• Title/Summary/Keyword: 진열

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A Systematic Study of the Ichneumonidae (Hymenoptera) from Korea IX. The Tribe Phytodietini (Tryphoninae) (한국산 맵시벌과의 분류학적 연구 9. 자루맵시벌족(뭉툭맵시벌 아과))

  • 차진열;이종욱
    • Animal Systematics, Evolution and Diversity
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    • v.4 no.2
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    • pp.147-164
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    • 1988
  • 한국산 자루맵시벌 족을 재고찰한 결과 9종의 기존종이 확인되었으며, 연구결과 한국 미기록종인 Netelia (Bessobates( kiuhabona Uchida, Netelia (Netelia) laevis Cameron 2 종 및 1 신종인 Netelia (Bessobates) corrensis, n.sp 가 추가됨으로서 한국산 자루맵시벌 족에는 총 12종이 보고된다.

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인터뷰 - 이진순 (주)유림원색 대표이사

  • Jo, Na-Ri
    • The monthly packaging world
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    • s.346
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    • pp.86-89
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    • 2022
  • 연포장은 가볍고 경제성이 좋을 뿐만 아니라 디자인성이 뛰어나다는 장점을 가지고 있다. 진열대에서 소비자의 눈길을 잡아끄는 강력한 디자인은 연포장의 그라비어인쇄로 구현된다. 그리고 이 그라비어인쇄는 선명하고 섬세한 동판에서부터 시작된다. 그라비어인쇄용 동판을 제조하는 (주)유림원색을 40년째 이끌고 있는 이진순 대표이사를 만나 우리나라 제판 및 동판업계의 현황과 업계가 발전하기 위해서는 무엇이 필요한지에 대한 이야기를 나눠보았다.

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The Effects of Facing Plan on Store Image and Preference of Young Casual Fashion Store (영 캐주얼 의류매장의 상품진열방법이 점포이미지와 선호도에 미치는 영향)

  • Lee, Mi-Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.3
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    • pp.500-510
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    • 2009
  • The purpose of this study was to examine the effects of facing plan on store image and preference of young casual fashion store. The subjects were 545 male and female university students in Chungnam province. The measuring instruments were 7 stimuli manipulated by facing plan, an important VMD element, and self-administrated questionnaire consisted of store image, store preference and subject's demographic characteristics. The data were analyzed by t-test, ANOVA and Duncan's multiple range test, using SPSS program. The results were as follows. First, facing type significantly affected consumer' store image; folded type had more neat and elegant image than other facing types, and face out type had most comfort image, whereas sleeve out type had discomfort image. Second, arrangement of facing types also affected store image; style arrangement had more sophisticated image than color arrangement in sleeve out type, and vertical and horizontal arrangement had more neat, sophisticated, attractive and comfort image than separate arrangement in folded type. Third, facing type affected store preference; folded type showed higher store preference than sleeve out type. Forth, arrangement of folded type affected store preference; vertical and horizontal arrangement showed higher store preference than separate arrangement. Fifth, store image and preference were different by subject's sex; male subjects perceived style arrangement as more elegant, characteristic and attractive image, and showed higher store preference than female subjects on separate arrangement of folded type.

A Study on the Characteristics of Consumer Visual-Perceptional Information Acquisition in Commercial Facilities in Regard to its Construction of Space from Real-Time Eye Gaze Tracking (상업시설 공간구성의 실시간 시선추적에 나타난 소비자 시지각 정보획득 특성 연구)

  • Park, Sunmyung
    • Science of Emotion and Sensibility
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    • v.21 no.2
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    • pp.3-14
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    • 2018
  • For satisfying consumer needs, commercial facilities require a variety of sale-related space expressions and eye-catching product arrangements; space composition can also be a direct marketing strategy. The human eye is the sensory organ that acquires the largest amount of information, and an analysis of visual information helps in understanding visual relations between . However, the existing studies are mostly focused on analysis of still frames in experimental images, and there is a lack of studies analyzing gaze information based on mobile images of commercial spaces. Therefore, this study analyzed emotional responses through gaze information of space users in reality using a video of a movement route through a commercial facility. The analysis targeted straight sections of the moving route; based on the data acquired, sectional characteristics of five gaze intensity ranges were examined. As a result, section A, the starting point of the route, had a low gaze intensity, while section B had the highest gaze intensity. This indicates that, starting in section B, the subjects explored the space in a stable way and needed time to adapt to the experimental video. In relation to space characteristics of the gaze-concentrated area, display formats of the right stores in 4 of 6 sections received greater attention. The gaze of consumers was mostly focused on props, and big gaze information was revealed in showcase display formats of the stores. In conclusion, this analysis method can provide highly useful direct design data about merchandise display and merchandise component arrangement based on consumer visual preference.

An Experiential Approach to the Determinants of Impulse Buying Based on Store Type (유통점포별 충동구매의 결정요인에 대한 경험적 접근)

  • Yoon, Sung-Joon;Lee, Dong-Hee
    • Journal of Distribution Research
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    • v.13 no.3
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    • pp.1-25
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    • 2008
  • This study, from a temporal standpoint, seeks to validate the relationship between prior shopping experience, a pre-experiential construct, and impulsive/planned purchase intentions, a post-experience construct, based on strategic experiential module advocated by Schmitt (1999) by focusing on three key variables--prior shopping experience, on-site experiences, and emotional response to store atmosphere. Also, from a spatial standpoint, the study aims to valiadate the relationship between emotional response to store atmosphere and impulsive purchase intentions across three retail store types--department store, discount store, and internet store. Specific research purposes and findings are as follows. First, it was found that regardless of the degree of prior shopping, discount store and internet shoppers preferred cognitive shopping experience to emotional experience. Second, emotional shopping experience significantly influenced impulsive purchase intention, whereas cognitive shopping experience influenced planned purchase intention. Third, for discount store shoppers only did the interior colour serve as a positive moderator between emotional shopping experience and impulsive buying intention, while merchandise display served as a negative moderator.

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Analysis of VMD Elements Characteristics of Chinese Lifestyle Shops (중국 라이프스타일 샵의 VMD 구성요소 특성 분석)

  • Kim, Hyeon Ju;Lee, Min Gyung
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.267-278
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    • 2021
  • This study differentiated it from previous studies by selecting Chinese lifestyle shops in the current situation where lifestyle shops are rapidly emerging due to the increase in single-person households in China and changes in consumption patterns. The purpose of this study is to present basic data for establishing VMD strategies for domestic lifestyle shops wishing to enter China through the analysis of the characteristics of VMD elements. The results of this study are as follows.The research results are as follows. In the display elements of the VMD of Chinese lifestyle shops-GAROSU, CH'IN, and Nome, the appliances and props used differentiated shapes and materials according to the product concept and design. There seemed to be a difference depending on the concept of the lifestyle shop. Also, there were differences in the form of VP and the presentation method of PP and IP in VP, PP, and IP according to the store product group and the amount of products displayed in the presentation element. In a follow-up study, it is considered meaningful to conduct a study on domestic lifestyle shops and a comparative analysis of VMD between Chinese and domestic lifestyle shops.

묵시적 가격협정 카르텔 규제에 있어서 경제적 증거의 역할

  • 주진열
    • Journal of Korea Fair Competition Federation
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    • no.100
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    • pp.2-13
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    • 2003
  • 우리나라의 현실여건을 감안해본다면, 묵시적 가격협정 카르텔의 존재 입증에 있어서 경제적 증거의 역할은 상당히 제약적일 수밖에 없음을 알 수 있다. 특히 상고허가제를 실행함으로써 상고심의 대상이 되는 사건의 수를 사전에 제한하고 이에 따라 사건심리에 충분한 시간을 투자할 수 있는 미국 연방대법원과는 달리, 우리나라의 경우 국민의 재판받을 권리를 최대한 보장하기 위하여 대법원이 대부분의 상고사건을 받아들이고 이로 인해 과중한 업무량에 시달리고 있음을 고려한다면, 실무적으로 경제적 증거를 충분히 평가하기란 힘들 것으로 예상된다.

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Fabricated SWCNT-PEDOT Hybrid Flim Using by SAW-ED and Their Optoelectronic Properties

  • Jo, Sang-Hyeon;Yang, Jong-Won;Kim, Jin-Yeol
    • Proceedings of the Materials Research Society of Korea Conference
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    • 2011.05a
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    • pp.237.2-237.2
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    • 2011
  • SAW-ED를 이용하는 박막공정 기술을 통하여 나노레벨의 SWCNT 와 PEDOT의 thin film 및 hybrid화된 film구조를 얻을 수 있었다. SWCNT와 전도성고분자와의 hybridization을 통해 균일상의 표면 morphology를 갖는 고전도성 투명 필름을 제작하고, 이들의 전기광학적 성질을 확인하였다. SAW-ED를 이용하는 박막공정 기술은 나노입자 및 나노구조물의 박막화 패턴화를 포함하는 새로운 deposition 기술로서의 응용성을 가지고 있으며, 본 연구에서는 SWCNT와 전도성고분자를 이용하여 이를 확인하였다.

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정보화사회초대석-홍동수(한국통신 정보통신사업본부 사업계획국장)

  • Korean Associaton of Information & Telecommunication
    • 정보화사회
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    • s.43
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    • pp.22-23
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    • 1991
  • 국내 업체에서 생산된 각종 소프트웨어가 한곳에 진열, 판매되는 S/W유통센터가 연내 용산전자상가에 설치된다. 한국통신은 지난 연말 이 S/W유통센터를 컴퓨터업체들이 밀집해 있는 용산전자상가 내에 설립키로 하고 나진산업(대표 이문희)측과 계약을 체결, 나진빌딩 지하 1층에 이미 공간을 확보해 두고 있다. 이번호 정보화사회초대석에는 국내 소프트웨어산업을 육성.발전시킨다는 목표아래 유통센터 설립의 지휘봉을 잡은 한국통신 정보통신사업본부 사업계획국 홍동수 국장을 초대한다.

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피플 - 독립운동가의 후손 정순권 서강애드넷(주) 대표이사

  • Jo, Gap-Jun
    • 프린팅코리아
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    • v.12 no.1
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    • pp.82-84
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    • 2013
  • 지난해 11월 20일, 서강애드넷(주) 대표이사 정순권의 조부 백암(白巖) 정태화공(公)에게 건국훈장 애족장이 추서됐다. 정태화공의 항일 독립운동 공적이 세기가 바뀌고 10여년이 더 지나서야 인정받은 것으로, 손자인 정순권 대표이사가 훈장을 전수했다. 정 대표는 대한인쇄문화협회에서 인쇄문화발전과 인쇄문화인의 권익신장을 위해 법률개정위원회 위원으로 활동하고 있다. 서울시 중구 필동에 소재한 서강애드넷(주)의 집무실에는 다양한 서적이 진열돼 있어 공부하는 사업가임을 느낄 수 있었고, 국내 유수의 여러 기관과 지자체 등 많은 기업체와 업종의 마케팅 홍보물과 기획 실적물이 20여 년의 업력을 전하고 있었다.

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