• 복식문화연구
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• 제6권4호
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• pp.1-12
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• 1998

The research was done against female workers in public officers to find out the actual conditions and usage of uniforms worn in government and other public offices, to find out the degree of their satisfaction for it's appearance, costs, functions and representation. The research was done by questioning 402 female workers about their uniforms in various government and other public offices and the results analysed from the research are as it follows below. 1. The shape of uniforms in public offices were mostly in three piece(jacket+vest+skirt) shape, many of them in gray color and the material were made of blended fabrics. 2. The satisfactory garde of the uniform couldn't even reach the level of '3 point', in which it is easy to tell that the workers had low satisfaction with their uniforms. The level of satisfaction in it's appearance, functions, costs and representation were below average, the rankings starting with functions, representation, appearance, costs and it was shown that the most satisfied category was in it's functions and the lest in costs.

• 간호행정학회지
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• 제7권3호
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• pp.455-472
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• 2001

The purpose of this study was to serve as a basis for mapping out successful strategies to build the professional self-image of nurses through uniform, by examining their satisfaction with uniform and professional self-image by general characteristics, and identifying the correlational relationship between the two factors. The subjects in this study were 205 nurses who served in general departments of two university hospitals in Seoul. The departments where special uniform was required, including ICU, RR, OR and CSR, were excluded. The data were collected from September 15 through 22, 2000. For measurement of uniform satisfaction level, a uniform satisfaction scale was prepared by myself, and Arthur(1990)'s PSCNI translated and modified by Song Kyong Ae and Rho Chun Hee(1996) was employed. The Cronbach a of the uniform satisfaction scale and PSCNI was 0.90 and 0.86 respectively. The collected data were analyzed by SAS, and real number, percentage, average and standard deviation were calculated. Besides, t-test, one-way ANOVA, Pearson's r procedures were utilized, and Scheffe test was conducted as a posttest. The findings of this study were as below: 1. The uniform satisfaction of the nurses investigated was scored 2.52 on the basis of 4 points, which was on the medium level. By subarea, symbolicity satisfaction was 2.48, and aesthetic satisfaction was 2.60. The functionability satisfaction was 2.44. So the esthetic satisfaction was greatest. 2. Among general characteristics of the subjects, two factors made a significant difference to their uniform satisfaction : age(F=4.05, P=.0189), and total career(F=4.25, P=.0061). 3. Their professional self-image got 2.75 on the basis of 4 points, which was on upper middle level. The subarea score was 2.79 for professional work, 2.52 for satisfaction and 2.97 for communication. The communication area was rated highest, and the satisfaction area was scored lowest. 4. Among the general characteristics of the subjects, professional self-image was different according to five factors : age(F=17.83, P=.001), marital status(T=5.18, P=.0000), educational background(F=8.72, P=.0002), position(T=-5.29, P=.0000) and total career(F=15.23, p=.0001). Better professional self-image was possessed by the older group than the younger one, by the married group than the singles, by the better-educated group than the less-educated, by the nurses in position equal to or higher than charge nurse, or by the higher-career group. 5. The correlational relationship of uniform satisfaction to professional self-image was statistically significant, yet very weak(r=.1978, p=.0045). The satisfaction area of professional self-image was correlated to every uniform satisfaction area, including symbolicity(4=.4393, p=.0001), aesthetics(r=.2471, p=.0004), functionability(r=.3094, p=.0001) and total satisfaction(r=.4050, p=.0001). Therefore, the uniform satisfaction gave an impact on the satisfaction area of professional self-image of the nurses, and there was a significant correlational relationship between uniform symbolicity area and total professional self-image(r=.2416, p=.0005).

• 치위생과학회지
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• 제13권3호
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• pp.246-253
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• 2013

이 연구는 치과의료서비스 품질이 서비스 가치, 고객만족도, 고객충성도에 미치는 영향을 평가하고자 부산 울산광역시 소재 17개 치과병 의원에 내원한 환자 221명을 대상으로 설문지를 이용하여 조사한 결과 다음과 같은 결론을 얻었다. 1. 치과의료서비스 품질 중 의사언어에 대한 인식의 차이는 남자가 여자에 비해 높았으며, 교육수준에 따른 신체언어에 대한 인식의 차이와 신체외형에 대한 인식의 차이는 대학교 재학 및 졸업자가 높았다. 2. 서비스 가치, 고객만족도 및 고객충성도는 남자, 대학교 재학 및 졸업, 기혼에서 서비스 가치, 고객만족도, 고객충성도의 점수가 높게 나타났으나 통계적으로 유의하지는 않았다. 치과의료서비스 품질과 서비스 가치, 고객만족도 및 고객충성도는 서로 상관관계가 있는 것으로 나타났다. 3. 의료서비스 품질 중 의사언어와 언어적 커뮤니케이션에 대한 인식도가 증가할수록 서비스 가치가 증가하였고, 언어적 커뮤니케이션과 신체외형의 인식도가 증가할수록 고객만족도는 증가하였으며, 언어적 커뮤니케이션, 신체외형, 신체언어에 대한 인식도가 증가하면 고객충성도가 증가하는 것으로 나타났다. 이상의 결과를 종합해 볼 때, 치과의료서비스를 제공 시 서비스 제공자가 고객의 욕구에 맞춰 상세히 설명을 해주어야 서비스 가치를 높게 평가하며, 서비스에 만족을 느껴 타인에게 긍정적인 입소문을 내게 된다. 고객의 욕구에 맞는 상세한 설명뿐만 아니라 서비스 제공자의 깔끔한 유니폼, 바른 자세, 깔끔한 헤어 스타일 등의 신체적 외형과 고객의 눈을 바라보면서 밝은 표정을 짓고 대화 시 고개를 끄덕이는 등의 공감을 표현해주어야 본인이 이용한 치과병 의원을 지속적으로 재이용하게 되고 타인에게 자랑 및 소개를 시켜주어 치과병 의원의 경영성과를 증대시킬 수 있을 것이다.

• 복식문화연구
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• 제9권5호
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• pp.687-699
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• 2001

This study intended to survey whether or not hotel employees were satisfied with their uniforms. Through this study we hoped that the study will bring about improvement in hotel employees'uniforms. We also hope to offer desirable alternatives if dissatisfaction is shown. The study results are as following: 1. 59.2% of employees indicated that they were comfortable and felt a sense of belonging when wearing their uniforms. 2. 46.1% of employees asked, stated that their uniform identified which hotel they were employed at. 59.2% of employees gave average credit that the uniforms which they were shown the various positions held within at a hotel. 3. Woman believed more strongly than men that their uniforms distinguish them from other hotels. Older people were more positive about it than younger people were. 4. 55.3% of employees felt that improvement in uniforms was necessary. 22.4% of employees were satisfied with the uniform they wear, therefore generally the level of dissatisfaction is quite high. 5. 59.2% of the survey showed that they have to improve the design of uniform they wear and 25% showed the function of the uniform needed improvement also. 6. 50% of employees believed that color and design is mediocre. 46.7% complained of bad sweat absorption. 7. Preference in uniform are follows: 78.9% prefer comfort. 63.2% prefer a more fashionable design and also different colors in uniform in different departments. 8. This study shows that employees in the hotel industry would like to consider in the following order comfort (76.3%), design, color, and cost to be taken into account when uniforms are made.