• Title/Summary/Keyword: 이지 캐주얼 웨어

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The Design Development of Easy Casual Wear for Career Women (직장여성을 위한 이지 캐주얼 웨어 디자인 개발)

  • Byun, Mi-Yeon;Lee, In-Seong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1301-1311
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    • 2006
  • This study rearranged a concept of Friday wear considered as casual wear by searching social background through analysis of literature study and photo materials and classifying by characteristics of casual wear. It investigated growing changes of casual wear and the progress of changes casual brands through a market survey based on departments in Seoul. And then, it examined characteristics of a design and the critical point of easy casual selecting GIORDANO, TBJ and NII of three easy casual brands. Conclusions of the study are as follows: Firstly, present casual wear showed subdivision of casual wear as abundant grouping vocabularies appeared contrary to the past. Secondly, easy casual wear has continuously increased by results of investigating departments in Seoul on the progress of changing easy casual wear brand including the concept of Friday wear. Thirdly, if a main target sets the early 20s, women workers in their 20's and 30's are likely to be reluctant to wear it according to results of investigating designs and characteristics based on GIORDANO, TBJ and NII of existing three easy casual brands through the market survey. Also, it was verified that most of these brands have no a luxurious image because they adhere to middle-low price. Fourthly, it improved problems of easy casual through developing designs of easy casual wear. Easy casual wear supplementing weak these points of easy casual wear was evaluated as suitable clothes for workers to wear in on and off their own time in Friday.

A Study on Characteristics of Purchase Behaviors of Outdoor Wear Consumers (등산복 구매행동의 특성 연구)

  • Park, Ok-Ryun;Lee, Ji-Na;Lee, Dong-Cheol;Jin, Geum-Ok
    • 한국데이터정보과학회:학술대회논문집
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    • 2006.04a
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    • pp.267-278
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    • 2006
  • The purpose of this research is to identify differences between characteristics of purchase behavior of outdoor wear consumers, demographic variables and mountain climbing related variables. The subjects of surveys are selected among men and women consumers having experiences of purchasing outdoor wear in ages from 20's to over 50's who live in the vicinity of Busan. Data and information collected are analyzed by using SPSS Program. Results from the analysis of purchasing purpose indicates that they buy outdoor wear conducive to two similar reasons; that is, "only to exercise and enjoy mountain climbing" and "either to wear it in time of climbing mountain or everyday life," and results from the analysis of purchase frequency reveals that '$1\sim2$ times'a you is the highest. Results from analysis of preference of brand of outdoor wear reveals that Kolon Sport is followed by the North Face and K2.

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Study of Patterns According to Changes in Shoulder Angle in Drop Shoulder Sleeves (드롭숄더 슬리브의 어깨각도 변화에 따른 패턴 연구)

  • Ha-Eun Lee; Eun-Hye Lee;Jeong-Woo Choi
    • Journal of the Korea Fashion and Costume Design Association
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    • v.26 no.2
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    • pp.15-32
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    • 2024
  • Modern fashion manifests in forms that mirror the diverse lifestyles and personalities of consumers. It transcends mere aesthetic designs and embodyies practicality. There is a preference for comfortable, highly functional attire, leaning towards easy wear. Casual wear, in particular, embraces a sense of freedom not found in standard business attire. It seeks a comfortable, natural silhouette through tactile fabrics rather than sportswear. Loose, drop shoulder sleeves enhance comfort and mobility and often become key elements in casual wear designs. Given that clothing must balance aesthetics with functionality, especially across various activities, it is natural to prioritize functional design. Research on patterns suited for dynamic conditions is imperative. The rise of drop shoulder styles necessitates the development of corresponding sleeve patterns. It is crucial to differentiate pattern drafting methods due to the resulting silhouette variations. This study aims to categorize drop shoulder pattern drafting techniques based on shoulder extension and angle dimensions. Each method will be examined, and drop shoulder sleeve patterns and wear forms will be studied using a 3D virtual system. This research holds significance in providing valuable insights and foundational data for designing diverse drop shoulder sleeve patterns, contributing to their practical development and advancement.