• Title/Summary/Keyword: 시청자

Search Result 766, Processing Time 0.032 seconds

How Does the Internet Audience Participate in Cyber Spare and Constitute Cyber Culture? (인터넷 수용자의 참여방식과 문화적 생산 -<여인천하> 게시판 분석-)

  • Joo, Chang-Yun
    • Korean journal of communication and information
    • /
    • v.19
    • /
    • pp.265-294
    • /
    • 2002
  • The purpose of this study is to explore the way in which the internet audience constitutes cyber culture by analysing a bulletin board system(BBS) on a historical drama, 'The World of Women'(SBS). Research findings show that the internee audience participates in a cyber space by five manners; personal participation(18.9%), critique of broadcaster's policy(11.3%), participation in a television drama community(42.1%), co-authorship(6.4%), evaluation and interpretation(21.3%). Through these kinds of participant activities, the internee audience tends to constitute a new cyber culture. Firstly, the audience seems to read 'The World of Women' by a specific way. It is the interest of a Um court lady that is characteristic on BBS of 'The World of Women'. Secondly, the internet audience constructs a new community of meaning by means of using emoticon(emotion and icon), deconstructing grammar, and remaking new signs. Thirdly, the internet audience argues their power over drama production, in other words, their ownership over the drama. Fouthly, the audience actively protests and criticise the policy of the broadcaster, especially charged service. Finally, the internet audience is likely to enjoy writing itself as a fun.

  • PDF

The Impact of Watching Motives of Parenting Reality TV Program on User Satisfaction and Rewatching (육아 리얼리티 프로그램 시청동기가 이용자 만족과 재시청에 미치는 영향에 관한 연구 : <아빠! 어디가?>, <슈퍼맨이 돌아왔다>를 중심으로)

  • Kim, Dong-Woo;Lee, Yeong-Ju
    • Journal of Broadcast Engineering
    • /
    • v.19 no.6
    • /
    • pp.925-933
    • /
    • 2014
  • This study investigates the impact of watching motives of parenting reality TV Program, (MBC), (KBS2) on user satisfaction and rewatching. Viewing motives of parenting reality TV Program are found as 'interest', 'charm of children characters', 'relief of loneliness' and 'express everyday feelings'. The result shows that there is significant difference in watching time according to the factor of 'charm of children characters'. Also 'interest' and 'expression of everyday feelings' affect viewing satisfaction of viewers. It is necessary to plan interesting reality program and arrange attractive characters to improve viewing satisfaction of TV program.

Study of the Impacts of Programming Characteristics of Entertainment Programs on General Programming Channels on Watching Intentions (종편TV 예능방송프로그램의 편성특성이 시청의도에 미치는 영향)

  • Lee, Kyu-Hwan
    • The Journal of the Korea Contents Association
    • /
    • v.17 no.6
    • /
    • pp.250-260
    • /
    • 2017
  • This study analyzed the impacts of programming characteristics perceived by the consumers of entertainment programs on general programming channels on watching intention and the data of a survey with 360 adult viewers in the capital area. Research questions were verified as follows: First, as a result of multiple regression to analyze the impacts of the factors of programming characteristics perceived by the consumers on their watching intention, setting personal characteristics as a control variable, programming characteristics as an independent variable and watching intention as a dependent variable, the regression model was significant. Thus, the more positive the perceived factors of programming characteristics, the more significant their watching intention improved. Second, the factors of programming characteristics significantly affecting watching intention had greater positive(+) impacts in the following order: Adjacency > substantiality > weight of genre > social evidence > relative advantage > ease of access.

Video Highlight Prediction Using GAN and Multiple Time-Interval Information of Audio and Image (오디오와 이미지의 다중 시구간 정보와 GAN을 이용한 영상의 하이라이트 예측 알고리즘)

  • Lee, Hansol;Lee, Gyemin
    • Journal of Broadcast Engineering
    • /
    • v.25 no.2
    • /
    • pp.143-150
    • /
    • 2020
  • Huge amounts of contents are being uploaded every day on various streaming platforms. Among those videos, game and sports videos account for a great portion. The broadcasting companies sometimes create and provide highlight videos. However, these tasks are time-consuming and costly. In this paper, we propose models that automatically predict highlights in games and sports matches. While most previous approaches use visual information exclusively, our models use both audio and visual information, and present a way to understand short term and long term flows of videos. We also describe models that combine GAN to find better highlight features. The proposed models are evaluated on e-sports and baseball videos.

A TV Viewer's Modality-based Searching System Designed for Running on TV Set (시청자의 TV 시청 행태를 고려한 멀티미디어 디지털 방송데이터 방송 표준 기반의 TV상 검색 서비스)

  • Ko, Kwang-Il
    • Journal of Digital Contents Society
    • /
    • v.11 no.3
    • /
    • pp.291-298
    • /
    • 2010
  • Although searching service is popularized in the PC-based internet environment, it is not (or rarely) supported on TV, which is the major multimedia equipment in the living room. Several trials are made to port established PC-based searching systems onto TV-set but failed to get popularity among viewers as they did not consider the viewers' modality. Operating the searching system should not disturb viewers in watching TV (for example, TV screen should not be (even partially) covered by the searching system's graphics) and the number of pushing the remote controller's buttons should be minimized so that viewers can keep watching TV without glancing at the searching system's graphics. In this paper, the author introduces a new searching system running on TV-set, which is designed to reflect properly the viewers' modality. The searching system is also compatible with the data service standard adopted by the domestic broadcasting networks so that it can be easily implemented by them.

A Study on 3D Object and GUI Representation Based on MPEG-4 BIFS for Mobile TV (MPEG-4 BIFS 기반 모바일 방송 환경에서 3D 객체 및 GUI 표현 기술 연구)

  • Yim, Hyun-Jeong;Lim, Soon-Bum
    • Journal of Korea Multimedia Society
    • /
    • v.12 no.5
    • /
    • pp.677-687
    • /
    • 2009
  • Despite the fact that the mobile environment has favorable conditions for using data contents, it is not easy to implement enhanced data services for mobile broadcasting based on MPEG-4 BIFS. With a structure inherited from VRML, BIFS targets different types of content with a development approach that is not very compatible with broadcasting contents. Furthermore, it is not easy to implement BIFS because the standard is too complicated for the mobile broadcasting environment. Accordingly, this study proposes an enhanced mobile TV contents model that provides interactive 3D objects and GUI for the viewers to interact with the broadcasting contents. By applying the model to the DMB environment, this study suggests a direction for future developments of mobile broadcasting contents. In order to represent 3D graphics on mobile TV, we analyzed MPEG-BIFS 3D nodes and composed a subset of VRML profile, and defined new nodes that can efficiently represent GUI at the content development level. If this study helps facilitate expression of 3D graphics and interactions in data contents composition, enhanced efficiency of contents development is expected to promote the development of various contents suitable for the mobile broadcasting environment.

  • PDF

Fast Channel Changing Technique to Deliver Enhanced IPTV User Experience (IPTV 사용자를 위한 빠른 채널 변경 기법)

  • Song, Young-Ho;Kwon, Taeck-Geun
    • Journal of Korea Multimedia Society
    • /
    • v.12 no.9
    • /
    • pp.1201-1209
    • /
    • 2009
  • Recently, the convergence of the telecommunications industry through the development of network media has brought along interactive data services in addition to the traditional broadcast services by providing direct connections between the users and the broadcasters. This can be easily achieved by the combination of existing network technology and multimedia technology, but in reality, as seen in the actual implementation of IPVT, it's difficult to provide satisfactory levels of service to users due to issues of network bandwidth and problems of streaming system. In particular, a network which is able to fully support Qos/QoE, and also a fast enough channel changing technology that is satisfactory to the user, are prerequisites for IPTV success. Therefore this thesis proposes a fast channel changing technique to delivery enhanced IPTV user experience. Recent IP set-top-boxes use only a small portion of the CPU to feed Ethernet packets to the hardware decoder and play them. Thus, by making IP set-top-boxes share cached channel information and content with each other, reducing the load on the server and enhancing the channel changing time is made possible.

  • PDF

The Study on niche creation mechanism of drama contents based on lead users - Focussing on drama Damo fandom community (드라마 콘텐츠의 리드 유저 기반 틈새 창출(niche creation) 메커니즘 연구 - 드라마 다모(茶母) 팬덤 커뮤니티를 중심으로)

  • Chang, Yong Ho;Kong, Byoung-Hun
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.14 no.5
    • /
    • pp.2121-2130
    • /
    • 2013
  • Based on the case study methods, the study analyzes that the countless UCC Cloud cloud is the niche creation by the lead users make process. This research show as follows. First, The Drama lovers and fan fiction writers are not only drama consumers but UCC creators/producers. By the process that the UCC and fan fiction is tailored to meet the needs of their users create fan fiction in fandom community, they create an entirely different niche from original drama. Second, the flow(drama consumption/evaluation, viewers needs/adaption, the user's creation/production) which community's creative users make sequentially coevolutes with the flow(drama information offer, intentionally supply/diffusion, derivatives production) of media companies. Third, the drama fandom community activities which is non-commercial activities form the drama ecosystem with a new paradigm, as well as form a virtuous cycle inked to the market continuously beyond fun, play, empathy.

The Method That Access Various Interaction Information of IPTV Contents with QR Code and SmartPhone (QR코드를 이용한 IPTV 콘텐츠의 인터랙션 정보 접근 방법)

  • Sim, Kun-Ho;Lim, Young-Hwan
    • Journal of Broadcast Engineering
    • /
    • v.17 no.2
    • /
    • pp.295-304
    • /
    • 2012
  • IPTV current service change from a TV IPTV service providing digital broadcast, one- way VOD service, terrestrial broadcast to a web IPTV service,which is using wireless networks which is also used by interactive digital broadcasting However, IPTV, is being currently serviced, causes a lot of interaction with viewers because of inconvenience of using and has problems that users do not have enough content type to access. Additionally, there is also a problem that adding contents cover a large part of screen. To solve these problems, the thing that adding QR code to IPTV screen being recognized by Smartphone. In this way, we can provide the idea how to access to interaction information and also provide to clients an easy way creating and accessing to the contents by developing an editor that can insert QR code to video.

Effective Method to Change Multimedia Scene Configuration Information Using DOM Update (DOM update를 이용한 효율적인 멀티미디어 장면 구성 정보 변경 방안)

  • Kim, Kyuheon;Park, JungWook;Kim, Byungchul
    • Journal of Broadcast Engineering
    • /
    • v.18 no.1
    • /
    • pp.43-58
    • /
    • 2013
  • Richmedia Service means that interactive media service can provide view with various multimedia elements(such as Video, Audio, Text) at same time. Various Multimedia elements can be serviced by Scene Description technology standards like BIFS(Binary Format for Scenes) and LASeR(Light Application Scene Representation). By providing Scene Component information, richmedia service is available to various multimedia services. so users is available to personalized services fitting temporal and spatial options. In conventional technology, when the scene is changed by user or service, mobile deletes the scene of configuration information and makes new scene of configuration information. this is a very inefficient way. In this paper, Propoesed that by using DOM(Document Object Model) method, to pass only the dynamic configuration part, changes scene method.