• Title/Summary/Keyword: 소비행위

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A Study on the Recycling Package Design (재활용 포장디자인의 연구 - 마케팅을 중심으로 -)

  • 재활용
    • Archives of design research
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    • v.21
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    • pp.139-147
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    • 1997
  • The concept of package in these day is getting changing with fluctuation of living and management circumstance. The is due to society trancefiguration and change of economic structure and induced to appear small paxkage. These package trend to covert from the class management to total management system and these system made a promotion to development current industry. In these day, with the development of industry and the progress of the life , the package is performing the first faculty such as perservation of manufacture, convenience of keeping and loading in , expedition of sale and additionally the role of package in modern economy is significant for the essen tial element of enterprise prosperity by improving its shape color and materials. It is readilly appearent to anyone in the recycling field that stable markets for collected materials are vitals to any successful program. The recycling movement has increased in popularity throughout the any country: however, it has brought with it a market for them. This attitute also prevails in the political arena where atates or municipalities who are committed to recycling major portion of the solid waste stream are asking these same question regarding the disposition of thte recycled material.

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The factors of oral health beliefs on scaling performance by national health insurance coverage in consumers (치과의료소비자의 구강건강신념이 건강보험 급여화에 따른 스케일링 행위에 영향을 미치는 요인)

  • Lee, Myung-Sun;Lim, Hee-Jung
    • Journal of Korean society of Dental Hygiene
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    • v.15 no.1
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    • pp.31-38
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    • 2015
  • Objectives: The purpose of this study is to investigate the factors of oral health beliefs on scaling performance by national health insurance coverage in consumers. Methods: The subjects were 353 people living in Seoul, Incheon, and Gyeonggi-do from September 25 to October 20, 2013. They filled out the self-reported questionnaire after receiving informed consents. The questionnaire included 6 questions of general characteristics, 6 questions of oral health behavior, 6 questions of health insurance coverage, and 1 question of subjective oral health recognition. The oral health belief consisted of 6 questions of seriousness, 6 questions of susceptibility, 8 questions of barriers, 5 questions of benefit, and 3 questions of self-efficacy measure by Likert 5 scale. Cronbach's alpha in the study was 0.759. Data were analyzed using SPSS version 20.0 for frequency analysis, t-test, ANOVA, post-hoc Scheffe test, Pearson's correlation coefficient, and binary logistic regression. Results: The influencing factors of oral health belief model were Seriousness(${\beta}=0.091$), Self efficacy(${\beta}=-0.471$) and age(${\beta}=0.855$)(p<0.05). Those who had highly perceived seriousness and younger age tended to have probability of scaling performance. Higher self-efficacy tended to take more chance to have scaling performance probability. Conclusions: In order to cover the scaling by national health insurance, it is very important to notice the benefit of health insurance coverage of scaling to the consumers. National health insurance coverage enables the scaling practice to be easily accessible to the people. Easy access to scaling by low cost strategy can improve the oral health behavior.

Systematic Development of Mobile IoT Device Power Management: Feature-based Variability Modeling and Asset Development (모바일 IoT 디바이스 파워 관리의 체계적인 개발 방법: 휘처 기반 가변성 모델링 및 자산 개발)

  • Lee, Hyesun;Lee, Kang Bok;Bang, Hyo-Chan
    • Journal of KIISE
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    • v.43 no.4
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    • pp.460-469
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    • 2016
  • Internet of Things (IoT) is an environment where various devices are connected to each other via a wired/wireless network and where the devices gather, process, exchange, and share information. Some of the most important types of IoT devices are mobile IoT devices such as smartphones. These devices provide various high-performance services to users but cannot be supplied with power all the time; therefore, power management appropriate to a given IoT environment is necessary. Power management of mobile IoT devices involves complex relationships between various entities such as application processors (APs), HW modules inside/outside AP, Operating System (OS), platforms, and applications; a method is therefore needed to systematically analyze and manage these relationships. In addition, variabilities related to power management such as various policies, operational environments, and algorithms need to be analyzed and applied to power management development. In this paper, engineering principles and a method based on them are presented in order to address these challenges and support systematic development of IoT device power management. Power management of connected helmet systems was used to validate the feasibility of the proposed method.

The Influence of Attachment Anxiety on Charity Appeals (불안 애착이 기부 광고에 대한 태도에 미치는 영향 : 사회적 일체감에 근거하여)

  • Kwon, Daeun;Jeong, Hyewook
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.675-683
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    • 2020
  • This study has investigated how attachment anxiety boosts the attitude on charity appeals. Drawing on the attachment theory, we tested the hypothesis that increasing attachment anxiety (both dispositionally and temporarily primed) would have favorable attitudes towards charity appeals relates to social identification. Participants in high attachment anxiety showed more favorable attitudes towards charity appeals which can fulfill their social needs. Needs for belongness mediated the relationship between charity appeals and attachment anxiety. While past research has focused on the attachment security as motivation for helping, The current study has focused on egoistic motivation for helping and examined that attachment insecurities leads more favorable attitudes towards charity appeals that fulfill their social needs. The current study demonstrates that social needs can motivate consumers' prosocial behavior. Implications for the theory of non-profit marketing are discussed.

A Study on the Relationship between Cultural Intervention and Alcoholism in Mongolia (몽골에서의 문화개입과 알코올 중독증의 관계에 관한 연구)

  • Bolormaa, Baatar;Noh, Yun-Chae;Kim, Jong-Wook
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.2
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    • pp.157-167
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    • 2015
  • There is literature addressing to cultural aspects of alcohol and alcoholism. However, scholars have paid little attention to study what will happen to alcohol consumption behavior and alcoholism if there is a national government cultural intervention, so that the alcohol drinking culture would change in association with the change of internal institution in a society. This work attempted to study this research question. For this purpose, I selected Mongolia as a research case and examined survey data, statistical data, and data from research-based resources, referring to the last 70 years profile of Mongolian alcohol per capital consumption and alcoholism as well as studying Mongolian historical sources for measuring Mongolian traditional alcohol drinking customs. The data I gathered and observed during this research proved that there is a huge difference between the current drinking culture among younger generation and Mongolian traditional cultural context that was respected and strictly followed by their ancestors. Findings suggest that there has been a parallel increase between the change of alcohol drinking culture and alcohol consumption in connection with the modernization.

An Analysis on Discourses of SIMS2 Players in Korea (국내 <심즈2> 플레이어들의 담론분석)

  • Kim, Jong-Deok;Song, Su-Hyun
    • Journal of Korea Game Society
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    • v.11 no.5
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    • pp.53-65
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    • 2011
  • If we analyze games and game communities which are mostly consumed by the young, we can get the meaningful analysis result of youth culture. The content analysis and the discourse analysis methods were used in this study since the relationship between media and culture was exquisitely reciprocal. The object of analysis is the domestic community of the simulation game, Sims 2, which reflects the identities of the game players. I was searching for the social and cultural meaning of the game activities, and could find the content's characteristics of 'Sims 2' players' discourses. The results showed that the game media has social and cultural significance by providing the players a self-realization, identity workshop, virtual identity that diverges from their own ones with an alternative sex, constructing a cultural property with the involved game players, and increasing their virtual consumption and self-examination of antisocial behaviors in the game.

The analysis of future land use change impacts on runoff characteristics in urbanized watershed using SWAT model (SWAT 모형을 이용한 도시유역 토지이용 변화가 유출특성에 미치는 영향연구)

  • Kim, Sang-Ho;Ha, Rim;Jung, Chung-Gil;Kim, Seong-Joon
    • Proceedings of the Korea Water Resources Association Conference
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    • 2012.05a
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    • pp.159-159
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    • 2012
  • 유역의 도시화는 지체시간, 첨두유량 및 총 유출량 등 홍수 유출특성 뿐만 아니라 개발행위에 따른 토사유출특성 변화를 초래하는 등 다양한 문제를 유발하고 있다. 또한 인구증가, 산업발달, 교통량 증가로 인한 화석연료의 소비증가로 대기 중의 이산화탄소의 농도가 급증하여 기후변화에도 큰 영향을 미치고 있다. 이러한 지나친 도시화 진행을 억제하고 웰빙과 건강에 대한 관심 증대에 따라 저탄소 녹색사업의 일환으로 도시 녹지조성 계획이 진행되고 있다. 따라서 본 연구에서는 도시하천인 중랑천 ($288km^2$) 유역을 대상으로 도시화 진행에 따른 토지이용 변화가 강우-유출 특성에 미치는 영향을 분석하였다. 이를 위해, 중랑천 유역의 과거 (1975, 1980, 1985, 1990, 1995, 2000) 토지 이용도로부터 각 항목별 면적변화 추이를 분석한 결과, 17.8%의 도시지역 면적 증가가 나타났다. 미래토지이용 예측을 위하여 CLUE-s (Conversion of Land Use change and its Effects) 모델을 이용하였다. 과거 토지이용 변화 특성을 분석하여 토지피복의 변화와 전이 특성값을 결정하였고, 이를 바탕으로 토지면적 시나리오, 변화 제한지역, 회귀식 결과와 토지이용 변화 특성에 따른 CLUE-s 모델을 이용하여 미래 토지이용변화 (2040, 2080) 모의를 실시하였다. 이러한 토지이용 변화에 따른 유출특성변화 모의를 위해, 물리적 기반의 준분포형 강우-유출 모형인 SWAT (Soil and Water Assessment Tool) 모형을 이용하였다. 모형의 적용성 평가를 위해, 매개변수 민감도 분석에 따른 도시유역 최적의 유출관련 매개변수를 선정하고 중랑교 지점의 일별 유출량자료(2000~2009)를 이용하여 보정 및 검증을 실시하였다. SWAT 모형의 검보정 후, 예측된 미래 토지이용도를 적용하여 과거와 현재, 미래 토지이용변화에 따른 유출특성변화를 비교분석하였다.

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Personalized Recommendation Considering Item Confidence in E-Commerce (온라인 쇼핑몰에서 상품 신뢰도를 고려한 개인화 추천)

  • Choi, Do-Jin;Park, Jae-Yeol;Park, Soo-Bin;Lim, Jong-Tae;Song, Je-O;Bok, Kyoung-Soo;Yoo, Jae-Soo
    • The Journal of the Korea Contents Association
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    • v.19 no.3
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    • pp.171-182
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    • 2019
  • As online shopping malls continue to grow in popularity, various chances of consumption are provided to customers. Customers decide the purchase by exploiting information provided by shopping malls such as the reviews of actual purchasing users, the detailed information of items, and so on. It is required to provide objective and reliable information because customers have to decide on their own whether the massive information is credible. In this paper, we propose a personalized recommendation method considering an item confidence to recommend reliable items. The proposed method determines user preferences based on various behaviors for personalized recommendation. We also propose an user preference measurement that considers time weights to apply the latest propensity to consume. Finally, we predict the preference score of items that have not been used or purchased before, and we recommend items that have highest scores in terms of both the predicted preference score and the item confidence score.

Analysis of the Quantitative Effect of Seoul Social Welfare Budget Spending (서울시 사회복지 예산지출의 계량적 효과 분석)

  • Kim, Keum Hwan;Joe, Soon Joem
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.2
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    • pp.163-173
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    • 2014
  • Budget for social welfare social welfare with a sharp increase in business is to be expanded in various fields. At this point, do the social welfare policies of local governments and assistance projects supported by the Seoul Metropolitan Government's justification and rationale for concluding that we need clarity, and welfare economics point of this study is related to social welfare spending budget and other areas in Seoul quantitative effects of the economic effects were investigated. Social welfare policy for the achievement of corporate and personal consumption spending behavior is continuously and directly or indirectly derived thereby, and Seoul Industry Input-Output Tables in this study to re-create the social welfare spending as the economic effects of production, value added, employment, work and how do you contribute to the quantitative estimation of suggested. Municipal social welfare spending in Seoul by the annual production of 10.02 trillion won sikimyeo caused, directly or indirectly Article 6 billion in 4936 to spread the value was analyzed. In addition, employment and 203,430.3 132,992.3 people letting people was estimated to generate employment. These results suggest that social welfare spending and social spending in the atmosphere is recognized as a social and financial pressures caused controversy at the present time factor in the welfare sector and the government's social welfare policy in Seoul, intervention and support and assistance of the the validity of the justification debate eventually be supported through empirical analysis depends on whether we believe in, and for this study it as a basis for presenting the fundamental study has its significance. In addition, Korea is not a welfare budget is spent volatile social and economic impact on a variety of industries that derive a significant number were found in this study, continued political support and social consensus through research is needed.

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Effects of Live Commerce and Show Host Attributes on Purchase Intention: Including the Mediating Effects of Content Flow (라이브 커머스 및 쇼 호스트 특성이 구매의도에 미치는 영향: 콘텐츠 몰입의 매개효과를 포함하여)

  • Kim, Sung Jong;Heo, Chul Moo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.3
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    • pp.177-191
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    • 2021
  • Due to the development of mobile devices and streaming technology, many changes in consumption patterns have appeared. In addition, social impact is becoming an era of non-face-to-face consumption due to the panthermic environment of COVID-19. Accordingly, in line with the non-face-to-face consumption trend, we focused on the importance of live commerce, which is emerging as a new distribution channel, and tried to investigate the causal relationship that the characteristics of live commerce and show hosts have on purchase intention. The respondents of this study were 235 general adults of live commerce users. Interaction, economics, entertainment as the characteristics of live commerce and attractiveness, professionality, and awareness as the characteristics of show hosts were set as independent variables. Purchase intention was set as the dependent variable, and content flow was set as the mediating variable. As a result of the study, it was found that the characteristics of live commerce such as Interaction, economics, entertainment, and the characteristics of show hosts such as attractiveness, professionality, and awareness all had a positive (+) significant effect on purchase intention. The impact was shown in the following order: entertainment of live commerce, awareness, attractiveness, professionality of show hosts, economics, interaction of live commerce. In addition, the results of the mediating effect of content flow on purchase intention are as follows. Content flow was found to play a mediating role between interaction, entertainment, attractiveness, professionality, awareness and purchase intention. On the other hand, economics was analyzed to have no mediating effect. The implications of this study are as follows. Companies and show hosts that sell products in live commerce should sell products that can inspire consumers rather than simply sell products. In addition, it is considered that content that provides entertainment and attractions gives pleasure to consumers. If not only a well-recognized show host, but also people with high recognition in various fields such as influencers and creators, become show hosts, consumers' content flow and purchase intentions will increase. And vendors must offer interesting content development and reasonable prices. Show hosts need to focus on active communication with consumers.