• Title/Summary/Keyword: 시장확산

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Impacts of Perceived Value and Trust on Intention to Continue Use of Individuals' Cloud Computing: The Perception of Value-based Adoption Model (클라우드 컴퓨팅의 지각된 가치와 신뢰가 지속적 사용의도에 미치는 영향: 가치기반수용모델을 기반으로)

  • Kim, Sanghyun;Park, Hyunsun;Kim, Bora
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.77-88
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    • 2021
  • Cloud computing is getting a lot of attention by many people and businesses due to IT environmental changes such as the proliferation of smart devices, the increase of digital data, and the cost of IT resources. More individuals use personal cloud computing services for storing and managing information and data. Therefore, this study proposed determinants that are expected to have an influence on evaluating the value of cloud computing based on the value-based adoption model, examining the relationship between the continuous use intention of cloud computing. Results of the study show that usefulness, convenience of information access, extensibility had a positive impact on perceived value while privacy concerns and costs had a negative impact on perceived value. In addition, perceived value was found to have a significant effect on the intention to continue use of cloud computing. Finally, trust was found to have a significant effect on the perceived value and the intention to continue use of cloud computing. The findings are expected to provide useful information for understanding the factors that individual users consider important in the steadily growing cloud computing market.

The Effects of FTA Diversification on Bilateral Trade in the Spatial Model (공간모형을 통한 FTA의 다각화가 양자무역에 미치는 영향 분석)

  • Lee, Soon-Cheul
    • International Area Studies Review
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    • v.20 no.1
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    • pp.53-78
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    • 2016
  • This study is to analyze the effects of both the bilateral FTA and a home and its trade partner's FTAs on the trade with 62 country-pair panel data over the period of 2003-2013 using the gravity model and the spatial autoregressive model. First, the study analyzes how the bilateral FTAs affect the trade using the gravity model and the spatial model. Next, the article analyzes how the home and its trade partners' FTAs affect their trade using only the spatial model under controlling the bilateral FTA. The empirical results are summarized as the followings: first, the spatial mode fits well more than the gravity model in analyzing the relationship between the bilateral FTA and trade. It implies that the spatial spillover effect of FTA is important in the international trade with FTA. Second, the bilateral FTA plays a role in expanding the trade between or among the FTA members as proved by the previous studies. Third, the more the home and its trade partners' FTAs, the more the bilateral trade are extended. Fourth, with the bilateral FTAs, as the home and its trade partners enter into more FTAs, the bilateral trade reduces due to trade diversion effects. In conclusion, this study provides a political implication that in order to increase the trade volume, a country enters into as many FTAs as possible because the effects of the bilateral FTAs would decrease.

Effects of Korean Wave Contents on Vietnamese Consumers' Purchase Intention of Korean Cosmetics (한류 콘텐츠가 베트남 소비자의 한국화장품 구매의도에 미치는 영향)

  • Tran, Thi Bao Yen;Kim, Won-Kyum;Ahn, Young-Gik
    • The Journal of the Korea Contents Association
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    • v.20 no.12
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    • pp.145-153
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    • 2020
  • With the spread of the Korean Wave culture, the importance of the effects of Korean Wave contents and the direct and indirect effects on product purchase is increasing. In the early days, the Korean Wave started around K-Pop and K-Dramas, but now its scope has been expanded to include various contents. In the case of Vietnam, interest in K-Sports has recently increased, and the influence of K-SNS is also increasing. Accordingly, in this study, a research model was established and tested to investigate the relationship between product image and attitude toward Korean cosmetics, and purchase intention for Korean cosmetics consumers in Vietnam. The results of the analysis are as follows. First, among the four factors of Korean Wave contents, K-Pop, K-Drama, and K-SNS had a positive effect on product image, while K-Sports was found to have no significant effect. Second, it was confirmed that the product image of Korean cosmetics has a positive effect on product attitude, and the product attitude has a positive effect on purchase intention. Therefore, in the Vietnamese cosmetics market, it is suggested that focusing on the product image focusing on Korean Wave contents, and promoting activities can achieve effective results for the purchase intention of Vietnamese consumers.

Study on Damage Information Management Plan for Maintenance and Operation of River Facilities (하천시설 유지운영을 위한 손상정보 관리방안 연구)

  • Joo, Jae-Ha;Nam, Jeung-Yong;Kim, Tae-Hyung
    • Journal of the Computational Structural Engineering Institute of Korea
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    • v.34 no.1
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    • pp.9-18
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    • 2021
  • Recently, the rapid proliferation, introduction, and application of the fourth industrial revolution technology has emerged as a trend in the construction market. Building Information Model (BIM) technology is a multidimensional information system that forms the basis of the fourth industrial revolution technology. The river sector utilizing this information-based system is also being actively reviewed, for example, the current measures for maintenance. In recent years, active research and current work should be done to reflect the need for river experts to introduce BIM into the river field. In addition, the development of tools and support software for establishing various information systems is essential for the activation of facility maintenance information systems reflecting advanced technology and to establish and operate management plans. A study on the maintenance of river facilities involves using existing drawings to build a three-dimensional (3D) information model, check the damage utilizing it, and inform it, and utilize it as the data for maintenance reinforcement. This study involved determining a method to build a river facility without the existing information system and using the property maintenance information with 3D modeling to provide a more effective and highly utilized management plan to check maintenance operations and manage damages.

A Study on Consumer perception changes of online education before and after COVID-19 using text mining (텍스트 마이닝을 활용한 온라인 교육에 대한 소비자 인식 변화 분석: COVID-19 전후를 중심으로)

  • Sohn, Minsung;Im, Meeja;Park, Kyunghwan
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.29-43
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    • 2021
  • Coinciding with the advent of COVID-19, online education is on the rise both domestically and globally, and has become an absolutely necessary and irreplaceable form of education. It is a very curious question what the perception of people about the suddenly growing form of education is, and how it has changed. This study investigated changes in consumers' perception of online education using big data. To this end, we divided the time into four stages: before COVID-19 (November to December 2019), after the triggering of COVID-19 (January to February 2020), right after the online classes started (March to April 2020), after experiencing some online education (May to June 2020). Then we conducted text mining, namely, keyword frequency analysis, network analysis, word cloud analysis, and sentiment analysis were performed. The implications derived as a result of the analysis can help education policy makers and educators working in the field to improve online education quality and establish its future directions.

An Exploratory Study on the Characteristics of the 'Global Unicorn Club' and the Factors Influencing its Valuation: Focusing on the 'Unicorn Club' in 2019 ('글로벌 유니콘 클럽' 기업의 특성 및 기업가치 영향 요인에 대한 탐색적 연구: 2019년 '유니콘 클럽' 기업을 중심으로)

  • Lee, Young-Dall;Oh, Soyoung;Yoon, Yoni
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.6
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    • pp.1-26
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    • 2020
  • The term 'Unicorns' in the corporate ecosystem was firstly introduced by Aileen Lee in 2013. It has been actively discussed in South Korea particularly to compare the level of the 'start-up ecosystem' from a global perspective. Accordingly, the Korean government has recently set a policy goal 'to nurture 20 Korean unicorn companies by 2022'. While the phenomenon of 'Unicorn Club Company' has been brought to the level of policy objectives and spread more widely to the public, existing academic research to understand its substantial and underlying implications has been insufficient. First, in this study, the characteristics of 479 'Unicorn Club' companies in 2019 were analyzed in-depth. Previous research has focused on the general status and trend by analyzing the number of unicorn companies by country and industry classifications. However, this study conducted a qualitative exploratory analysis by investigating descriptive statistics about unicorn companies, including their investors, while providing case studies. Also, cluster analysis, ANOVA, and multi-level regression were employed for quantitative exploration. The characteristics of individual companies were examined based on the "ERIS Model (Entrepreneur - Industry(Market) - Resource - Strategy Model)". Secondly, factors influencing its valuations were examined in connection with the previously analyzed characteristic variables and investor characteristics. Finally, based on these, the future direction of the "Unicorn Phenomenon" from the perspective of "Enterprise Ecosystem" and productively using it from the perspective of the public policy is suggested.

A modeling study of the process of change to a totalitarian state : The Last Man and Venezuela (전체주의 국가로의 변화과정에 대한 모형화 연구 : 최후의 인간과 베네수엘라)

  • Yoon, Hyeongho
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.12
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    • pp.709-718
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    • 2020
  • Even after Fukuyama declared "The End of History" in 1989, the challenge to liberal democracy continues. Controversy about totalitarianism is constantly being raised both internally and externally in democratic countries and leaders, as well as the US-China war of supremacy. In this paper, I explored a hypothesis about the totalitarian process, and to explain this hypothesis, I analyzed the case of Venezuela, which was once referred to as a welfare model state. This paper presupposes Fukuyama's insistence on the universality of liberal democracy but considers the last man Nietzsche argues for the last man he assumes. Accordingly, the process of totalitarianism was viewed as a process in which totalitarianism was institutionalized and spread internationally through the linkage and interaction of the last fallen humans, the masses, and totalitarians in the international and domestic environments. According to this hypothesis, the Bol?var Revolution and Chavez show the process of transformation into a typical quasi-totalism. Although the Venezuelan people preferred democracy, they remained the last man who had become a man of "rich consciousness." While investigating this hypothesis, it was confirmed that extensive and interdisciplinary studies such as digital t otalitarianism and the development of science and technology should be followed.

A Study on Innovation Resistance and Adoption Regarding a EXtended Reality Devices (확장현실 기기의 혁신저항과 수용에 관한 연구)

  • Jin, Seok
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.918-940
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    • 2021
  • In this study, the concept of eXtended Reality Devices(XR) is defined, how it is applied by industry and how it will develop in the future, and based on the expanded integrated technology acceptance theory and innovation resistance, We tried to confirm through empirical analysis how the influencing variables affect. We carry out the analysis of the hypotheses using PLS Structural Equation Modeling. According to the empirical analysis results, this study confirms that innovativeness has a significant effect on UTAUT2's acceptance variables(performance expectation, effort expectation, hedonic motivation, price value) for XR devices, and these variables affect attitudes and acceptance of XR. and the pace of change of XR has a significant effect on perceived risk, and the perceived risk perceived by consumers mediates the pace of change and innovation resistance, and has a significant effect on innovation resistance. and innovation resistance to XR devices had a significant negative effect on acceptance. This study has its meaning because it found out that it deals expansively and comprehensively with personal innovation, the UTAUT2's acceptance variables, and the effects of perceived risk factors mediating the pace of change and resistance to innovation. In addition, it suggests that in order for innovative technologies such as XR to advance to the stage of market expansion, it is important to present strategies to reduce resistance to new technologies as much as the value to be provided to consumers.

Analyses of Impact on Business Performance of Information Security Companies: The Perspective of Mediating Effects of Organizational and Innovative Capabilities (정보보호 기업의 경영성과에 미치는 영향 분석: 조직 및 혁신 역량의 매개 효과의 관점에서)

  • Shin, HyunMin;Kim, Injai
    • Knowledge Management Research
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    • v.22 no.4
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    • pp.157-172
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    • 2021
  • Information security companies were established in earnest from the mid-late 1990s to early 2000s, far shorter than other national key industries. Nevertheless, the information security industry has made rapid progress. It is expected that the proportion of the information security industry will increase rapidly with the development of advanced technology along with the 4th industrial revolution. As COVID-19, which occurred at the end of 2019, spreads around the world in 2020, non-face-to-face services and digital transformation are accelerating, and cyber threats to users are also increasing. However, there are limitations in responding to new Cyber Security threats due to the shortage of information protection manpower, insufficient security capabilities of domestic companies, and the narrow domestic information protection market. This study examines the external environmental factors of information security companies such as government information protection system operation, government influence, government support, partnership between information security companies, and internal environmental factors such as top management support, financial status, human resources, organizational capability, This study was conducted using empirical data to analyze whether it affects innovation capability and whether organizational capability and innovation capability affect financial and non-financial performance. The results of this study can be used as basic data to suggest policies and implications for information security, and to strengthen the competitiveness of the information security industry.

Electrochemical Deposition Characteristics of Ca2+ on Cu Wire Electrode in CaCl2 Molten Salt (CaCl2 용융염에서 Ca2+의 Cu 전극에 대한 전기화학적 증착 특성평가)

  • Hwang, Dong Wook;Lee, Jong Hyeon;Jeong, Sang Mun
    • Korean Chemical Engineering Research
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    • v.60 no.2
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    • pp.175-183
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    • 2022
  • With the expansion of the automobile market, the demand for Nd as an essential rare earth material for automobile motors is rapidly increasing. Research on the calcio-thermic reduction process between Nd2O3 and calcium-based alloys has been extensively studied in order to manufacture Nd. In this study, Ca-Cu, as a reducing for Nd2O3, was prepared by electrolysis in CaCl2 molten salt. Cu wire and graphite were employed as a working electrode and a counter electrode for electrolysis reaction, respectively. The reference electrode was manufactured by putting Ag wire in a mixture of AgCl and CaCl2 at a ratio of 1:99 mol%. The cyclic voltammetry results showed that the deposition of Ca2+ on the surface of working electrode was observed from a potential of -1.8 V, and the reduction potential of Ca2+ decreased as the reaction temperature increased. The diffusion coefficient of Ca2+ calculated by the chronoamperometry experiment was found to be 5.4(±6.8)×10-6 cm2/s. In addition, Ca-Cu liquid alloy was prepared by applying a constant potential to Cu electrodes. The element ratio of Ca-Cu alloy formed by applying a potential of -2.0 V was found to Ca:Cu=1:4.