• Title/Summary/Keyword: 서비스 만족도 조사

Search Result 1,505, Processing Time 0.032 seconds

Comparative Analysis on the Service Quality and Satisfaction of the Cultural and Educational Programs in the Public Libraries and the Culture & Art Centers Using Structural Equation Model (구조방정식을 이용한 공공도서관과 문예회관의 문화교육프로그램의 품질과 만족도에 관한 비교분석)

  • Oh, Dong-Geun;Yeo, Ji-Suk;Choi, Sung-Yeol
    • Journal of Korean Library and Information Science Society
    • /
    • v.41 no.3
    • /
    • pp.291-307
    • /
    • 2010
  • This study investigates the participants' perception and satisfaction score for culture and education programs operating in public libraries and culture & art centers in Daegu Metropolitan City. Attendees of the public libraries' programs have higher overall satisfaction, customer loyalty on the contents of the program and lecturers than those of the culture & art centers' programs. Attendees of the culture & art centers' programs rated staff supports and services, facilities and educational equipments higher than those in the public libraries' programs. This study calculates the LCSI score in public libraries(78.02) and culture & art centers(77.22).

  • PDF

A Study on the Effects of Service Quality of Financial Industry on Service Performance-Based on Mutual Savings Bank (금융 산업의 서비스 품질이 서비스 성과에 미치는 영향에 관한 연구-저축은행을 중심으로)

  • Lee, Hyung-Mok;Lee, Sang-Shik;Kim, Jong-Weon
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.17 no.4
    • /
    • pp.99-114
    • /
    • 2012
  • Mutual savings banks have today met many difficulties because of various reasons. To overcome these difficulties, they have to change to be more customer centric and to adopt customer satisfaction management so that they can satisfy customers asking for diversified and professional service. This study aims to investigate the relationship between various dimensions of service quality and service performance such as customer satisfaction, customer trust, and repurchase intension. This study categorized service quality as interaction quality, outcome quality, and physical environment quality. Moreover, this study examined whether interest sensitivity and bank reputation had the moderating effects between service quality and service performance. The study results may provide practitioners and researchers in financial industry with some implications and guidelines for mutual savings banks' competitiveness.

The Influence of Service Scape and Service Provider's Esthetic Labor on Customer Behavioral Intentions and Mediations of Emotional Responses in Esthetic Shop (에스테틱샵의 서비스스케이프와 서비스 제공자의 미적노동이 고객행동의도에 미치는 영향과 감정반응의 매개효과)

  • Yoon, Sukhyun;Hwang, Hae Jung
    • Journal of Convergence for Information Technology
    • /
    • v.10 no.8
    • /
    • pp.250-258
    • /
    • 2020
  • This study analyzes service scape and esthetic labor, emotional reaction, coustomer behavior intention that impacts skincare coustomers' behaviors and extracts relationships of cause and effects. Using 280 surveys were conducted to estheic shop visitors in Ulsan and Geyongnam area in recent 3 months. Using 257 surveys out of the 280 surveys, the writer did actual proof analysis. The data sample is analyzed in multiple regression analysis using Statistical power analysis with 2.1 analysis. Then the statistical processing is done with SPSS 21.0 and AMOS 21.0. It is proven that customer satisfactions from that positive reactions also increase revisit intentions by creating positive ripple effects. Through discoveries of structural relationships of predisposing factors of satisfactions in esthetic and revisit intentions, this study extracts scholastic and operational implications to have positive impacts. Expanded analysis is required in further researches with consideration of various age group and regional targets.

Factors Influencing Satisfaction on Home Visiting Health Care Service of the Elderly based on the degree of chronic diseases (만성질환 유병상태에 따른 노인 방문건강관리 서비스 만족도 영향요인 연구)

  • Seo, Daram;Shon, Changwoo
    • 한국노년학
    • /
    • v.41 no.2
    • /
    • pp.271-284
    • /
    • 2021
  • This study was conducted to derive factors that affect the satisfaction of home visiting health care services and to develop effective community care models by using the results of Seoul's outreach service which is the basis for Korean community care. The population of the study was the elderly aged 65 and 70 who participated in the Seoul's outreach community services 3rd stage (July 2017 - June 2018) and 4th stage (July 2018 to June 2019). 2,200 people were extracted by the proportional allocation method and home visit interviews were conducted on them. Subjects were divided into sub-groups based on chronic disease prevalence, and logistic regression was conducted to derive factors that affect the satisfaction of home visiting health care services. The results demonstrated that the elderly without chronic diseases were more satisfied when they received health education and counseling services, the elderly with one chronic disease were more satisfied when they received Community resource-linked services. In the case of elderly people with two or more chronic diseases, the service satisfaction level is increased when health condition assessment and Community resource-linked services are provided. Regardless of whether or not they have chronic diseases, service delivery time was a factor that increased satisfaction in home visiting health care. And the degree of explanation understanding was a factor that increased satisfaction for both single and complex chronic patients. Home Visiting health care services based on the community is a key component of the ongoing community care. In order to increase the sustainability and effectiveness of community care in the future, Community-oriented health care services based on the degree of chronic diseases of the elderly should be provided. In order to provide more effective services, however, it is necessary (1) to establish a linkage system to share health information of the subject held by the National Health Insurance Service to local governments and (2) to provide capacity-building education for visiting nurses to improve the quality of home visiting health care services. It is hoped that this study will be us ed as bas ic data for the successful settlement of community care.

The effect of flower decoration on customer's satisfaction and re-visit of a baby's first birthday (화훼장식이 돌잔치 고객의 만족도와 재방문 의도에 미치는 영향)

  • Kim, Joung Hee;Lim, Young Hee;Kim, Kiu Weon
    • FLOWER RESEARCH JOURNAL
    • /
    • v.19 no.1
    • /
    • pp.68-76
    • /
    • 2011
  • This study was conducted to investigate customer taste related to satisfaction of a baby's first birthday party and re-visit of venues. General characteristics of customers were similar in male and female or the married and the unmarried. Mainstream age of respondents was from in their 20's to 30's. Among them, the number of university graduates were the largest in education level. Theoretical model was composed with seven significant variables of design style and composition and design harmony and color sense for flower decoration, accessibility, facility, service and price, satisfaction, and intention of re-visit based on the result of analysis on these factors. Exploratory factor analysis was performed using SPSS 14.0K. Structural equation modeling(SEM) for simultaneous measure of path coefficient in all casualty of study model, measurement model of AMOS 7.0 for evaluation of validity, and reliability and factor analysis method using technical statistics, frequency analysis, and Cronbach's Alpha for data analysis were used. The result of hypothesis verification showed that design style and composition was the most significant item in satisfaction of parameter and it was followed by design harmony and color sense. While service and price had positive effect on satisfaction, accessibility and facility had no relation to it. It means that the most crucial variable was a flower decoration in planning and representation of the celebration of baby's first birthday. In conclusion, the finding of this study suggests that the effective utilization of these variables will contribute to the enhancement of satisfaction affecting improvement service and price or intention of re-visit.

Relative Efficiency of Taxi Services by Data Envelopment Analysis among Cities and Counties in Gyeonggi Province (DEA를 이용한 경기도내 시·군별 택시서비스 효율성 분석)

  • Kim, Dae Hoon;Jang, Tae Youn;Song, Je Ryong
    • KSCE Journal of Civil and Environmental Engineering Research
    • /
    • v.33 no.4
    • /
    • pp.1571-1580
    • /
    • 2013
  • This study analyzes the relative efficiences through satisfaction on taxi services of thirty-one cities and counties in Gyeonggi Province. The DEA (Data Envelopment Analysis) is used to measure efficiencies on the privately owned taxies and the corporate taxies respectively. Efficiency in the DEA is measured relative to the highest observed performance rather than against some average. Pyeongtaek, Pocheon, Osan, Yangpyeong, and Gapyeong have the highest efficiency in the private owned taxies. And Pyeongtaek, Pocheon, Osan, and Gapyeong have the highest one in the corporate taxies. These cities and counties have the ability to use less resources for equal efficiency relative to others. Rank-sum test proves that there is no statistical difference in efficiency between the privately owned taxies and the corporation owned taxies.

Customized Coupon Recommendation Model based on Fuzzy AHP Reflecting User Preference (사용자 선호도를 반영한 FUZZY-AHP 기반 맞춤형 쿠폰 추천 모델)

  • Sim, Weon-Ik;Lee, Sang-Yong
    • Journal of Digital Convergence
    • /
    • v.12 no.5
    • /
    • pp.395-401
    • /
    • 2014
  • As social network service becomes common, the consumers use many discount coupons with which they can purchase goods via social commerce. Although, the quantities of coupons offered from social commerce are currently on the sharp increase, customized coupon service that reflects user preference is not offered. This paper proposes a coupon service method reflecting user's subjective inclination targeting food coupons to offer customized coupon service for social commerce. Towards this end, this paper conducts hierarchization of the factors that become standard in selecting coupons including food types, food prices, discount rates and the number of buyers. And then, this study classifies, extracts and offers the coupons using Fuzzy-AHP, a decision making support method that reflects subjective inclination. From the user satisfaction results on the extracted coupons, the users are generally satisfied: very satisfactory with 45%, satisfactory with 33% and fair with 22%, and there was no experiment participant, who was dissatisfied.

The Influence of a Local Social Welfare Service Delivery System on Service Satisfaction and Quality of Life for the Elderly : Mainly Focused on Hope Care Center of Namyangju City (지역사회복지서비스 전달체계가 노인의 서비스 만족 및 삶의 질에 미치는 영향 : 경기도 남양주시 '희망케어센터'를 중심으로)

  • Song, Ki-Beom;Heo, Chul-Moo
    • Journal of Digital Convergence
    • /
    • v.16 no.8
    • /
    • pp.57-69
    • /
    • 2018
  • The purpose of this study is to investigate the influence of the social welfare service delivery system of Namyangju City on the satisfaction degree of the elderly with welfare services and on their quality of life. This study conducted a survey of the elderly aged 65 and over who were either service users or nonusers of the public-private partnership welfare service delivery system called Hope Care Center. A total of 324 copies including 205 copies of Hope Care Center users and 119 copies of nonusers were analyzed. The analysis shows that the four key elements of welfare service delivery system are statistically significant to the service users of Hope Care Center than the nonusers with the users' higher level of satisfaction with the services. However, in terms of quality of life, there was no meaningful distinction between the two groups. This indicates that services of Hope Care Center increased the satisfaction with welfare services, thereby improving users' quality of life to the level of nonusers. Further studies for the same subjects are expected to be deeper if they compare and analyze the before and after of using Hope Care Center with more comprehensive independent variables.

Exploring Differences of Customers' Perceptions toward Mobile Services (모바일 서비스에 대한 이용자의 품질인식 차이에 관한 연구 : 한국과 미국 이용자를 중심으로)

  • Bae, Soon-Han;Lee, Seung-Hwan;Paik, Seung-Kuk;Baek, Seung-Ik
    • The Journal of Society for e-Business Studies
    • /
    • v.16 no.1
    • /
    • pp.17-34
    • /
    • 2011
  • Because the mobile services is composed of heterogeneous attributes, it is hard to find out customer's potential needs and more difficult to analyze customer's satisfaction factors toward mobile services. Therefore, this study approached this issue from a new viewpoint and applied Kano Model in analyzing customer's satisfaction and dissatisfaction factors toward mobile services. By using Kano Model, it tried to find out how differently customers perceive the mobile services. Firstly, we found out perception gaps of Korean and American customers toward mobile services. While Korean customers perceived most mobile services as indifferent service attributes, American customers perceived them as attractive service attributes. We could find main reasons of these perception differences from different national backgrounds and adoption rates of smart phones between two countries. Secondly, based on TRI scores, we categorized subjects into four groups and named as Pioneers, Explorers, Skeptics and Laggards. And then we examined the perception differences to mobile services among four groups. We found that there were no significant perception differences among four groups.

Satisfaction Factor Analysis on Foodservice Quality for Employee Grouped by Working Types 1. Analysis of Expectation and Perception, Satisfaction (사업체 급식서비스 품질의 업무형태별 만족요인 분석 1. 기대도, 인식도 및 품질만족도 조사)

  • 김신자;김명애
    • Korean journal of food and cookery science
    • /
    • v.16 no.5
    • /
    • pp.437-444
    • /
    • 2000
  • The purpose of this study were to identify customer expectation, perception and satisfaction of foodservice quality to analyze the influencing factors on foodservice quality and finally to provide basic information for the improvement of foodservice quality. Among expectation scores of food quality attributes, ‘hygiene of food(3.27)’received the highest score. In expectation scores of service quality attributes,‘hygiene of tableware(3.40)’was the most important. Satisfaction of ‘appropriate 1 portion size(-0.11)’was the highest scored, while‘dealing with complaints on meals(-0.70)’was the most dissatisfied one. Satisfaction was highly correlated with‘providing preferred menu(r = -0.62)’of food quality expectation. It was highly correlated with‘dealing with complaints on meals(r = -0.61)’of service quality expectation. Expectation and perception of foodservice as 2.25 and 2.90 out of 5, respectively, which suggests that foodservice needs to be improved. The attributes identified in Quadrant A, which was labelled‘focus here’and supposed to indicate the areas of high expectation but in low perception, was hygiene of carts holding used trays. The results of expectation and perception analysis indicated the areas that the attention of management should be given to improve quality of foodservice. The stepwize regression analysis suggested that foodservice expectation and perception explaints around 56.7% of the variation in general customer satisfaction.

  • PDF