• Knowledge Management Research
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• v.10 no.2
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• pp.105-119
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• 2009

This study addresses the following questions : how does organization citizenship behavior(OCB) affect knowledge contribution in online communities? does the antecedents of OCB, cohesiveness and affection similarity, influence knowledge contribution in online communities? In order to test our hypotheses with an empirical study, we have conducted a survey which resulted in 192 valid response in the final sample. The PLS analysis results indicate that OCB affects knowledge contribution and coherence and affection similarity of online community users have influence on OCB. Further, knowledge contribution is influenced by community users' affection similarity. Practical implications of these findings and future research implications are also discussed.

• Knowledge Management Research
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• v.10 no.3
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• pp.133-152
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• 2009

The purpose of this study is to enhance an understanding of employee's OCB(organizational citizenship behavior) in manufacturing innovations like a TPM(total productive maintenance). OCB is examined as a dependent variable in three dimensions; compliance behavior, altruistic behavior, and innovative behavior. The six determinants of OCB are considered based on previous literature : organizational culture, team climate, transactional leadership, transformational leadership, job satisfaction, and organizational commitment. And the moderating effect of TPM on the relationships between OCB and determinants are examined. Data is collected through questionnaires and interviews from 684 employees in the Korean medium-sized manufacturing company that are conducting TPM. The result indicates that the important influencing factors of OCB are team climate, organizational culture, and job satisfaction. And the moderating effect of TPM on the relationships between OCB and job satisfaction is founded.

• 한국디지털정책학회:학술대회논문집
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• 2006.06a
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• pp.77-86
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• 2006

This paper aims to examine the main factors of the job embeddedness on organizational citizenship behavior and job performance. To accomplish these purposes, the main factors of the job embeddedness such as fit, linkage, and sacrifice were found from the previous studies. The questionaries of 250 were distributed to the employees working at the Gumi Industrial Complex. The questionaries of 220 were obtained and 202 were analyzed through frequencies, correlation and multiple regression. The results of this study are as followings; First, we conducted exploratory factor analysis for three constructs (fit, linkage, and sacrifice) using oblique rotation method that did not assume independence among the factors and main factors of job embeddedness were grouped together by three factors. Second, it is shown that three main factors of job embeddedness have a positive influence on the organizational citizenship behavior and job performance (p<0.05). This study, however, have limitations of number of sample and survey area. The future study should consider these limitations in improving model applicability in practice.

• Journal of Korean society of Dental Hygiene
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• v.20 no.2
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• pp.189-196
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• 2020

Objectives: This study aims to investigate the impact of clinical dental hygienists on customer orientation and prepare basic data for the rational and efficient human resource management of dental hygienists. Methods: A self-reported questionnaire was completed by 220 dental hygienists from July 7 to August 8, 2019. Data were analyzed using the IBM SPSS Statistics 22.0 program with a significance level of 0.05. Results: The customer orientation of clinical dental hygienists was 4.09, internal marketing was 3.10, organizational citizenship behavior was 3.97, and self-efficacy was 3.91. The variables that most influenced their turnover intention were those related to organizational citizenship behavior. These factors showed a 28.8% variance among dental hygienists. Conclusions: This study recommends the development and application of a program that enhances dental hygienists' customer orientation, recognizes them as internal clients, and improves dental productivity.

• Knowledge Management Research
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• v.21 no.2
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• pp.159-176
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• 2020

According to the social learning theory, leader' organizational citizenship behavior (OCB) is a predisposing factor for follower' OCB, because they acknowledge and imitate leader as a desirable example of behaviors for organizational and individual success. We investigate social learning effect of leader OCB on follower OCB and examine the moderating role of political skill in the mediated relationship between leaders OCB and follower OCB (with followers' affective organizational commitment as the mediator). We find that follower's affective organizational commitment may mediate the relationship between leader OCB and follower OCB. Furthermore, we find that follower with high political skill may focus on the instrumental value of OCB. Political skill moderates the relationship between follower' affective organizational commitment and follower OCB. Data from 325 leader-follower dyads support the hypothesis. Theoretical and practical implications of these findings are also discussed.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.21 no.47
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• pp.11-23
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• 1998

Many empirical research surveys have supported that Organizational Citizenship Behavior (OCB) is influnced by or closely related with leadership styles. The first purpose of this study is to review the relationship between 2 leadership styles(employee-centered style, job-centered style) and 2 OCB factors(altruism, conscientiousness) as a criterion variable, and the second and primary purpose is to test the moderating effects of structural factors(formalization, centralization) and personal factors(growth needs, sex, age, tenure, rank, occupation, school career) between 2 leadership styles and 2 OCB factors. For the analytical purpose of this article, Fisher's Z-transformation and SGC(split groups correlations) methods were introduced. Generally 2 leadership styles are found to influence on altruism and conscientiousness respectively. Out of 36 cases, only 2 cases were significant in moderating effects. Based on empirical results, there is no moderating effects in conscientiousness. But altruism is found to more closely related with employee-centered leadership in low centralized group than on high centralized group, and more closely related with job-centered leadership in low growth-needs group than in high growth-needs group.

• Culinary science and hospitality research
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• v.12 no.4 s.31
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• pp.154-169
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• 2006

This study examined the effects of organizational citizenship behavior (OCB) upon perception of service quality as well as evaluation of customers. 300 copies of questionnaires were distributed to the employees as well as the customers respectively, and 276 copies and 282 copies were collected from each group. There remained 265 copies each to investigate after excluding each 11 and 17 copies of noneffective questionnaires. As a result, the effects of organizational citizenship behavior upon service quality such as altruistic behavior, citizens' consciousness and sportsmanship, etc had significant influence upon the customers' perception of service quality.

• Management & Information Systems Review
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• v.4
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• pp.201-224
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• 2000

Since Organ(1977) published a paper on the importance of organizational citizenship behavior, studies of organizational citizenship behavior have increased continuously. An exploratory study on the application strategy of organizational citizenship behavior for human resource management is very scarce. Many organizational researchers so far, have focused on investigating in-job behavior. Yet, from a decade, organizational researchers have recognized that in-job behavior alone can not explain sufficiently job performance or organizational effectiveness. Thus, they have paid attention to extra-job behavior, which is generally called as organizational citizenship behavior. Focusing on the importance of human resource management in organizational citizenship behavior, this paper is to examine an exploratory study on the application strategy of organizational citizenship behavior.

• Journal of Industrial Convergence
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• v.3 no.1
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• pp.79-100
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• 2005

Considering the above points, this study has been conducted to find out the effects brought by perceived organizational justice towards organizational citizenship behavior, with focus on multi-dimension and multi-class nature of trust. With this objective, I researched the following. First, which type gives larger effect to organizational citizenship behavior, the type of distributive justice (that is lower dimension of organizational justice) or that of procedural justice. Second, what effects are given to the 5 types of trust, by distributive justice and procedural justice. Also, what effects are given to organizational citizenship behavior by the 5 types of trust. Third, which type of justice gives larger effect to organizational citizenship behavior when trust is served as a medium. Fourth, which items should be dealt in priority to lead members of organization towards a desirable direction. The research for this purpose was conducted on the basis of comprehensive analysis of variable including. socio-population variable.

• Asia Marketing Journal
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• v.3 no.2
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• pp.1-20
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• 2001

본 연구는 리즈렐을 이용한 자료 분석에서 실제적으로 발생할 수 있는 문제점과 유의해야 할 사항을 실증자료를 이용하여 고찰하기 위한 것이다. 분석자료는 수도권에 소재하고 있는 보험판매영업소에서 판매활동을 하고 있는 328명의 보험판매원의 조직시민 행동(organizational citizenship behaviors, OCB)에 영향을 미치는 선행변수를 파악하기 위해 수집된 자료를 이용하였다. LISREL 적용상의 유의사항으로는 구성 개념과 지표간의 관계 및 구성 개념간의 관계, 좋은 참조변수 지정의 중요성, χ² 검정 적용상의 유의사항, 식별되지 않은 모델과 관련한 유의사항, 초기설정치의 제공과 수용하기 어려운 해와 관련한 유의사항, 모델 탐색시의 유의사항, 공분산행렬로 분석하지 않고 상관 행렬로 분석하는 경우의 문제점, 표본크기 확인과 분석에 선택된 변수 지정의 중요성, 전반적인 적합도에 의한 모델의 검정, 결과 해석과 보고시의 유의사항을 다루고 있다. 이어서, LISREL에 있어서의 모수 유의성 검정상의 문제점에 대해 고찰하고 있으며, LISREL의 유용성과 한계점에 대해서도 다루고 있다.