• Title/Summary/Keyword: 융합 비즈니스 전략

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Success Factors of Mobile Internet Business: A Case of NTT DoCoMo`s i-mode (모바일 인터넷 비즈니스의 성공전략에 관한 연구 -NTT DoCoMo의 i-mode를 중심으로-)

  • 김광희
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2000.11a
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    • pp.235-244
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    • 2000
  • 본 논문에서는 모바일 인터넷으로 대표되는 제2차 IT혁명에서 세계 주도권을 노리고 있는 일본에 초점을 맞춘다. 특히 NTT DoCoMo의 i-mode 서비스, 즉$\ulcorner$휴대전화와 인터넷의 성공적 융합$\lrcorner$이라 할 수 있는 "모바일 인터넷"에 대한 분석과 성공전락 등을 통하여 향후 한국의 모바일 인터넷이 추구해야 할 방향성과 그 과제에 대하여 살펴보기로 한다.

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How Smart Workers Cope With Techno-Invasion Stress in Work Domain (스마트워크 사용자의 업무 영역에서 기술침해 스트레스 대응방안에 관한 연구)

  • Kim, Yong-Young
    • Journal of the Korea Convergence Society
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    • v.12 no.3
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    • pp.261-272
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    • 2021
  • With diffusion of Smart Work, a problem has been raised that Smart Work makes the boundary between work and nonwork blur, and may cause technostress. In order to find out whether Smart work copes with techno-invasion stress in work domain, we need to understand the precedence factors influencing on job satisfaction and the role of boundary management strategy which Smart Workers actively choose. This paper developed a research model containing a causal relationship among four factors, nonwork-to-work interference, job autonomy, job commitment, and job satisfaction, and the moderation effect of boundary management strategy. The findings show that overall hypotheses were accepted based on the pooled data, but three hypotheses test on job satisfaction by boundary management strategy type differed. These results suggest that in accordance with the boundary management strategy of Smart Work users, different change management need to be prepared.

An Exploratory Study on Paradigms, Policies in the Digital Convergence Era (디지털 컨버전스 시대의 특징 : 그 패러다임과 정책 방향)

  • Han, Hak-Soo
    • Journal of Digital Convergence
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    • v.10 no.1
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    • pp.455-461
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    • 2012
  • The paper explores the relationship among paradigms, ecosystem which need to establish broadcasting, information and communications industry as the core of national competitiveness in the digital convergence era, and proposes the future progressing strategies and policies directions that consider environmental factors which all mass media converged on Internet. This paper makes an attempt to contribute innovative & integrated perspectives in the industry.

Technical Trading Rules for Bitcoin Futures (비트코인 선물의 기술적 거래 규칙)

  • Kim, Sun Woong
    • Journal of Convergence for Information Technology
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    • v.11 no.5
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    • pp.94-103
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    • 2021
  • This study aims to propose technical trading rules for Bitcoin futures and empirically analyze investment performance. Investment strategies include standard trading rules such as VMA, TRB, FR, MACD, RSI, BB, using Bitcoin futures daily data from December 18, 2017 to March 31, 2021. The trend-following rules showed higher investment performance than the comparative strategy B&H. Compared to KOSPI200 index futures, Bitcoin futures investment performance was higher. In particular, the investment performance has increased significantly in Sortino Ratio, which reflects downside risk. This study can find academic significance in that it is the first attempt to systematically analyze the investment performance of standard technical trading rules of Bitcoin futures. In future research, it is necessary to improve investment performance through the use of deep learning models or machine learning models to predict the price of Bitcoin futures.

Demand Analysis and Market Positioning for WiBro (와이브로(WiBro) 수요분석과 위상정립 방향)

  • Park, Jong-Hyun;Park, Hee-Jin;Kim, Moon-Koo
    • Proceedings of the Korean Information Science Society Conference
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    • 2006.10d
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    • pp.441-444
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    • 2006
  • 통신기술의 급격한 발전, 유비쿼터스에 대한 시장수요 증가, 신규 시장창출을 위한 비즈니스 전략이 결집되어 유무선 융합의 패러다임이 전개되고 있으며 유선의 전송속도와 무선의 이동성을 결합한 와이브로는 유무선 융합을 주도할 서비스로 부각되고 있다. 2006년 상반기에 상용화 될 예정인 와이브로가 안정적인 가입자 기반으로 조기에 시장확산을 이루기 위해서는 동시기에 출시될 HSDPA에 비하여 차별적 지위를 확보하고 기존 서비스와의 관계를 정립하기 위한 포지셔닝 전략이 요구된다. 이에 본 연구에서는 소비자 설문조사를 통해 와이브로의 시장수요를 HSDPA와의 관계 분석을 바탕으로 전망하며 기존 서비스와의 대체 또는 보완 관계를 파악하여 와이브로의 시장위상을 예측하였다. 분석결과 첫째, 잠재적 이용자가 인식하는 와이브로의 서비스 역량은 HSDPA에 비하여 전송속도와 이용요금에서 차별적 우위를 나타냈으며 둘째, 와이브로는 HSDPA에 비하여 가입자 규모에서 상대적인 우위를 보였으며 두 서비스의 가입 영향요인은 상이하였다. 마지막으로 와이브로는 초고속인터넷과는 보완 관계를, 이동전화 무선인터넷과 공중 무선랜과는 대체 관계를 형성하는 것으로 나타났다.

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A Study on the Strategy of IoT Industry Development in the 4th Industrial Revolution: Focusing on the direction of business model innovation (4차 산업혁명 시대의 사물인터넷 산업 발전전략에 관한 연구: 기업측면의 비즈니스 모델혁신 방향을 중심으로)

  • Joeng, Min Eui;Yu, Song-Jin
    • Journal of Intelligence and Information Systems
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    • v.25 no.2
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    • pp.57-75
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    • 2019
  • In this paper, we conducted a study focusing on the innovation direction of the documentary model on the Internet of Things industry, which is the most actively industrialized among the core technologies of the 4th Industrial Revolution. Policy, economic, social, and technical issues were derived using PEST analysis for global trend analysis. It also presented future prospects for the Internet of Things industry of ICT-related global research institutes such as Gartner and International Data Corporation. Global research institutes predicted that competition in network technologies will be an issue for industrial Internet (IIoST) and IoT (Internet of Things) based on infrastructure and platforms. As a result of the PEST analysis, developed countries are pushing policies to respond to the fourth industrial revolution through cooperation of private (business/ research institutes) led by the government. It was also in the process of expanding related R&D budgets and establishing related policies in South Korea. On the economic side, the growth tax of the related industries (based on the aggregate value of the market) and the performance of the entity were reviewed. The growth of industries related to the fourth industrial revolution in advanced countries overseas was found to be faster than other industries, while in Korea, the growth of the "technical hardware and equipment" and "communication service" sectors was relatively low among industries related to the fourth industrial revolution. On the social side, it is expected to cause enormous ripple effects across society, largely due to changes in technology and industrial structure, changes in employment structure, changes in job volume, etc. On the technical side, changes were taking place in each industry, representing the health and medical sectors and manufacturing sectors, which were rapidly changing as they merged with the technology of the Fourth Industrial Revolution. In this paper, various management methodologies for innovation of existing business model were reviewed to cope with rapidly changing industrial environment due to the fourth industrial revolution. In addition, four criteria were established to select a management model to cope with the new business environment: 'Applicability', 'Agility', 'Diversity' and 'Connectivity'. The expert survey results in an AHP analysis showing that Business Model Canvas is best suited for business model innovation methodology. The results showed very high importance, 42.5 percent in terms of "Applicability", 48.1 percent in terms of "Agility", 47.6 percent in terms of "diversity" and 42.9 percent in terms of "connectivity." Thus, it was selected as a model that could be diversely applied according to the industrial ecology and paradigm shift. Business Model Canvas is a relatively recent management strategy that identifies the value of a business model through a nine-block approach as a methodology for business model innovation. It identifies the value of a business model through nine block approaches and covers the four key areas of business: customer, order, infrastructure, and business feasibility analysis. In the paper, the expansion and application direction of the nine blocks were presented from the perspective of the IoT company (ICT). In conclusion, the discussion of which Business Model Canvas models will be applied in the ICT convergence industry is described. Based on the nine blocks, if appropriate applications are carried out to suit the characteristics of the target company, various applications are possible, such as integration and removal of five blocks, seven blocks and so on, and segmentation of blocks that fit the characteristics. Future research needs to develop customized business innovation methodologies for Internet of Things companies, or those that are performing Internet-based services. In addition, in this study, the Business Model Canvas model was derived from expert opinion as a useful tool for innovation. For the expansion and demonstration of the research, a study on the usability of presenting detailed implementation strategies, such as various model application cases and application models for actual companies, is needed.

The Technical Trend and Prospect of Platform Integration for Smart Grid System (스마트 그리드 환경의 통합 플랫폼 구현을 위한 기술현황 및 전망)

  • Choi, Seung-Hwan;Oh, Do-Eun;Kim, Young-Il;Kim, Young-Jun;Kang, Shin-Jae
    • Proceedings of the KIEE Conference
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    • 2011.07a
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    • pp.1977-1978
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    • 2011
  • 스마트그리드는 기존의 전력망에 정보통신 기술을 융합하여 공급자와 소비자가 양방향으로 실시간 전력 정보를 교환함으로써 에너지 효율을 최적화 하고자 하는 차세대 전력망이다. 기존의 공급자 중심의 일방향성, 폐쇄성, 획일적인 전력망에서 수요자 중심의 양방향성, 개방성을 특징으로 하며 다양한 서비스를 제공하게 된다. 스마트그리드의 운영환경에서의 비즈니스 모델에 따라 기존 서비스 플랫폼과 신규 서비스 플랫폼을 융합할 수 있는 정보통합 체계가 구축되어야 한다. 또한 이종 플랫폼을 융합할 수 있는 적응 모듈이 체계적으로 설계되어야 하며, 이종 체계간 상호운용성 확보는 필수사항이다. 한편 우리나라는 기후변화 등 범 세계적인 이슈에 대응하기 위하여 저탄소 녹색성장, 에너지 효율향상 및 신성장 동력 창출을 위하여 국가 전략 로드맵을 수립하고 국가 단위의 실증사업을 통한 선제적 대응에 총력을 다하고 있다. 실제로 국가 로드맵과 실증사업은 지능형 전력망, 지능형 소비자, 지능형 운송, 지능형 신재생, 지능형 전력서비스의 5개 분야의 응용서비스 영역 기반으로 나누어져 각각의 서비스 플랫폼 구조를 가지고 있으며, 이에 대한 스마트그리드 플랫폼 통합 체계 기술은 스마트그리드의 핵심 기술이다.

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Dynamic Analysis of Automotive Firm's Convergence Patents using Social Network Analysis (소셜네트워크분석을 이용한 자동차 기업 융합특허의 동태적 변화 분석)

  • Park, Eunyoung;Koh, Myounju;Cho, Keuntae
    • Journal of Technology Innovation
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    • v.26 no.3
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    • pp.1-36
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    • 2018
  • In the era of the 4th Industrial Revolution, it is important for companies to understand the changing environment by converging various technologies and to respond to the changing business environment. In this study, we conducted a social network analysis on 10 firms in the automotive industry, which have recently been accelerating their competition for technology development, by extracting convergence patents co-classified in two or more of the US registered patents in the last 6 years. As a result, it has been confirmed that the number of technology related to the convergence of the automotive field is greatly increasing, and the convergence between the technologies is becoming stronger. In addition, Volkswagen, Ford and Hyundai showed significant changes in technology convergence. They were analyzed as having a change in strategy in eco-friendly automotive technologies. This study suggests various ways for companies to utilize the results of network analysis more meaningfully.

e-Business Security Framework and applied to Architecture (e-Business Security 프레임웍과 적용 방안)

  • 홍승필;김명철;김재현;김민형
    • Convergence Security Journal
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    • v.2 no.1
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    • pp.87-97
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    • 2002
  • Many firms are utilizing the Internet and various information technologies to effectively manage their business operations with a goal of gaining a competitive advantage in the rapidly changing business environments. Today, the business is characterized as digital economy where information freely flows and business processes are improved with the use of information technologies. Internet technology is playing a key role in transforming the organization and creating new business models. It has become the infrastructure of choice for electronic commerce because it provides process efficiency, cost reduction, and open standards that can easily be adopted by different organizations. Here, the vast amount of data and information slow among the related parties and security issues are very critical matter of research interests by academicians and practitioners. In this research, we address the importance of security framework in managing the data shared among the related parties in the e-business and suggest the security architecture for effectively supporting the needs of e-business in an organization. This research provides valuable contributions both in academics and industry in terms of how security framework and architecture should be set in order to provide the necessary e-business.

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A Study on Success Factors of Global Strategy of Cultural Content Company: Focusing on Iconix (문화콘텐츠기업 글로벌전략의 성공 요인에 관한 연구: 아이코닉스를 중심으로)

  • Han, JooHee;Choi, MyeongCheol;Zhang, MengTian
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.337-342
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    • 2021
  • The purpose of this study is to analyze the environment and strategic behaviors of cultural contents companies with a focus on Iconix, and to derive strategic recommendations for Iconix to pursue in order to create a sustainable competitive advantage. As a result of the analysis, Iconix is a vertically integrated development-business system from content planning to business in line with their mission to develop into an all-weather entertainment content provider that can confidently compete with the major players in the US and Europe that are already leading the global market. It is building a strong global business network covering both domestic and overseas markets in stages, taking a high-level global strategy. However, depending on Pororo's success or due to various problems within the organizational structure, it is facing limitations. Therefore, if the various strategic suggestions presented in this study are implemented based on the One Source Multi Channel/Multi Use strategy that can maximize the added value of contents through the participation and business linkage of leading companies in each sector of the entertainment industry, the total entertainment will be stabilized. It will establish itself as a leader in the contents industry.