• Title/Summary/Keyword: 정성적평가

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An Empirical Analysis on the Mediating Role of Marketing on Customer Satisfaction Focused on the Aviation Service (항공서비스에서 고객 만족에 대한 마케팅 조절 효과 분석)

  • Kim, Joong-Kwan
    • International Commerce and Information Review
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    • v.18 no.3
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    • pp.227-248
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    • 2016
  • World aviation market has been expanded every year caused by improvement of economic level quality of individual life, increase of the development of tourist industry. Aviation companies have compete to develpe the service program for the maintaining of sustainable choice by customer and develop the market share. This study aims to suggest customer service strategy which is based on the relations between satisfaction by providing a differentiated service quality. This paper is focusing on the investigation with the mediating role of commitments on customer satisfaction in Aviation company. For this purpose, we do literature reviews, develop research model and conduct an empirical research. The literature review covers theoretical discussion on customer satisfaction and core variables for hypothesis setting. This analysis shows the airline service factors have a positive effect on the customers' satisfaction and re-choice intention. And it is necessary to improve airlines' systematic management and strategic development on airline service factors for better airlines' customer service.

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Qualitative Indicator Development of National Award for Innovation Leading Company (국가상 혁신기업선정을 위한 정성지표의 개발)

  • Lee, Jae-Ha
    • Journal of Convergence for Information Technology
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    • v.10 no.3
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    • pp.48-57
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    • 2020
  • This study focuses on the development of simple qualitative indicators for evaluating and selecting innovation leading companies that challenge National Award. Another purpose of this study is to complement the aspect in which the innovative or value of the companies' products, technologies, and services is only quantitatively evaluated. Existing evaluation indicators of national award have too many evaluation items and were not suitable for innovation-based company evaluation. The research approach is to select category for developing qualitative indicators based on previous studies and TF discussion. From the input-process-output-outcome point of view, we have set up an indicator system as a series of flows. Finally, five categories such as creativity, system excellence, customer value, performance, and ripple effects are selected as qualitative indicator. For these selected indicators, conceptual definitions and the main points of evaluation are described. And the system level evaluation and the ADLI approach are presented for reference. The appendix also includes examples of qualitative and quantitative evaluation of real companies using these indicators. However, this study implies the possibility that the evaluation results may vary depending on the level and perspective of the evaluator. We hoped that detailed research on candidate indicators that can be used as qualitative indicators and research on the development of mixed indicators(qualitative and quantitative) will continue in the future.

Qualitative Evaluation by using Intelligent Fuzzy Logical Inference for the Public Education (지능형 퍼지 추론 기법을 적용한 공교육의 정성 평가방법)

  • Kim, Youngtaek
    • The Journal of Korean Association of Computer Education
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    • v.17 no.1
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    • pp.97-105
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    • 2014
  • To enhance the practical usage of solely quantitative evaluation method for each students on the current public education fields which might cause some social problems, an intelligent and adaptive fuzzy logical inference methodology for the additional qualitative evaluation technique is proposed to utilize each students personal characteristic properties to be evaluated. Proposed method uses some verbal descriptions for the linguistic qualifier in addition to the grade points. An imaginary virtual experimentation only has been implemented due to some difficulties with the critical national educational policy problems in the case of some possibly real and practical experimental environments to be utilized for the simulation.

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A Research on the Comparison between the Quantity Estimation and Media Survey Estimation of Electric Power Technology (정량적 평가방법에 의한 전력기술수준의 평가결과와 정성적 평가결과와의 비교검토)

  • Lee, Geun-Joon;Kang, Ku-Taek;Park, Hee-Chul;Park, Mi-Ran
    • Proceedings of the KIEE Conference
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    • 2005.11b
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    • pp.43-45
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    • 2005
  • 우리나라 전력기술 수준의 평가는 전력기술 중장기 발전계획에 대한 기초자료로서 전력인프라의 투자, 연구개발정책의 수립, 예산배분의 기된 데이터로서 활용되고 있지만, 대부분의 기술수준 평가방법이 전문가 설문조사에 의한 정성적 평가에 그치고 있어 산업 현장의 데이터가 반영되는 데는 미흡한 점이 있었다. 된 논문에서는 이러한 단점을 보완하기 위해 전력기술전반의 수준 평가를 전력산업 각 부분의 계량지표를 관간으로 산출하는 방법에 의한 계량적인 기술평가를 시도하였다. 이 정량적 평가결과를 전문가의 정성적 평가결과 및 과학기술부 조사결과와 대비함으로써 그 차이를 논하고 향후 해석적인 기술평가를 위한 발전방향을 제시하였다.

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A Study on the research outcome measurement and application using the patent citation information (특허 인용 정보를 이용한 성과평가에 대한 실증적 연구)

  • Seo, Jin-Ny;Kwon, Oh-Jin;Noh, Kyung-Ran;Kim, Wan-Jong;Jeong, Eui-Seob
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2006.11b
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    • pp.397-409
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    • 2006
  • 연구결과는 학술적인 논문, 기술의 기반이 되는 특허, 기술이 체화된 상품 등 다양한 방법으로 도출되고 있다. 현재까지 연구 성과를 측정하는데 있어서 수치로 표시되는 정량적인 평가는 용이하게 활용하고 있다. 하지만 질적인 우수성을 평가하기 위한 정성적인 방법은 많은 연구를 필요로 한다. 각기 다른 목적이나 용도로 만들어진 평가지표나 방법론이 적절하게 적용하여 평가지표로 적용되어 지기는 힘든 상황이다. 특히 연구자나 기관 등의 평가 시 연구논문을 활용한 계량정보기법을 근간으로 하는 다양한 방법이 많은 연구자들을 통해 제시되고 있다. 또한 학술적인 논문뿐아니라 산업으로 대표되는 특허의 평가시도 유사한 방법을 활용하고 있다. 문헌의 경우는 SCI DB를 활용하여 정성적인 부분을 대체하고 있다. 하지만 산업으로 대표되는 특허의 정성 평가는 많이 활용하지 못하고 있다. 이에 특히 문헌 및 특허의 인용정보를 대상으로 최근 제안되고 있는 연구 성과 지표인 h-지수 등을 활용하여 사례를 분석하여 보고자 한다.

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A Study on Faculty Perception of Research Performance Evaluation (연구업적 평가에 관한 대학 교수 인식 연구)

  • Yong Hwan, Kim;Ji Hei, Kang;Jongwook, Lee;Younghee, Noh
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.4
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    • pp.309-333
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    • 2022
  • A survey was conducted to analyze the perceptions related to research performance evaluation from 2,618 professors. The survey is to find out the perception about two parts. One is a survey of professors' perceptions about the faculty performance evaluation, which is currently being conducted at each university. The other is that we analyzed the perception of the introduction of qualitative performance evaluation indicators, an alternative to the quantitative performance evaluation. As a result, we confirmed followings. Quantitative research performance evaluation is carried out in most universities. Research performance evaluation is not appropriate for a department or research field. And an extension of the evaluation period is required. Quantitative evaluation have a negative impact on the academic community. Quantitative evaluation needs to be improved. As regard to the introduction of the qualitative evaluation, we confirmed that professors perceived that qualitative evaluation is necessary to evaluate research performance, and they also have negative opinions about introduction of qualitative evaluation.

A Methodology for Driver's Comfort Evaluation (운전자의 안락감 평가 방법)

  • 김선웅;박세진
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2002.05a
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    • pp.171-176
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    • 2002
  • 자동차 시트 시스템의 개발은 주요한 연구 과제가 되어 왔으며, 이러한 분야의 연구들은 일반적으 로 두 개의 형태로 나누어지는데, 그 첫 번째는 자동차 시트의 위치나 인체 측정학적인 요구 조건에 대한 연구이고, 두 번째는 시트의 안락감 성능에 대한 연구이다. 본 연구는 후자인 시트의 안락감 성능을 평가하기 위한 방법론적인 접근을 하고자 한다. 안락감을 평가하는 방법으로는 크게 정성적인 평가방법과 정량적인 평가 방법이 있다. 과거에는 주로 정성적인 평가방법이 사용되었지만, 최근에는 정량적인 평가 방법들이 많이 개발되어 활용되고 있다. 따라서 이러한 평가 방법들을 체계적으로 분석해 봄으로써 각 방법들에 대한 장ㆍ단점을 이해하고 적절하게 활용하는 가이드라인을 제공하고자 하였다.

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AHP Based-Optimal Selection of Concrete Patching Repair Materials Considering Qualitative Evaluation Criteria (정성적 평가항목을 고려한 콘크리트 보수용 단면복구재료의 AHP 기반 최적선정 모델링)

  • Do, Jeong-Yun;Song, Hun;Soh, Yang-Seob
    • Proceedings of the Korea Concrete Institute Conference
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    • 2008.04a
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    • pp.965-968
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    • 2008
  • This study is interested in modeling the selection of optimal repair materials in view of the qualitative evaluation. In order to architecting the evaluation model of various repair alternatives, Analytical hierarchy process techniques was applied to this study. It is composed of aesthetics, easy-to-application, economical efficiency, and environment-friendly properties in upper level. Among the qualitative evaluation items, Environment-friendly properties and execution cost included in economical efficiency is highly weighted. It was concluded that the evaluation model by this study is very useful to choose the best alternative among various repair materials.

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컴포넌트 기반 소프트웨어(Component-Based Software)의 사용편의성 평가방법론

  • Kim, Ji-Ho
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.11a
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    • pp.447-450
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    • 2011
  • 현대 사회의 소프트웨어 사용편의성 평가는 기존의 사용편의성 평가 방법론들보다 더 효율적이고 체계적인 방법론들이 나와야 한다. 이 논문에서는 정성적이고 정량적인 두 가지 측면을 모두 고려한 체계적인 컴포넌트 기반의 소프트웨어 사용편의성 평가 방법론을 제시하고 있다. 소프트웨어의 사용편의성을 평가하기 위하여 정량적인 측면인 수행도와 정성적인 측면인 사용자 만족도를 모두 고려하게 된다. 사용자 만족도에는 감성, 학습성, 가시성으로 구성되고 수행도는 효율성과 효과성으로 구성된다.

A Study on Development of Reliability Assessment of GHG-CAPSS (GHG-CAPSS 신뢰도 평가 방법 개발을 위한 연구)

  • Kim, Hye Rim;Kim, Seung Do;Hong, Yu Deok;Lee, Su Bin;Jung, Ju Young
    • Journal of Climate Change Research
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    • v.2 no.3
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    • pp.203-219
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    • 2011
  • Greenhouse gas(GHG) inventories were reported recently in various fields. It, however, has been rarely to mention about the accuracy and reliability of the GHG inventory results. Some reliable assessment methods were introduced to judge the accuracy of the GHG inventory results. It is, hence, critical to develop an evaluation methodology. This project was designed 1) to develop evaluation methodology for reliability of inventory results by GHG-CAPSS, 2) to check the feasibility of the developed evaluation methodology as a result of applying this methodology to two emission sources: liquid fossil fuel and landfill, and 3) to construct the technical roadmap for future role of GHG-CAPSS. Qualitative and quantitative assessment methodologies were developed to check the reliability and accuracy of the inventory results. Qualitative assessment methodology was designed to evaluate the accuracy and reliability of estimation methods of GHG emissions from emission and sink sources, activity data, emission factor, and quality management schemes of inventory results. On the other hand, quantitative assessment methodology was based on the uncertainty assessment of emission results. According to the results of applying the above evaluation methodologies to two emission sources, those seem to be working properly. However, it is necessary to develop source-specific rating systems because emission and sink sources exhibit source-specific characteristics of GHG emissions and sinks.