• Title/Summary/Keyword: 온라인 검색량 지표

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Deep learning forecasting for financial realized volatilities with aid of implied volatilities and internet search volumes (금융 실현변동성을 위한 내재변동성과 인터넷 검색량을 활용한 딥러닝)

  • Shin, Jiwon;Shin, Dong Wan
    • The Korean Journal of Applied Statistics
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    • v.35 no.1
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    • pp.93-104
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    • 2022
  • In forecasting realized volatility of the major US stock price indexes (S&P 500, Russell 2000, DJIA, Nasdaq 100), internet search volume reflecting investor's interests and implied volatility are used to improve forecast via a deep learning method of the LSTM. The LSTM method combined with search volume index produces better forecasts than existing standard methods of the vector autoregressive (VAR) and the vector error correction (VEC) models. It also beats the recently proposed vector error correction heterogeneous autoregressive (VECHAR) model which takes advantage of the cointegration relation between realized volatility and implied volatility.

The Impact of K-Beauty Search Volumes on Export and Tourism: Based on the Google Search and YouTube Page View (K-뷰티(K-Beauty) 검색량이 수출과 관광에 미치는 영향: Google과 YouTube 검색 데이터 분석을 중심으로)

  • Lee, Sun-Jeong;Lee, Soobum
    • Review of Culture and Economy
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    • v.20 no.2
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    • pp.119-147
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    • 2017
  • This study analyzes Big Data to understand the economic influence of K-Beauty which is expected as a fast-growing industry. Because the content of K-beauty is mainly transmitted over the Internet, Big Data about K-Beauty in the database of online services can show interest and engagement in K-Beauty. The export volume of the beauty industry and the number of foreign tourist in Korea were used as dependent variables. The volume of Google search and the volume of YouTube page view were independent variables. According to the result of a multi-regression analysis, the volume of Google search of K-Beauty had a positive influence on both dependent variables, even after controlling for GDP (Gross Domestic Product) and distances between nations. When it comes to the volume of YouTube page view of K-Beauty, it had a positive relationship with the export volume of the beauty industry, whereas there was no significant relationship between the volume of YouTube page view and the number of foreign tourists. The result indicates that the content of K-Beauty has a significant impact on the beauty industry. Moreover, this empirical study shows that web search and YouTube search have a positive relationship with the economical aspect. These results can be used to discuss public relations strategy to promote K-Beauty industry.