• Archives of design research
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• v.16 no.4
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• pp.243-254
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• 2003

The aim of this study is to analyze the skylights and roof structures designed by Marie Botta from the viewpoint of the space, the form and the light source, and thus to find out their characteristics. For this purpose, his 13 major works were selected and analyzed according to the principle of design, which could explain the characteristics of skylight and roof structures sufficiently. Trough this study, the followings are realized. 1) The skylights are the main light source in the interiors of his buildings that are comparatively dark, being enclosed by thick materials such as bricks. The roof structures have been precisely designed to disperse the light effectively 2) The skylight and roof structures play the role of form-creating elements in his buildings. They create the unique images for the exteriors and endow form to the interiors. 3) The skylight also serves as a window to communicate with nature outside. Through the skylight, people in his buildings are able to perceive the flow of time and enjoy the scenery of the sky. 4) The light that showers through the skylight and adjusted by roof structures produces special atmosphere in his projects. In his interiors, people can experience a somewhat miraculous and sacred feeling with the light from above. 5) The skylight has meaning as a symbol. It symbolize the relationship between the earth and the sky. Also, in religious projects, a skylight provides a symbolic vision of Heaven for Christians. Comparing with recent works presented in our country, which emphasize simple interiors using artificial light, Botta's works suggest another form of design differentiated from the works of our designers in that Botta's works not only take advantage of natural light by using skylights and roof structures but also utilize them as form-creating elements.

• Korean Institute of Interior Design Journal
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• v.20 no.3
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• pp.80-88
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• 2011

The concept of the modern consumption is not limited to the value of use by mere purchasing and using of the products. The consumers in modern capitalistic society, consumes the semiotic value whose meaning is socially granted, as well as the value for using. Therefore, that tendency that the symbolic sign of the products is consumed to differentiate oneself from the others and express oneself appears. The designed hotel that reflects the features of sign consumption in the modern society and where the discriminate experience can be enjoyed through the unique and diversified design expression is drawing our attention. Therefore, in this paper, based on the theoretical consideration of semiotics, the tendency of sign consumption and its feature appearing in the modem society has been studied. And through the case studies of the hotels which have been built since the 2000s, how such features can be expressed in the space has been studied. As a result of the study, as for the features of expression of modern semiotic consumption society shown in the design hotels, the diversity breaking from the uniformity by the diversified thinking, the hybrid attribute, and the attribute of the differentiated entertaining images, based on hedonism, the inherent symbols and narrative attribute, and the flexible interactions through the experience of emotional consumption, are appearing.

• Korean Institute of Interior Design Journal
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• v.21 no.5
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• pp.289-297
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• 2012

Recently the coffee industries rapidly grow as people's dietary life changes and quality of life improves. Proliferation of coffeehouses let people cognize them as cultural spaces not only mere spaces for drinking coffee beverages. Therefore, distinguished strategy for space design became the one of the most important factor for customers' decision-making. This study analysed the strategies for space design by the brands of coffeehouses, and focused on understanding how those strategies cognized by customers and how they affect customers' level of satisfaction and intention of revisitation. The result of analysis showed that the level of satisfaction was raised when customers cognized unique strategies by brands and the intention of revisitation was raised when the level of satisfaction and reflection of strategy were high. In other words, setting and applying unique strategies by brands are to raise up level of satisfaction and intention of revisitation. The result of study could be used for the basic data on designing coffeehouses attracting customers' revisitation. Also, it could be the basis for effective strategy for customers.

• Korean Institute of Interior Design Journal
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• v.20 no.5
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• pp.96-104
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• 2011

Assuming that different spatial types involves the change of observation time to acquire the spatial information, this study intended to analyze the observation time by interior space types and derive the proper time for spatial evaluation. Coming to the study method, in order to analyze the characteristics of observation time in the image evaluation of interior space by types, it looked into the observation time chosen by the testees during evaluation. The findings of this study are as follows: First, the observation time differed by genders and spatial types: men's average time was longest for modern (93.3 sec.) and natural (89.4 sec.) spaces; women's average time was longest for classic space (110.7 sec.), which was the shortest for men. Second, the intensity of observation time zone differed by spatial types: this finding can imply that different design types require different establishment of observation time for evaluation even if the spatial elements are the same. Third, analyzing the distribution of time zones chosen by most testees showed that men's observation time zones were more intensely distributed than those of women. Fourthly, the observation lime for general space could be derived from the gender-based comparison that excluded the difference by types, but considering that different design types lead to different observation time, it could be seen as proper for evaluation of interior space to establish the difference of observation time by spatial types. Finally, Analysis showed the highest preference to the time '(3)'. However, obtaining information presented is the most highly effective time is '(6). Thus, the preferred time zone is different and effective, according to the results of the analysis.

• Korean Institute of Interior Design Journal
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• no.41
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• pp.226-235
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• 2003

The importance of the community centers has been increased throughout the decade. With the interest on the centers, the quality of the architectural design of the centers have been much improved. But the importance of the interior design and color' design of the centers have been ignored. It is quite sure that the quality of the interior design impact on the satisfaction degree of the users. And color is the important element which can control the quality of the interior design economically. This study surveyed the three community centers in Seoul to investigate the status of the color usages. And to consider the user's need, and preference in color design, this study performs the questionnaire about the color image and color pallette preference of the users and interior design professionals. Mainly highly bright and low chromatic YR colors were used, giving rigid and monotonous atmosphere. The most preferred color image were warm, bright and secondly friendly, simple, soft, open. And the preference for pallette were various but we can find the difference of color preference and color combination type according to the user's group. As a result, This study proposes the basic guidelines for color design, such as ideal color Image and color and color combination type and color pallette. This proposals can be applied as a basic guideline for color design of the community centers.

• Korean Institute of Interior Design Journal
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• v.14 no.3 s.50
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• pp.122-129
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• 2005

The purpose of this study aims at the development of architectural design thinking which has been studied in the Kant's Epistemology to examine the Schema theories. In this point of view, the related theories are reviewed through Expression Form, representation of architectural knowledge and so on. One of these words, the Schema that formed by transcendental an Experience and Memory of transcendental an Experience, not only Play an important Part in the designer's thinking system about a specific problem but also appeared by distinctive features(image) and included by connotation as like a designer's ideology. Speaking briefly, thinking of a designer familiar with us as abstract confusion can be confined such methodological tools as schema, and image, etc., which we can easily understand the relationship among them through mechanism of Kant's [Concept-Schema-Intuition]. Evidences collected from case studies and its application on architectural design yield following results. First, design thinking can be defined as Kant's Epistemology composed of the schema and its extended factors(architectural-schema). Second, design thinking can be revealed different characteristics depending on the degree of the schema and architectural-schema. Lastly, the methodology will be proposed after application of the result to architects' works.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2008.05a
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• pp.82-85
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• 2008

A cosmetic shop in a department store is the best place in Korea's cosmetic market flow that shows the total image of each brand. The present day departmental cosmetic shops are centered around global brands and comparative brand power is competing with a small number of local brands. It is a fact that not only regarding the brand power of local brands but also the space design of their shops are different than the global brands. And, influenced by a modern society, culture, economic surrounding, the customers are getting original and individual. Their individualistic life style is demanding a shop environment with new concept. Such a sale environment is not for just product sale and a place where exchange economy of sale occurs. It is requisite for communication where total marketing strategy Is used In an active way. We must acknowledge it as a symbolic place being the ultimate site of customer oriented exchange economy showing the image of both product and the company. The aim of this plan is to set up a sale environment that will enhance the brand awareness and product value. We intended to provide purchase comfort and visual effect to the customer simultaneously with an Increase in customer attention by putting in the appropriate design requisites as per the brand specialty and by the application of a distinguished S.I.P (Store Identity Program) for the shop.

• Korean Institute of Interior Design Journal
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• v.14 no.4 s.51
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• pp.11-18
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• 2005

This study investigates and analyzes Catholic cultural traits in Gaudi's architectural designs on the assumption that the cultural identity of Spain has been built heavily on Catholic cultural tradition. Through examining thoroughly six residential buildings Gaudi designed, Catholic cultural traits were found in their interior ornaments, space formation, and expression of form. This study shows, first, that by making good use of interior ornaments, Gaudi sought to Catholic cultural uniformity among buildings that have different cultural characteristics. Second, with regard to space formation, he tended to build a chapel or an oratory inside structures which encouraged residents to worship in their home. Also, as for expression of form, his designs, expressing Catholic cultural features in various ways, succeeded to form visual uniformity among buildings and structures with a variety of styles. Lastly, by using properly Catholic cultural elements explained above and making those traits easily recognized even from a long distance, his architectural works represent very well the importance of Catholic culture as a foundation of Spain culture.

• Korean Institute of Interior Design Journal
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• v.23 no.6
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• pp.187-194
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• 2014

Corporate images are created inside the corporate and then peppered throughout the public such as consumers, communities, countries, etc. who are outside the corporate. Therefore, corporations express their corporate images through such visible images as CI, products, brands, advertisements, company buildings, etc. in order to form a favorable corporate image for the public. Therefore, many corporations have begun to express various visual factors in order to form their images. So, the purpose of this study is to determined the connectivities of corporate images and facade design of company buildings, and to elicit the findings of whether corporate images are applied to the facade design of company buildings, and of what expressive factors are applied to the design, if so. The conclusions are as follows: First, an examination of the degree that the characteristics of corporate images and design components of the facade design of company buildings have been expressed showed that corporations preferred the design of company buildings on which a lot of components have been expressed. Second, it also showed that they preferred determinants of the facade design of company buildings in the order of architectural factors > visual factors > decorative factors. Third, it indicated that the corporations on which the design components of the facade design of company buildings have been reflected most were in the order of C > B, D > A, E > G > F, J > H, I. Fourth, it further showed that most of the corporations have used curtain walls as materials of the facade design.

• Korean Institute of Interior Design Journal
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• v.18 no.6
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• pp.166-175
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• 2009

Many cities in developed countries are showing their unique urban image reflecting their own culture, history, and aesthetic tastes. Especially color, one of the major design elements, has greater impact than other visual factors to form an unique urban characteristic. Despite the long history and cultural background, Seoul as a capital city of Korea does not have been successful to show an unique city image with the perspective of color. As a leading city of design, Seoul is trying to make its own urban identity through the symbolic environmental color, 'Seoul Color'. The purpose of this study is to identify the perception on the Seoul Color established by Seoul City among design practitioners and to suggest strategies for implementing the 'Seoul Color' in various fields of environmental design to set up un unique urban image of Seoul City. For this purpose, questionnaire survey was used and 77 questionnaires were analysed. Although most of the respondents did not know the 'Seoul Color', they recognized the importance of it as a major tool of building an unique urban identity of Seoul City. Respondents recognized the representing color image of Seoul as gray. Therefore, it shows a need for environmental policy to make an eco-friendly and lively city image of Seoul instead of current monotonous image. Also in order to make a unique urban image of Seoul city, 'Seoul Color' should be applied to the shape of landscape of Seoul differently. In addition, many strategies including advertisement, education, making up obvious goals for using the 'Seoul Color', and so on were suggested as conclusion.