• The Journal of the Korea Contents Association
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• v.14 no.7
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• pp.457-467
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• 2014

In order to improve organization performance by CEO's leadership, the control systems have to be designed in accordance with CEO's strategic orientation. A management control systems (MCS) is a system which gathers and uses information to evaluate the performance of different organizational resources like human, physical, financial and also the organization as a whole considering the organizational strategies. The current study is conducted with the objective to explore the effects of CEO's Characteristics (Risk-taking tendency, and Achievement motivation) and control types (Behavioral control, and Result control) on organization performance. The characteristics of ceo - behavior control and risk-taking propensity - results in significantly positive effect on management control. On the other hand, risk-taking propensity has influence negatively on behavior control. The behavioral control is received negative influence from risk-taking propensity. and it received positive influence from motivation. and then it has effect on organization performance(indirct effect). To achieve the purpose of this study, Structural Equation Model (SEM) has been applied.

• The Journal of the Korea Contents Association
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• v.21 no.1
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• pp.394-406
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• 2021

This study was intended to demonstrate how entrepreneurship education and entrepreneurship affect the entrepreneurial intention, and also to examine whether Deokhu-like behavior, which can be called a personal characteristic, acts as an moderating variable in the relationship between entrepreneurship and entrepreneurial intention. For this study, we conducted an online survey of young people through a research company and collected 231 surveys. The analysis showed that entrepreneurship education had a positive impact on risk-taking and innovativeness, which are factors of entrepreneurship, and again, risk-taking and innovativeness, had a positive impact on entrepreneurial intention. And the mediating effect was also found to be significant. It was also shown that the moderating effect of Deokhu-like behavior on risk-taking and innovativeness was significant. These findings suggest that entrepreneurship education has the effect of enhancing the entrepreneurial intention through the medium of entrepreneurship, and that the entrepreneurial intention can be stronger if a person with Deokhu-like behavior fosters entrepreneurship.

• Journal of the Korean Home Economics Association
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• v.49 no.10
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• pp.1-13
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• 2011

This paper examined how men and women differ in the attitude and behaviour of financial risk tolerance. The results showed that women were less risk seeking than men in financial risk tolerance. The results of the investment simulation indicated that men invested in higher risk assets like stock. In contrast, women prefered to invest in lower risk assets like real estate. The results of multiple regression analysis showed that if investors have the propensity to take more risk they allocated their money to higher risk assets in the simulation. This analysis also showed that the surveyed respondents invested in risky assets if they had experience in high risk investment in the past.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.2
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• pp.97-107
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• 2014

Intensive studies have been focused on conditions for business foundation and the entrepreneurship in light of management, economy, and social psychometrics. This study focused on potential effect of entrepreneurial characteristics on environment for entrepreneurial intentions in establishment of orientation of entrepreneurial intentions. Among various factors affecting on starting small and medium size enterprises, how entrepreneur's personal characteristics is related on entrepreneurial intentions was investigated. Manifest questionnaire was distributed among Venture to the professional graduate students, graduate entrepreneurship, and small business start-educated founders in order to deduce the relationship between the entrepreneurial characteristics and the environment of entrepreneurial Intentions. Previous studies and the literature survey were carried out to support for statistics of the questionnaire. 550 answers were collected and analyzed to find that propensity for achievement, innovation, enterprising, risk taking and creativity are key factors influencing inauguration of an enterprise. We have found that among these, risk taking, creativity, and innovation are analyzed to be as a regression coefficient but enterprising a side regression coefficient. Since this study can find its limitation in that comprehensive fields of entrepreneurship were analyzed in general, the result of this study should be used with caution, until more is known about its accessibility for predicting of success or failure of Start-up Company.

• International Commerce and Information Review
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• v.16 no.2
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• pp.23-44
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• 2014

This study examined the relationship between entrepreneurship, learning competence and the export performance of international new ventures that enterprises entering foreign markets immediately after starting their business in Korea, and the mediating effect of learning competence. A research framework was developed with two entrepreneurship factors(risk taking and innovativeness), learning competence factors, and export performance. Six hypotheses were proposed and tested on 115 samples using LISREL. Research findings suggest that the two entrepreneurship factors positively influenced learning competence. However, export performance was affected by only innovativeness. Also, the learning competence positively affected export performance. Learning competence was found to mediate between entrepreneurship and export performance.

• The Journal of the Korea Contents Association
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• v.14 no.5
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• pp.364-372
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• 2014

In order to improve organization performance by CEO's leadership, the control systems have to be designed in accordance with CEO's strategic orientation. A management control systems (MCS) is a system which gathers and uses information to evaluate the performance of different organizational resources like human, physical, financial and also the organization as a whole considering the organizational strategies. Present study explored the effects of CEO's Characteristics and control on organization performance. So this study adopted 'Risk-taking tendency', 'Achievement motivation' during psychological characteristics of CEO. For the control variable of this study, 'behavior control' and 'result control' were adopted. And for the variable of performance, financial performance was selected. As result of the study, Behavior control affects financial performance highly than result control. Through additional studies conducted during the same period, there is a significant indirect effect of achievement motivation and behavior control.

• The Journal of the Korea Contents Association
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• v.14 no.7
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• pp.226-241
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• 2014

This study was intended to find out the factors affecting the efficacy and purpose of starting new business after their retirement of middle-aged office workers. The study also analyzed the relationship among these factors, founder's innovational mind, achievement desire, risk-taking mind and family support. For the purpose, questionnaires were collected 346 middle-aged employees working in Seoul and Kyonggi-do area. The findings were as follows. First, personal achievement desire and risk-taking mind strongly affected the efficacy of starting new business. Second, innovational mind, achievement desire and risk-taking mind had a positive effect on the purpose of starting new business. Third, family support had a moderate effect between achievement desire and the efficacy of the starting new business.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.6
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• pp.75-87
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• 2018

This study is to identify the structural relationships among undergraduates' individual characteristics(need for achievement, risk-taking propensity), startup education, startup-relevant knowledge and the entrepreneurial intentions. The mediating variables examined were startup education and startup-relevant knowledge. In results, the higher need for achievement the undergraduates get, as the individual characteristics of college students, the more active the entrepreneurial education is to receive. Students with a risk-taking propensity have a positive influence on their knowledge of entrepreneurship and expect to acquire any knowledge of entrepreneurship even if they are not actively receiving entrepreneurial education. However, risk-taking propensity showed that entrepreneurship education and need for achievement had no effect on entrepreneurial knowledge. On the other hand, entrepreneurship education itself shows that it can be a driving force to promote entrepreneurship. In addition, since entrepreneurship education positively affects the entrepreneurial will with the knowledge of entrepreneurship as a parameter, it is necessary for the students to increase entrepreneurial will by getting entrepreneurship education and improving the knowledge about entrepreneurship. In order to do this, the school should formalize regular business start-up education and acquire business startup-relevant knowledge. Therefore, although the individual characteristics of college students influence the will to start a business, it is necessary to find out the will and opportunity of the startup by implementing and acquiring the startup education and startup-relevant knowledge. In this study, some of the universities in the specific area have been studying on the startup education. However, the future study should be conducted on the schools that have startup education nationwide.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.6
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• pp.119-130
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• 2021

This study is a study on the regulatory focus and entrepreneurship that affect entrepreneurial motivation under uncertainty. In the empirical analysis results between the prevention focus, risk taking, and economic entrepreneurial motive, which were not observed in previous studies in Korea, this study tried to supplementally verify the previous studies by focusing on the limitations of the sample suggested as limitations. In particular, under a special external environment where uncertainty is deepening due to COVID-19 and the economic situation is being severely hit, we regressively analyze regulatory focus and risk taking, which are innate personal characteristics that can affect entrepreneurial motives. The mediating effect of risk taking was demonstrated. As a result of the empirical results, it was found that the prevention focus, risk taking, and economic entrepreneurial motivation had a significant effect, and it was shown that risk taking had a mediating effect between the prevention focus and the economic entrepreneurial motivation. This result is meaningful as a result not observed in previous studies, and it is judged that the control focus, which is an individual characteristic with a large innate tendency, interacts with the risk taking of the acquired tendency to influence the motivation to start a business. The results of this study can be of practical help by understanding and concentrating on regulatory focus and risk taking when conducting entrepreneurship or entrepreneurship education programs to entrepreneurs who dream of or want to start a business amid the growing uncertainty of the external environment. On the other hand, it is necessary to confirm whether these results, which are different from previous studies, are the effect of sample diversity or the external environment such as Corona 19, and re-verification through additional research is needed in the future.

• Journal of Distribution Research
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• v.10 no.2
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• pp.1-26
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• 2005

The purpose of this study is to identify the consumer factors influencing the channel choice in the brokerage transaction. The 14 consumer factors were extracted from the two perspectives: first, the off-line channel is based on the relational benefits offered by the salespeople, second, the on-line stock exchange is a transaction mediated by the internet technology. The results shows that the channel choice is significantly influenced by the 8 out of 14 consumer factors hypothesized: interpersonal orientation, risk-taking tendency, amount of money invested, price consciousness, time length of internet usage, innovativeness, information privacy sensitivity, intrinsic desire for information. And the results of discriminant analysis shows that three consumer factors-risk-taking tendency, time length of internet usage, and information privacy sensitivity-are most valuable in discriminating off-line vs. on-line customers.