• Title/Summary/Keyword: 이용요인

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모바일음악콘텐츠 구매의도에 영향을 미치는 요인 연구

  • Yang, Seung-Gyu;Kim, Geon-A;Hwang, Seong-Hun;Lee, Jung-Jeong
    • 한국경영정보학회:학술대회논문집
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    • 2007.06a
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    • pp.926-930
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    • 2007
  • 본 연구는 음악콘텐츠를 생산, 유통, 판매하는 기업의 입장에서 과연 소비자들의 어떤 인지요인들이 모바일음악콘텐츠 상품의 구매의도에 영향을 미치는지에 대해 초점을 맞추었다. 연구모델로는 모바일음악콘텐츠 상품을 정보기술이라는 측면에서 접근하고, 이러한 정보기술의 수용 요인을 추출하기 위하여 기술수형모형 (TAM: Technology Acceptance Model)을 주요 이론적 토대로 하였다. 또한, 구체적인 분석을 위해 모바일음악콘텐츠를 벨소리콘텐츠, 통화연결음콘텐츠, 음악 전곡 다운로드콘텐츠로 유형화하고, 각 분류에서의 구매의도에 영향을 미치는 요인을 분석하고자 온라인과 오프라인에서의 설문을 실시한 결과, 첫째, 회귀분석을 통해 벨소리콘텐츠 구매의도와의 관계를 검증하여 최종 도출된 요인들은 이용경력, 차별성, 편재성, 신뢰성, 보안성, 맞춤성, 사용편의 지각, 유용성 지각으로 나타났다. 둘째, 통화연결음콘텐츠 구매의도와의 관계인 경우 최종 도출된 요인들은 이용경력, 차별성, 편재성, 신뢰성, 보안성, 맞춤성, 사용편의 지각, 유용성 지각으로 나타났다. 셋째, 음악 전곡 다운로드콘텐츠 구매의도와의 관계인 경우 최종 도출된 요인들은 이용경력, 복제가능성, 신뢰성, 맞춤성, 사용편의 지각, 유용성 지각으로 나타났고, 이는 모바일음악콘텐츠의 유형에 따라 소비자의 구매의도에 끼치는 요인에 차이가 있음을 보여주고 특히 이동통신기기 특유의 콘텐츠와 일반음악콘텐츠의 경우 큰 차이를 구매의도와 독립변수간의 관계에서 보여주고 있다.

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A comparative study on factors of social welfare service utilization between general and low-income group (사회복지서비스 이용에 영향을 미치는 요인 - 일반계층과 저소득층의 비교연구 -)

  • Choi, Seung-ah
    • Korean Journal of Social Welfare Studies
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    • v.40 no.3
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    • pp.213-242
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    • 2009
  • This study examined the factors affecting social welfare service utilization of general group and low-income group. The following influencing variables were selected based on the model developed by Anderson and Newman(1973): predisposing factors, enabling factors, need factors. The result shows that in both group the possibility of service utilization is high in case of having a spouse, more family members, feeling one's health ill, no chronic disease. And service use level is high in case of having no spouse, lower income in general group, higher income in low-income group, more family members, feeling one's health ill, having a chronic disease. In addition, the higher service use level is associated in low-income group with men rather than women, younger age, low education, the unemployed rather than the employed, urban residents, low life satisfaction. These findings provide implications and suggestions that each income group has various characteristics and needs, so it is necessary to provide comprehensive and appropriate services through the investigation for potential service recipients' needs.

Dental Utilization Associated Factors among Elderly (노인의 치과의료서비스 이용에 영향을 미치는 요인)

  • Ahn, Eunsuk;Hwang, Ji-Min;Shin, Myong-Suk
    • Journal of dental hygiene science
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    • v.15 no.1
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    • pp.60-66
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    • 2015
  • The purpose of this study was to examine the relationship of predisposing, enabling, need factors and oral health care factors to the dental utilization in 4,521 senior citizens based on the 5th National Health and Nutrition Examination Survey data. As for the relationship of predisposing, enabling and need factors to the necessity of denture, higher academic credential and higher income level that were respectively one of predisposing and need factors led to a higher necessity of denture, and the relationship of these factors was statistically significant. As to influential factors for their dental utilization in Model 1, there were significant differences according to gender, marital status and whether to subscribe to private health insurance or not. In Model 2, the need factors of Model 1 were adjusted. As a result, the respondents who didn't receive any unsatisfactory dental treatment made 1.35-fold more dental utilization, and the respondents who complained about mastication difficulty made 1.34-fold more dental utilization. There were significant differences according to gender, age, marital status, academic credential, whether to subscribe to private health insurance, unsatisfactory dental treatment experience and mastication difficulty. Age, unsatisfactory dental treatment experience and whether to complain about mastication difficulty or not made statistically significant differences to the dental utilization in Model 3 that involved oral health status. The above-mentioned findings illustrated that the predisposing factors, the enabling factors and the need factors exerted an influence on the elderly dental utilization. As there are a variety of factors to affect elderly dental utilization, its required to make an effort to boost the accessibility of the elderly to dental service in order to improve their oral health of the elderly.

A Study on Decision Factors Affecting Utilization of Elderly Welfare Center: Focus on Gimpo City (노인복지관 이용 결정요인에 관한 연구: 김포시 노인을 중심으로)

  • Won, Il;Kim, Keunhong;Kim, SungHyun
    • 한국노년학
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    • v.38 no.2
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    • pp.351-364
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    • 2018
  • The purpose of this study is to learn about the decision factors affecting utilization of elderly welfare center of the elderly living in Gimpo city. The reason of the study is that the elderly welfare center as a provider of general welfare services could not only thinking about the state policy but also need to consider about the inherent role and function of the elderly. Especially for these elders living in rural areas, although the number of elderly welfare centers of the whole country has greatly increased in last 10 years, the effect and function of the facility are almost the same and they are still lack of leisure activities. This issue become a serious problem nowadays. For the above reasons, this article conducts a social survey of 360 elderly people over the age of 65 who lives in the Gimpo city which is a rural-urban type city. The research method is to examine the relationship between the predisposing factors, enabling factors and need factors of Andersen's behavior model with binary logistic regression analysis and the decision tree analysis. The result of binary logistic regression shows the most of factors of Andersen's model is significant. The factors of age, gender, education level in predisposing factors; monthly income in enabling factors and the reserve for old life, the preparation of economic activity for old life in need factors are significant. Then the result of decision tree analysis shows the interaction between factors; when the education level in predisposing factors is higher, the possibility of using of elderly welfare center becomes bigger. Also as the level of healthy promoting preparation in the need factors gets lower, the possibility of using of elderly welfare center still becomes bigger. Although differences were found in the interpretation of the results of regression analysis and decision tree analysis, the results of this study can still provide support for the necessity of elderly welfare centers providing integrated welfare services.

Analysis of The Mediating Effect of Food Quality and Price Fairness in The Relation between Servicescape and User Satisfaction - A Case Study of A University Student Cafeteria Evaluation - (서비스스케이프가 이용만족 간의 관계에서 음식의 품질과 가격공정성의 매개효과 분석 -A대학 학생 식당 사례를 중심으로-)

  • Kim, Jong-Moo
    • Journal of Digital Convergence
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    • v.17 no.3
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    • pp.379-387
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    • 2019
  • This study analyzed what the Servicescape factor of the student cafeteria in university is, whether food quality and price fairness show any mediating effect in relation between Servicescape factor and user satisfaction. First, analysis shows that Servicescape factors of cafeteria for university students are 'extensity', 'cleanness', 'aesthetic' and 'agreeableness'. Second, 'cleanness and 'aesthetic' factors are found to have positive(+) influences on user satisfaction. Third, 'cleanness', 'aesthetic' factors are found to have positive(+) influences on food quality. Fourth, 'cleanness' factors of food quality shows complete mediating effect in the influential relation between Servicescape factor and user satisfaction and 'aesthetic' factors shows partial mediating effect. Fifth, significant influence was not seen in all factors of price fairness by Servicescape factors of student cafeteria in university. Sixth, price fairness was found to play no mediating role in the influential relation between Servicescape factor and user satisfaction. This study will help understand the mediating effect of food quality and price fairness in the relation between the Servicescape of student cafeteria in university and user satisfaction.

Current Statues of Outdoor Exercise Equipment and Improvement Research - Focused on the Neighborhood Park of Dongtan New Town - (야외체력단련기구 이용현황과 개선방안에 관한 연구 - 동탄신도시 근린생활권 근린공원을 중심으로 -)

  • Kim, Do-Kyong;Kim, Seung-Hwan
    • Journal of the Korean Institute of Landscape Architecture
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    • v.39 no.1
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    • pp.84-95
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    • 2011
  • The purpose of this study is to increase the usage of satisfaction of outdoor exercise equipment installed at parks when plans and designs are made for renovation or formation of parks. In order to do so, the study surveyed and analyzed the usage satisfaction of 150 men and women who use outdoor exercise equipment in neighborhood parks located in Dongtan New Town. There were four factors that affect the variables of usage satisfaction. They can be defined as the main facility factor, awning factor, maintenance factor, and additional facility factor. From the result regression analysis of the total satisfaction rate and the factors, the main facility factor was the most influential of the variables. This could indicate that the facility factor affects the satisfactory rate of outdoor exercise equipment. This research is done only with the examples of neighborhood parks, so it limits the possibility of analysis of seasonal use. It is necessary to conduct analysis research of parks which installed many outdoor exercise equipment, such as a vest-pocket park, children's garden, and pedestrian/urban/metropolitan neighborhood parks.

A Study for Identifying Affecting Factors on the Intention of Public Library Use: Based on Ajzen's Extended Theory of Planned Behavior (공공도서관 이용 의도 영향 요인에 관한 연구 - Ajzen의 계획행동이론을 기반으로 -)

  • Yeon, Jieun;Kim, Giyeong
    • Journal of the Korean Society for Library and Information Science
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    • v.52 no.1
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    • pp.401-423
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    • 2018
  • This study aims to analyze the intention of public library use of citizens by applying Ajzen's extended theory of planned behavior (ETPB). A questionnaire survey was conducted to identify the relationship between personal characteristics, factors from ETPB, such as attitude, subject norm, and perceived behavioral control, and the intention of public library use, Library knowledge was also added as an additional independent factor in this study. The results showed that attitude and library knowledge were more important factors than others. Subject norm and perceived behavioral control had also positive effects on the intention, Additionally, some personal characteristics, such as age, educational background, and household income, and public library use experience made significant differences in the intention. Based on the results, this study made some suggestions for expanding the scope of public library users.

User Evaluation to the Factors Affecting the Traditional Functions of Academic Libraries (대학도서관의 전통적 기능에 대한 이용자 평가)

  • Park, Il-Jong;Shin, Sang-Heun
    • Journal of the Korean Society for information Management
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    • v.23 no.1 s.59
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    • pp.243-259
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    • 2006
  • This paper examines the values of various library functions according to users' points of view. To execute this study, the several 'circumstance', related variables and 'condition' variables that lead to factors or functions of academic libraries were measured. Analysis was carried out in three stages. In the first, factor analysis was used on the three multi variable dimensions to ensure that the groups of variables loaded significantly and uniquely on the respective dimensions. The second phase of analysis involved the use of binary logistic regression analysis to complete research models. In the third phase, t-test was used to identify significant differences in the independent variables for additional explanation of the models. Books, competition & effectiveness and fee verses free (fee-free hereafter) are the three main factors that distinguish not only the purpose of using an academic library but also the degree of influence on knowledge, information and library facilities for the users. In addition, the fee-free factor related to digital library facilities was also uncovered.

UC Model with ARIMA Trend and Forecasting U.S. GDP (ARIMA 추세의 비관측요인 모형과 미국 GDP에 대한 예측력)

  • Lee, Young Soo
    • International Area Studies Review
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    • v.21 no.4
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    • pp.159-172
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    • 2017
  • In a typical trend-cycle decomposition of GDP, the trend component is usually assumed to follow a random walk process. This paper considers an ARIMA trend and assesses the validity of the ARIMA trend model. I construct univariate and bivariate unobserved-components(UC) models, allowing the ARIMA trend. Estimation results using U.S. data are favorable to the ARIMA trend models. I, also, compare the forecasting performance of the UC models. Dynamic pseudo-out-of-sample forecasting exercises are implemented with recursive estimations. I find that the bivariate model outperforms the univariate model, the smoothed estimates of trend and cycle components deliver smaller forecasting errors compared to the filtered estimates, and, most importantly, allowing for the ARIMA trend can lead to statistically significant gains in forecast accuracy, providing support for the ARIMA trend model. It is worthy of notice that trend shocks play the main source of the output fluctuation if the ARIMA trend is allowed in the UC model.

An Empirical Study on the Evaluation of Supplier Selection Factors Using the AHP - Focused on the Stationery and Office Machine Suppliers - (계층분석과정을 이용한 공급업체 선정 요인별 중요도 평가에 관한 실증적 연구 - 사무용품 및 사무기기 공급업체를 대상으로 -)

  • Kim, Shin-Joong
    • Journal of the Korea Society of Computer and Information
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    • v.12 no.4
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    • pp.169-177
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    • 2007
  • Competitive international business environment has forced many firms to focus on supply chain management to cope with highly increasing competition. Hence the supplier selection is the most important decision of a company. Because it has a direct effect on cost reduction and quality, profitability and flexibility improvement of a company, so the right supplier selection significantly affect on the organization's efficiency and effectiveness and competitiveness. The primary research objects of this study is to evaluate an importance of supplier selection factors as an index and to present the evaluation model for supplier selection. For this purpose, this study adopts the AHP method to calculate the importance of supplier selection factors. In this study, 16 factors which affect on the supplier selection decision making are classified into three factors-product supply related factor, product related factor, management ability related factor.

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