• Title/Summary/Keyword: 신뢰적 정책

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The Impact of Environmental CSR on Trust and Corporate Reputation : The Moderating Effect of Authenticity (기업의 환경적 사회적책임 활동이 신뢰와 기업평판에 미치는 영향: 진정성의 조절효과를 중심으로)

  • Bae, JeongHo
    • Journal of Service Research and Studies
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    • v.9 no.2
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    • pp.17-29
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    • 2019
  • So far, there has been a lot of research on CSR, however, not much on the relationship between environmental CSR and corporate reputation and authenticity, The purpose of this study is to empirically examine the relation between Environmental CSR, Trust and Corporate Reputation as well as a moderating role of Authenticity between Environmental CSR and Trust. To achieve the purpose of the study, the hypothesis was established based on prior research and theoretical background regarding environmental CSR, trust, corporate reputation, and authenticity. Samples of this study were collected from 479 general consumers respondents across the country and analyzed based on quantative datas using the SPSS and AMOS statistical models. We find that First, Environmental CSR is positively related with both corporate reputation and trust. Secondly, we find that trust play a mediating role in the relationship between environmental CSR and Corporate Reputation, Thirdly, we also find that Authenticity does not moderate the enfluence relationship between environmental CSR and trust. The study will contribute to both CSR research and marketing strategy.

"안전한" 발열선을 제조하기 위하여 - (주)뉴지로

  • Sin, Bong-Cheol
    • Product Safety
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    • no.2 s.146
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    • pp.40-41
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    • 2006
  • "1963년에 설립된 (주)뉴지로는 전기 매트류(Electric Mats)의 발열선 (PVC열선, 실리콘 특수열선) 및 조절기용 케이스와 접속기(Connectors)류 등의 주요 전기 부속품을 제조하는 공장으로 출발하여, 이제 선두기업으로 성장하였습니다. 일관된 정책과 철저한 경영방침으로 목표 달성에 노력하며 그동안의 축적된 노하우와 철두 철미한 관리로 안정된 바탕위에 꾸준한 성장을 거듭해 올 수 있었습니다." 그리고 이제 미래를 향해 웅비를 펼치려 합니다. "철저한 품질관리 시스템과 엄격한 환경 기준에 의한 제조공정으로 신뢰와 믿음을 기초로 앞서가며 항상 미래지향적인 제품을 꾸준히 연구, 개발 하는 노력을 지속적으로 경주 하겠습니다. 설립 당시의 "안전제일", "품질향상", "인화단결" 이라는 사훈의 이념아래 21세기를 이끌어가는 환경친화적이고 미래지향적인 기업이 되겠습니다.

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A Study on the Intention and Behavior of Sharing Information in Online World: Focusing on Moderating Effect of Information Importance (온라인상에서 정보공유 의도 및 행동에 미치는 영향에 관한 연구 - 정보 중요성의 조절효과를 중심으로 -)

  • Kim, Gu
    • Informatization Policy
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    • v.20 no.1
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    • pp.22-41
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    • 2013
  • The purpose of this paper is to examine the effect of interpersonal face-to-face offline on identification-based trust and reciprocity norm in online world, and the effect of identification-based trust and reciprocity norm on the intention and behavior of sharing information in online world. To understand the moderating role, the importance of information was established as a moderating variable, and an empirical analysis was conducted, focusing on the undergraduate. The results of this study are as follows. It was found that interpersonal face-to-face in offline world affects identification-based trust and reciprocity norm in online positively. A reciprocity norm of identification-based trust and reciprocity norm in online world affected by interpersonal face-to-face in offline world has a positive effect on the intention and behavior of sharing information in online, but showed that identification-based trust does not affect them significantly. And reciprocity norm has significant relationship with information sharing behavior through the intention to share information. It was found to be a partial moderating effect of importance of information on the relationship among the reciprocity norm and the intention and behavior of sharing information.

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Dynamics of Honeymoon and Statics of Structure: Changes and Continuity of Foreign Policy in the Moon Jae-In Administration (하니문의 동학(動學)과 구조의 정학(靜學): 문재인 정부의 외교정책, 변화와 연속성)

  • Choi, Jinwoo
    • Korean Journal of Legislative Studies
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    • v.24 no.2
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    • pp.5-38
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    • 2018
  • A seismic change is under way in diplomatic topography surrounding the Korean Peninsula. A new dynamic is being generated that could lead to a breakthrough in the nuclear stalemate and to an end of hostility between the two Koreas. Moon Administration's bold and creative foreign policy, which is alleged to place South Korea in the "driver's seat", is probably responsible for what is happening on the Korean Peninsula. However, on the other hand, Moon Administration's foreign policy shows a lot of continuity with foreign policy of previous conservative governments. In particular, the Moon government's emphasis on the vitality of the ROK-US alliance and its commitment to close coordination with the US in dealing with nuclear issues of North Korea is the hallmark of the continuity in South Korea's foreign policy. Emphasizing and sharing the notion of the continuities in foreign policy could contribute to social integration by garnering bi-partisan support. It could also spawn sense of stability, predictability, and confidence to diplomatic counterparts in other countries. And it could help avoid the negative effects of expectation-reality gap in the event that the outcome of all the diplomatic endeavor falls short of expectation held by citizens.

A Study of Redesigning Electronic Records Management Policies (전자기록관리정책의 재설계에 관한 연구)

  • Lee, Seung-eok;Seol, Moon-won
    • The Korean Journal of Archival Studies
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    • no.52
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    • pp.5-37
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    • 2017
  • In consideration of the drastic transformation of records management environments, this study aims to suggest the directions for redesigning the electronic records management policies at a national level. First, it clarifies the four implicit objectives of electronic records management policies since the 2006 amendment of the Public Records Management Act, such as comprehensiveness for ensuring the appropriate management of any type of digital records, digital-friendly processes for records management, proper management for guaranteeing the evidential value of digital records, and long-term preservation of digital records. Second, it examines the challenging environmental factors in the areas since 2006. Third, it reviews the achievement of the policies as well as failures based on analyzing the policy documents and data from the National Archives of Korea. Fourth and finally, it suggests core areas and directions for redesigning the electronic records management policies, emphasizing the inclusiveness for data-type electronic records.

Security Policy Negotiation Model Design Using Mobile Agent System (이동 에이전트 시스템을 이용한 보안정책 협상모델 설계)

  • Park, Jin-Ho;Chung, Jin-Wook
    • Convergence Security Journal
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    • v.4 no.3
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    • pp.37-46
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    • 2004
  • This paper presents the design of a certain highly efficient security policy negotiation of SPS(Security Policy System) using mobile agent system. The conventional IP security systems have some problems. A drawback to these systems is that the required policy between each security area is different. Another problem is not possible to guarantee whether a packet is transmitted through the same path by both directions and is protected by the same policy due to the topology of the network. Unlike conventional systems, the model developed herein can be resolved by using a mobile agent technology. If each domain needs a negotiation of security policy, a mobile agent manages the result of the negotiation in the form of a passport and guarantees the authentication and reliability each other by using the passport.

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The Mediating Effect of Knowledge Sharing Activity on the Effect of Trust between Consultants on Consulting Satisfaction in the Convergence era (융·복합시대에 컨설턴트 간 신뢰가 지식공유 활동을 매개로 컨설팅 만족도에 미치는 영향)

  • Yoon, Hye Ran;Na, Do Sung
    • Journal of Digital Convergence
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    • v.16 no.9
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    • pp.91-98
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    • 2018
  • This study was conducted to verify the mediating effect of knowledge sharing activity on the effect of trust between consultants on consulting satisfaction during consulting collaboration process. Regression analysis was performed using SPSS 23 based on the survey data. The results showed that trust between consultants had significant effects on knowledge sharing and on consulting satisfaction. Knowledge sharing activities partially mediated the effects of trust between consultants on consulting satisfaction. Further research is required to find out the various factors that are needed to further enhance competence and knowledge sharing for consultants in order to facilitate collaborative work in a rapid change of management environment.

Impact of Service Value, Innovativeness of e-Government Service and Users' Participation on Government Trust (전자정부서비스의 서비스 가치, 혁신성 및 사용자 참여의식이 정부 신뢰에 미치는 영향)

  • Byun, Wan Soo;Park, Seong-Taek;Kim, Tae Ung
    • Journal of Digital Convergence
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    • v.11 no.4
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    • pp.45-55
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    • 2013
  • New information communication technologies are changing our society completely, offering the government new possibilities for providing citizens and businesses with better, and more efficient E-Government services. This study analyzes the direct and indirect impact of service value, innovativeness, and users' participation level on the trust toward the Government. Results from a citizen survey indicate that service value, innovativeness, and participation positively affect the trust toward the Government, and that innovativeness has been found to affect service value as well as the level of participation. However, the moderating effect of political efficacy on the relationship between two variables(service value and participation) and trust have been found to be insignifcant. Several other findings and policy implications are also discussed.

A Study on the Influence of Internal Marketing to Customer Orientation in Convergence Era - The Mediating Effect of S Electronic Employee's Trust to Leaders (융복합시대 내부마케팅이 고객지향성에 미치는 영향에 관한 연구 - S전자 상사의 신뢰 매개효과)

  • Lee, Byeong-Ju;Lee, Seung-Hee
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.99-109
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    • 2016
  • This paper aims to examine the role of mediating effect of trust to leaders on the relation between internal marketing and customer orientation. A survey was conducted to examine the responses of 570 employees. Reliability, confirmatory factor analysis and structural equal modeling were used for results. The following are the summary of hypothesis test. First, internal marketing has positive effect on customer orientation. Second, internal marketing has positive effect on employee's trust to leaders. Third, trust to leaders has positive effect on customer orientation. Fourth, the mediating effects of trust to leaders partially mediated the relationships among empowerment, training, reward, internal communication and customer orientation and fully mediated the relationship between management support and customer orientation. Therefore, the results of this study have many theoretical and practical implications.

A Study on the Factors Affecting the Intention to use public Institution staff's Cloud Computing Service (공공기관 조직구성원의 클라우드 컴퓨팅 서비스 이용의도에 영향을 미치는 요인에 관한 연구)

  • Choi, Hyukra;Kim, SeonMyung
    • Informatization Policy
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    • v.21 no.2
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    • pp.49-66
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    • 2014
  • In the last few years, cloud computing has grown from being a promising business concept to one of the fast growing segments of the IT industry. However, as more and more information on individuals and companies are placed in the cloud, concerns on just how safe the computing environment is have gradually increased. In this study, it will be explored if key characteristics of cloud computing services would affect the behavioral intention to use public cloud computing services. A conceptual model is developed and seven research hypotheses are proposed for empirical testing. The proposed model is examined through structural equation analysis. The results show that perceived risk has statistically significant effect on the privacy concern of users and the privacy concern has a negative influence on the trust. Finally, the trust has a positive effect on the attitude and the attitude has statistically significant effect on use intention. Implications of these findings are discussed for both researchers and practitioners and future research issues are raised as well.