• Journal of Digital Convergence
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• v.14 no.12
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• pp.95-103
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• 2016

This study is the analysis of actual proof about how the CEO's values system affects the organizational performance. To this end, we analyzed the content of forty different actual CEOs' values system through in-depth interviews. In addition, we verify the impact of the CEO's values system on organizational performances depending on the employee's awareness and sympathy. The organizational performance is analyzed in two different areas, social and financial performance, and significant results are obtained in both areas. In particular, we interview the CEOs directly, which is usually difficult to access, to analyze the values system and study the employee's awareness and sympathy for the values system. The Study puts emphasis on the importance of the process of achieving the employee's awareness and sympathy, rather than the values system contents itself. And it is necessary for verifying through much more company samples from further study.