• Title/Summary/Keyword: 창업교육서비스품질

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대학의 창업교육서비스품질이 교육만족과 창업역량, 창업의지에 미치는 영향

  • Gwak, Dong-Sin;Jeong, Hwa-Yeong;Yang, Yeong-Seok
    • 한국벤처창업학회:학술대회논문집
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    • 2016.04a
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    • pp.108-117
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    • 2016
  • 본 연구는 대학의 창업교육 서비스 품질이 교육만족과 창업역량, 창업의지에 미치는 영향에 관한 연구이다. 대학에서 다양한 창업교육이 진행되고 있지만 창업성과에 대한 연구는 많이 이루어지지 않고 있다. 본 연구에서는 창업성과를 높이기 위한 요인을 분석하기 위해 창업교육의 서비스 품질이 교육만족과 창업역량, 창업의지에 미치는 영향에 대해 살펴보았다. 첫째, 창업교육 서비스 품질을 측정하기 위해 서비스 품질에 대한 이론적 배경을 바탕으로 유형성, 신뢰성, 반응성, 확신성, 공감성 등 5개 요소 21개의 문항을 설정하고, 설문 분석 결과를 바탕으로 창업교육 서비스 품질이 교육만족과 창업역량에 미치는 영향을 알아보았다. 둘째, 고객 만족에 대한 선행연구를 바탕으로 창업교육 수강생의 교육만족을 정의하고, 창업역량의 요소 중 성취역량, 창의성역량, 개념화역량, 사회적 역량 등에 미치는 인과관계를 분석하였다. 셋째, 교육만족과 창업역량이 창업의지에 미치는 인과관계를 분석하였다. 그 결과, 창업교육 서비스 품질은 기존의 연구와 다르게 유형성과 신뢰성이 하나의 요인으로 분석되어 반응성, 확신성, 공감성 등 4개 요인으로 확인되었고, 4개의 요인으로 구성된 창업교육 서비스 품질이 교육만족과 창업역량에 영향을 주는 것으로 확인되었다. 또한, 창업역량 요인을 4개로 정의하여 설문을 분석한 결과 성취역량과 창의성역량이 하나의 요인으로 분석되어 개념화역량, 사회적 역량과 함께 3가지 요인으로 확인되었다. 이는 교육만족에 영향을 받는다는 것을 확인할 수 있었다. 창업의지는 창업역량에 영향을 받았지만, 교육만족에 직접적인 영향을 받지 않는 것으로 확인되었다. 이러한 결과는 교육만족이 창업역량을 통하여 창업의지에 간접적인 영향을 미친다는 것을 의미한다. 차후 연구에서는 대상을 여러 지역 혹은 전국으로 확대할 필요성이 있으며, 다른 변수와의 접근 방법을 가지고 연구되어야 할 것이다.

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A Study on the Effect of Small Business Start-up Education Service Quality on Learner Satisfaction and Entrepreneurial Intention (소상공인 창업교육 서비스 품질이 학습자 만족과 창업의지에 미치는 영향에 관한 연구)

  • Choi, Se-Chul;Kown, Yong-Ju
    • Culinary science and hospitality research
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    • v.20 no.4
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    • pp.86-99
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    • 2014
  • The purpose of this study was to analyze the causative relationship of small business start-up education service quality with 'learner satisfaction' and 'willingness to start a business(start-up intension)'. This study was conducted to provide a basis for satisfying the desire of small business start-up entrepreneurs for high quality startup education service and seek the suggestions in terms of selection and concentration of the business start-up education program. The results of this study based on the outcomes derived from the empirical analysis can be summarized as follows: First, the quality of small business start-up education service was found to have a significant effect on the relationship with learner satisfaction. Next, the quality of small business start-up education service was found to have a significant effect on the relationship with start-up intension. Last, it was found that learner satisfaction had a significant effect on start-up intension.

The Impact of Service quality in Entrepreneurial education on the Self-efficacy, the Achievement need and the Satisfaction of Entrepreneurial Education : Focusing on the Entrepreneurial Education of Internet Shopping Mall (창업교육 서비스 품질이 자기효능감, 기대 성취욕구 및 교육만족도에 미치는 영향 : 인터넷 쇼핑몰 창업교육을 중심으로)

  • Kim, Jeongin;Lee, Ilhan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.5
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    • pp.21-31
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    • 2014
  • The purpose of this study is to explore the relationships among service quality, self-efficacy, achievement need, and satisfaction in internet shopping mall entrepreneurial education. In this research, service quality consists of four factors including curriculum(lecturer expertise, distinction, and diversity of curricula), type(theory-oriented and practice-oriented), and administration(operation, facility and networking). First, this study investigated how service quality affected both self-efficacy and achievement need, second analyzed how both self-efficacy and achievement need influenced the satisfaction in internet shopping mall entrepreneurial education. The data were obtained from a questionnaire handed out to a random sample of 129 individuals that Cafe 24 in progress in the shopping mall entrepreneurial education. With the information obtained, and after the scales validation process, a structural equation analysis has been conducted. The analysis results indicate that service quality affects both self-efficacy and achievement need. According to the analysis, first, expertise, distinction and operation affect self-efficacy, second both expertise and operation affect achievement need. In addition, the results show that self-efficacy and achievement need influenced the satisfaction of entrepreneurial education. Finally, based in the findings of this study, theoretical contribution and managerial implications are discussed.

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A Study on the Influence of University Entrepreneurial Education Service quality of Entrepreneurial Intention: Focused on the Mediating Effects of Satisfaction with Entrepreneurial Education (대학창업교육 서비스품질이 창업의지에 미치는 영향연구: 창업교육 만족도를 매개효과로)

  • Jo, Young Jun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.2
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    • pp.95-103
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    • 2017
  • In this study, explored how university entrepreneurial education service quality affects Satisfaction of Entrepreneurship education and entrepreneurial intention. Real-Time Entrepreneurship Education is being Promoted through Professional Entrepreneur in the field of Entrepreneurship Education. It is necessary to study the ways of establishment of university Entrepreneurship through Ground Theory. on the basis of previous studies, three factors were university entrepreneurial education service quality : materiality, consensual, differentiation. First, in this study is university entrepreneurial education service quality(materiality, consensual, differentiation) of entrepreneurial education specialist utilization was evaluated on the survey results. Second, in this on the influence of Satisfaction of Entrepreneurship education of entrepreneurial intention. Third, regarding how university entrepreneurial education service quality affects the entrepreneurial intention, this study was intended to verify the mediating effects of entrepreneurial education specialist utilization. First, This study on the influence that materiality, consensual, differentiation of Satisfaction of Entrepreneurship education. Second, entrepreneurial Satisfaction of Entrepreneurship education have an effect on the entrepreneurial intention. Third, This study on the influence consensual, differentiation has been verified to have mediating effects of entrepreneurial intention of Satisfaction of Entrepreneurship education. materiality, entrepreneurial intention of entrepreneurial education specialist utilization has no mediating effect. This result, It was found that the practical education related to entrepreneurship contributed to the revitalization of the university, such as the interest for the students and the educational goal for the entrepreneurship rather than the convenience facilities and establishment of good environment for entrepreneurship education. factors for Satisfaction of Entrepreneurship education were found that consensual and differentiation on entrepreneurial intention. For this study, question and result of the study were obtained for the students who start-up course of K engineering university.

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A Study on the Influence of Service Quality of Entrepreneurship Education on Academic Self-Efficacy and Learning Commitment (창업교육 서비스품질이 학업적 자기효능감과 학습몰입에 미치는 영향)

  • Kim, Yu Shin;Lee, Chang Young;Sung, Chang Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.3
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    • pp.85-95
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    • 2019
  • The purpose of this study was to analyze the relationship between the service quality of entrepreneurship education, academic self - efficacy, and learning commitment in college students. The results of the study are summarized as follows. First, the difference of entrepreneurship education with professors of entrepreneurship education has a significant influence on the learning commitment, and the operation of entrepreneurship education has no significant influence. Second, the difference of entrepreneurship education and the operation of entrepreneurship education have a significant effect on academic self - efficacy, while the entrepreneurship professional instructor has no significant influence. Third, academic self - efficacy has a significant effect on learning commitment. Fourth, in the relationship between the service quality of entrepreneurship education and learning commitment, the academic self-efficiency was found to have a mediated effect.

A Study on the Effect of Startup Education Service Quality on Education Satisfaction and Entrepreneurship Intention (대학 창업교육 서비스품질이 교육만족과 창업의도에 미치는 영향에 관한 연구)

  • Sang-Hwa Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.1
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    • pp.183-190
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    • 2023
  • This study is a study on the effect of university students' entrepreneurship education service quality on educational satisfaction and entrepreneurship intention. Although various entrepreneurship education is being operated at universities, there is not much research on entrepreneurial intentions. In this study, in order to analyze the factors for increasing the entrepreneurial intention, the effect of the service quality of entrepreneurship education on educational satisfaction and entrepreneurial intention was examined. In order to achieve the purpose of this study, questionnaires were distributed to university students in Daegu and Gyeongbuk, and statistical analysis of 298 questionnaires that were faithfully answered was conducted using SPSS 22. TA is a result of multiple regression analysis on the effect of start-up education service quality on educational satisfaction, tangibility, responsiveness, certainty, and empathy had a significant effect, but reliability did not have a significant effect, and educational satisfaction had a significant effect on entrepreneurship intention. Recently, start-up businesses in Korea have been revitalized, and various programs such as start-up education, start-up support policies, and commercialization support are emerging. Since the quality of educational service for start-up at universities affects the will to start a business, service quality capabilities should be strengthened to increase educational satisfaction.

창업보육센터의 교육서비스품질이 교육만족, 조직문화 및 조직성과에 미치는 영향

  • 김보윤;황보윤
    • 한국벤처창업학회:학술대회논문집
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    • 2023.11a
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    • pp.187-192
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    • 2023
  • 1990년대 후반 정부는 경기부양의 일환으로 창업보육센터(Business Incubatir: BI)를 전국에 설치·운영하도록 지원하였다. 창업보육센터를 통해 벤처기업이 스스로 자생력을 갖출 수 있는 시기까지 시설, 기술, 행정, 경영지원 뿐만 아니라 입주지원까지 다양한 지원 역할을 수행해오고 있다. 특히 창업보육센터의 교육프로그램은 입주업체들의 기업 성장에 있어서 매우 중요한 역할을 한다. 이러한 창업보육센터의 교육프로그램이 기업 성과에 영향을 미치는 요인으로 최근 조직문화에 대한 관심이 고조되고 있다. 조직문화는 스타트업을 움직이는 심장이며 그 영향력은 실핏줄을 타고 회사의 가장 사소한 결정에까지 미친다. 조직문화마저 없다면 스타트업은 제품, 브랜드 무엇 하나 제대로 갖추지 못한 그저 꿈을 쫓는 집단에 지나지 않을 것이다. 본 연구는 창업보육센터의 교육프로그램 서비스품질 구성요인 인 유형성, 신뢰성, 반응성과 스타트업에게 중요한 원동력이 되는 실천중심설계가 교육만족, 조직문화 및 조직성과에 미치는 영향에 대해 살펴보고 아울러 교육만족이 조직문화에 조직성과에 미치는 영향에 대해 연구를 진행하고 가설을 검증함으로써 학문적, 실무적으로 유용한 시사점을 도출하고자 한다.

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The Effect of University Entrepreneurial Education Service Quality on Education Satisfaction, Entrepreneurial Capability, and Entrepreneurial Intention (대학의 창업교육 서비스 품질이 교육만족과 창업역량, 창업의지에 미치는 영향)

  • Kwak, Dong Shin;Jung, Hwa Young;Kim, Myung Seuk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.37-48
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    • 2016
  • This study explored how university entrepreneurial education service quality affects education satisfaction, entrepreneurial capability, and entrepreneurial intention. Although the various university entrepreneurial educations have been provided, current state of education support for entrepreneurial achievement is quite insufficient. In order to analyze factors for the entrepreneurial achievement enhancement, this study examines how university entrepreneurial education service quality affects education satisfaction, entrepreneurial capability, and entrepreneurial intention, as follows. First, in order to measure the entrepreneurial education service quality on the basis of theoretical background of the service quality, we set twenty one (21) questions for five (5) factors as follows: materiality, reliability, reactivity, certainty, consensuality. And then, impact of the entrepreneurial education service quality on education satisfaction and entrepreneurial capability was evaluated based on the survey results. Second, on the basis of previous studies of customer satisfaction, we gave the definition of education satisfaction for students in entrepreneurial education, and analyzed the causation that affects some elements of entrepreneurial capability (i.e. fulfillment capability, capacity of creativity, conceptualization capability, and social competence) by the aforementioned definition. Third, we analyzed the causation that affects entrepreneurial intention by education satisfaction and entrepreneurial capability. As a result, unlike the previous studies, there are only four (4) factors were confirmed for the entrepreneurial education service quality because the materiality and the reliability were founded as single element under the analysis. And it was identified that the entrepreneurial education service quality which is comprised of four (4) factors affects the education satisfaction and the entrepreneurial capability. In addition, as a result of the analysis under defining four (4) factors of entrepreneurial capability, the fulfillment capability and the capacity of creativity were founded as single element, and it was confirmed there is only three (3) factors, including the conceptualization capability and the social competence. With this result, it was confirmed that the entrepreneurial education service quality is influenced by the education satisfaction. Therefore, although the entrepreneurial intention is influenced by the entrepreneurial capability, it is not directly affected by the education satisfaction. These results showed that the education satisfaction affects indirectly to the entrepreneurial intention through the entrepreneurial capability that affected by the education satisfaction.

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Technical Entrepreneurship Education Service Quality Evaluation System based on FAHP (FAHP에 기반을 둔 기술창업교육서비스품질 평가 시스템)

  • Joun, Hyang-Soon;Lee, Sang-Yong
    • Journal of Digital Convergence
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    • v.13 no.10
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    • pp.509-516
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    • 2015
  • Intangibility, measurement difficulty and irreversibility, which are the characteristics of service, have such problems as obscurity and uncertainty in quality evaluation. Technical entrepreneurship education, a sort of public service, also contains such characteristics of service. To objectively evaluate the service quality of technical entrepreneurship education, this paper drew up factors as hierarchical structure, centered on FAHP technique, and conducted pre-processing, inputted those factors into triangular fuzzy number fuzzy judgement matrix, and calculated their weights. In this manner, this paper proposed a TESE system, through which an analysis can be conducted by drawing relative importance and priorities of the factors. The proposed system can efficiently evaluate the qualitative technical start-up education service quality factors quantitatively in the diversely changing technical start-up environment in view of the highest result quality (41%), which means performance in the relative importance of major factors. Namely, this paper confirmed that clear decision making can be made through an experiment.

Effect of Service Factors in Distance Education on Customer Satisfaction and Customer Loyalty Impacts: Focusing on Employment Opportunities (원격교육 서비스요인이 고객만족과 고객충성도에 미치는 영향: 취업 준비생을 중심으로)

  • Park, Kwang Rok;Heo, Chul Moo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.4
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    • pp.101-111
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    • 2019
  • In distance learning, quality of service is an important part of improving customer satisfaction and customer loyalty. However, in verifying the effectiveness of remote education service quality, it has been researched based on fragmentary effects on remote education service quality, and the effect study on the specific target is insufficient. In this study, the effects of remote education service factors on customer satisfaction and customer loyalty were analyzed in the previous study and among job seekers. The survey was conducted from March 2019 and 258 samples of job seekers who experienced remote education were used for empirical analysis. As a result of the analysis, typology, problem solving, interaction, information serviceability, and convenience had a positive effect on customer satisfaction, and satisfaction had a significant influence on customer loyalty. In addition, it was analyzed that characterization, problem-solving, interaction, information serviceability, convenience and customer loyalty were affected in the verification of the mediated effects of satisfaction. In response, the implications of this study were derived from practical research on customer satisfaction and loyalty of educational companies related to eduTech, where education and ICT (Information Communication Technology) were integrated during the 4th Industrial Revolution, which suggested that the quality of a company's remote education service affected customer satisfaction and customer loyalty to entrepreneurs and marketers in the education company's start-up and marketing process. Further, further research will be needed in other areas as well as in the areas of employment education to verify the importance of service quality and assess the various effects.