필요한 비압축 HD stereoscopic 영상 전송 시스템을 구성해 3D HD 영상을 사용자가 체감할 수 있도록 한다. 또한, 소프트웨어 기반 다채널 음성 재생을 다루며 실험을 통해 방향성 있는 협업 환경 구축의 가능성을 보여준다. 입체감 있는 미디어 재생을 위해 병렬 구조의 좌 우 송수신 시스템을 구축 후 stereoscopic 비압축 영상 전송을 수행하며, 좌 우 영상 세션간의 인터 미디어 동기화 기법의 설계방법을 제안한다. 음성 재생 소프트웨어는 ALSA를 이용하여 구현하였으며 가변 데이터 길이 및 프레임 손실로 인한 채널 뒤섞임(channel swapping)을 방지하기 위한 버퍼를 재생 모듈 전처리단에 추가하였다. 초고속 네트워크와 비압축 미디어 전송의 결합은 IP를 이용해 다채널 음성 지원의 실감 HDTV를 가능케 하므로 이를 유용하게 활용할 수 있는 사용 시나리오를 살펴본다.

  • PDF

A Design and Implementation of Running Assistant Application based on GPS Sensor (GPS 센서 기반의 런닝 보조 애플리케이션 설계 및 구현)

  • Lee, Won Joo;Song, Da Hye;Yoo, Seong Min;Lim, Jeong Ju;Kim, Tae Wan
    • Proceedings of the Korean Society of Computer Information Conference
    • /
    • 2021.07a
    • /
    • pp.211-212
    • /
    • 2021
  • 본 논문에서는 스마트 폰의 GPS 센서와 STEP 센서와 카카오 MAP API를 사용한 러닝 보조 애플리케이션을 설계하고 구현한다. 이 애플리케이션은 사용자의 평균속도, 달린 거리, 자주 뛰는 코스 등을 시각화함으로써 사용자가 편리하게 런닝 할 수 있도록 도와주는 기능을 구현한다. 또한 Heart Share 시스템을 이용하여 애플리케이션을 이용하는 사용자들 간의 연대감과 런닝 동기부여를 위한 런닝 보조 및 커뮤니티를 구축한다.

  • PDF

Issue Recognition and Communicative Behavior of Online Public on a Social Issue: An Application of the Situational Theory of Problem Solving on Nationwide Civil Boycott of Japanese Goods (문제해결 상황이론의 적용을 통한 온라인 공중의 사회적 쟁점인식과 커뮤니케이션 행위 분석: 한·일 관계악화에 따른 일본 불매운동 이슈를 중심으로)

  • Lee, Sangyoun;Rhee, Yunna
    • The Journal of the Korea Contents Association
    • /
    • v.20 no.6
    • /
    • pp.326-341
    • /
    • 2020
  • Based on theoretical background of Situational Theory of Problem Solving(STOPS), we have examined the role of STOPS variables on a group of online public in their issue recognition and communicative behavior on Korea's nationwide civil boycott movement of Japanese goods. Results from 524 survey cases from a Korea's major online community show that two independent variables(Problem Recognition, Referent Criterion) revealed positive in their effect on mediating variable(Situational Motivation in Problem Solving). Situational Motivation also revealed positive in its effect on six dependent variables(Information Forefending, Information Permitting, Information Forwarding, Information Sharing, Information Seeking, Information Attending) of Communicative Behavior. Involvement Recognition and Constraint Recognition revealed positive without proper statistical significance. As a result, study on the case of online public in Korea supports STOPS theory as high-level of Problem Recognition and Referent Criterion effects on Communicative Behavior in positive way via Situational Motivation. Implications from the findings have discussed and proposed suggestions for government public relations and further studies.