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A Comparative Study of Korean and British Consumers for the Diffusion of Green Fashion Products (그린패션제품 확산을 위한 한국과 영국 소비자 비교 연구)

  • Lee, Jieun;Sung, Heewon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.10
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    • pp.1087-1099
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    • 2012
  • This study investigated the purchase intention of green fashion products based on Rogers' Diffusion of Innovation theory and compared the differences between Korean and British consumers. In order to identify the impact of personal characteristics, this study also examined the effects of fashion innovativeness and LOHAS tendency on perceived attributes of innovation and intention to purchase. With a convenience sampling method, a survey questionnaire was distributed at popular fashion streets in each country. A total of 426 data were obtained, 203 from the UK and 223 from Korea. About 52% were females, and 69% were in their twenties. A factor analysis generated two LOHAS factors (health concerns and eco concerns) and four attributes of green fashion products (image improvement, symbolic superiority, observability, and compatibility). Two types of green fashion products (organic cotton t-shirts and organic cotton t-shirts with an environmental message) were provided to measure the purchase intention, respectively. The findings were as follows. British consumers were more likely to show LOHAS tendency and to perceive positive advantages of green products compared to Koreans; in addition, British consumers presented higher mean scores on the purchase intentions of organic cotton products. Fashion innovativeness was significant to predict image improvement and symbolic superiority, while eco concerns were significant in compatibility for both nations. Compatibility was important for both countries in order to explain the intention to adopt two types of organic products. In addition, image improvement was another predictor for purchase intention of organic t-shirts with an environmental message. Managerial implications were provided.

A Multi-path Search Algorithm for Multi-purpose Activities (다목적 정보 제공을 위한 다경로 탐색 기법 개발)

  • Jeong, Yeon-Jeong;Kim, Chang-Ho
    • Journal of Korean Society of Transportation
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    • v.24 no.3 s.89
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    • pp.177-187
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    • 2006
  • It is known that over one million car navigation devices are being currently used in Korea. Most. if not all, route guidance systems, however, Provide only one "best" route to users, not providing any options for various types of users to select. The current practice dose not consider each individual's different preferences. These days, a vast amount of information became available due to the rapid development in information processing technology. Thus, users Prefer choices to be given and like to select the one that suits him/her the "best" among available information. To provide such options in this Paper, we developed an algorithm that provides alternative routes that may not the "least cost" ones, but ones that are close to the "least cost" routes for users to select. The algorithm developed and introduced in the paper utilizes a link-based search method, rather than the traditional node-based search method. The link-based algorithm can still utilize the existing transportation network without any modifications, and yet enables to provide flexible route guidance to meet the various needs of users by allowing transfer to other modes and/or restricting left turns. The algorithm developed has been applied to a toy network and demonstrated successful implementation of the multi-path search algorithm for multi-purpose activities.

The Effects of the Four Major Rivers Restoration Project on Regional Economy (4대강 살리기 사업의 지역경제 파급효과)

  • Yoo, Seung-Hoon;Park, Dooho
    • Journal of Wetlands Research
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    • v.15 no.2
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    • pp.159-164
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    • 2013
  • The 4 major rivers restoration project (4RRP) requires the government to invest a lot of money. Regional economic effect is one of the main purposes of implementing the 4RRP. This paper attempts to measure the regional economic effects, focusing on regional employment-inducing effect and regional income-inducing effect. Regional employment-inducing effect is computed by excluding indirect effect and directly investigating the amount of employment. To this end, marginal propensity to consume, household consumption, household income should be derived. We used working day data and government expenditure multiplier to measure local employment creation and income generation. As a result, the project creates 46,628 employments from 2009 to 25 August 2011 and generates 25 trillion won regional income for three years.

Antecedents of Buyer-Supplier Relationships and Relational Performance in the Industrial Markets (산업재 시장에서 구매자-공급자 관계의 선행변수와 거래성과에 관한 연구)

  • 한상린
    • Journal of Distribution Research
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    • v.8 no.1
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    • pp.1-19
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    • 2003
  • Given the recent trend in business markets to seek and conscientiously develop long-term relationships, it has become increasingly important to understand why such long-term relationships are developed and how they are maintained. Despite their obvious importance, the antecedent conditions and processes of long-term relationships between industrial buyers and suppliers have not been systematically studied. In this research, I report a study of the antecedents of industrial buyer-seller relationships and the relational performance. What kinds of factors contribute to the development of long-term relationships\ulcorner How do these factors influence the corporate performance in the business markets\ulcorner The primary motivation of this study was drawn from an interest in answering these research questions. Managerial implications of the study results are also discussed.

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Organic Philosophy Background of Biomorphic Architecture (바이오모픽 건축의 유기체 철학 배경에 관한 연구)

  • Kim, Jung-Shin
    • The Journal of the Korea Contents Association
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    • v.14 no.5
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    • pp.436-443
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    • 2014
  • This study was begun on the premise that architecture which has the definite disposition for survival even in the urban, social structure of that uncertainty and constructs specialty is biomorphic architecture. This study was organic philosophy background analysis of Biomorphic architecture occurrence, through meaning inherent analysis in Biomorphic architecture, which going to be deployed atypical and new shape one. Biomorphic architecture is organism shape of structure of autonomous survival, which is shaped the potential of biological phenomena. Theoretical analysis of the Biomorhpic architecture characteristic was analysed. Factor in the occurrence of Biomorphic architecture based on an objective analysis of the research is characteristic analysis. Which is reason as the 'create', the science of complexity and emergent System. The generation causes of biomorphic architecture are an organic philosophy. Biomorphic architecture makes the realization of simile form using the procedural principle represented by in natural phenomena.

Study on the Validation of the Korean Version of the Fear of Missing Out (K-FoMO) Scale for Korean College Students (한국형 소외에 대한 두려움 척도의 타당화 연구-대학생을 중심으로)

  • Joo, Eunsun;Jeon, Soyeon;Shim, Solji
    • The Journal of the Korea Contents Association
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    • v.18 no.2
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    • pp.248-261
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    • 2018
  • This study, the Fear of Missing Out Scale (FoMO Scale) developed by Przybylski et al. (2013) was adapted and validated to the Korean culture. 3-factors were constructed through EFA and item content analysis. In the CFA, 3 models were constructed to verify the fit of the model. Compared the goodness of fit, 3-factors model with 8 items proved to be the most appropriate. Sub-factors extracted through the characteristic context and rationale of Korean culture are 'belonging needs', 'extrinsic motivation', and 'relative deprivation'. K-FoMO scale and the reliability level of each sub-factor were good. Convergent validity was assessed by significant correlation the K-FoMO scores with life satisfaction, positive emotions, negative emotions, and SNS addiction proneness. Discriminant validity was assessed by low correlation with gratitude. At the end, limitation and suggestions for the future research were discussed.

Impact of Supervisor's Humor on Civil Servant's Innovative Work Behavior (상사유머가 공무원의 혁신적 업무행동에 미치는 영향)

  • Jung, Seok-Hwan
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.733-743
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    • 2014
  • The study aims to positively analyze the impact of superiors' humor perceived by staff on the latter's innovative work behaviors among all other factors determining an individual's inclination to innovation. The summary of the results is as follows. First, senior superiors' humor is closely related to innovative work behaviors, which is also statistically significant. Second, superiors' affects job commitment to a significant extent. Third, job commitment produces such effects of an mediating variable in the relationship between superiors' and innovative work behaviors on the part of their staff. The results present an empirical lesson that a superiors plays a great role in the process of innovation in the public sector. Therefore, this study concludes that it is necessary to systemize education and training system for superiors in terms of management of a public organization. Empirical studies of innovative behaviors of superiors are likely to contribute to developing the theories of organizational behaviors.

Analysis on the Humorous Scenes Shown in and (<언더독>과 <마당을 나온 암탉>에서 나타난 유머 장면 분석)

  • Kim, Joon
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.485-491
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    • 2020
  • The objective of this study was to explore the humorous scenes shown in animation such as types of humor, frequency of humor, hours of humor, and correlation between subject of humor and supporting role. As the subjects of research, this study selected and that recorded the ten-times different number of audiences even though both works were produced by the same studio called 'Odolttogi'. In the results of analyzing those two works, there were differences. Drawing the characteristics of humor, the frequency of humor should be a lot more shown in the early to mid part than the latter part, and there should be diverse types of humor. And the frequency of humor by main characters should be increased. When the types of supporting roles were more diverse, the tendency of humor was also shown diversely. Also, the humor that was formed within relationships of characters was more effective than the humor formed alone. Through the slapstick or linguistic comedy in which such interactions are shown into actions, more diverse verbal plays could be shown. These elements could make it possible for animated works to diversely express more creative and funnier scenes of humor.

Influencing Factors for the Adoption of Smartphone Healthcare Application (스마트폰 헬스케어 애플리케이션 수용을 위한 주요 영향요인)

  • Wang, Bo-Ram;Park, Ji-Yun;Choi, In-Young
    • The Journal of the Korea Contents Association
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    • v.11 no.10
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    • pp.396-404
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    • 2011
  • With increasing of smartphone users various smartphone studies have been carried out. The purpose of this paper is to examine the factors influencing the usage intention of smartphone healthcare application. The influencing factors found from literature reviews on Technology Acceptance Model and the diffusion of innovations theory are user interface design, self-efficacy, innovativeness, and entertainment. Survey is conducted to 220 people in Seoul metropolitan area. The survey results are analyzed regarding the difference for the intention of healthcare application in accordance with respondents' demographic and application usage characteristics. We also examine the difference among four influencing factors by users and non-users. As a result there are significant differences in self-efficacy and innovativeness. This gives some implications to application developers: the system should be easy to use and provide new and useful health contents that can attract early-adopters' attention in order to increase the number of application users.

Dynamic Buffer Allocation Scheme for Caching in Realtime Multimedia Systems (실시간 멀티미디어 시스템에서의 캐슁을 위한 동적 버퍼 할당 기법)

  • Kwon, Jin-Baek;Yeom, Heon-Young;Lee, Kyung-Oh
    • Journal of KIISE:Computer Systems and Theory
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    • v.27 no.4
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    • pp.420-430
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    • 2000
  • Several caching schemes for realtime multimedia systems have been proposed, but they focus only on increasing the hit ratio without providing any means to utilize the saved disk bandwidth due to cache hits. One of the most important metrics in multimedia systems is the number of clients that the systems can service simultaneously guaranteeing Quality of Service(QoS). Preemptive but Safe Interval Caching(PSIC) was proposed as a caching scheme which makes it possible to provide deterministic QoS.. However, it has no ability to adapt to the change of system environments since it has no mechanism to change the cache size. In this paper, we present a new caching scheme, Dynamic Interval Caching(DIC), which maximizes the performance, regardless of the change of system environments, providing hiccup-free service, by managing memory buffers dynamically. And it is demonstrated that DIC allocates buffer cache optimally, by comparing with PSIC through trace-driven simulations.

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