• Title/Summary/Keyword: 의복 인식

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A Study on the Clothing Involvement, Shopping Orientation and Clothing Purchasing Behavior According to the Types of Information Source Usage (여성 구매자의 정보원 활용 유형에 따른 의복관여도 및 쇼핑성향과 의복 구매행동에 관한 연구)

  • Lim, Kyung-Bock
    • Journal of the Korea Fashion and Costume Design Association
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    • v.9 no.1
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    • pp.221-234
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    • 2007
  • The purposes of this study were to identify the effect of clothing involvement and shopping orientations on the usage of information sources and to investigate the differences of clothing involvement, shopping orientation and clothing purchasing behavior according to the types of information source usage. The study subjects comprised 302 females living in Seoul. The datas were analyzed with factor analysis, regression, ANOVA, discriminant analysis, and $x^2$-test. The results generated from this study are as follows: First, clothing involvement and shopping orientation factors influenced the usage of information source. Among the clothing involvement factors, fashion/clothing involvement was the most important factor to the types of information source. Second, according to usage of information sources, female consumers were classified into four groups, such as active, nonpersonal, personal, and non-active information source usage group. Fashion/clothing involvement was the most significant involvement factor to divide four groups. Third, among the demographic variables, only age was the useful factor which can differ the usage of information source. For example, 30s' were more active than other groups, on the other hand 50s' use personal information source more than other groups. Therefore, marketer should blow consumer's clothing involvement and shopping orientation which are effective to the usage of information source, and use this knowledge on the advertising and marketing plan.

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Space-time cluster research of R&D industry in Seoul, Korea (서울시 R&D 산업체의 시공간 클러스터 분석)

  • Park, Sun-Young;Kim, Youngho
    • Journal of the Economic Geographical Society of Korea
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    • v.16 no.3
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    • pp.492-511
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    • 2013
  • According to IASB(International Accounting Standards Board), R&D(Research and Development) is defined as a tertiary sector industry combining research and development. Many studies investigated R&D industry clusters in the form of high-tech cluster(Coe et al., 2007). However, these studies only generalized various spatial cluster of R&D industries. In particular, the studies could not considers cluster formation process over time lacking statistical significance in space-time perspectives. This study, therefore, indicates the limitation of recent R&D cluster literature which only considers either time or space. In addition, this study explores space-time clusters in R&D industry together with textile and cloth industry for comparison. Discovering the existence and location of clusters, this study utilized space-time K function and space-time scan statistics. The result shows that R&D industry presents significant clusters only in spatial dimension. No significant clusters were found in space-time dimension. However, textile and clothing industry presents significant clusters in both spatial and space-time dimensions.

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Perception of the Body and Clothing Style according to the Period of Body Design Experience -Focusing on Women in their 20s- (바디 디자인 경험기간에 따른 몸의 인식과 의복 스타일에 미치는 영향 -국내 20대 여성을 중심으로-)

  • Lee, Joohyung;Ha, Jisoo
    • Fashion & Textile Research Journal
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    • v.22 no.3
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    • pp.287-295
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    • 2020
  • This study examined body perception, body design behavior and clothing style for women in their 20s according to the period of body design experience. Body perception was analyzed from the two viewpoints of seeing the body as the subject of social suppression and as the means of self-expression. This could lead to understanding how modern women perceive their bodies based on experiences of body design. In-depth Interviews conducted through semi-structured questionnaires among women in their 20s were divided into body design experience less than 24 months and the group of body design experience more than 24 months. The results of this study are as follows. First, both groups did not feel satisfaction in terms of body perception. Women in the less than 24 months group showed their eager for firm body as well as skinny body influenced by social media, while the group with more than 24 months, felt a strong suppression to have a perfect body as a professional due to the expectations of others. Second, the group with less than 24 months conducted body designs to satisfy themselves, while group with more than 24 months focused on the body shape changes through systematic exercise and a strict diet plan that indicated a strong desire to show their perfect body to others. Third, the two groups showed differences in their clothing style.

Consumers' Need for Uniqueness and Clothing Interest's Effects on Brand Consciousness, Brand Loyalty and Purchase Intention - To Select the Best Model of Constructs - (브랜드 인식, 브랜드 충성 및 구매의도에 대한 소비자의 독특성 욕구와 의복관심의 영향 - 최적모형 구축을 중심으로 -)

  • Kim, Ji-Young
    • Journal of the Korea Fashion and Costume Design Association
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    • v.10 no.1
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    • pp.125-134
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    • 2008
  • Consumers' need for uniqueness reflects individual differences in counterconformity and related to the attitude toward brands as well as purchase behavior. To understand the relationship between consumer's personal characteristics and purchase behavior, the study investigated the effect of consumers' need for uniqueness and clothing interest on the brand consciousness, loyalty and purchase intention. Survey was utilized to collect the data and subjects were 271 college students. Measures consisted of five main constructs: Consumer's need for uniqueness, clothing interest, brand consciousness, brand loyalty, and purchase intention. The measurement and structural models were evaluated using PRELIS 2 and LISREL 8.53. Consumer's need for uniqueness was confirmed to have three constructs: creative, unpopular, and avoidance. The researcher tested Model 1 and developed five other models-Models 2 through 6-based on the results from Model 1 evaluation. The additional Models 2 through 6 were nested in Model 1. To select a best model, the researcher compared the value of chi-square, RMSEA, GFI, AIC, and ECVI. Since Model 6 also illustrated conceptually or theoretically reasonable relationships among constructs as well, it was finally selected as a best model. In the Model 6, the creative dimension of consumer's need for uniqueness had a negative relationship with brand loyalty, while the avoidance dimension of consumer's need for uniqueness had positive relationship. The unpopular dimension of consumer's need for uniqueness and clothing interest had significant positive effects on the brand consciousness. The brand consciousness was significantly related to brand loyalty and brand loyalty to purchase intention.

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The effects of Talent Types and Appearance Affect Perception on Clothing Consumption Values (재능유형, 외모효능인식이 의복소비가치에 미치는 영향)

  • Koo, In-Sook
    • Journal of Fashion Business
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    • v.16 no.4
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    • pp.166-185
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    • 2012
  • This study aims to examine the effects of talent types and appearance affect perception on the clothing consumption values in 367 adults(female and male). The present study is the first to consider both talent types and the appearance affect perception on the clothing consumption values correlates to appearance management behaviour. As a results, the talent type of 367 respondents was mean=3.324. The highest talent of 367 respondents was interpersonal talent, the lowest talent was logical-mathematical talent among 8 talent types. The effects of 8 talent types on 5 clothing consumption values were significant on the regression analysis, specifically the results showed that the effects of linguistic, musical, interpersonal and intrapersonal talents among 8 talent factors on the clothing consumption value were significant. Regression results showed that if the practical and the inner-directed appearance affect perception factors among 3 appearance affect perception factors increase by one standard deviation, the social, political, aesthetic, and emotional clothing consumption values increase by each standardized efficient ${\beta}$. The effects of 8 demographic factors on 5 clothing consumption values were significant on the regression analysis, specially, occupation, monthly clothing allowance, income, and sex variables were significant, the results revealed that if the occupation factor(specialist and administrator) increases by one standard deviation, the social, political, aesthetic, and emotional clothing consumption values increase by each standardized efficient ${\beta}$. Finally, this study suggests that the 3 independent variables(talent types, appearance affect perception factors, and demographic factors) were predictors related to clothing consumption values. The higher the score, it was concluded that the independent variables were more active in clothing consumption behaviour.

A Study on the Relationship Between the Cognition of Appearance Effectiveness, Ideal Appearance Behavior and Clothing Image Preference for Chinese Females in Their 20-30s (20-30대 중국여성들의 20-30 외모효능인식, 이상적 외모추구행동과 의복이미지 선호도 간의 관련성 연구)

  • Bi, Shou-Bo;Koo, Insook
    • Journal of Fashion Business
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    • v.17 no.5
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    • pp.165-182
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    • 2013
  • This study conducts a survey based on 425 Chinese females in their twenties to thirties in order to examine the relevance between the cognitions of appearance effectiveness, ideal appearance seeking behavior and clothing image preference which have effects on their self-identity and interpersonal relations. The results of this study are as follows ; First, from the factor analysis for cognition of appearance effectiveness, and ideal appearance seeking behavior, a total of 4 factors such as psychological benefits, social benefits factors, pursuit of plastic surgery and pursuit of beauty treatment are being were drawn. As a result, there are significant correlations between heights of demographic variables and the cognition of appearance effectiveness, together with the ideal appearance seeking behavior. Respondents with higher heights represent the higher cognitions of appearance effectiveness, while the respondents with lower heights show more pursuits of beauty treatment behavior to reach the ideal image. Second, factor analysis of the clothing images are 4 factors such as classic-trendy, natural-dynamic, casual-formal, and masculine-feminine images. There are significant correlations between the four factors from clothing preference images and four factors from the cognition of appearance effectiveness, and ideal appearance seeking behavior. This suggests that higher social status such as job, income, residential district, and age among the demographic factors has greater effects on the clothing image preference.

A Study of Body Satisfaction and Clothing Consciousness among American Women between the Ages of 60 and 90 (미국 노년여성의 신체 만족도 및 의복 중요도에 관한 연구)

  • Jung, Myoung-Sook
    • Korean Journal of Human Ecology
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    • v.15 no.1
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    • pp.169-176
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    • 2006
  • This study explored elderly American women's body satisfaction and clothing consciousness with the methods of survey and body measurement. To that end, I first investigated their self-perception of body size and body satisfaction and also the relationships between those, along with the relationships between body measurements and body satisfaction. Then, I analyzed the differences in elderly women's body satisfaction and clothing consciousness among different body type groups. For the last, I examined the degree of their body thinness or obesity and ideal body size in order to explore the standard for ideal body shape among elderly women. Elderly American women were satisfied with most of their body parts except waist circumference and weight. Body satisfaction with stature, weight, and hip circumference was correlated to both size perception and body measurement. Body satisfaction with thigh circumference and leg length was correlated to size perception, and also that with waist circumference and neck length to body measurement. Size perception showed differences among body types, but body satisfaction did not show notable differences among body types. There were significant differences between real size and ideal one. Elderly American women thought that clothing was important in their everyday life.

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A Study on the Mediating Effect of Obesity Stress in the Relationship between Narcissism and Clothing Behavior Related Appearance by Plus Size Consumers (플러스 사이즈 소비자들이 인식하는 자기애 성향과 외모 관련 의복행동의 관계에서 비만 스트레스의 매개효과에 관한 연구)

  • Choi, Mi Young;Lee, Jaeil
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.4
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    • pp.615-630
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    • 2016
  • This study investigates the mediate effects of obesity stress on the relationship between the narcissism and clothing behavior related appearance. The subjects for the study were 322 women aged 20's-30's in an online survey. Data analyses were conducted with SPSS 18.0 program. The study results are as follows. First, clothing behavior and obesity stress of plus size consumers are more affected by perceived obesity than BMI, and covert narcissistic tendency is stronger than overt narcissistic tendency. Second, the factor analysis results on narcissistic tendency indicated 'self-enhancement narcissism', 'self-initiative narcissism', and 'other-dependent narcissism'. Third, 'self-enhancement narcissism' more influenced 'fashion orientation' versus the greater influence of 'self-initiative narcissism' and 'other-dependent narcissism' on 'depending on clothing'. Fourth, the narcissistic tendency perceived by plus size consumers affect 'depending on clothing' and 'fashion orientation' with obesity stress as the mediator. 'Self-enhancement narcissism' and 'self-initiative narcissism' are partially mediated by obesity stress, and 'other-dependent narcissism' are completely mediated and affect appearance management behavior.

생체신호를 이용한 텔레바이오인식기술 동향 및 전망

  • Kim, Jason;Lee, Saewoom
    • Review of KIISC
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    • v.26 no.4
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    • pp.41-46
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    • 2016
  • 전통적으로 바이오인식기술은 출입국심사(전자여권, 승무원 승객 신원확인), 출입통제(도어락, 출입통제 근태관리), 행정(무인민원발급, 전자조달), 사회복지(미아찾기, 복지기금관리), 의료(원격의료, 의료진 환자 신원확인), 정보통신(휴대폰 PC 인터넷 인증), 금융(온라인 뱅킹, ATM 현금인출) 등 다방면에서 폭넓게 보급되어 실생활에서 널리 활용되고 있다. [그림1]은 신체적 특징(Physiological biometrics)과 행동적 특징(Behavioral biometrics)을 이용한 사용자 인증기술인 바이오인식기술의 유형과 함께 각 기술별 보안취약점(괄호 안 빨강색글자)을 나타내고 있다. 최근 들어, 모바일 지급결제서비스 ATM 인출기 인터넷전문은행 등과 같은 핀테크 분야에서 비대면 인증기술로 바이오인식기술이 각광을 받기 시작했다. 한편, 가짜지문 등 기존의 신체적 특징을 이용한 바이오인식기술의 위변조 위협에 대한 우려 존재함에 따라 뇌파 심전도 근전도 맥박 등 살아있는 사람의 행동적(신체의 기능적) 특징을 이용한 생체신호를 이용하여 비대면 인증기술로서 활용하기 위하여 주요 선진국에서 차세대 바이오인식 기술개발이 가속화되고 있는 추세이다.[1] 또한, 이러한 생체신호는 최근에 삼성전자, LG전자, 애플 등에서 스마트워치를 통해 심장박동수를 측정하고 스마트폰을 통하여 모바일 지급결제, 헬스케어 등과 같은 IoT 모바일 융복합 응용서비스에 활용될 전망이다. 본고에서는 뇌파 심전도(심박수)와 같은 생체신호를 측정하는 스마트워치 밴드형 의복형 또는 패치형태의 웨어러블 디바이스와 같은 생체신호센서, 생체신호 인증기술 및 관련표준화 동향을 고찰해 보기로 한다. 국내외 관련기술과 표준화 동향을 면밀히 분석하여 지난 2015년 5월29일에 발족한 국내외 전문가그룹인 KISA"모바일 생체신호 인증기술 표준연구회"(이하 KISA 표준연구회)가 구심점이 되어 한국형 생체신호를 이용한 차세대 텔레바이오인식기술에 대한 연구개발과 국내외 표준화 추진에 박차를 가할 계획이다.

The Study on the Recognition and the Class Practice Rate of Environmental Education-Relevant Contents in the Unit of 'Clothing Life' of the 7th 'Technology-Home Economics' Curriculum of Middle School (제7차 중학교 '기술.가정' 의생활 단원의 환경교육관련 내용에 관한 학생 인식과 수업실행인식도 조사)

  • Lee, Jong-Soon;Bae, Hyun-Young;Lee, Hye-Ja
    • Journal of Korean Home Economics Education Association
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    • v.21 no.2
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    • pp.171-185
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    • 2009
  • We investigated the extent of recognition and the class practice rate of environmental education-relevant contents of the unit of 'Clothing Life' of the 7th 'Technology-Home Economics' curriculum in the students in Korea. Five hundred fifty students in the second and third grade in the middle school and in the first grade in high school, who had taken the course of 'Clothing Life' and responded to the questionnaires, were enrolled in this study. Questionnaires were sent and collected by mail from December 2007 to January 2008. Most students recognized that the environmental problems in their residences were serious enough to affect their own lives. Only 36.4% of the students, however, expressed the intention to join to the environmental groups and change their clothing lives in order to improve those problems. Also they conceived that the unit of 'Clothing Life' of the 7th 'Technology-Home Economics' curriculum containing only a few statements on the environmental pollution had little relevance to environmental education. According to the results on the class practice rate of environmental education-relevant contents of the unit of 'Clothing Life', the quality of the classes on the environmental education, except the unit of 'Planning and Purchasing Clothes', and the degree of practice of environmental preservation were proved to be low. Subgroup analysis showed that the second grade middle school students as well as female students had the higher interest and class practice rate. Teachers have to try to raise the recognition and the class practice rate of environmental education-relevant contents in the unit of 'Clothing Life' of the 7th 'Technology-Home Economics' curriculum of middle school in the class.

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