• Title/Summary/Keyword: 중국 여성

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Purchasing Behavior of Cosmetics of Chinese Women Depending on Their Complex Purchasing Tendencies (중국여성들의 복합적 구매성향에 따른 화장품 구매행태)

  • Jang, Hye-Jung;You, Eun-Kyung;Kwon, Hye-Jin
    • Journal of Digital Convergence
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    • v.15 no.4
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    • pp.549-554
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    • 2017
  • This study conducted a survey on 319 Chinese women in their 20s to 50s living in three large cities in China, with an aim to analyze the influence on the purchasing behavior and satisfaction for Korean cosmetics depending on their complex purchasing tendencies. According to the research, the rational tendency was higher when the subjects were over 40 years old and married, and the impulsive tendency was the highest in those in their 30s. There was no huge difference in regions depending on the two tendencies, while there were statistically significant differences in purchasing period, times and costs when buying cosmetics. In addition, purchasing satisfaction for cosmetics had a positive correlation with purchasing tendencies. The subjects pursued convenience in purchasing as their rational tendency was higher, while they sought the trends as their impulsive tendency was higher. Based on the results, it is expected to maximize purchasing satisfaction of Chinese female consumers depending on their purchasing tendencies, if the Korean cosmetics makers provide reliable quality assurance, product exchange and customer management services. It is also expected to help revitalize the beauty market for China as well as Southeast Asia, if the Korean cosmetics companies implement differentiated marketing strategies targeting the customers in the age group with the impulsive consumption tendency.

Comparision of experiences of caring parent-in-law in Korean families among daughters-in-law from Korea, China and Japan (한국, 중국, 일본 며느리의 한국에서의 부양 경험)

  • Kim, Yun-Jeong
    • Journal of Digital Convergence
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    • v.12 no.8
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    • pp.501-513
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    • 2014
  • The purpose of this study was to examine experiences of caring parents-in-law in Korea among daughters-in-law who are currently caring their parents-in-law while living with them, or have experienced such care-giving, and who have been married for at least 5 years. Daughters-in-law this study deals with are from three countries: Korean women, Chinese and Japanese women who immigrated to Korea by getting married with Korean husbands. To find out those women who can express their experiences clearly, this study used an intentional sampling method where this study asked the Multicultural Family Support Center to recommend five Chinese and five Japanese housewives who matched the following qualifications: those who have experiences of caring their parents-in-law at home, who have lived in Korea for at least five years, and who had no difficulty in expressing their opinions in Korean language. Korean married women were recommended by the neighbors. This study conducted in-depth interviews to those 15 housewives from Korea, china, and Japan. Before doing the interview, this study gave explanation of the contents and aims of this study to those interview participants over phone, and got the written consent from each of the women. To analyze the interview data, Colaizzi's phenomenological method was used. The emergent themes identified in the findings were as follows: 'positive perception of traditional nature of filial duty', 'help and encouragement by those who are nearby', 'exhausting marriage life', 'Korean family culture that is hard to adapt to', and 'unreasonable male-focused patriarchal culture.'

여성 벤처 소식

  • Korea Venture Business Association
    • Venture DIGEST
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    • s.51
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    • pp.27-27
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    • 2004
  • 2004 중국국제소프트웨어 및 정보서비스교역 박람회 참가업체 모집안내

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A Research on Comparing the Women's Portrayal between Chinese Family Dramas and Korean Family Dramas (한국 드라마와 중국 드라마의 며느리 이미지에 나타난 여성상 비교)

  • Lee, Moon-Haeng;Xia, Yi-Dan
    • The Journal of the Korea Contents Association
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    • v.14 no.5
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    • pp.63-73
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    • 2014
  • The article compares the women's portrayal between Korean family drama and Chinese family drama. The two dramas are Korean family drama 'the Golden Days of Daughter-in-law ' and Chinese family drama 'the Beautiful Days of Daughter-in-law'. There are many ways to see dramas but dramas are the basement which express the society and the culture in that country, and here the women's portrayal is the main theme. The article follows steps: first, through the dramatic episode of two dramas, show the characters of main images. And through the main characters analyze the reared culture and show the same points and differences between the two chosen episodes. As a result of the women's portrayal analysis through the sex-role model, there were some differences between two dramas : new generation of Korean daughter-in-law tend to be very independent and they make effort to develop themselves even though they got married ; for Chinese daughter-in-law, very dependent, family is prior to everything without opportunity of self-development.

Study on Life History of an Elderly Female North Korean Defector (북한이탈여성의 생애사 연구)

  • Yang, Min-Sook;Lee, Dong-Hun
    • The Journal of the Korea Contents Association
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    • v.17 no.10
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    • pp.120-139
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    • 2017
  • The purpose of this research was to explore life history of an elderly woman who fled from North Korea and to understand and provide interventions for female North Korean Defector. The participant of this research is an 81-year-old woman who escaped from North Korea and has lived in South Korea for over 14 years. This life history study followed the analysis of Mandel baum(1973) pointing three perspectives of life: dimensions, turnings, and adaptations. This study concluded that the participant of the research study had no protection while staying in China and North Korea and had experience of Homo Sacer. And even after arriving to South Korea the participant had to live her life with the past negative experiences in North Korea and China. Based on the research results discussions and implications were suggested.

Analysis on Leisure ViewPoint of Immigrant Female of Multi-Cultural Families (다문화가정 이주여성의 여가관 분석)

  • Yun, min-sook;Lee, Jeong-Heun;Kim, Jeong-Ryeon
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.239-240
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    • 2011
  • 본 연구의 목적은 다문화가정 이주여성의 여가관을 분석함으로써 다문화가정 이주여성의 여가에 도움을 주는 시사점을 도출하는데 있다. 이 연구는 다문화가정 이주여성을 연구대상으로 유의표집법(purposive sampling method)을 이용하여 표본을 추출하였다. 표집된 170명 중 응답이 부실한 설문지를 제외하고 최종분석에 사용된 사례수는 137명이었다. 설문지의 타당도는 요인분석, 신뢰도는 신뢰도분석을 통하여 검증되었다. 신뢰도는 Cronbach's ${\alpha}$ 값이 .613이상으로 나타났다. 이 연구는 SPSS18.0을 이용하여 요인분석, 신뢰도분석, 교차분석을 실시하였다. 그 결과는 다음과 같다. 첫째, 다문화가정 이주여성들의 평일 여가시간은 1-­2시간이 가장 많았으며, 구체적으로 연령은 26­-30세, 학력은 고졸, 국적은 중국, 기간은 6.1년 이상에서 유의한 차이가 나타났다. 둘째, 다문화 가정 이주여성들의 주말 여가시간은 1-­2시간, 연령에서는 2­-30세가 가장 많았으며, 유의한 차이가 나타났다. 반면, 학력, 국적, 기간, 월수입은 유의한 차이가 나타나지 않았다. 셋째, 다문화가정 이주여성들의 여가제약은 연령, 학력, 국적, 기간, 월수입에 따라 차이가 있다.

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