• Journal of the Korean Society for information Management
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• v.31 no.4
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• pp.29-47
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• 2014

This study aims to examine users' perceptions of and experiences about archival reference services in a university archive. The study uses the Researcher Survey provided by the Archival Metrics Project to understand users' perceptions about the university archive and users' satisfaction level of facilities and services. Based on the results of the survey among 47 users and the interview with the archivist working in the university archive, this study suggests recommendations for improving archival reference services.

• Review of Culture and Economy
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• v.17 no.2
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• pp.137-159
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• 2014

The items currently used in museum service evaluations fail to offer satisfactory suggestions that could aid in the improvement of museum services. This study aims to identify and develop items that take into consideration the unique nature of art museum services. This study also identifies factors that determine visitor satisfaction and decisions to revisit with the end of offering methods to improve art museum service. The research conducted was based on an on-site survey of visitors of the Gwangju Art Museum. 223 questionnaires were collected, 211 of which were used in the data analysis. Factor analysis was applied to identify service factors to be considered at art museums. Regression analysis was then applied to estimate the influence of each factor in visitor satisfaction and revisit intention. This study first identifies five service quality factors of art museums: display method, employers, content, facilities, and supplemental programs. Results of the regression analysis showed that content is the most important factor in raising customer satisfaction and revisit intention. Supplemental programs were also significant in raising young and family customer satisfaction. The results also showed that various supplemental services such as education and experiential programs were necessary. Service facilities were also statistically significant factors in customer satisfaction and revisit intention. This study contributes in identifying five factors that could better measure art museum service quality. It also suggests a method to improve museum service quality based on the results of empirical investigations. This information could be of great help to art museum operators and other researchers.

• Journal of Service Research and Studies
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• v.10 no.2
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• pp.43-57
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• 2020

This study aims to verify whether service characteristic factors of theme park, consisting of ease of access, convenience of service, diversity of events and safety of facilities have positive effect on customer satisfaction and, in turn, customer satisfaction on intention of revisit for customers. We conducted surveys on 317 customers having experiences of visiting domestic theme parks and obtained the results that three factors except ease of access have positive effect on customer satisfaction and customer satisfaction on intention of revisit. As the further analysis, we checked if customer satisfaction has positive moderating effect on the relationship between four service characteristic factors and intention of revisit. We found that diversity of events and safety of facilities have full moderating effect and convenience of service partial moderating effect, while ease of access has not that effect, which offer implication that theme parks have to make more effort and investments related to diversity of events and safety of facilities to increase possibility of customer revisit.

• Science of Emotion and Sensibility
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• v.25 no.2
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• pp.71-78
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• 2022

This study investigates the recommendation for tax accounting services used in many companies. In particular, it aims to create guidelines for small businesses with fewer than 100 employees, which are relatively difficult to manage in terms of cost or time. We surveyed 100 corporate officials on basic business information, such as the number of employees, job titles, and business type, as well as the type of tax accounting service, the recommended score for the service, the reason for the score, and other opinions related to tax accounting services. In particular, the recommendation score seeks to obtain more effective results by using the Net Promoter Score method, which is known to be more effective in understanding customer opinions than general customer satisfaction surveys. The survey revealed a Net Promoter Score for a recommendation of -33 points, lower than the general Net Promoter Score. It also indicated that tax accounting services need improvement. Specifically, the opinions of the respondents who gave a non-recommendation score were as follows: "Not inconvenient or comfortable," "It was just okay," "I don't know if it would be helpful," and "There is no differentiation and there are no special alternatives." We concluded that an improved service for raising recommendation scores was necessary. This survey focused on recommendations for companies with fewer than 100 employees; future studies should incorporate larger companies and more variables.

• Journal of the Korea Convergence Society
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• v.13 no.5
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• pp.103-112
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• 2022

As an alternative to improving the quality of life of the elderly and meeting the needs of high-level care, nursing services and needs, we aim to be the basis for formulating improvement proposals by applying the development of a fragrant healing-based fusion and complex social service professional training program. After conducting a questionnaire survey of 30 trainees in Guangzhou for 16 days from June 14, 2021 to September 23, 2021, and conducted a 7-day questionnaire survey, the education preference survey showed that in the educational preference, aromatherapy education was the highest surveyed at 42.11%, and the need for aromatherapy courses after the application of educational programs was the highest at 50%, and satisfaction was the highest at 48%. Accordingly, this study is used as a basis for the revitalization of the age-friendly industry and aims to contribute to the consolidation of senior care and nursing services and the securing of excellent personnel related to high-value-added fusion and complex social services.

• The Journal of the Korea Contents Association
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• v.10 no.9
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• pp.455-468
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• 2010

The purpose of this study is to understand how and what kind of service quality impacts value of membership and customer satisfaction, and to analyze how value of membership and customer satisfaction influence on customer loyalty in order to apply the results of this study to the management level of individual companies. The valuable outcomes of the survey were 485 as a result of excluding both no response and non-trustful answers. The previous used questions of other researchers were modified and used in this study, and both SPSS 12.0 and AMOS 7.0 were in use as analytical softwares In this study, service quality of golf resort positively impacts membership's value, and service quality influences upon customer satisfaction in a positive way. The value of service quality heavily impacts customer satisfaction, and customer satisfaction positively influences upon customer loyalty. On the other hand, it is hardly find a remark between value of loyalty and customer's satisfaction.

• The Journal of the Korea Contents Association
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• v.13 no.8
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• pp.409-419
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• 2013

The purpose of this study was to figure out the structural relations between service quality perceived by golf driving range customers, service value, customer satisfaction, and repurchase behavior. For the subject of this study, we selected 374 persons among customers who used 8 golf driving ranges located at 'P' Metropolitan city, 'U' Metropolitan city, or 'C' city in 'K' do through the Convenient Sampling Method. The results were as follows: First, the golf driving range's service quality has a positive effect on the service value. Second, the golf driving range's service quality has a positive effect on the customer satisfaction. Third, the service value has a positive effect on the customer satisfaction. Fourth, the service value has a positive effect on the repurchase behavior. Finally, the customer satisfaction has a positive effect on the repurchase behavior.

• Journal of Korean Society of Transportation
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• v.25 no.5
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• pp.7-14
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• 2007

The purpose of this study is to investigate the differences between the service providers and the users of 3PL services, in their perceptions about the qualities. The results of analysis identified five elements of the quality of 3PL services: reliability, efficiency, tangibility, responsiveness, and timeliness. The perceived importance and satisfaction showed the significant differences between 3PL service providers and the clients for all of the five elements. With respect to importance, efficiency showed the largest cognitive difference. Timeliness appeared to be the most important element perceived by both the service providers and the users. In terms of satisfaction, responsiveness indicated the biggest cognitive difference. In addition, it was noticed that the clients' satisfaction levels were particularly low, with respect to responsiveness and efficiency. It must be a strategic task of the 3PL service provider to improve customer satisfaction by reducing those cognitive differences.

• Journal of Information Management
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• v.38 no.2
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• pp.105-126
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• 2007

This study investigates the influences of the perceptions on the dimensions of the library service quality (library staff, supports for the service, library materials and information resources, and facilities and equipments) of academic library users on the customer satisfaction, importance of the services, and the loyalty (reuse intentions). Based on the questionnaires surveyed from 403 undergraduate students of the K University, it analyzed the data using SPSS 12.0. All four dimensions of the service quality influenced statistically on the customer satisfaction. The dimension of the support for the service, importance of the service, and customer satisfaction influenced statistically on the loyalty.

• International Commerce and Information Review
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• v.14 no.4
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• pp.227-252
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• 2012

This paper is to study for causality validation of relation of the repair justice and repair satisfaction, relation between repair satisfaction and re-purchasing with South Korea's most important express service users. Through this research, we would like to confirm to seriousness of the failure express service and effects of controlling effectively adjust in relation between repair impartiality and satisfaction of repairs. The results of the study show as below. First, the result shows the justice outcome in express service, interaction justice, outcome justice in the relation of satisfaction with repair have regardful effects to the satisfaction of repair. This result explains that interaction justice has a positive influence. Second, in the relations between the procedural justice in express service and the satisfaction of repair, it is presented that the procedural justice has not regardful effects and results show differences from other leading researches. This result explains that procedural justice has not a positive influence. Third, as analyzing seriousness of the failure express service, controlling regulation effect in the relation of repair justice and repair satisfaction, seriousness of interaction and controlling regulation effect are not regardful effect in this relationship. These results are explained that the seriousness or controlling of the failure express service have not a positive influence to the relation of repair justice and repair satisfaction. Finally, in the relation between repair satisfaction and the intention to use again, repair satisfaction has a regardful effect to intention to use again. This result explained that it has positive influence to repair satisfaction and the intention to use again.