• The Optical Journal
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• s.173
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• pp.38-44
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• 2019

올해 국내 실물경기는 수출 증가세가 점차 둔화되고, 내수도 소비의 둔화와 투자의 감소 전환 등의 영 향으로 완연한 하락세를 보였다. 내수는 설비투자와 건설투자가 크게 감소하면서 급속한 조정 양상을 보이고 있으며, 소비도 연 2%대 증가율로 떨어지면서 둔화세를 기록하고 있다. 수출은 물량의 증가세가 유지되고 있으나, 단가는 기저효과로 인한 유가상승 폭의 축소 등의 영향으로 상승률이 떨어지면서 증가세가 둔화되었다. 2019년 세계경제는 선진권의 경기둔화와 개도권의 성장률 정체가 예상되는 가운데 하방 리스크 요인으로 인해 제한적 성장이 예상된다. 선진권은 미국경제의 성장률 하락이 예상되는 한편, 일본과 유로권도 전년보다는 약간 낮은 성장률이, 중국은 연 6%대 초반까지 성장률 하락이 예상된다. 국제유가는 글로벌 경기 둔화에 따른 원유의 수요 감소와 미 달러화의 가치 상승 등 금융 요인이 하방 압력으로 작용하나, OPEC의 감산 지속과 지정학적 불안정성이 상승 요인으로 작용하면서 연평균 보합이 예상된다. 환율은 미 달러화의 강세기조가 2019년 상반기까지 이어질 것으로 예상되지만, 하반기에는 유럽 등지의 통화긴축 전환과 미국경기 둔화 등의 영향으로 달러화가 약세로 전환하면서 연평균 기준 소폭 상승할 것으로 기대된다. 2019년 국내경제는 수출과 투자가 글로벌 경기 둔화 등의 영향으로 소폭 증가에 그치고, 소비가 전년대비 둔화세를 보이면서 2018년보다 약간 낮은 2.6%의 성장률이 예상된다. 소비는 실질소득 감소와 고용 부진 등이 예상되고, 대외 불확실성으로 인한 체감경기 약화로 증가세가 둔화되나, 보건 복지 고용의 지출 확대, 유류세 인하 등 정부 정책은 실질구매력 제고에 긍정적 요인으로 작용할 전망이다. 설비투자는 대외 불확실성과 대내 구조적 취약성 등의 영향으로 인해 제한적인 증가세가 예상되며, 건설투자도 정부의 부동산시장 안정화 대책과 SOC예산 감축 등의 영향으로 감소세가 이어질 전망이다. 수출은 세계경기의 성장세 둔화로 인해 수출물량이 소폭 증가에 그치고, 반도체의 가격 하락과 국제유가의 횡보 전망 등으로 수출단가도 하락 압력이 커지면서 2018년 보다 낮은 3.7%의 증가율이 예상된다.

• International Area Studies Review
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• v.21 no.4
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• pp.65-83
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• 2017

As Global value chain(GVC) is deepening, the importance of intermediated good trade is growing in international trade issues. Such facts lead to much discussions about the relation between Global Outsourcing and pollution. This study analyzed the effect of Global outsourcing on Environment using the data including 21 industries for 2004-14. $CO_2$ intensity is used as a proxy for the environment variable and to measure Global outsourcing and I employed the method suggested by Feenstra and Hanson(1999), Amiti and Wei(2006). To examine the effect Global outsourcing on the Environment more precisely, this paper controlled the factors that can affect the environment level on the basis of the theory suggested by Copeland and Taylor(1994). In the methodology, System GMM is employed to solve endogenous problem. The results show that for overall industries, Global outsourcing effect cannot be identified and for polluting industries, the result is identical. However, Global outsourcing has a negative effect on the pollution level for China and developing countries. In other words, as Global outsourcing is increasing, the national pollution level is decreasing.

• Journal of the Korea Fashion and Costume Design Association
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• v.23 no.1
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• pp.19-36
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• 2021

Real-time two-way communication has become an important factor in the relationship between consumers and broadcasters in the Live Commerce environment. To clarify, the relationship of the factors, and the effect of Live Commerce's on consumer purchase intention were examined. In addition, the role of Wanghong, who broadcasts Live Commerce and Co-experience that occurs between consumer and broadcasters influences consumer purchase intention. An online survey method was conducted for 403 subjects in their 20s that were Live Commerce users in Shanghai, Beijing, and Guangzhou, China. The number of final the data used for the analysis was 274 and anlaysis was conducted using SPSS 26.0 program and a Sobel test was employed. Based on the analysis of the data, it was found that Live Commerce's characteristics consisted of interactivity, security, and Wanghong's characteristics consisted of honesty, originality, and expertise. Also, it revealed that Co-experience was consisted of responsiveness and vividness. Second, for Live Commerce's characteristics, the Wanghong's characteristics, and Co-experience had a positive effect on the consumers' purchase intention. Third, the Wanghong's characteristics and vividness, a factor of Co-experience, had significant mediating effects on the relationship between Live Commerce's characteristics and the consumers' purchase intention. Finally, responsiveness of Co-experience had a noteworthy mediating effect on the relationship between the interactivity of Live Commerce's characteristics and the consumers' purchase intention. This study confirmed the important role of Live Commerce's characteristics, the Wanghong's characteristics and Co-experience in relation to the consumers' purchase intention. In addition, the Wanghong's characteristics and Co-experience were proposed as a significant mediating factors.

• Environmental and Resource Economics Review
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• v.30 no.2
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• pp.347-364
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• 2021

Carbon neutral policy in Korea pays limited attention to the concept of sustainable economic growth. This limitation can be compared with other countries' carbon neutral policies such as US, UK and China where the climate change policies are closely connected to economic policies to boost further economic growth. This paper adopts a Ramsey growth model to account for the impact of carbon neutral policy on long-term economic growth and the accumulation capital. The model incorporates the Hartwick rule to allow sustainability of economic growth by transforming resource input into other input factor for growth. The analysis provides a possibility of low accumulation of capital as a result of carbon neutral policy in the absence of effective transformation of fossil-fuel factor into growth-related productive capital. Such low capital stock can be more aggravated when there exists a rent-seeking behavior of various interest groups with voracity to exploit social capital.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.306-317
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• 2021

With a global shift from carbon economy towards hydrogen economy, leading countries such as the U.S., Europe, China, and Japan are focusing their research capabilities on hydrogen research and development(R&D) by announcing various hydrogen economy policies. South Korea also has been following this global trend by announcing hydrogen economy roadmap in January 2019 and legislating hydrogen economy related law. In this paper, we tried to figure out the national R&D trend of Fuel Cell Electric Vehicle(FCEV) and its knowledge structure by using recent 10-year project data of National Technology and Information Service(NTIS). We collected 1,479 FCEV-related projects and conducted text mining and network analysis. According to the analysis, FCEV-related R&D has been actively carried out over the entire process of hydrogen production, transport, storage, and utilization. Furthermore, the paper provides insights into the government's policy agenda building and market strategy on the hydrogen economy.

• The Journal of the Korea Contents Association
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• v.21 no.2
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• pp.507-519
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• 2021

This paper attempts to explore advertising factors that affect TikTok advertising effectiveness by identifying motivations to use a short-form video social media platform, TikTok and further looking at perceptions of and attitudes toward TikTok advertising. The results of in-depth interviews with 20s-30s TikTok users suggest that users are motivated to use TikTok for information and fun. Further, TikTok is characterized as a short-form video, rich contents, and a novel format. Regarding TikTok advertising, the results reveal that usefulness, enjoyment, easiness of advertising skip, sense of closeness, and interaction are significant factors of TikTok advertising. Finally, it is suggested that users respond to the advertising by clicking 'like', writing comments, sharing, clicking 'purchase link'/advertiser's website, and creating user-created contents and so on. These findings theoretically contribute to the literature on social media advertising, and practically offer strategic guidelines for TikTok advertising.

• Convergence Security Journal
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• v.20 no.4
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• pp.61-70
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• 2020

The unmanned aerial vehicle that emerged with the 4th Industrial Revolution attracts attention not only from Korea but also from around the world, and its utilization and market size are gradually expanding. For the first time, it was used for military purposes, but it is currently used for transportation, investigation, surveillance, and agriculture. China, along with the US and Europe, is emerging as a leader in the commercial unmanned aerial vehicle market, and Korea, which has the world's seventh-largest technology in related fields, is striving to promote various technology development policies and system improvement related to unmanned aerial vehicles. Military drones will revolutionize the means of war by using a means of war called an unmanned system based on theories such as network-oriented warfare and effect-oriented warfare. Mobile equipment, including drones, is greatly affected by environmental factors such as terrain and weather, as well as technological developments and interests in the field. Now, drones are being used actively in many fields, and especially in the military field, the use of advanced drones is expected to create a new defense environment and provide a new paradigm for war.

• Human Ecology Research
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• v.59 no.3
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• pp.419-432
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• 2021

To help korean fashion brands establish CSR activities in the chinese market in the future, this study investigated the influence of korean fashion brands' CSR fit with Chinese Consumers on Consumer Satisfaction and brand attitude, with the moderating effect of ethnocentrism. An online survey was conducted with 20-39 year-old consumers in China from April 18 to April 30, 2021. Data analysis was conducted using SPSS 24.0 and Amos 24.0. The results of this paper are as follows. First, environmental CSR fit had the greatest impact on consumer satisfaction, followed by financial CSR fit and social contribution CSR fit. Second, environmental CSR fit and social contribution CSR fit had positive effects on brand attitude, while financial CSR fit did not have a positive effect on brand attitude. Third, as customer satisfaction has a favorable effect on brand attitude, it can be inferred that the greater the satisfaction customers feel for a Korean fashion brand in China, the more positive the attitude they develop toward Korean brands. Fourth, there was no significant difference between groups that had a high and low degree of ethnocentrism, confirming that ethnocentrism does not have a moderating effect on consumer satisfaction. On the other hand, in the relationship between environmental and social contribution CSR fit and brand attitude, there was a greater impact in the low ethnocentrism group compared with the high ethnocentrism group, which verifies the moderating effect of ethnocentrism.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.26 no.8
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• pp.1238-1247
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• 2022

The e-commerce market is growing faster as demand for non-face-to-face shopping increases due to COVID-19. These changes lead to the expansion of various opportunities for consumers, but companies are required to understand consumer characteristics and reflect them in their sales strategies so that they can be competitive in the market. This study examined how the perceived ease and utility of consumers affect the intention to use the platform according to the technology acceptance model (TAM). As a result, it was confirmed that the price competitiveness, awareness, and ease of use of the platform had a significant effect on the utility. In addition, it was confirmed that there was no moderating effect of user characteristics on the effect of ease of use on the platform intention. These results present important implications for a company's sales strategy, and in future studies, it is necessary to expand the study in consideration of more diverse variables.

• The Journal of the Korea Contents Association
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• v.22 no.10
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• pp.309-319
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• 2022

As a study on the mechanisms by which creativity is improved in an organization, this study tried to verify the serial multiple mediating effects of relational energy and creative process engagement in the effect of leader-member exchange(LMX) on creativity. To test the hypothesis, a survey was conducted on 200 workers in China, and 154 of them were analyzed. The analysis used model 6 of the PROCESS macro. As a result, first, LMX has positive effects on creativity. Second, relational energy mediated the relationship between LMX and creativity. Third, creative process engagement mediated the relationship between LMX and creativity. Forth, relational energy and creative process engagement continuously mediated the relationship between LMX and creativity. Based on these research results, the implications and limitations of this study were presented, and methods to improve creativity in the organization were discussed.