• Title/Summary/Keyword: 창업 프로세스

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A Study on the Effect of Industrial-Academic Cooperation Operating System on Corporate Performance: Focused on Corporate Management Awareness, System Buildup, and Strategic Operation (산학협력 운영시스템이 기업성과에 미치는 영향 연구: 경영인식과 시스템구축, 전략운영을 중심으로)

  • Park, Roh Gook
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.5
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    • pp.49-59
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    • 2021
  • This study researched the relationship of effect of management awareness of corporate members, system buildup and strategic operation on corporate performance through industry-university collaboration networking. The result of the study are as follows. First, as the importance of industry-university collaboration, system buildup networking was proved to provide the greatest influence on the corporate performance. Second, it presents to form the bond of sympathy with members on corporate management which is built through industry-university collabora-tion. Third is the importance of strategic operation. Strategic operation was prove to have high influence on corporate performance. Fourth is to prove the relationship between system buildup and strategic operation of industry-university collaboration networ- king. The system buildup provides an important impact on corporate strategic operation. Fifth is the system buildup through management awareness by through industry-university collaboration. Lastly, the relationship between management awareness and corporate performance was found to be significant. Management awareness of members can be presented as an important variable on corporate performance. This study is to present the fact that it is important to secure competitiveness of small and medium-sized businesses, to develop a way for creative improvement and to secure a way for strengthening the competitiveness, and to strengthen the corporate competitiveness through reinforcement of industry- university collaboration networking.

Proposal of methodology for AI-based new product development: ambidexterity approach (인공지능 기반 신제품 개발 방법론 제안: 양손잡이(Ambidexterity) 접근)

  • Chung, Doohee
    • Journal of Technology Innovation
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    • v.29 no.4
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    • pp.161-196
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    • 2021
  • This study presents a new methodology for developing AI-based products. It identifies the distinctive attributes of AI innovation that are different from existing methods, and presents a product design process and methodology reflecting these attributes. This study emphasizes that AI product development should be oriented toward an ambidexterity approach. This study proposes a design process and specific development method for AI-based products that including steps such as technology push oriented idea generation with morphological approach, market pull oriented consumer requirements analysis, product design refinement, etc. In order to verify the practical applicability of this methodology, an AI-based car infotainment system development strategy is derived as a case study. 13 innovative ideas were generated by the morphological approach and expert review based on technological possibility, and a total of 6 quality requirements were derived as new product development strategies through the analysis of consumer requirements by combining Kano and TOPSIS. The methodology proposed in this research paper can be usefully utilized for companies to pioneer new markets through AI-based products or to expand the market by upgrading existing products or services.

A Study on the Design Diagnostic Guideline in Crowdfunding for Makers (메이커스(Makers)를 위한 크라우드 펀딩 디자인 진단 가이드라인에 관한 연구)

  • Oh, In Kyun;Lee, Jang Woo
    • Korea Science and Art Forum
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    • v.35
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    • pp.281-292
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    • 2018
  • Crowd funding is also called social funding because of SNS that it helps early start-up founder and makers to raise money for idea product production. Recently, the funding platform has recorded high growth rates. As a result, the government in Korea has introduced various support policies for the crowd funding. The purpose of this study is to develop a diagnostic design guideline for product design oriented makers based on the historical situation. The paper writer applied literature survey and expert interview as research methods. The literature survey focused on internet news and previous research studies. The expert interview was conducted for 10 specialist people and divided for the second time. As a result of the text survey, the current guideline was lacking in design and in detail. Researchers have been informed through previous paper that information transfer text and images are important factors for funding success. In the first interview with seven special participants, we made a draft design guideline for social funding with a two-step process and nine themes. We, research and three professional people having a evaluation experience, conducted verification and supplementation for establishing the design guider with a three-step process and eight themes in the next interview. The design guideline for crowd funding, it can be used by money funding manager apart from design makers. Through the results of this paper, researchers are expected to prevent problems and contribute to healthy crowd funding ecosystem development.

A Field Study on the Present Situation, Tasks and Policies of E-business in Kangwon Province (강원지역 e-비즈니스 현황과 발전과제)

  • Min, Nam-Sik
    • Korean Business Review
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    • v.17
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    • pp.185-214
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    • 2004
  • This paper is focused on the e-business level in Kangwon Province by industries, volumes, employees comparing with nation wide survey output, and analysis of the tasks and problems of e-business in environment, infrastructure, process, manpower, effect. Poor level of Kangwon province was identified. It is important that role clarity and cooperation among central goverment, Kangwon province, large enterprises and small and medium enterprises. Local goverment and regional cities and counties should play a centripetal role of the regional enterprises, and faithfully execute the support policies of the central goverment, and make the unique supporting climate of coopration between the university and enterprises in consideration with situations of each regional characteristics. More specifically, there are widening the infrastructure of e-business for regional enterprises, strenthening educatin and public relation of the electronic commerce, supporting and utilizing the electronic ccommerce research center. Also, fund supporting for SOHO is desirable in consideration of the poor Kangwon land and population, and to enhence the electronic commerce technology of the Kangwon enterprises, relative importance of policy of it is incresing. In conclusion, indices of Kangwon province in all areas of the survey is appeared poor. So efficient and effective policies is needed in each central and regional goverment. To promote Kangwon enterprises, investment in e-business commerce should be expanded.

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Case Study on e-Procurement in MRO e-Marketplace: entob.com (MRO e마켓을 통한 전자조달 사례 연구)

  • Han, Hyun-Soo
    • Information Systems Review
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    • v.7 no.2
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    • pp.163-181
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    • 2005
  • In this paper, we report case analysis on entob.com which is one of the leading domestic players in MRO e-marketplace. Critical success factors of achieving early liquidity and right ownerships are addressed for successful e-marketplace launching. Change management issues, required to encourage suppliers participation and to overcome adoption barriers from buyer firms, are suggested and illustrated for the successful implementation of the MRO e-marketplace. The business model architectures enabling to create e-intermediary value to both the suppliers and buyers are detailed. Finally, benefits of buyer firms captured through e-procurement business process streamlining and material cost savings are reported as the successful application stories. The findings suggest practical managerial insights for MRO e-marketplace implementation and further research.

기술사업화 관련 국내 연구동향 분석 (1987-2016)

  • Jeong, Bu-Il;Hyeon, Byeong-Hwan
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2017.05a
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    • pp.733-751
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    • 2017
  • 본 연구에서는 기술사업화 관련 1987년부터 2016년까지 국내 등재학술지에 발표된 198편의 논문을 선정하여 분석함으로써 관련 국내연구의 동향을 살펴보았다. 그 동안 축적된 국내 기술사업화연구의 시대별 흐름과 전체적인 경향을 살펴보고자 기술적분석(descriptive analysis)방법을 적용하여 연구영역, 연구방법, 연구주제, 연구대상에 대한 분석을 실시하였다. 연구시기별 분석을 통해 "기술이전촉진법" 제정 후 약 2년 후인 2002년부터 국내등재학술지에 기술사업화 연구논문 게재가 본격화되었고, 지난 2016년에는 2002년 대비 5배에 달하는 연구논문 증가세를 확인할 수 있었으며, 연구영역분석에서는 기술혁신 연구관련 4대 학회지(기술혁신학회지, 벤처창업연구, 기술혁신연구, 지식재산연구)의 연구논문이 전체의 40% 점유사실이 관찰되었으며, 분석대상논문들에 적용된 연구방법들을 살펴본 결과, 양적연구가 전체의 53%, 문헌연구 29%, 질적연구 11%, 혼합연구 8%의 순으로 나타났다. 연구대상별 연구동향은 기술수요기업을 대상으로 하는 연구가 전체의 33%, 정부의 정책 제도 및 시스템을 연구대상하는 연구가 29%를 점유하고 있다는 분석결과가 나왔으며, 연구주제의 동향분석과 관련해서는 '사업화 프로세스'를 주제로 연구한 논문이 전제의 28%, '기술사업화 요소'에 대한 연구가 전체의 23%를 차지함을 살표볼 수 있었다. 본 연구에서는 지난 30여년에 걸친 기술혁신정책들과 연계하여 그 동안 축적된 연구들을 분석하여 국내학계의 연구동향을 보다 넓은 시각에서 조망해보는 최초의 시도라는 점에서 우선적인 의의를 찾을 수 있으며, 기존 연구들을 체계적으로 분석하고 정리해 봄으로서, 그 결과로부터 향후 기술사업화 정책방향에 대한 시사점 제공과 향후 연구방향에 대한 실질적인 함의를 제공할 수 있는 기초자료로 활용될 수 있기를 기대해본다.

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Entrepreneurial Ecosystems: Key Concepts and Economic Geographical Implications (Entrepreneurial Ecosystems(기업가적 생태계) 개념과 시사점)

  • Koo, Yangmi
    • Journal of the Economic Geographical Society of Korea
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    • v.25 no.1
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    • pp.1-22
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    • 2022
  • The purpose of this study is to analyze key concepts of Entrepreneurial Ecosystems and to suggest implications for economic geographical studies. The definition and concept of entrepreneurship as well as changes of its research trends were examined. By combining entrepreneurship and geography, Entrepreneurial Ecosystems, which have recently emerged as important concepts and theories, were examined with the focus on the key concepts such as 'actors and factors', 'productive' and 'territory'. It is important that the individual, organizational and institutional components such as entrepreneurs, start-ups, existing companies, institutions and cultural elements are interconnected to build communities through 'entrepreneurial recycling'. Entrepreneurial Ecosystems support to create innovative high-growth start-ups based on entrepreneurial culture in the local region. Despite conceptual limitations, theoretical and empirical analyses should be conducted from economic geographical perspectives in order to reveal the geographical and spatial processes of productive entrepreneurship and to suggest policy implications for region-based start-up ecosystems.

Innovative Business Model from the Perspective of Digital Cultural Industry -Centered on the Virtual Idol "Hatsune Miku" (디지털 문화 산업의 시각에 따른 혁신적 비즈니스 모델: 가상 아이돌 '하츠네 미쿠'를 중심으로)

  • DOUXIAOWEI, DOUXIAOWEI;Yang, Jonghoon
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.823-831
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    • 2021
  • In the Internet age, the digital cultural industry is booming, start-up companies want to win a place in the fiercely competitive red sea market of the Internet, innovative business models have become an important challenge and opportunity for countless companies. Taking the virtual idol "Hatsune Miku" as the example, the analysis is carried out at the levels of technological innovation, value proposition, resource combination, operation process and marketing model. By comparing the differences between the first-generation software Meiko of Crypton and the second-generation software "Hatsune Miku", we will study the components of the business model to explore the characteristics and advantages of this business model, and in-depth operation models and innovations. The analysis is expected to provide a substantial reference for other electronic product and software development companies in their business models.

The Impacts of Entrepreneurial Proclivity and Merchandising Strategy on Conventional Market and Its Policy Implications (한국 재래시장상인의 창업가정신과 상품화 전략이 시장이미지와 경영성과에 미치는 영향과 재래시장 정책에 대한 시사점)

  • Suh, Geun-Ha;Yoon, Sung-Wook;Suh, Chang-Soo
    • Journal of Distribution Science
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    • v.7 no.3
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    • pp.71-100
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    • 2009
  • The main purpose of this study is to define relevant factors that influence successful start-ups and management innovations of traditional markets from the point of market structures and relations. To do this, we devide an entrepreneurship of merchant into two factors, risk taking and managerial experience and choose product planning and its implementation to see merchandising of traditional markets. In this study we identify that several factors we chose are contributing to generating management performances through market promotional parameters. Also we confirm that image factors of traditional markets is consist of awareness and value of markets, and that these factors shows some sequential and continual patterns in the course of generating performances. In additions, it is identified that four independent factors have positive effects to star-up success; risk taking 0.29(t 2.61), managerial experience 0.04(t 1.79), merchandising implementation 0.374(t 2.61), market value 0.47(t 5.25), market awareness 0.22(t 2.30). This study can help merchants of traditional markets to make and change their market strategies, restructure their businesses and survive in the field. This also provide some ideas and guidances to relevant government agencies in formulating traditional market policies.

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Two Faces of Entrepreneurial Leadership: The Paradoxical Effect Reflecting Followers' Regulatory Focus (기업가적 리더십의 양면성: 구성원의 조절 초점 성향에 따른 패러독스 효과)

  • Sang-Jib Kwon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.4
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    • pp.165-175
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    • 2023
  • In venture creation research, studying 'entrepreneurial leadership' is important for uncovering and comprehending the underlying causal process in innovative behavior performance. Although previous studies provide that entrepreneurial leadership enhances followers' innovative behavior, there is few research on entrepreneurial leadership and followers' characteristics interaction. The present study's focus is paradoxical effects of entrepreneurial leadership on self-efficacy and innovative behavior. On the basis of individual regulatory focus, this study suggests that interaction effects of entrepreneurial leadership and followers' regulatory focus differed in promotion view and prevention view followers' innovative behavior. To strengthen the casual mechanism, this study conducted in priming experiment method using employees in SMEs. This study used a 2(entrepreneurial leadership vs. control) x 2 (regulatory focus: promotion vs. prevention) between-participants design. The results of this study provide that (1) Individuals in promotion focus especially benefited from entrepreneurial leadership in terms of its effect on their self-efficacy and innovative behavior; (2) whereas entrepreneurial leadership was negatively related to self-efficacy and innovative behavior of followers' prevention focus. In sum, results of the present study supporting evidence for hypotheses, combined effect of entrepreneurial leadership and regulatory focus on innovative behavior through self-efficacy. Experimental results confirmed hypotheses of this study, revealing that promotion focus show more innovative behavior than prevention focus when their leaders' leadership style is entrepreneurial leadership. Also, the paradoxical effect of entrepreneurial leadership and regulatory focus of followers on innovative behavior was mediated by followers' self-efficacy. This study helps explain how leaders' entrepreneurial leadership boost followers' innovative behavior, particularly for those employees who have promotion focus. The current study contributes to the theory of entrepreneurial leadership and regulatory focus and innovation literature. Findings of this study shed light on the organizational processes that shape innovative behavior in venture/startup corporations and provide contributions for venture business field.

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