• Journal of Intelligence and Information Systems
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• v.29 no.3
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• pp.317-340
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• 2023

In a business context, ESG is defined as the use of environmental, social, and governance factors to assess a firm's progress in terms of sustainability. Social media has enabled the public to actively share firms' good and/or bad deeds, increasing public interest in ESG management. Therefore, this study aimed to investigate the association of firm performances with the respective sentiments towards each of environmental, social, and governance activities, as well as comprehensive ESG sentiments, which encompass all environmental, social, and governance sentiments. This study used panel regression models to examine the relationship between social media ESG sentiment and the Return on Assets (ROA) and Return on Equity (ROE) of 143 companies listed on the KOSPI 200. We collected data from 2018 to 2021, including sentiment data from a variety of social media channels, such as online communities, Instagram, blogs, Twitter, and other news. The results indicated that firm performance is significantly related to respective ESG and comprehensive ESG sentiments. This study has several implications. By using data from various social media channels, it presents an unbiased view of public ESG sentiment, rather than relying on ESG ratings, which may be influenced by rating agencies. Furthermore, the findings can be used to help firms determine the direction of their ESG management. Therefore, this study provides theoretical and practical insights for researchers and firms interested in ESG management.

• The Journal of the Korea Contents Association
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• v.11 no.10
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• pp.242-256
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• 2011

The activity to share personal daily life through social media is becoming more common. In this case, photographs as well as text are used a lot; it has been as easy as winking to clip others' photographs just as it's very easy to take and post pictures. If the picture is the photographic work protected by the copyright law, however, the clipping should be paid close attention. If you use others' photographic works without authorization, you infringe their copyright; if you post them on your social media such as blog, you infringe the right of reproduction, interactive transmission and exhibition. Even though the clipping is permitted, if you'd like to use the photographic works for a profit-making purpose, you should get additional authorization. Others' photographic works are occasionally altered and used for the purpose of avoiding the argument in relation to the infringement of copyright; this act means that it's the infringement of the right of reproduction, the right to preserve the integrity and the right of the production of derivative works for degrees of alteration. We can download others' photographic works with a few mouse clicks thanks to the technology of capturing the screen; we have to recognize that all the acts technically possible are not always legal.

• Journal of Digital Convergence
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• v.14 no.4
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• pp.111-128
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• 2016

The purpose of this study was to analyze domestic research trends of social learning in higher education, and find out educational implications with regard to the effectiveness of social learning. The 63 articles on social learning were finally analyzed, which were published in KCI journals. The results are as follows: Firstly, in respect of research contents, the research area of utilization and the survey methods were most frequently used in those studies. Secondly, as to the use of SNS, the analyzed studies were centralized on Facebook and Formal Structured Learning. Thirdly, as for the effectiveness of SNS, the experimental studies showed that social learning has an effective impact on the learning outcomes, learning processes, and learners' characteristics. In addition, survey studies most frequently set the independent variables as learners' characteristics and the dependent variables as participation, satisfaction, and academic achievement. This research has a significance in terms of verifying the educational implications of social learning, and providing the preliminary data to facilitate the performance for the effective social learning.

• Journal of Korea Multimedia Society
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• v.16 no.11
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• pp.1297-1304
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• 2013

The quick report and propagate information are increasingly important because nowadays it is hard to predict the damages of flooding by unexpected heavy rain. In addition, there are not many ways to receive disaster information in real time. Accordingly, we designed the system which can earn information from a lot of messages on twitter. Above all, our system can extract and deploy disaster information by comparison with erstwhile social network service mash-up system as only broadcast media. Significant objective of this paper is to design the fastest extract disaster information system of mass media.

• Journal of The Korean Association of Information Education
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• v.17 no.3
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• pp.265-276
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• 2013

The purpose of this study is to investigate the effects of types of social media on academic achievement, interaction, and social efficacy in web-based project learning. To accomplish the purpose of the study, an experiment was conducted with 78 six graders who attend S elementary school in I metropolitan city. They were assigned to 'Facebook' group, 'Wiki' group, and web bulletin board group. The academic achievement score of Wiki group was higher than that of web bulletin board group. There was significant difference between task-oriented interaction and relation-oriented interaction in Wiki group. In addition, relation-oriented interaction was more active than task-oriented interaction in Facebook group. Finally, social efficacy score of Facebook group was higher than that of Wiki group.

• Proceedings of the Korea Information Processing Society Conference
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• 2011.11a
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• pp.1561-1563
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• 2011

최근 스마트폰의 이용률이 폭발적으로 증가하면서 다양한 응용이 새로운 이슈로 주목 받고 있다. 특히, 소셜 관계성을 기반으로 하는 앱은 더욱 주목을 받고 있다. 본 논문에서는 개인의 주관적인 성향을 객관화시켜 사용자의 능동적인 방식을 요구하는 목적으로 콘텐츠를 제안한다. 본 논문에서 기획하여 제안하는 콘텐츠는 "윈어팩션 앱(Winaffection Application)" 이라고 부른다. 제안하는 콘텐츠는 외적인 면과 더불어 성향, 기호기능을 추가하여 사용자의 이상형에 근접한 결과를 산출하고 사용자의 개인적인 공간, 회원들 간의 공개적인 공간을 활용하여 맞춤이성을 찾는데 도움이 되도록 기획하였다. 본 연구를 통하여 사용자는 자신의 성향과 취향에 맞는 이성을 만나 사회적 상호 관계성를 형성하는 초기에 발전적으로 기여 할 수 있을 것으로 기대한다.

• 한국체육학회지인문사회과학편
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• v.56 no.4
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• pp.397-413
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• 2017

The purpose of this study is to introduce the case and to provide related information for the physical education major to handle and utilize the social big data through the exploratory study for the application of sports industry in the fourth industrial revolution. For this study, data was collected from the article database, which covers the keyword such as 'Social Big Data', 'Sports' and so on. The analyzed articles were 86 articles. As a results, The research on social big data applied to sports industry are as follows: 1) Analysis of major issues related to sports fans' interests and sports events, 2) A study on media sports engagement, 3) The prediction analysis of sports game based on the sentiment analysis, 4) Development of salary estimation model for professional player in sports, 5) Research trend analysis and so on. In conclusion, the social big data analysis technology in the sports industry and management can be utilized variously. Therefore, the specialists of the sports industry and management field need to learn the techniques, to acquire the know-how for the research project, to convert the convergence thinking.

• Journal of KIISE:Computing Practices and Letters
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• v.16 no.1
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• pp.95-99
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• 2010

Social media refers to the content, which are created by users, such as blogs, social networks, and wikis. Recently, question-answering (QA) communities, in which users share information by questions and answers, are regarded as a kind of social media. Thus, QA communities have become a huge source of information for the past decade. However, it is hard for users to search the exact question-answer that is exactly matched with their needs as the number of question-answers increases in QA communities. This paper proposes an approach for classifying a question into three categories (information, opinion, and suggestion) according to the purpose of the question for more accurate information retrieval. Specifically, our approach is based on modified Na$\ddot{i}$ve Bayes classifier which uses structural characteristics of QA documents to improve the classification accuracy. Through our experiments, we achieved about 71.2% in classification accuracy.

• Journal of Korea Multimedia Society
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• v.14 no.4
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• pp.567-576
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• 2011

In current Web 2.0 environment, one of the most core technology is social bookmarking which users put tags and bookmarks to their interesting Web pages. The main purpose of social bookmarking is an effective information service by use of retrieval, grouping and share based on user's bookmark information and tagging result of their interesting Web pages. But, current social bookmarking system uses the number of bookmarks and tag information separately in information retrieval, where the number of bookmarks stand for user's degree of interest on Web contents, information retrieval, and classification serve the purpose of tag information. Because of above reason, social bookmarking system does not utilize effectively the bookmark information and tagging result. This paper proposes a Web contents ranking algorithm combining bookmarks and tag information, based on preceding research on associative tag extraction by tag clustering. Moreover, we conduct a performance evaluation comparing with existing retrieval methodology for efficiency analysis of our proposed algorithm. As the result, social bookmarking system utilizing bookmark with tag, key point of our research, deduces a effective retrieval results compare with existing systems.

• Journal of Digital Convergence
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• v.15 no.6
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• pp.189-196
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• 2017

This study investigates customer satisfaction with full service carriers (FSC) and low cost carriers (LCC) using social media sentiment evaluation. From 2008 to 2016, a total of 77,591 tweets about two FSC and six LCC were aggregated and classified as per airline choice factors. Sentiment evaluation was employed to assess customer satisfaction by three appraisers. The results showed that customer satisfaction with LCC was significantly higher (p<0.001) compared to FSC. Furthermore, overall customer satisfaction with both FSC and LCC has been facing a consistent downward trend since the last seven years. The results also highlighted low customer satisfaction with respect to booking and flight operation factors, and a steep decline in customer satisfaction across booking, onboard services, and marketing factors for FSC. The results of this study have practical implications for the airline industry, which can use this quantitative data to improve customer satisfaction with FSC and LCC.