• Monthly Korean Chicken
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• v.14 no.8
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• pp.106-107
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• 2008

우리 양계농가들에게 뼈를 깎는 고통을 주면서 두 달 가까이 전국을 들썩이게 한 AI가 이제 완전히 사라졌다. 그나마 다행이라고 가슴을 쓸어내렸다. 정부에서는 시중에 유통되는 닭고기는 안전하며 끓여 먹기만 하면 아무 무제없고, 특히 우리나라에서는 지금까지 사람에게 전염된 사례가 전혀 없다는 것을 홍보해 닭고기 소비를 늘리는 방안을 찾아주기 바란다. 그리고 정부에서는 닭고기 수매량을 더 늘려주고, 도시의 치킨집, 삼계탕집, 닭볶음탕집 등 모든 음식점들이 닭을 더욱 많이 팔도록 독려 해주어야 할 것이다. 국민들이 안심하는 가운데 정부에서 닭고기를 적극 홍보한다면 그동안 판매되지 못했던 부진을 벗어나 우리나라의 닭고기 판매는 예전의 상태로 돌아갈 것을 확신한다.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2012.10a
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• pp.162-164
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• 2012

제주 연안여객항로에서 2010년 7월에 노력-성산 항로에 '오렌지호'가 등장하면서 가속화되기 시작한 (초)쾌속선 급증 현상은 선사간 과열 경쟁으로 치닫는 양상을 보여주고 있다. 여기에 더해 전남에 집중되어 있는 제주항로들은 지자체간 경합 양상마저 표출하고 있다. 이러한 제주항로에서의 '치킨게임'은 필연적으로 심각한 사회적 후유증을 남길 수 밖에 없다. 따라서 본 발표자료에서는 제주항로의 최근 현황을 중심으로 (초)쾌속선 투입에 따른 제반 영향들을 살펴보고 부작용을 완화시킬 수 있는 정책대응 방향을 살펴보고자 한다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.6 no.2
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• pp.51-73
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• 2011

This study aims to examine factors affecting small food service business performance, which is assumed to be dependent primarily on its outskirt's residents. In contrast to the prior research, this paper measures saveral location traits as a separate service business success factor without including the factor in management factors. The empirical results show that small food service's sales can be determined significantly by business career in entrepreneurs' background features. Secondly, its sales can't be influenced by any psychlogical factors such as a desire of achievement, a propensity of risk taking and locus of control. It is assumed that questions about psychological traits based by the prior research do not suit for small food entrepreneur. Thirdly, qualified product have a significant effect on its sales. Finally, its sales can be significantly impacted by the number of customer chair.

• Culinary science and hospitality research
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• v.18 no.5
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• pp.95-112
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• 2012

The purpose of this study is to carry out the exploratory study on the preference and purchase intention of fusion bibimbap as opposed to tradition-bibimbap. In order to achieve the purpose of this study, the survey was conducted to the consumer who use the subway in Seoul from Apr. 3. ~ Apr. 10. 2012, and total 288 valid copies of questionnaire were used for final analysis. The result showed that 190 persons were positive in preference for bibimbap, and the reasons were 'easy to eat' and 'a taste'. Consumer put 'spicy seafood bibimbap', 'pork cutlet bibimbap', 'sashimi bibimbap', 'chicken teriyaki bibimbap', 'bibimbap spinach lasagna' at question about preference of fusion bibimbap. Consumer put 'spicy seafood bibimbap', 'pork cutlet bibimbap', 'sashimi bibimbap', 'crab bibimbap', 'chicken bibimbap' at question purchase intention of fusion bibimbap. In addition, There was significant difference in the preference and the purchase intention of fusion bibimbap according to gender, marital status, age, and education.

• The Korean Journal of Franchise Management
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• v.9 no.1
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• pp.17-25
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• 2018

Purpose - This study was to investigate the effect of advertising attributes on advertising attitude, brand equity, and advertising effect of TV commercials of chicken franchise brand, which is one of the most popular food service brand in recent years. Research design, data, and methodology - This study aims to see the effect of advertising attributes on advertising effectiveness and the mediating effects of advertising attitude and brand equity. A total of 200 questionaire was collected, 15 respondents were discarded due to missing information. Therefore, a total of 185 respondents were used for this study. The data were analyzed using frequency analysis, confirmatory factor analysis, correlation analysis, three-step mediation regression analysis, and path analysis with SPSS 24.0 and AMOS 24.0 statistical program. Result - The results of the study are as follows. First, the effect of brand attitude on brand attitude and brand equity, brand equity and advertising effect on brand attitude, and brand equity on advertising effect were statistically significant. As a result of the mediating effect test, it was confirmed that the attitude of the ad and the brand equity mediates partly between the ad property and the advertisement effect. Conclusions - As a result of the study, it is suggested that the informativeness and notableness affect the consumers among the advertisement attributes, so that it is necessary to be able to convey the accurate information more clearly to the consumers when composing the contents of the advertisement. In other words, in the case of the advertisement of the chicken franchise brand corporation, it will be an effective advertisement campaign if it continuously transmits the correct advertisement message to the consumers in association with the brand.

• Journal of the Korean Society of Food Science and Nutrition
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• v.40 no.2
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• pp.290-307
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• 2011

Acrolein is highly toxic and may be formed from carbohydrates, vegetable oils, animal fats and amino acids during heating of food. In the present study, we investigated adults' intake level of cooked meat using high temperature cooking method such as pan frying or grilling directly over an open flame and indirect fire using pan. The 925 adults (438 men and 487 women) participated in this nationwide survey. According to the result of frequency intake of cooked meat at high temperature, the most frequently consumed cooked meat at high temperature was fried chicken, followed by indirect cooking-samgeybsal and directly grilled fish and mackerel pike among twenty five kinds of cooked meats and foods, which were eaten more than three times per month. The woman consumed direct grilled fish and mackerel pike more than three times per month, while the man consumed samgeybsal, pork cutlet, and fried chicken once per week. The order of total intake amount of cooked meat per adult for a year is 10.3 kg of fried chicken (man 13.1 kg, woman 8.04 kg), 6.7 kg of samgeybsal (man 9.4 kg, woman 4.7 kg) and 5.1 kg of jeyukbockeum (man 7.0 kg, woman 3.6 kg). The results of present study suggest that adult must realize the risk of consuming cooked meat at high temperature and the need for education for proper dietary habit to prevent geriatric diseases.

• Journal of Nutrition and Health
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• v.47 no.3
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• pp.214-220
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• 2014

Purpose: The purpose of this study was to assess hygiene status of meals for poorly-fed children through microbiological quality. Methods: Meals were provided by two social enterprises, one franchise, and one convenience store. There were a total of six meal samples; two samples (social enterprise meal 1; SEM 1, social enterprise meal 2; SEM 2) from two social enterprises, respectively, two samples (franchise meal 1; FM 1, franchise meal 2; FM 2) from one franchise, and two samples (convenience store meal 1; CSM 1, convenience store meal 2; CSM 2) from one convenience store. Microbiological analysis and assessment were performed by Korean food standards codex (KFSC). Results: General bacteria and E. coli in SEM 1 were detected, but the levels were not over KFSC, and Coliform less than $9.2{\times}10$ CFU/g was also detected in seasoned bean sprouts of SEM 1. General bacteria was detected at $1.6{\times}10^6$ CFU/g in cabbage kimchi of SEM 2. Coliform was detected in cabbage kimchi, squid cutlet, stir-fried pork, and fried chicken of FM1 and 2, but the levels were not over KFSC. In addition, S. aureus was detected in cabbage kimchi and seasoned dried white radish of FM 1 and 2 ($9.8{\times}10^2$ CFU/g, $9.4{\times}10^3$ CFU/g respectively), thus was over KFSC. B. cereus was detected in stir-fried pork and fried chicken ($1.2{\times}10^3$ CFU/g, $1.5{\times}10^3$ CFU/g respectively) of FM 1 and 2, thus was over KFSC. Finally, S. aureus was detected in stir-fried dried squid, seasoned spicy chicken, and stir-fried kimchi of CSM 1 and 2, and was over KFSC too ($9.5{\times}10^4$ CFU/g, $2.4{\times}10^2$ CFU/g, $1.3{\times}10^3$ CFU/g respectively). Conclusion: Results of this study suggest that systemic management of hygiene is necessary to safely providing meals to poorly-fed children.

• Monthly Korean Chicken
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• v.14 no.10
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• pp.43-55
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• 2008

최근 고유가에 따른 겨울철 난방비 인상 문제 등 계육산업 전반이 어려운 형편에 놓여있다. 이런 때 일수록 다양한 방법으로 닭고기 소비촉진 방안이 강구되어야 한다. 이와 관련해서 본지에서는 이색닭고기 요리를 찾아 소개함으로써 닭고기 소비를 촉진시키는데 도움을 주고자 한다. 그렇게 해서 찾아낸 것이 바로 패밀리 레스토랑의 닭고기 요리. 패밀리 레스토랑에서 보통 비프스테이크만 있는 것으로 알고 있는데 메뉴를 살펴보면 치킨, 샐러드, 스테이크 등 많은 닭고기 요리들이 있다. 현재 패밀리 레스토랑에서는 닭고기로 만든 다양한 아시아 요리와 화려한 퓨전 요리가 인기몰이 하고 있다. 더욱이 가격이 비쌀 것이라는 편견도 해소할 만큼 저렴한 메뉴도 등장했고, 가을철 새로운 맛을 찾는 사람들을 겨냥한 닭고기 요리를 맛볼 수 있어 가족과 친구, 연인과 함께하면 더욱 행복하다. 이제껏 맛보지 못한 새로운 닭고기 요리를 패밀리 레스토랑에서 먹으면서 어려운 농가들도 돕고 가을의 특별한 닭고기 맛도 느껴보자

• Journal of the East Asian Society of Dietary Life
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• v.20 no.1
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• pp.138-148
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• 2010

This study was conducted to delineate the dimensions of delivery service quality and to investigate the causal relationships between dimensions of delivery service quality and overall customer satisfaction toward delivery service among chicken outlets. To accomplish this, 235 persons who have experienced the chicken delivery service in Seoul were surveyed. The results revealed that the service quality consisted of six factors, employee service, menu quality, extra service, other menu service, menu development, and payment. In addition, menu quality and menu development factors had a positive(+) effect on customer satisfaction. Moreover, statistical differences between some delivery service quality factors and demographic variables and between usage characteristics and demographic variables were identified. Finally, a discussion of theoretical and managerial implications and future research areas is provided.

• KOREAN POULTRY JOURNAL
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• v.43 no.4
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• pp.114-117
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• 2011

정부는 지난 8월 [농수산물의 원산지 표시에 관한 법률]을 개정 확대하면서 금년 2월부터 모든 음식점 및 배달용 치킨에도 원산지표시를 의무적으로 시행하고 있다. 포장재, 스티커, 전단지 등 소비자가 알아보기 쉽도록 '국내산' 또는 '수입산'으로 정확히 명기해야하며 이를 위반할 경우, 100만원에서 최고 300만원까지의 과태료를 부과 또는 처벌받게 된다. 이 같은 추세에서 본회는 지난해 말부터 '국산닭고기인증제' 사업을 진행하고 있다.' 국산닭고기인증제'는 생산단계에서 판매단계까지 투명한 관리체계를 통해 100% 국내산닭고기만을 취급하는 업체를 대상으로 '인증마크'를 부여하는 제도로써 국산 닭고기에 대한 소비자의 신뢰를 구축하기 위해 시작되었다. 이미 여러 업체에서 국산닭고기인증을 획득, 인증마크를 부여받으면서 앞으로도 꾸준히 신청업체가 늘어날 것으로 기대된다. 본고를 통해 '국산닭고기인증제' 사업에 대해 요약 정리한 내용을 소개하고자 한다.