• Science of Emotion and Sensibility
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• v.10 no.3
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• pp.419-431
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• 2007

The college students selected by random sampling were classified into several groups by their cosmetic impulse buying pattern, personality characteristics, and self-image that cause them. Their life styles, cosmetic impulse buying pattern, personality characteristics, and self-image were the subjects of comparative analysis. The results of this research can be summarized as follows. The lifestyles of college women are classified into seven styles; the style faithful to intellectual self, the style to participate actively in society, the style to pursue western value, the style to prefer decorating life, the style to pursue sound value, the passive others-oriented style and the style to pursue traditional life. Among them, the style faithful to intellectual self and the style to participate actively in society, and the style to pursue western value are shown to be important dimensions. When these lifestyles are classified, they are classified into the sound western-oriented style, the style to pursue conservative intelligence, the style to pursue active decoration, and the style to pursue traditional life. The western-oriented style and pursue active decoration style were more impulse buying orientated. But the pursue conservative intelligence style and pursue traditional life style showed quite different tendencies. These personality characteristics and self-image were supposd to contribute to their impulse buying.

• Proceedings of the Korean Society for Information Management Conference
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• 2012.08a
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• pp.153-156
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• 2012

White가 제안한 자아 중심 인용 분석은 연구자를 대상으로 다면적인 분석을 가능하게 하는 방법이다. 이 연구에서는 자아 중심 인용 분석을 연구자 단위가 아닌 연구 주제에 대한 분석으로 응용하는 자아 중심 주제 인용 분석 기법을 제안하고, 시험적으로 폭소노미 주제의 연구문헌 집단에 응용하여 관련 연구의 핵심 문헌들과 주요 적용 이론을 반영하는 인용 정체성과 인용 이미지를 파악해보았다.

• Journal of The Korean Association For Science Education
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• v.43 no.4
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• pp.333-349
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• 2023

This study employs Lacan's psychoanalytic approach to reinterpret the images of others and teachers that influence the process of self-formation within the teaching profession as students enter a university of education Seventy-four first- and second-year students majoring in science education at the College of Education from three regions across the country participated in this study, which was conducted using Lacan's L schematic as a representative theoretical framework. Through qualitative analysis and a word cloud analysis, it was confirmed that the students developed perceptions of the teaching profession based on somewhat fictitious and unrealistic teacher images, while others actively intervened in the process of career decision-making. In addition, although parents or teachers mainly occupied the realm of the Other, it was found that they failed to appropriately fulfill the role of the Other, in that they should have corrected the fictional image of teachers. Accordingly, it is necessary to recognize the limitations of ego-psychological career education that can deepen fixations on distorted self-images and, therefore, seek a new career education and counseling model through a psychoanalytic approach.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.8
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• pp.3786-3793
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• 2013

This study aimed to investigate the influence of self-image, and self-esteem of 119 Rescue workers in D city on job satisfaction. This research design was a descriptive study. Data were collected from November 19, 2012 to December 08, 2012, analyzed by SPSS 20.0 program. There were statistical difference between age, period of employment, position, and license and self-image. There were statistical difference between age, position, license and self-esteem. There were statistical differences between age, period of employment, position and job satisfaction. Job satisfaction was positively related to self-image and self-esteem. In the multivariate regression analysis, adjusted R2 value was 0.268. It is necessary to enhance the career and awareness of job satisfaction of 119 rescue workers.

• The Research Journal of the Costume Culture
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• v.22 no.5
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• pp.760-775
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• 2014

In the era of 2.0 web, blog has become the media that men can express themselves with fashion more actively and independently, as paying much attention to their personal appearance and cultivating an upscale lifestyle. They often create their fashion images in the virtual space where enables a free and creative operations of self-expression. The study aims to identify the types of men's ego-images represented on the personal fashion blogs based on the framework of analysis from the previous research (Suh, 2014), to build the base data for analyzing men's fashion style in $21^{st}$21st century that reflects changes in men's sexual images, and to verify the framework as comparing with the previous case study about the women blogs (Suh, 2014). The case studies conducted 5 men's personal blogs such as bryanboy, iamgala, little fashionisto, katelovesme, and stylentonic. The study results almost same types of women's ego-images as following. The imaginary ego-image is classified as narcissism, regression, identification, and virtuality, the social ego-image as symbolism of roles and others'desire, the real ego as primary instinct, practical reality, object a, jouissance and sexual perversion. The personal style of men shown on the fashion blogs appears as a significant factor to analyze male customers in the growing men's beauty and fashion market.

• Asia Marketing Journal
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• v.10 no.3
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• pp.1-30
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• 2008

The purpose of this study was to identify the effects of self-image congruity and alternative attractiveness on commitment and store loyalty when customers purchase clothes in a department store. A survey was conducted for this study and 530 answer sheets were analyzed using structural equation modeling. The results are as follows: First, self-image congruity has a significant positive effect on affective commitment and continuance commitment. Second, alternative attractiveness has no significant effect on affective and continuance commitment. Third, both affective commitment and continuance commitment have a significant effect on behavior intentions such as repurchase intention, word-of-mouth, and willing to pay more. Fourth, affective commitment has a stronger effect on word-of-mouth intention and willing to pay more than does continuance commitment. Finally, continuance commitment has a stronger effect on repurchase intention than does affective commitment.

• The Journal of the Convergence on Culture Technology
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• v.9 no.4
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• pp.283-290
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• 2023

This study investigates the influential factors on online word-of-mouth (eWOM) intentions towards educational tourist destinations, primarily focusing on Korean universities and Chinese tourists. It reveals a positive correlation between eWOM intentions and the desire to enroll in these institutions. The significance of eWOM for attracting Chinese students elucidates the importance of establishing a strong brand image and ensuring high levels of tourist satisfaction. Moreover, social media users who travel for education purposes were found to emphasize self-image consistency and conspicuous self-expression. This research underscores the utility of leveraging social media to enhance the perception of educational tourist attractions, promoting these destinations, and stimulating eWOM, thereby enriching the understanding of the strategic use of social media in international student recruitment.

• Journal of Korean Home Economics Education Association
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• v.22 no.4
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• pp.65-75
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• 2010

The purpose of this study was to examine the effect of sociodemographic factors, BMI, self-esteem, body image, and external factors including parents, peers, and mass media on dieting behavior. The data were collected from 360 high school students in Gyeongbuk region. The respondents who have performed diet in the past or present were classified into the diet group. The students of diet group and non-diet group were 238 and 122, respectively. Frequencies, Cronbach's $\alpha$, t tests, and logistic regression analysis were carried out by SPSS Windows V.17.0. The results of this study were as follows. The diet group had higher level of BMI and concerns about diet than non-diet group. In addition, the diet group showed the more positive attitude about diet, and lower level of self-esteem and body image than the non-diet group. The diet group was more influenced by parents, peers, and mass media on body type than the non-diet group. Finally, according to the result of logistic regression analysis, BMI, attitude about diet, body image, effect of peers on body type, and effect of mass media on body type were significant factors to determine dieting behavior. These results imply that mass media should inform adolescents of proper body image and knowledge about diet. In addition, education for regular exercise also needs for healthy diet.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.5
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• pp.175-185
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• 2019

Despite the rapid growth and importance of social enterprises in recent years, most social enterprises have many limitations such as small business size, financial dependence on government, lack of professional management personnel and knowledge, and low consumer awareness. Therefore, empirical research in the field of marketing is needed for economic independence of social enterprises. This study is based on the following: First, the identity of the social enterprise and the self-image of the consumer, second, the functional correspondence between the consumer's expectation and actual performance of the social enterprise's product, and third, the social value of the social enterprise product, the purpose of this study was to examine the effects of consumer value consistency on customer satisfaction and loyalty to social enterprises. Finally, this study aimed to suggest the moderating role of social enterprise clubs in this process to give implications for the long-term marketing of social enterprises. The results of this study are as follows. First, self-image consistency, functional correspondence, and value correspondence all have positive effects on the satisfaction of social enterprise and its products and form a loyalty. Secondly, whether or not the social enterprise club belonged to them is a moderating variable that raises sensitivity in the effects of self image consistency and functional consistency on customer satisfaction and customer satisfaction on loyalty. It was found to be.

• Journal of the Korea Convergence Society
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• v.9 no.8
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• pp.211-217
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• 2018

The purpose of this study is to provide basic data for the development of dental hygiene education by analyzing factors affecting academic self-concept of dental hygiene department students. This study was conducted a questionnaire survey of 168 people who explained and agreed on the purpose of the study from October 10 to October 21, 2016. As a result of this study, the professional image of the dental hygienist had a positive effect(${\beta}=.43$, p<.001) on the major satisfaction of the dental hygienist, and the major satisfaction had a positive influence(${\beta}=.38$, p<.001) on the academic self-concept. Therefore, in order to motivate students' dental hygiene education, it is necessary to improve their major satisfaction and institutional improvement to improve the professional image of dental hygienists recognized by students.