• Journal of Digital Convergence
• /
• v.17 no.4
• /
• pp.149-157
• /
• 2019

This study is to evaluate the accuracy of a human papillomavirus(HVP) vaccination behavior model based on the health belief model. The subjects were 285 mothers of adolescent daughters and the data was collected from June to September, 2017. The data were analyzed using SPSS, AMOS programs. The results, perceived benefits had effects on the vaccinating behavior by completely mediating the intention while the perceived barriers had effects on the vaccinating behavior by partially mediating the intention. The vaccination intention was shown to be an important variable for predicting of vaccination behaviors while the perceived barrier was revealed to be the most influential factor for vaccination behaviors. These results could contribute to raise the understanding about HVP vaccination processes in the mothers of adolescent daughters and to develop strategies to enhance the HVP vaccination rate.

• Journal of Digital Convergence
• /
• v.17 no.8
• /
• pp.471-479
• /
• 2019

The purpose of this study was to investigate the determinants of preventive behavior intention to the particulate matter. The results based on the survey of 280 university students showed that the perceived susceptibility and barriers to the particulate matter do not have statistically significant effects on the preventive behavior intention. However, perceived severity and benefits, subjective norm, and self-efficacy to the particulate matter had statistically significant positive effects on the preventive behavior intention. The results of this study suggested that communication strategies to increase perceived severity and benefits, subjective norm and self-efficacy should be required to improve the degree of preventive behavior intention to the particulate matter of college students. It is expected to contribute explaining preventive actions against environmental hazards such as air pollution in the future.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.20 no.3
• /
• pp.447-454
• /
• 2019

The purpose of this study aims to be used as base data of a policy which forms university students' appropriate behavior for the prevention of infection by analyzing some university students' prevention awareness of new type of infection. A self-administered questionnaire survey about students' seriousness, sensitivity, self-efficacy, and prevention behavior intent of new infection, was conducted in an university located in Gyeonbuk from April. 30th to May. 11th, 2018. Analyzing factors which affect the prevention behavior intent of infection with controlled general factor and health behavior, the prevention behavior intent was increased by ${\beta}=.125$ as seriousness increases and ${\beta}=.709$ as self-efficacy increases in Model 2, final model. However, sensitivity has no significant effect on the prevention behavior intent. Originally sensitivity has to be a significant factor regarding to the prevention behavior intent of new infection. But the result that sensitivity has no influence at all, shows that the students are insensitive to new diseases as they don't fear or sense danger of new infection. Therefore, a disease control policy which helps to increase sensitivity has to be established.

• 건강소식
• /
• v.32 no.6
• /
• pp.40-41
• /
• 2008

피임(避妊, Contraception)이란 인위적으로 임신을 피하는 것을 말한다. 임신 가능한 요인을 제거하는 것으로 수정을 예방하거나 수정란이 자궁내막에 착상되지 않도록 조치를 취하는 것이다. 피임을 하는 목적은 인공적으로 출산을 제한하기 위해 임신을 미연에 방지하고자 하는 의도도 있으나, 피치못할 상황에 처해 도의적으로, 혹은 여성의 신체적 건강을 위해서 행하는 인공임신중절을 사전에 예방하는 데도 그 의도가 있다.

• Journal of Digital Convergence
• /
• v.19 no.9
• /
• pp.229-239
• /
• 2021

This study is to identify the factors influencing the attitudes, behavior controls, and subjective norms related to COVID-19 vaccination on the intention of preventive behavior in K provincial residents. A total of 232 people agreed to participate in the study. Data were analyzed using descriptive statistics, t-test, ANOVA, correlation, and Hierarchical analysis. As a result of this study, the factors that had a statistically significant effect on the intention to conduct COVID-19 vaccination were perceived behavioral control (β=.39, p<.001) and attitude toward COVID-19 preventive behavior (β=.24, p<.001), followed by subjective norm (β=.24, p<.001). The explanatory power for this was 56.8%. The COVID-19 vaccine is an important means of ending the COVID-19 pandemic and helps prevent infection or worsening of COVID-19 and protect those around you. In the post-COVID-19 situation, it is necessary to improve the intention of vaccination against COVID-19 and to take active measures and strategies. At this point in time when COVID-19 vaccination is becoming more prevalent across the country, we hope that the intent of the COVID-19 vaccination action will translate into a COVID-19 vaccination action.

• The Journal of the Convergence on Culture Technology
• /
• v.10 no.3
• /
• pp.321-327
• /
• 2024

Out-of-home (Out-of-Home) advertising can be an effective means of delivering messages for preventing drowsy driving, given that it is exposed at locations and times where vehicle traffic occurs. This study investigated the influence of message framing of drowsy driving prevention OOH advertising and regulatory focus on the intention to drowsy driving prevention behaviors by an experimental study targeting 200 university students. The results showed an interaction effect between message framing and regulatory focus on the intention to drowsy driving prevention behaviors. While no significant differences were observed in the intention to drowsy driving prevention behaviors based on regulatory focus for positively framed messages, for negatively framed messages, a higher intention was observed when the prevention focus group rather than promotion focus group. This study focuses on two key areas: how messages are crafted (message framing) and the characteristics of the people who receive them (regulatory focus). By exploring these aspects, it provides valuable theoretical and practical knowledge. Essentially, it opens doors for creating message strategies that are finely tailored to suit the preferences of the audience. This advancement is vital for researchers and practitioners as it enhances the effectiveness of communication efforts.

• The Journal of the Korea Contents Association
• /
• v.18 no.3
• /
• pp.626-635
• /
• 2018

To develop prevention messages for increasingly severe adolescent obesity in China. this study tested interaction effects between obesity involvement and message framing, and between obesity involvement and evidence types on obesity prevention attitudes and behavioral intentions. Message framing types are categorized with a gain frame and a loss frame. Evidence types are classified into narratives based on personal experiences and statistics based on objective numerical proofs. Three hundred sixty eight Chinese adolescents participated in the study. Results found that involvement, framing, and evidence types had significant effects on attitudes and behavioral intentions to obesity prevention. Adolescents highly involved in obesity were more likely to show positive attitudes and behavioral intentions when exposed to loss framing and statistical evidence. Those with low involvement showed positive attitudes and behavioral intentions after exposed to gain framing and narratives. Thus, we suggest that loss frames with numerical data should be developed to persuade adolescents with high involvement, and gain frames with narratives should be developed for those with low involvement.

• Journal of Convergence for Information Technology
• /
• v.10 no.5
• /
• pp.42-50
• /
• 2020

The purpose of this study was to determine cervical cancer screening status of nursing students and to examine the effects of their knowledge, preventive behavioral intention on cervical cancer screening. This study targeted 192 nursing students from three universities in G. J City. The data were analyzed through frequency analysis, t-test, χ²-test, and logistic regression analysis using the SPSS/WIN 23.0 program. The factors influencing on the cervical cancer screening among nursing students were age, sexual experience, and preventive behavioral intention. In order to improve the cervical cancer screening rate, healthcare professionals must develop phased and sustainable education programs that enhance the intention for cervical cancer screening in schools and medical institutions for students to be provided from school-age years, which is a pre-sexually active period, to college years.

• The Journal of the Convergence on Culture Technology
• /
• v.7 no.3
• /
• pp.343-351
• /
• 2021

The purpose of this study was to identify the nursing students' COVID-19 vaccination intention based on health belief model. A total of 169 nursing students who were freshman to senior grade from one college participated in this study. An online self-administered questionnaire was used for data collection from April 5 to 16, 2021 and data were analyzed using the SPSS/Window 21.0 program. Multiple regression analysis conducted to verify the factors on COVID-19 vaccination intention. The significant influential factors for COVID-19 vaccination intention were self-efficacy(β=.345, p<.001), cues to action(β=.307, p<.001), perceived benefits(β =.143, p= .034), and knowledge(β=.116, p=.042). The model explained 50.8% of the variance in the COVID-19 vaccination intention. This result points to the importance of fostering nursing student's self-efficacy, cues to action, perceived benefits, and knowledge to promote COVID-19 vaccination uptake.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• v.11 no.2
• /
• pp.1-8
• /
• 2016

Self Regulatory Focus Theory explained two different self-regulatory systems(promotion focus and prevention focus) to achieve a goal. According to this theory, people have different type of goal(approach pleasure and avoid pain) and use different type of strategy to achieve the goal. Promotion focus targets their attention to positive outcomes and the achievement of gains. On the other hand, prevention focus targets attention more to negative outcomes and the avoidance of losses. Also, promotion focus tends to use approach and eager strategy to achieve the goal and prevention focus tends to use avoidance and vigilant strategy. This study examined the effects of self regulation focus on attitude and intention toward business start-up. We proposed that promotion focused people will respond more positively to the attitude and intention toward business start-up than prevention focused people. This likely because promotion focused people tend to focus more ideals and gains, where prevention focused people tend to focus more safety and risk. And also we proposed that these effect will be influenced by psychological distance. This study investigated these relationships using 186 under graduate students. The result of analysis indicated that promotion focused people responded more positively on the intention toward business start-up than prevention focused people. But it had not any effect on the attitude toward business start-up than prevention focused people. Self regulation focus and psychological distance turns out to be a significant factors that influence attitude and intention toward business start-up. Finally, we concluded with a discussion of the implications of the research findings and directions for future research.