• Title/Summary/Keyword: 여성 유형

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Cross-Model Effect of Model Types, Product Gender Identity and Message Appeal Type (모델유형과 제품의 성 정체성 그리고 메시지 소구에 따른 크로스 광고모델 효과)

  • Kim, Eun-Hee;Yu, Seung Yeob
    • Journal of Digital Convergence
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    • v.12 no.6
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    • pp.105-114
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    • 2014
  • This study has recently been issued to businesses and consumers who examined the effects of cross-advertising model. Experimental design, the model type (2) ${\times}$ sexuality products (2) ${\times}$ advertising message appeal form (2) is a factorial design. The results are as follows. First, the advertising model, based on the type of cognitive response to advertising than the general model of cross-recall index was higher model. Second, the product of gender identity in response to what the advertising product for women than men was higher index of product recalls. Third, the ad attention model ANOVA results for each type of message, the main effect of appeal type was identified. In addition, the type and model of sexual identity, and message appeal type in the type of model interaction effects were found. Finally, the model-product analysis of goodness of fit, the model type and sexual identity and appeal type messages of main effect were identified. The result is more efficient advertising effect model strategies for promoting meaningful results, it is meant to be confirmed.

The Effect of Changing the Order of Exercise Types on Body Composition and Blood Lipid in Obese Women (복합운동의 운동유형 순서변화가 비만여성에게 미치는 영향)

  • Han, Chang-Soo;Lee, Gyu-Seung;Lee, Moo-Sik;Hwang, Hye-Jeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.12
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    • pp.3888-3894
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    • 2009
  • The purpose of this study was to compare the effect of changing the order of exercise types on body composition and blood lipid in obese women. The subjects were 40-years obese women. They were trained during the 12 weeks by combined exercise program which included aerobic and resistant exercises. 1. In the cases of weight, A group(aerobics and resistance training)more decreased than B group(resistance training and aerobics). There was not statistically significant difference before and after 12-week combined exercise program between the groups. In the case of body fat mass, A group more decreased than B group. There was a statistically significant difference between the groups(p<0.01). Lean body mass, A group more increased than B group but there was a statistically significant difference between the groups. A and B groups were decreased in abdominal percent fat and there was a not statistically significant difference between the groups. 2. There were not any significant differences between two groups after 12-week combined exercise program at total cholesterol(TC), triglyceride, and high density lipo-protein(HDL) cholesterol. 3. In the case of blood glucose, group A showed more decreased than group B after 12-week combined exercise program. The difference before and after exercise program of A and B groups was statistically significant(p<0.01). In conclusion, the combined training which include resistant and aerobic exercise may use selectively to induce change of body composition and blood lipid for weight loss in 40-aged obese wome

A Study on Well-Being Marketing Strategy by Female Consumers' Types - Focusing on Well-Being Lifestyle - (여성 소비자 유형별 웰빙 마케팅 전략에 관한 연구 -웰빙 라이프스타일을 중심으로-)

  • Jang, Seung-Hee;Jang, Eun-Young;Lee, Sun-Jae
    • Journal of the Korean Society of Costume
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    • v.56 no.3 s.102
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    • pp.28-41
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    • 2006
  • The purposes of this study were to analyze 'well-being' lifestyle pursuits depending on consumer types and to classify female consumer types according to their 'well-being' awareness. This study also intended to examine the levels of consumers' participation in pursuing a 'well-being' lifestyle, and to find female consumers' characteristics related to well-being lifestyle. The results of study were as follows: First, female consumers were classified in terms of their lifestyle by using their participation in, and awareness of well-being concerns. The results were divided into four groups: society/family-oriented group, 'well-being' oriented leading group, trend-oriented material wealth pursuit group, and selt~centered/fashionable appearance-oriented group. Second, the results of examining characteristics by female consumer type in terms of their pursuit of a well-being lifestyle show that the 'well-being' oriented leading group had the greatest number of innovators and followers. Also, the trend-oriented material wealth pursuit group consisted of mostly medium level participants, and the self-centered/fashionable appearance-oriented group had the greatest number of 'well-being' lifestyle bystanders. With regards to practical participation group, significant differences were found in the sections of 'health', 'leisure' and 'whole', except for 'appearance management'. With regards to purchase experience of 'well-being' products, the health-oriented leading group was the highest participation level in the sections of 'clothes' and 'food', except for 'residence', in which the society/family-oriented group was the highest. Third, demographical characteristics within female consumer types classified by 'well-being' lifestyle showed that the society/family-oriented group had a high percent of. dedicated housewives in their forties or fifties, and the trend-oriented material wealth pursuit group has a high percent of married people in their twenties or thirties. Also, the self-oriented/fashionable appearance-oriented group had a high percent of unmarried. people in their twenties.

A Longitudinal Study on the Influential Factors for the Labor Market Entry of Disabled Women (여성장애인 노동시장 진입 영향요인에 관한 종단연구)

  • Park, Mi-Hee
    • The Journal of the Korea Contents Association
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    • v.16 no.5
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    • pp.783-801
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    • 2016
  • The purpose of this research is to grasp the influencing factors on the labor market entry of disabled women, and to suggest policy alternatives to support the labor market entry of them. This article utilized the survey data of the 3rd to the 7th Panel Survey of Employment for the Disabled in 2010-2014(by PSED), which is a longitudinal survey for the disabled in Korea. I analyzed the pattern changes of the labor market entry of them with the passage of years, and the influencing factors on that by the event history analysis. The major findings are as follows: First, according to the life table analysis involved in change of the labor market entry, 90% of them continued to remain the longest period of unemployment for four years and the labor market entry rate was only 10% of them. Second, the result of Cox regression analysis shows that public benefit recipient or not, the degree of disability and discrimination experience at the job market were factors to affect the labor market entry. With these results, this study suggested the practical alternatives to improve the labor market entry of disabled women.

The Old Women Prostitutes Serving the Old Men: A Research on the Actual Condition of 'Bacchus Azumma' and the Basic-Setting of the Elderly Counseling Process (노인을 대상으로 하는 성매매 피해 여성 연구: '박카스 아줌마' 실태 조사 및 노인상담적 접근)

  • Lee, Ho Sun
    • 한국노년학
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    • v.31 no.3
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    • pp.489-503
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    • 2011
  • The purpose of this paper is to explore the actual condition of the old women prostitutes serving the old men (so-called 'Bacchus Azumma') in qualitative research and to suggest the elderly counseling process for the old women prostitutes. For this, 10 old women prostitutes, aged 53~71, were interviewed as research participants. The data obtained through the depth interviews were analyzed using a qualitative analytic method. As a result, four types of the old women prostitutes according to prostitution inducing forms and motives are found: Inducing-Living type, Re-inducing-Living type, Re-inducing-Playing type, Re-inducing-Forced type. It is essential for each traumatized prostitute to be treated according the degrees of their trauma(PTSD) in the elderly counseling.

Condition of Facial Skin by Non-invasive Measurement and Lipid.Moisture Type of the Facial Ski by Subjective Self-consciousness in Some Middle-aged Women (중년여성의 자각하는 유.수분 유형과 비침습적 방법으로 측정한 안면피부상태)

  • Kang, Soo-Kyung;Ryu, So-Yeon;Park, Jong
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.31 no.3 s.52
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    • pp.279-283
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    • 2005
  • The content of lipid or moisture and index of erythema or melanin on each facial part of 170 urban middle-aged women without dermic disease was measured by non-invasive method. This measurement intended to understand the skin condition on each facial part of middle-aged women, and to determine the correlation between objective measured values and subjective symptom of lipid content/moisture content. The results was summarized as follows. At each facial Part, the order of moisture content was eye rims, forehead, and cheek and that of lipid content was forehead, eye rims, and cheek. The erythema index was in the order oi forehead, cheek and eye rims and melanin index, in the order of eye rims, forehead and cheek. It turned out that the middle-aged women generally lacked lipid content rather than moisture one. The objective measured values of lipid content coincided with subjective symptom of lipid type. The lipid content, erythema index and melanin index showed correlation significantly.

An analysis on determinants of the private education expenses from a viewpoint of housewives (사교육비 결정요인 분석: 전업주부를 중심으로)

  • Kang, Sung-Ho;Lim, Byung-In
    • Journal of the Korean Data and Information Science Society
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    • v.23 no.3
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    • pp.543-558
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    • 2012
  • Our study examines if the existence of a housewife in a family increases private education fees or not, which have continued to burden the family expenditure in Korea. Main findings are as follows: First, the existence of a housewife in a family have an positive impact on the private education expenses, irrespective of the model. Second, the higher decile the less the effect of the housewife on the private education cost. However, the first decile is an exception. Third, the housewife effect of a laborer family is stronger than that of a non-laborer family. It implies that laborers who earn the income regularly expend more money on their children's private education than nonlaborers.

Convergence Study about the Types of Integrated Care Needs and Depression of Community-Dwelling Elderly (지역사회 거주 노인의 통합돌봄욕구 유형과 우울에 대한 융합적 연구)

  • Chang, Sujie
    • Journal of Convergence for Information Technology
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    • v.11 no.9
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    • pp.50-57
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    • 2021
  • The purpose of this study was to typology the integrated care needs of communitydwelling elderly, explore the socio-demographic characteristics of each type, and determine their effects on depression. The secondary data analyses using the 2017 National Survey of the elderly were conducted. The research results are as follows: First, as a result of typology patterns of care needs of the elderly based on the number of chronic diseases, ADL/IADL, dwelling satisfaction, social activities, and social support networks, three clusters were derived; 'low care needs group (LCN), 'high social needs group (HSN)' and 'complex care needs group (CCN)'. Second, compared to HSN, CCN was characterized by older, women, low educational level and urban residence. Third, the level of depression in LCN was lower than that of the HSN, and the depression level of CCN was higher. The practical and policy implications of the results were discussed.

Exploring the Applicability of Voice-based Psychological Counseling Agent (음성 기반 심리상담 에이전트의 활용 가능성 탐색 연구)

  • Kim, Ji Geun;Yang, Hyunjung;Lee, Ji-Won
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.144-156
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    • 2021
  • This study was conducted to explore important factors to consider when designing voice-based psychological counseling agents amid the increasing use of conversational agents in counseling and psychotherapy. 48 participants selected their preferred agent's voice among four types (young women and men, middle-aged women and men) and had a conversation with a psychological counseling agent. They also evaluated the reasons for voice selection, mood changes, perception of the agent's characteristics, and counseling outcomes. As a results, the agent's voice type selected according to the user's gender was not statistically significant. However, the qualitative analysis showed 'comfort' of the voice was an important factor. Next, the user's mood improved significantly after the conversation with the agent, which confirmed the intervention effect. Finally, it was found that expertness and attractiveness perceptions toward the agent contributed to the counseling outcomes. The implications of the study and suggestions for future research were discussed.

An Experimental Study on Change of Evacuation Critical Depth in Underground Space (실증실험기반 지하공간 침수 대피 한계수심 변화에 관한 연구)

  • Kim, Yerim;Keum, Hojun;Ko, Taekjo;Joo, Jaeseung;Jung, Dojoon
    • Proceedings of the Korea Water Resources Association Conference
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    • 2021.06a
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    • pp.80-80
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    • 2021
  • 2020년은 장마와 태풍으로 인해 중부 및 남부지방에 폭우가 발생하여 강남역을 비롯한 지하철 역사와 지하 주차장 등 많은 지하시설이 침수되었고, 부산에서는 침수된 지하차도에 진입한 차량의 운전자가 사망하는 등의 사고가 발생하였다. 지하에 설치된 시설들은 침수가 발생할 경우 대부분 출입구를 통해 유입되는 물을 거슬러 대피해야 하므로 낙상과 그로 인한 익사 등 자칫 큰 인명피해를 초래할 수 있어 특별히 주의할 필요가 있다. 대피 여부를 결정하고 그에 필요한 시간을 계산하기 위해서는 안전하게 대피 가능한 최대수심(한계수심)을 결정하는 것이 필요하다. 현재 한계수심을 제시한 여러 연구가 있지만 대부분 소수의 성인만을 대상으로 한 실험 결과이기 때문에 성별, 연령, 체중 등 다양한 유형의 사람을 고려한 대피방법 제시가 필요하다. 이에 본 연구에서는 실험 참가자의 유형(성별, 연령, 체중, 신장)에 따른 대피시간의 차이를 고려한 한계수심을 제시할 수 있도록 하였다. 총 308명이 실험에 참여하였으며, 이중 남성은 164명, 여성은 144명이었다. 참가자의 연령은 14세부터 75세까지이며, 신장은 최소 145cm에서 최대 187cm, 체중은 35kgf에서 110kgf 범위이다. 대피시간은 물이 흘러 내려오는 5.1m 길이의 계단을, 난간을 잡은 채 거슬러 올라가는 시간으로 설정하였으며, 계단 상층부의 수심이 30cm일 때와 40cm일 때(한계수심 조건), 2회 측정하였다. 또한, 측정이 종료된 후, '안전하게 대피 가능할 것으로 예상되는 수심'을 선택하도록 하여 참가자가 체감한 실험 난이도를 간접적으로 확인하고 향후 연구에 활용할 수 있도록 하였다. 수집된 자료를 분석한 결과 여성의 경우 수심 30cm와 40cm의 평균 대피시간이 4초 정도의 차이가 나타났으나, 남성의 경우 유의미한 차이가 나타나지 않았다. 또한 '안전하게 대피 가능할 것으로 예상되는 수심'에 대한 답변으로 다수가 실험의 최대 수심 조건인 40cm 이상을 선택하였다. 이와 같은 결과를 보아, 실험의 난도가 높지 않았다고 예상할 수 있으며, 그 원인은 참가자의 안전을 고려해 실험 조건을 난간을 잡은 채 보행하도록 설정한 것이 한계수심을 증가시키는 결과를 가져왔다고 볼 수 있다. 유형에 따른 대피시간의 차이를 분석하기 위해서는 실험의 한계수심 조건을 높이거나, 난간을 잡지 않고 보행할 수 있도록 안전장치를 추가하는 등, 실험조건의 변화가 필요할 것으로 판단되며, 추가적으로 난간을 잡은 채 보행하는 것이 한계수심을 얼마나 높일 수 있는지에 대한 검토를 통하여 정량적인 대피가능 시간을 제시할 수 있을 것으로 사료된다.

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