• Journal of the Korean Society of Clothing and Textiles
• /
• v.25 no.7
• /
• pp.1341-1352
• /
• 2001

When segmenting consumers according to their fashion adoption behavior, it has been assumed that consumers' fashion conformity and innovativeness characteritics are negatively correlated. The purpose of this study was to examine the relationship between conformity and innovativeness and that these two attributes exist independently. The research problems of this study were to segment consumers according to the degrees of conformity and innovativeness, and to identify differences in reference groups and clothing purchasing behavior among the segments. The results of the empirical study showed that the fashion conformity and innovativeness were in and innovativeness; High conformity/High innovativeness group(HC/HI), High conformity/Low innovativeness group (HC/LI), Low conformity/High innovativeness group(LC/HI?, and Low conformity/Low innovativeness group (LC/LI). When the groups were compared in their reference groups and purchasing behavior, it was found out that HC groups were more influenced by reference groups than LC groups. When HC/LI and HC/HI groups were compared, HC/LI group was more influenced by their parents and siblings, while HC/HI group was more influenced by upper class and celebrities. Both groups were mostly influenced by friends and desirable passengers on the street. Friends and passengers were most influential to LC groups also, even though they were less influenced than HC groups. In conclusion, the fashion conformity and innovativeness were found to exist in different dimensions consisting dual structure. Thus, retailers and marketers can make their strategies more successfully if they use these two characteristics separately when segmenting consumers.

• Journal of the Korean Society for information Management
• /
• v.25 no.3
• /
• pp.83-97
• /
• 2008

This thesis presents the methods and tool development of performance assessment as final stage for information literacy instruction of teacher-librarians. The evaluation is an important part in information literacy instruction of teacher-librarians in the school libraries. But until now, there is little research on evaluation methodologies in the instructional activities of teacher-librarians. There is only evaluation domain presented in the primary and secondary 'Information and the Library' curriculum. To develop an evaluation model as a base for measuring performance assessment related to teacher-librarians is important. The goal of this thesis is to provide teacher-librarians with basic principles to develop many kinds of performance assessment tools in their own instructional activities.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.37 no.5
• /
• pp.645-654
• /
• 2013

This study investigated the difference of reference price, preference and quality perception of high functional underwear according to innovation cues. High functional underwear was selected as a research stimulus due to its technological innovative characteristics. A total of 93 male university students participated as subjects and data were collected by simple random experimental design operationalized with three types of innovation stimulus cues. Two types of internal reference price perception-expected price and fair price, preference, and 9 items of product quality perception-8 functional properties and overall quality of stimulus were measured with a questionnaire. The result supported the difference of reference price and quality perception by product innovation cue. The higher cue level group perceived two types of reference price and the overall quality higher than the lower cue level group. The difference of the expected price and fair price, the influence of functional properties on overall quality, and relations of the variables were discussed in depth.

• Journal for History of Mathematics
• /
• v.24 no.3
• /
• pp.145-163
• /
• 2011

This study sets the cut points of affective achievement scores based on the criteria referenced assessment. The modified Angoff method is applied to the standardized mathematics affect inventory which had validity and reliability. The cut points are set for 6 factors i.e. learning directivity, self control, anxiety, interest, cognizing value and confidence. As the results, among percentages of factor that middle school 2nd grade students in Korea achieved, the proportion of cognizing value is the highest. And there are no difference of the proportions as for gender, differentiated instruction, and region.

• Journal of Engineering Education Research
• /
• v.12 no.1
• /
• pp.57-63
• /
• 2009

This Paper presents a clearly explained and richly illustrated case study of assessment and evaluation for program outcomes in accreditation for engineering education, which describe what Program students are expected to be able to do by the time of graduation. In particular, the performance criteria based on performance level, assessment tools, and level-of-achievement rubrics for assessment of program outcomes in electrical engineering program of Kwangwoon university will be briefly addressed. Obviously, the assessment, evaluation, and improvement processes for the specified program outcomes should be continuously carried out to demonstrate that the program objectives and outcomes are being met.

• Journal of Korea Game Society
• /
• v.1 no.1
• /
• pp.80-87
• /
• 2001

Overseas literatures on the subject discussed so far have used the samples of tangible products and domestic studies have not limited the ranges of respondents while discussing the characteristics of the products. In the meanwhile, this paper has chosen intangible IT products as its research subject because IT area is an emerging industry in the 21st century. In addition, it has also limited the research samples to the buyers of the game software package products in order to enhance the reliability of respondency and the involvement. The results can be summarized as follows : Firstly, involvement acts as a moderator in the fair price and value of product as well as willingness to buy. Secondly, involvement acts as a moderator in the highest price and value of product as well as willingness to buy. Finally, involvement acts a moderator in the lower price and value of product.

• 한국IT서비스학회:학술대회논문집
• /
• 2010.05a
• /
• pp.310-316
• /
• 2010

본 연구는 정보기술의 사용(Usage)과 수용(Adoption)을 예상하는 목적보다는 웹 기반 협동합습 시스템사용 의도와 사용행위에 영향을 미치는 변수들을 폭 넓게 이해하고, 실질적으로 활용 할 수 있는 변수를 찾는데 목적이 있기 때문에 분해된 계획 행동 이론(Decomposed TPB)을 기반 하였고, 분해된 변수들 중 일부분(지각된 유용성, 지각된 용이성, 명시적 영향, 암시적 영향)과 웹 환경의 중요 요소인 '흥미성' 을 포함하여 사용의도(Use Intention)에 영향을 미치는 변수들을 2개 대학의 대학생 256명을 대상으로 자료를 수집하여 실증 분석하였다. 연구결과 다차원으로 분해된 일부 변수들 중 태도적 믿음 변수인 '지각된 용이성'을 제외하고 분해된 모든 변수가 사용의도에 긍정적 강한 영향을 미치고 있음을 알 수 있었고, 특히 주관적 규범(명시적 영향, 암시적 영향)변수는 준거집단을 통해서 웹기반 협동학습 시스템에 대한 행동의도나 인지에 영향을 줄 수 있는 중요 변수로 나타났다. 이러한 결과는 준거인이 되는 팀장은 팀원 및 학습자들과의 상호작용(협동학습을 통한 화상토론, 게시판정활동, 오프라인 정기 모임, 동영상 동시 시청)과 팀원 관리 및 운영하는 역할이기 때문에 새로운 정보 기술 및 시스템 사용 권유를 하거나, 직접 기술사용을 하는 주변 분위기는 협동합습에 참여한 학습자들에게 조금이나마 영향을 줄 수 있음을 추측 해 볼 수 있고 영향력 있는 중요변수임을 제시하였다.

• Journal of Arbitration Studies
• /
• v.16 no.3
• /
• pp.23-52
• /
• 2006

1997년 외환위기 이후 국내 부실기업의 해외매각을 빠른 속도로 진행하여 매각과정에서 협상력 부재로 인해 기업가치를 제대로 평가받지 못하였을 뿐만 아니라 계약조건 부분에 있어서도 협상성과는 매우 낮은 것으로 평가되고 있다. 또한, 부실한 계약조건으로 인해 계약이행이 종료되지 못하고 소송이나 중재와 같은 분쟁발생이 급격이 증가하고 있다. 이러한 문제인식 하에 본 논문은 부실기업 매각협상 사례중 국제중재와 관련된 한보철강 매각의 사례를 통해 매각시 국제중재를 통해 분쟁을 해결하는 과정을 상세하게 설명함으로써 향후 매각협상 과정뿐만 아니라 매각이후 분쟁이 실제로 발생한다면 이에 대한 정확한 대처와 중재 대처 전략을 수립할 수 있도록 하기 위함이다. 중재는 소송과 달리 단심제로서 중재기간이 상대적으로 짧다고 볼 수 있으나 단심제의 특성을 감안하여 최대한 유리한 증거와 증인확보 등 보다 더 적극적인 자세로 임해야 할 것이다. 본 사례연구에서 중요한 시사점은 국내 협상자들이 협상시 매각가격에만 중요성을 부여하며 기타 계약조건 특히, 준거법 및 관할권에 대해 소홀히 취급하는 경향이 있다는 점이다. 본 한보 중재에서도 승리의 결정적인 원인은 바로 계약서에 준거법을 한국법이라고 명시하였기 때문에 가능했던 것이다 이러한 점은 향후 국제협상시 중요하게 다루어져야 할 사항이라고 판단된다.

• Archives of design research
• /
• v.12 no.2
• /
• pp.121-130
• /
• 1999

The purpose of this study is to provide standardization on the examination that could measure students' diagrammatic creativity at design college. For this purpose, we tested college students, who was selected by educational system, regional, and grade groups to use the examination, and suggested the standardization criterion by analyzing these data. The data analysis procedures of this study consist of three step, the first that was to investigate the goodness of the examination paper, second step was to measure the reliability and the validity for the goodness of questions, the last step was to suggest the standardize scores for standardization on the examination. The results of the goodness and standardization analysis showed three structural factors(fluency, flexibility, originality) of this examination were proper to measure the diagrammatic creativity, and the proposed examination tool seemed to be good enough to apply in practice.

• Journal of the Korean Society for Aviation and Aeronautics
• /
• v.22 no.4
• /
• pp.8-14
• /
• 2014

The purpose of this research was to develop evaluation conformity to operate courses based on CIPP evaluation model dedicated to approval of training organizations. In order to achieve the goal, the researchers scrutinized related documents and precedent studies, initiated the draft for evaluation conformity to operate courses and secured validity for evaluation conformity initiated through Delphi Method survey. To secure validity for evaluation conformity, the researchers conducted two Delphi Method surveys of an expert panel of 22 professionals from relevant fields including officials from the Ministry of Land, Infrastructure and Transport, researchers from Korea Transportation Safety Authority, instructors from approved training organizations and officials from industries. Through the surveys, the researchers determined 4 evaluation areas, 13 evaluation items and 52 evaluation indexes as the evaluation conformity to operate courses for aircraft maintenance mechanics. On top of that, the researchers established evaluation system in the courses for aviation professionals (aircraft maintenance mechanics), and suggested a follow-up studies regarding managing the quality of education.