• Title/Summary/Keyword: 창업 기회역량

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Case study on startup consulting with students of entrepreneuship graduate and undergraduate: Entrepreneurship training and consulting program using action learning (창업대학원과 대학생을 연계한 창업컨설팅 사례연구: 액션러닝을 활용한 창업교육 및 컨설팅 프로그램)

  • Park, Sang Hyeok;Seol, Byung Moon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.1
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    • pp.25-32
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    • 2014
  • Action learning takes advantage of innovative management tool but not more to small business than five employees. It is difficult to utilize to them. As a case to solve this problem, this study investigates GNTECH(Gyeongnam National University of Science and Technology)'entrepreneurship training and consulting convergence program. This program is applied to the development and operation of the start-up entrepreneur. Project participants are three groups those are graduate students, undergraduate students and professor. Professor has a role as facilitater. This case has the following meanings. First, by participating in entrepreneurship courses, undergraduate students experience entrepreneurship and mindset can be expected. Second, the start-up entrepreneur has the opportunity to directly verify the item. The consumer's perspective is the use of collective intelligence through team activities carried out in the process. Third, students of graduate and undergraduate has a chance learning facilitator function from professor. The results of this study provide conjunction between university educational programs based on entrepreneurship.

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A Study on the Factors Determining the Consumer Innovation Confidence: From the Perspective of Innovation Demand (혁신의 수요측면에서 소비자의 혁신 신뢰성 결정요인에 관한 연구)

  • Cho, Dong-Hwan
    • Proceedings of the KAIS Fall Conference
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    • 2011.12a
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    • pp.33-36
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    • 2011
  • 혁신에 관한 많은 연구들이 혁신의 공급 측면에 초점을 맞춰 진행되어 왔으나, 본 연구에서는 혁신의 공급측면 대신 수요 측면에 초점을 맞춰 혁신 신뢰성에 영향을 미치는 요인을 탐색하고자 하였다. 문헌 연구를 통해 혁신 신뢰성에 영향을 미치는 요인으로 소비자의 연령과 소득수준, 개인적 네트워크, 기회인식, 역량 자신감을 선정하였다. 가설 검증을 위해 국내 2,000명의 설문 응답자를 기반으로 한 창업 분야의 글로벌 데이터베이스인 GEM 데이터를 이용하였다. 본 연구의 결과는 기업의 마케팅 활동의 효과성을 제고하는 데 실질적으로 활용될 수 있을 것이다.

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Exploring Activation Plan for Entrepreneurship Education in Vocational High School (직업계고 창업교육 활성화 방안 탐색)

  • Kang, Kyoung-Kyoon;Baek, Minjung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.12
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    • pp.689-698
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    • 2019
  • The purpose of this study was to develop methods to practice and revitalize entrepreneurship education at vocational high schools. To achieve this goal, we analyzed the vocational high school program as well as effective entrepreneurship education programs at vocational high schools. In addition, FGI (Focus Group Interview) was conducted to determine strategies for developing entrepreneurship education at vocational high schools. The results were as follows. First, curriculum formation was found to important for vitalizing entrepreneurship education at vocational high schools. It is necessary to develop vocational high schools to account for the 4th Industrial Revolution as well as develop students' competence in entrepreneurship as the basis for the curriculum. Second, the operational aspect of the entrepreneurship education curriculum must be considered. Entrepreneurship education linked to regular curriculum is needed. Third, the competence of school members is an important factor for the efficient operation of vocational high school entrepreneurship education. Fourth, entrepreneurship education can consist of various educational activities through connection with the school and community. Based on these results, operating vocational high school entrepreneurship education will enable practical and dynamic entrepreneurship education at vocational high schools.

An Exploratory Case Study of a Successful Online Start-up Fashion Shopping Store: Focusing on the Entrepreneurial Process of a Soho Shopping Mall (온라인 패션쇼핑몰의 성공적 창업에 대한 탐색적 사례연구: 소호쇼핑몰의 기업가적 과정을 중심으로)

  • Son, Mi Young
    • Science of Emotion and Sensibility
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    • v.25 no.3
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    • pp.91-106
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    • 2022
  • This study targets four Soho fashion shopping malls that are operating successfully in the online fashion market. This study analyzed the entrepreneurship process by dividing it into three stages. The results of the case study are as follows. In the case of Company S, the founder, who had little work experience, started an e-commerce business with a sense of fashion and entrepreneurship. It is a contemporary, casual brand with competitive prices, design power, and diverse product assortment, and the business performance was achieved through data management and analysis and the diversification of distribution channels. In the case of Company B, the founder, who had little work experience, started a manufacturing and e-commerce business by leveraging their SNS network capabilities and entrepreneurial spirit. It is a contemporary fashion brand with product competitiveness of specific items and start-up characteristics, and performance was achieved through the establishment of brand identity and market expansion. Third, Company M and Company C are examples of Soho fashion shopping malls where the founders with more extensive work experience at the time of founding their respective start-ups focused on brand recognition as their core competitiveness. In the case of Company M, the apparel brand was launched with a wealth of experience and design spirit. It is a fashion designer brand that stands out for its sensibility, and the owner has achieved performance through various entrepreneurial activities that broaden the corporate horizon. Company C is a manufacturing and e-commerce brand that was started with design capabilities and an entrepreneurial spirit. It is a luxury fashion brand that focuses on emotional expression, and the outcomes, such as brand recognition and sales, were achieved through active customer management. The results of this study can be used as basic data in education for and research of Soho shopping malls and the prospective founders.

Analysis of the Effect of Army Startup Support Program on Military Service Satisfaction (육군 창업지원 프로그램이 군 복무만족도에 미치는 영향 분석)

  • Koo, Young Hwi;Kim, Dong Hyun;Yoon, Kwan Ki
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.2
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    • pp.115-128
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    • 2022
  • This research aims to analyze of the Effect of Army Start-up Support Program (hereinafter, ASSP) on the level of discharged or scheduled to be discharged soldier's satisfaction of their military service. In addition, this paper also seeks to elaborate on how those Army-supported programs, such as Start-up competitions, mentoring, camp, and school, can increase the level of military service satisfaction. By participating in those programs, service members can leverage their time in the military to make opportunity for their future career rather than consider it as a career break, increasing their military service satisfaction. Finally, on the basis of findings, this paper advocates for expanding Service Members startup Support Program of government agencies and municipalities and enhancing younger population's individual capabilities through ASSP. This research used ASSPs, such as Army Start-up competitions, mentoring, camp, and school, as independent variables. For controlled variables, this paper takes demographic elements such as status and career path of the participants. Our empirical analysis reveals that ASSP has a direct impact on the military service satisfaction, supported by the statistics from the hierarchical regression analysis. However, the research also suggests that individual' military service satisfaction from ASSP may differ from one another in accordance with the controlled variables such as status and career of the participants. This paper proves that ASSP can play a substantial role in enhancing service members' capabilities during their time in military and that Army fosters talent and connects itself to the nation and society. In addition, this research could contribute to increasing employment rate of and expanding Start-up support program of government agencies and municipalities for younger population by providing empirical results which advocates the latter's necessity.

중소기업의 슈퍼리더십이 경영성과에 미치는 영향 연구

  • Park, Cheol-U
    • 한국벤처창업학회:학술대회논문집
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    • 2017.04a
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    • pp.31-31
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    • 2017
  • 신기술의 발전에 대한 예측이 어려운 상황에서 가속력을 가지고 급변하는 경영환경은 새로움을 요구하고 있다. 그 새로움을 누가 어떻게 찾아 실행하는가가 기업의 경쟁력이 된다. 기업들의 경쟁력 강화를 위한 핵심적인 과제는 통제가 아닌 자율권을 부여함으로써 미래를 예측하고 능동적으로 대처하여 창의적인 역량과 능력을 갖춘 인재를 양성하고 관리 하는 것이며 이와 연결되는 개념이 슈퍼리더십이다. 지금 우리의 사회는 첨단 산업과 관련된 4차 산업혁명의 물결과 패러다임의 변화로 인해 창의성과 스피드 경영이 절실하다. 정형화된 환경이 아닌 위험과 도전이 공존하는 시간이다. 기업은 인재관리를 위한 노력과 그들이 현시대에 맞는 리더십을 갖추어 도전할 기회를 마련해 주어야 한다. 특히 새로운 혁명적인 기술이 출현 되고 기존의 기술이 고도화 및 극대화되는 산업 중심 시대에 구성원들의 잠재 능력을 배양해 기업이 경쟁 우위를 확보하고 최고의 경영성과 창출을 위해 슈퍼리더십의 필요성을 강조하고 있다. 이에 본 연구는 중소기업의 슈퍼리더십이 경영성과에 미치는 영향관계를 실증 분석하였다. 연구결과 기업이 지속할 수 있는 경영성과를 창출하기 위해서는 리더십을 개발하고 그에 맞는 인재를 육성하는데 더 많은 투자를 해야 한다. 지금과 같은 무한 경쟁시대에 기업이 지속가능한 성장과 더불어 생존하기 위해서는 조직구성원의 역량 극대화에 노력하고 그들이 몰입하게 하는 강력한 슈퍼리더십 구축이 절실하다고 판단된다.

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Study of the Plan for Revitalizing Reemployment and Inauguration of Retired Military Person (제대군인의 재취업 및 창업 활성화 방안에 대한 연구)

  • Lee, Jae-Hee;Ha, Kyu-Soo;Kim, Hong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.2 no.1
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    • pp.83-108
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    • 2007
  • This study conducted research over status of employment and living by collecting questions & answers from retired soldiers after service in ROK Army more than 5 years in last 5 years. As the methodology of this research, the status of employment has been provided from the Citizen Insurance Public Corporation, and conducted interviews for all individuals in addition to the receiving of questions & answers. Also, the statistic data prepared and submitted for Congressional Audit & Inspection from MND was also utilized for the purpose of research. In conclusion, the situation faced with retired soldiers after their retirement is showing the future of reflection of oneself to the personnel in active service who must do their best only for their duty to keep national security. If those personnel in active service are worrying about their future returning to civilian society after retirement, it will not only become an impediment to perform their duty but also bring invisible weakening of military power to defend our nation in result. This is the rationale for the necessity of providing support for social adaptation, reemployment and inauguration of retired soldiers.

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A Study on the Essential Educational Elements and Educational Activities of Entrepreneurship Education (기업가정신 교육의 핵심교육요소와 교육활동에 관한 연구)

  • Choi, Mideum;Kim, Min Sung;Kim, Junghwan
    • The Journal of the Korea Contents Association
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    • v.22 no.6
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    • pp.104-115
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    • 2022
  • Recent companies that have grown to be the world's largest in the information technology industry and have a substantial impact on the global economy started as start-ups built on the founder's entrepreneurship. As a consequence, interest in entrepreneurship education has increased significantly. This research examined the essential elements and educational activities of the educational process among educators who undertake entrepreneurship-related education, using AHP methodologies. The study revealed that both educators rated competency education as more essential than character education. Within the character education dimension, habits were deemed more significant than attitudes, while within the competency education dimension, the technique education module was seen more important than the knowledge education module. This research is expected to contribute to the sustained expansion of domestic entrepreneurship education as well as to the response to opportunity entrepreneurship.

Janus's Two Faces: SME's Performance Through Ambidextrous Organization Capabilities (야누스(Janus)의 두 얼굴: 조직의 양손잡이 역량을 통한 중소기업의 성과관리)

  • Choi, Yoon Jeoung;Lee, Woo Jin;Oh, Hye Mi
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.1
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    • pp.197-208
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    • 2020
  • The firms must perform both exploitation activities that efficiently use current resources and exploration activities that capture new opportunities. A company that simultaneously performs two opposite attributes, exploitation and exploration activities, is called an 'Ambidexerity Organization' or 'Organizational ambidexterity', which is called the Ambidextrous organization. This study examines whether the key factors of entrepreneurial orientation affect a firm's performance using two-handed strategies, and empirically analyzes the moderating effects of environmental dynamics. The results show that the entrepreneurial orientation has a significant effect on a firm's performance in the Ambidextrous organization. In addition, the moderating effect of environmental dynamics showed a moderating effect on the relationship between entrepreneurial orientation and organizational ambidexterity. This study not only suggests practical implications for SMEs, including venture firms and startups, but also has a significant impact on the relationship between organizational ambidexterity and a firm's performance. It is expected to make academic contributions by introducing variables and analyzing influential relationships.

Development of Regional Problem Solving Entrepreneurship Education Program: Based on Competency-Based Curriculum Design (지역사회 문제해결형 기업가정신 교육과정 개발: 역량 기반 교육과정 설계를 기반으로)

  • Choi, Yong Seok;Part, Jong Seok;Baek, Bo Hyun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.5
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    • pp.187-203
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    • 2022
  • As the economic, social, and environmental problems of the local community reach a serious level, our society is realizing the need to foster young talents who discover opportunities in local issues through entrepreneurship education and create social values through creative challenges. However, entrepreneurship education programs are generally focused on commerciality, so customized education programs to solve regional problems are insufficient. Therefore, this study aimed to develop a community problem-solving entrepreneurship curriculum. In this study, a competency based curriculum model was applied to develop the curriculum, and regional problem-solving entrepreneurship competencies were derived through expert advice from a total of 10 people. In the process, the Delphi methodology was additionally used to reduce the possibility of errors in the competency model. As a result of the study, a total of 23 regional problem-solving entrepreneurship competencies were confirmed, and knowledge(K) - skill(S) - attitude(A) by competency consisted of 5, 9, and 9, respectively. By applying this to Dunham's problem-solving six-step model, modular learning support measures were developed in the order of phase 1(problem discovery), phase 2(problem analysis), phase 3(plan), phase 4(measure), and phase 5(evaluation). This study is meaningful in that it integrated theory and practice by developing specific entrepreneurship curriculum and learning support measures based on the theoretical model devised in social welfare. In addition, it has implications in that it developed a regional problem-solving entrepreneurship competency model based on expert advice and proposed a specific curriculum based on this.