• The Journal of the Korea Contents Association
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• v.21 no.9
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• pp.284-298
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• 2021

In addition to awareness building, TV media creates search behavior for the brand and the search result may link to a brand homepage and/or an e-commerce site. This study analyzed the impact of TV advertisements on a search volume at NAVER, a leading Korean search platform, in order to verify the impact of TV advertisements on brand-related search behavior. Results are as follows. TV advertisement exposure was significantly related to the amount of Korean search, English search, and total search. In addition, changes in TV advertising exposure also had a significant static influence on changes in search volume. The increase in the number of brand search was different by industries that carried out TV advertisements, and it was verified that the frequency of English searches increased faster than the frequency of Korean search as the exposure of TV advertisements increased. Therefore, domestic TV advertising volume has been verified to affect NAVER search volume, and the advertising industry and brand search language that conducted TV advertisements have been verified to be moderating variables. TV advertisements can be interpreted to cause brand search behavior in English even though it is not a native language for Koreans.

• The Journal of the Korea Contents Association
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• v.21 no.7
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• pp.127-133
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• 2021

In industrial IoT environments, sensors generate data for their detection targets and deliver the data to IoT gateways. Therefore, managing large amounts of real-time sensor data is an essential feature for IoT gateways, and key-value storage engines are widely used to manage these sensor data. However, key-value storage engines used in IoT gateways do not take into account the characteristics of sensor data generated in industrial IoT environments, and this limits the performance of key-value storage engines. In this paper, we optimize the key-value storage engine by utilizing the features of sensor data in industrial IoT environments. The proposed optimization technique is to analyze the key, which is the input of a key-value storage engine, for further indexing. This reduces excessive write amplification and improves performance. We implement our optimization scheme in LevelDB and use the workload of the TPCx-IoT benchmark to evaluate our proposed scheme. From experimental results we show that our proposed technique achieves up to 21 times better than the existing scheme, and this shows that the proposed technique can perform high-speed data ingestion in industrial IoT environments.

• The Journal of the Korea Contents Association
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• v.19 no.8
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• pp.473-482
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• 2019

People's leisure activities have increased due to changes in perception of social life. Camping cars are becoming popular due to the development of camping culture and traveling. However, there are not many users compared to the population of the camper due to the difficulty of economy and usability. Making it not easy to purchase or rent a camping car. Therefore, this study researches on camping service by combining shared services. It is aimed to provide a user centered camping shared service considering usage and economic efficiency. This study analyzed the concept, characteristics and current status of shared service and camping car with reference to domestic, overseas literature and internet data to provide basic data of camping car using shared service. In addition, through case study of shared vehicles, it is possible to grasp the current market. Integrate P2P, B2C, renting company and individuals to derive the design of A2P (All to People)service which connects and shares all. The user can have its own space available at the desired place and time. This study is a camping or unique mobile space service design that can be easily experienced in everyday life. It will reduce the strain of maintaining expenses and also process of pick up, return is freely making user-centered service design. This service design will lead to a diverse range of leisure activities and contribute to the upsweep of the camper industry.

• The Journal of the Korea Contents Association
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• v.21 no.1
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• pp.105-118
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• 2021

This study pays attention to the fact that the fake news is attracting attention because it causes various social problems. To find out these fake news' influence, the study conducted the experiment to examine that the fake news related to the electronic voting system affects on the news users' attitude of using the system, intention to participate in the election through the system and reliability of news services. The results have shown that the fake news framed with negative contents reduced users' attitude of using the system and intention of participation in the election. Especially, as a result of examining the difference in the fake news' influence according to each news services, in the case that users recognized that the news was fake after exposing to the general internet news, the attitude of using the system and the intention of participation in the election have reduced and recovered again. However, users who exposed to Naver, Facebook believed the negative content of the fake news more strongly. Through these results, this study empirically confirmed that the fake news has a tendency to exert influence on users' cognitive dimension and to reinforce awareness in a direction consistent with the initial exposure information.

• The Journal of the Korea Contents Association
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• v.21 no.1
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• pp.426-433
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• 2021

Investment in public sector information services has been on the rise in recent years. The supply of high-speed Internet and smartphones has become more common, and the stability of the information system provided to the public in the public sector has become an important management factor. In other words, tasks such as handling civil complaints and issuing certificates by public institutions, financial transactions by banks, customs clearance work, and e-commerce by individuals or institutions are mostly done online. Therefore, how to deal with obstacles arising from the information system, which is in charge of important civil service affairs, is becoming a very important issue. In other words, in the case of a disability that does not function normally even for a short period of time, various problems can occur when the work is delayed, as well as causing serious financial damage to the civil petitioner. This could be accompanied by a decline in public confidence and various other damages such as filing civil complaints. The reasons for the occurrence of information system failures are very diverse and realistically difficult to predict when. Among the various measures to cope with disability, this paper proposed a plan to establish a disability situation notification system that can minimize confusion caused by disability in the event of a homepage malfunction. The proposed disability situation notification system was established in the public IDC environment to show the possibility of utilization.

• The Journal of the Korea Contents Association
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• v.21 no.3
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• pp.33-46
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• 2021

Using news big data analysis, this study was aimed to examine the suicide phenomena in Korean society, and to evaluate whether suicide prevention policies reflect social phenomena appropriately. For this purpose, 9,142 news titles with suicide as the keyword were collected from eight central newspapers between 2000 to 2018. Nouns were extracted, and data was refined for network analysis. The total period was divided into 4 periods based on the 1st and 2nd suicide prevention policies, and the characteristics of suicide phenomena in each period were identified through the top 50 frequent main words and the clusters. As a result, period 1 (2000~2003) with 6 clusters (military, internet environment, economic problems, pessimism, school, corruption), period 2 (2004~2008) with 8 clusters (high social class, school, economic problems, suicide attempts, family issues, social problems, military, responsibilities), period 3 (2009~2013) with 6 clusters (school, family issues, suicide attempts, occupation, military, investigation), and period 4 (2014~2018) with 8 clusters (military, suicide insurance money, family issues, suicide attempts, occupation, job stress, celebrity, corruption) were identified. Study results suggested the characteristics of suicide phenomena in our society. Further, the appropriateness of the implementation of suicide prevention policies was discussed.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.32 no.1
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• pp.5-33
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• 2021

This Study seeks for a plan for promotion of smartification of digital services for improving convenience in use and user services of public libraries in smart digital environment. Thus, in this Study, a survey on awareness of a plan for revitalization of digital data and smart libraries has been conducted for the persons in charge of digital data and librarians from public libraries. The result of this Survey are as follows: first, the introduction of smart libraries was effective by first implementing them in small and medium-sized cities with high interest in in information technology, and spreading them to public libraries in metropolitan cities and special autonomous cities; second, it is analyzed that the essential factor of success in introduction of smart libraries is the contents free from the terminals and the upgrade of computer equipment of users available for the use of these services. Terminals are to be individually utilized by smartphone users but it is necessary for upgrade and introduction of 5G which can secure the mobility of users including open type Wi-Fi; third, it is discovered that the information technology the applicability of which is expected to be easy while introducing smart libraries is RFID, which has been already generalized, and bigtata technology. The introduction of IoT technology in which the stakeholders of public libraries in metropolitan cities and special self-governing cities must be considered first.

• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.337-351
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• 2022

With the full spread and rapid development of social media, the trend of decentralization of social media information propagation is becoming clearer day by day, and the segmentation of time by audiences using social media information is clearly progressing. Therefore, this study aims to study the influence relationship between social media attitudes toward fake news, social capital, risk perception, and discriminant intentions based on existing studies. Accordingly, the research model presented related research questions and organized a questionnaire to collect a total of 500 valid surveys. The SPSS 26.0 program and the AMOS 24.0 program were used to analyze the data. The research results are as follows. First, the more positive the user's attitude towards the fake news identification intention of social media, the more they want to use various methods or tools to identify the authenticity of online information. Second, the more positive the user's attitude towards social media fake news, the more aware of the potential threats social media fake news poses to their own physical, psychological, financial and so on. At the same time, by raising one's own awareness of the dangers, counterintelligence intentions against fake news on social media will also increase. Third, the richer the social capital the user has, the stronger the information literacy, and therefore the stronger the identification intention of social media fake news. Fourth, the higher the value of social capital Chinese users have, the greater the damage they have suffered from fake news, and the higher the risk awareness of fake news to protect their interests. Fifth, it means that Chinese users recognized information suspected of social media and took corresponding measures.

• The Journal of the Korea Contents Association
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• v.22 no.7
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• pp.55-62
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• 2022

The perovskite solar cell is an active part of research in renewable energy fields such as solar energy, wind, hydroelectric power, marine energy, bioenergy, and hydrogen energy to replace fossil fuels such as oil, coal, and natural gas, which will gradually disappear as power demand increases due to the increase in use of the Internet of Things and Virtual environments due to the 4th industrial revolution. The perovskite solar cell is a solar cell device using an organic-inorganic hybrid material having a perovskite structure, and has advantages of replacing existing silicon solar cells with high efficiency, low cost solutions, and low temperature processes. In order to optimize the light absorption layer thin film predicted by the existing empirical method, reliability must be verified through device characteristics evaluation. However, since it costs a lot to evaluate the characteristics of the light-absorbing layer thin film device, the number of tests is limited. In order to solve this problem, the development and applicability of a clear and valid model using machine learning or artificial intelligence model as an auxiliary means for optimizing the light absorption layer thin film are considered infinite. In this study, to estimate the light absorption layer thin-film optimization of perovskite solar cells, the regression models of the support vector machine's linear kernel, R.B.F kernel, polynomial kernel, and sigmoid kernel were compared to verify the accuracy difference for each kernel function.

• The Journal of the Korea Contents Association
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• v.22 no.6
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• pp.439-452
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• 2022

This study aimed to explore the relationships between random item usage and gaming disorder tendency. A total of 413 adults participated and demographic and psychosocial variables were collected using Cloninger's Temperament and Character Inventory, Cognitive Emotion Regulation Questionnaire, and Daily Hassles Scale for Korean Worker. The results are as follows. First, two-third of gamers used the random item games and women are more engaged than men in random item games. Second, there were significant differences of gaming disorder tendency, game use time, and game use money (both for general and random item) depending on the item use type. Third, predictors of gaming disorder tendency were found as game use money (general), game use time, maladaptive emotion regulation, stress, novelty seeking, and stress using multiple regression analysis. Proper intervention for gaming disorder tendency and the need of further research were discussed.