• Title/Summary/Keyword: 소규모 점포

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A Study on the Management Promotion of Small Retail Shops with Information System in Practical Use and Implementation of PDS (소규모 유통점포의 정보시스템 활용 현황과 PDS 구축을 통한 경영 활성화 방안 고찰)

  • JEOUNE, Dae-Seong;RYOO, Yun-Kyoo
    • Journal of the Korea society of information convergence
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    • v.5 no.2
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    • pp.91-99
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    • 2012
  • In this paper, we discuss the effectiveness of information system such as POS(point of sale) and PDS(POS data service) to the government-supported small retail shop called nadle shop. Also, the functional requirements for PDS implementation are examined. Introduction of information system to small retail shop is necessary for achieving good - but a little impact on - management performance. For the empirical study, the survey results for POS utilization and management performance for the nadle shops supported from 2010 to the first half of 2011 are analyzed. Consequently, information system doesn't give direct effect on producing management performance. However, no doubt it contribute service quality and satisfaction to the customers and provides refined information to be useful to the owners.

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A Store Clinic for Distribution Improvement (유통개선을 위한 스토어 클리닉 -귀금속점포를 중심으로-)

  • 이인철
    • Archives of design research
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    • v.13 no.1
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    • pp.227-235
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    • 2000
  • From environmental point of view, the foreign exchange crisis has motivated the Government to make the positive promoting policy for holding the foreign currency, leading to a series of small companies' bankruptcy due to foreign distribution companies' advance into our country, creating a new consuming culture. Though inaugurations have been vividly in progress in the aftermath of recession, reduced staffs and arranged layoff, their way gives priority to the reduced frame of the existing method rather tham the development or improvement of a new distribution. It is difficult to attain the sales goal unless a marketing analysis is not properly made, due to store managers' lack in expertism of management. In view of culture, the change of retail stores is imperative at the point that the type of consumers' purchase is rapidly changing and a more positive business system is needed. preventing an opportunistic loss of management through the analysis of outcome such as consumer management, sales management and account management by using computers. In view of design. the display in sale is to interpret products more charmingly, and should make interpretation accurately by selecting an important theme. For this, taking the store for valuables for instance. the progress on the effective foundation and store dinic business by presenting the design blue print can be made, and the strategy coping with the foreign distribution market's rush into Korea can be established. through the advanced store management.

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Proposal of Used Books Shared Platform Service for Small-sized Stores (소규모 점포기반 중고서적 공유플랫폼 서비스 제안)

  • You, Seung-Hee
    • Journal of Digital Convergence
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    • v.17 no.9
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    • pp.89-95
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    • 2019
  • he purpose of this study is to propose a shared platform service that can deal with used books based on small stores. The volume of used book market has more than doubled since the book price system, and large bookstores are actively participating in the used book market. Used book sharing platform is an advanced form of online used book direct trade and can be easily used by installing applications on the user's mobile phone. The second-hand book sharing platform is not a shared platform that creates a huge profit-making enterprise, but a future-oriented shared platform that can benefit all users of the platform. If the shared platform, which is the core of the fourth industrial revolution, is applied to almost all small stores and utilized as a hub for second-hand book transactions, it will establish itself as a more reasonable market for second-hand book transactions.

A Method for the Extraction of a Subset of Points from a Large Set of Points Affecting the Distribution of Surface Data - A Case Study of Market Area and Competitive Power Analysis by Sales Data of Micro Scale Retail Stores - (평면 데이터 분포에 영향을 끼치는 점 분포의 부분집합 추출 방법 - 소규모 소매점포의 매출자료를 이용한 상권 및 경쟁력 분석기법을 사례로 -)

  • Lee, Jung-Eun;Sadahiro, Yukio
    • Journal of the Korean Association of Geographic Information Studies
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    • v.9 no.1
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    • pp.1-12
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    • 2006
  • Approaches to spatial analysis differ from the type of spatial objects to be treated. Especially, in here, the case where two spatial data sets coexist is considered. The goal of such case lies on detecting a subset of spatial objects out of a large set that affects the distribution of the other object. However, it is not easy to extract a subset from a large set by visualization just with the help of GIS since huge amount of data are provided nowadays. In this research, therefore, relationship between two different spatial data are analyzed by quantitative measure in the case study of marketing geography. A purchase history data of a small retail store and the location of its competitors are given as source data for the analysis. The goal of analysis from the aspect of this case study is to extract strong competitors of the store that affects the sales amount of the store among many competitors. With the result, therefore, it is expected that market area pattern and competitive power of stores under micro scale retail environment would be understood by quantitative measure.

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A Study on Coffee Shop Brands Image Positioning by Store Personality Scale (점포개성 척도를 이용한 커피전문점 브랜드 이미지 포지셔닝)

  • Lee, Dong-Han;Lee, Chang-Joo;Lee, Hyung-Keun
    • The Korean Journal of Franchise Management
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    • v.4 no.1
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    • pp.25-53
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    • 2013
  • The coffee shop market in Korea has been rapidly increased in quantitative terms over 10 years since the time when Starbucks opened their first shop in 1999. In recent years, the mature market characteristics that the serious competition of the coffee shop brands make the difference in taste or service reduce has been shown in that market. It's important to build the differentiated brand image for the differentiation of products and services and obtaining a price premium in serious competitive mature market. This study presented practical implications based on the results of empirical analysis of current positioning using 'Store Personality Scale.

A Study on Features of Fire and Change of Extinguishing Capacity of Sprinkler Equipment Against Fire at a Traditional Market (재래시장에서의 화재조건에 따른 스프링클러설비의 소화성능변화와 화재특성에 관한 연구)

  • Park, Jin-Woo;Jeon, Gyu-Yeob;Na, Wook-Jung;Hong, Won-Hwa
    • Fire Science and Engineering
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    • v.22 no.1
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    • pp.128-138
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    • 2008
  • Lots of products stocked at a traditional market are made of rubbers, synthetic fibers and plastics which when on fire, emit high heat to easily ignite nearby inflammables. And shops are not divided by fireproof partitions but by combustible curtains, which contributes to a possibility of a conflagration. In this study, danger and weak factors on fire at a traditional market was analyzed. Non-existence of partition between shops and the height of piled inflammables are set as danger factors and change of extinguishing capacity of sprinklers was analyzed using fire dynamics simulator. As a result, it turned out that partitions between shops and high-piled inflammables reduced watering radius of sprinklers and increased the size of fire and distribution of temperature.

Quality of Retailer Education Program and its Effect on Loyalty and Business Performance (교육서비스 품질이 지원 사업 충성도와 경영성과에 미치는 영향 : 사업체 형태를 중심으로)

  • Park, Woo Seok;Rhee, Cheul;Lim, Jae Ik
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.1
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    • pp.127-136
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    • 2013
  • In 2013, the small retailer organized support service, which commenced in 2009, has been expanding its place in the policy by transforming into a small retailer cooperating support service. This support service supports two main sides. One of them is strengthening the financial aspects of the scale by organizing the small retailers in order to make the distribution efficient. The second is improving the management and enhancing the efficiency through visitation education. This research focuses on studying the effects of the visitation education which is one of the two aspects of small retailers support service. Empirical analysis on the effects of the visitation education's quality on the loyalty of support service and business performance was performed in detail by dividing the structure of the companies into chain form and combined form of small retailers. According to the results of the analysis, the visitation education's quality positively affected the support service's loyalty without any restrictions on the structures of the retailers. However in the business performances, the visitation education's quality only showed positive effects on the combined form of small retailers. Therefore, it is implied that in order to continuously receive support program by increasing the loyalty of the retailers, the quality of the visitation education must be increased and the retailer support service need to be considering the structure of the companies in order to improve small retailer's business performance.

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The Effects of Merchandise Display on Distributor's Merchandise Selection -Focused on Multi-Level Marketing Company- (상품진열이 중간의 상품선택에 미치는 영향 -다단계 판매회사의 생필품 매장들 중심으로-)

  • Ahn, Gill-Sang;Yoon, Tae-Joong
    • Journal of Distribution Research
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    • v.10 no.1
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    • pp.33-57
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    • 2005
  • After 1990's, many multi-level marketing companies lave been introduced in Korea. These MLM companies operate their stores as same way as general retailing stores. The major characteristics of these MLM companys' store is that their main customers are distributors who sell the purchased merchandise to another customers. Many studies about merchandise display in general retailing stores were reported. But, there was less research about merchandise display in these special type stores such as MLM companys' stores. This paper investigates the effects of merchandise display on distributor's merchandise selection in channel flow of multi-level marketing company. For this purpose, we formulated four hypotheses about display variance in quantity, height, location, and related merchandise to analyze the effect of merchandise display methods in MLM companys' stores. The experiment had been proceeded in three stores in a MLM company for 6 weeks and the sales data were collected by POS. The methods to analyze the data were used ANOVA and T-test. Findings of this study are as follows; First, there was no effect to store sale by the interaction effect between merchandise display method and scale of store. Second, scale of store affected considerably the volume of sales of each store according to main effect analysis. Third, display variance in quantity, height, and location did not affect store sale. In the related merchandise display, however, sale in all store was increased. Fourth, in additional analysis considering merchandise display only, display variance in both height and location affected their sale in large scale store. Based on the above results, we may predict merchandise display can affect sale in MLM companys' store as well as general retailing stores. Therefore if MLM company has large scale store, it should consider merchandise display methods in its stores.

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Development of Digital Signage System for Remote Video Advertisement in OSGi Service Platform (OSGi 서비스 플랫폼에서 원격 영상광고 송출 디지털 사이니지 시스템 개발)

  • Chung, Kyung Yong;Jeong, In Jae;Lee, Young Sil
    • Journal of the Institute of Convergence Signal Processing
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    • v.20 no.4
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    • pp.232-237
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    • 2019
  • It has recently been combined with advanced technologies such as AR and VR, and its application range is expanding to various forms of smart signage. However, until now, digital signage service that reaches us is installed in many floating populations such as bus stops, elevators, and banks and is used in the form of providing news, weather, and advertisements. In addition, large companies, government offices, and outdoor advertising companies occupy the market. The use of such services in small and medium-sized businesses and small retail stores is costly and expensive to manage. Also, it is difficult to generalize the market because services and solutions are being deployed in the market in the form of top-down. Therefore, in this paper, we proposed a digital signage system for transmitting a remote video advertisement that uses a show window in front of the store as a beam project screen for small retail stores, and can remotely set and manage and update it in OSGi service platform.