• Title/Summary/Keyword: 서비스 만족도 조사

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Own-Brand Exporting Small and Medium Enterprises' Satisfaction with Export Assistance Programs: A Comparison Study based on the Product Type and the Level of Economic Development of Host Countries (자사브랜드 수출중소기업의 수출지원 서비스에 대한 중요도 및 만족도: 제품 유형과 진출국가수준에 따른 비교 연구)

  • Heo, Kyung Jun;Jung, Gyu Il;Chung, Jae Eun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.2
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    • pp.107-120
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    • 2015
  • This study compares own-brand exporting SMEs' utilization of various government-run exporting service programs that provided support in searching for overseas distributors, in overseas market research, and in marketing support. Researchers measure how important firms found each of these components of the program, as well as firms' satisfaction with these services, based on the type of product exported (industrial vs. consumer goods) and the level of economic development of the host countries (developed, newly industrialized, and developing.) A total of 245 own-brand exporting SMEs were surveyed and analyzed in this study. Results indicated that KOTRA was the most frequently used organization by the sample SMEs, regardless of the product type and the economic level of host countries. Industrial-goods exporting SMEs found support in searching for overseas distributors more important than consumer-goods exporting SMEs. SMEs exporting to developed countries considered overseas market research and marketing support and searching for overseas distributor programs more important than SMEs exporting to NIE or developing countries. In addition, industrial-goods exporting SMEs were more satisfied with the overseas market research and marketing support and searching for overseas distributor programs than consumer-goods exporting SMEs. However, there were no differences in satisfaction among firms based on the level of economic development of host countries. Several cases of significant correlations between the importance of and satisfaction with the utilization of government exporting service programs were found.

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The Effect of the Medical Service by Service Instruction of Dental Health Care Worker (치과 의료 종사자의 의료 서비스 교육이 의료 서비스에 미치는 영향)

  • Kim, Chang-Hee;Lee, Ji-Youn;Lee, Hyun-Ook
    • Journal of dental hygiene science
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    • v.1 no.1
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    • pp.53-59
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    • 2001
  • This study was aimed to survey the level of service education in the people engaging in medical services and identify the influence of the education on their job performance. This study was conducted from February 10th, 2000 to March 10th, 2000, centering on Seoul and Kyonggi area. A total of 341 questionnaires were distributed for the survey. The result ware as followings: (1) In a question about the satisfaction over general medical services such as the location of medical institutions, medical equipments and devices, and the attitudes of medical personnel, the group with service education marked 4.07 while the group with no education earned 3.97, showing statistically significant difference(p<.05). (2) In the area of medical institutions image, level of medical services and promotion, the group with service education showed 4.01 while the group with no education gained 3.83, also showing statistically significant difference(p<.05). (3) No statistically meaningful difference was revealed in the area of satisfaction for over all medical services such as the contentment about the medical services being provided, rooms for improvement and the adequacy of the number of medical personnel. The group with education acquired 3.32, with the group with no education 3.34. (4) Satisfaction about the education and awareness about medical services were high in the group of dental hygienists and showed a statistically meaningful difference. (5) The average number of education recorded 1.83 and satisfaction over service education inside the hospital was low, registering 3.24. (6) Teamwork among the personnel in the hospital was 3.70, which is relatively high. The fulfillment over given tasks posted 3.56 and the recommendation for medical institutions was low, recording 3.24. (7) The necessity of medical service education for medical personnel gained 4.40, indicating heightened awareness over the need for service education.

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Clustering according to Inpatients' Opinion on Hospital Foodservice and Analyzing Inpatient Response to Foodservice Qualify and Revisit Intention by the Cluster: In Case of S Hospital (입원환자의 급식서비스 인식에 따른 고객 군집화 및 군집별 급식서비스 질 평가, 재이용 의도 분석: S병원을 대상으로)

  • Lee, Hae-Young;Chang, Seung-Hee
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.35 no.10
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    • pp.1491-1497
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    • 2006
  • The purpose of this study was to analyze the relationship among inpatients' perceptions of foodservice quality, satisfaction and revisit intention. Questionnaires were hand-delivered to 350 inpatients and a total of 230 questionnaires were usable (response rate 65.7%), Statistical data analysis was completed using the SPSS Win 11.0 for descriptive analysis, independent t-test, $x^2$ test and k-means cluster analysis. The results of this study can be summarized as follows: The average score of overall importance of meal service in medical service was 4.25 out of 5.0, yet the score of overall quality of meal service and value had lower than importance score. A helpfulness to medical treatment (3.48), bringing customer happiness (3.18), overall satisfaction for foodservice (3.66), satisfaction based on expectation before discharge (3.53) and offering foodservice apt to hospital reputation (3.40) were measured as expressions of satisfaction. As a result of clustering analysis, two clusters were classified and named as affirmative opinion group and negative one. Expectation for four factors of foodservice quality between two groups had no significance. But affirmative opinion group had significantly higher score than negative one in perception and satisfaction. Affirmative customers' intention to revisit in the near future was evaluated as high in both considering general medical service (4.04) and reflecting meal service level (3.84).

The Effect of General Hospital Inpatient's Perceived Service Quality on Satisfaction and Customer Loyalty (종합병원 입원환자가 인지하는 의료서비스 품질이 고객만족도 및 충성도에 미치는 영향)

  • Kang, Cheon-Kook
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.617-627
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    • 2017
  • The purpose of this study was to investigate the effect of medical service quality perceived by general hospital inpatients on satisfaction and loyalty. Data were collected and analyzed through questionnaires of 310 hospitalized patients in general hospital in Gyeonggi-do. The main results of this study are as follows. First, the effect of medical service quality on satisfaction was statistically significant in procedural procedure, hospital life (doctor, nurse), employee friendliness, hospital environment and service satisfaction(p <.001). Second, the effect of medical service quality on loyalty was statistically significant in hospitalization (nurse), hospitalization (doctor), hospital environment and service loyalty(p <.05). Finally, the effect of inpatient satisfaction on loyalty was found to have a significant effect on satisfaction(p <.001). The higher satisfaction with medical service quality affects the loyalty, and it is an important factor in future re-hospitalization and recommendation of hospital to others. Therefore, management should establish policies on quality of medical service to improve the satisfaction and loyalty of hospitalized patients. It should be reflected.

Study on the influence of Hotel Training satisfaction to on the job satisfaction, organizational commitment, and service quality (호텔 사내교육의 만족이 직무만족, 조직몰입, 서비스품질에 미치는 영향에 관한연구)

  • Song, Seung-gyu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.11
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    • pp.463-472
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    • 2018
  • The purpose of this study was to investigate the influence of hotel training satisfaction to on the job satisfaction, organizational commitment, and service quality. The sample was obtained during 3weeks periods from Oct $14^{th}$ 2017 to Nov $4^{th}$ 2017 and out of 230 copies of the questionnaire, 223 copies responded with sincerity were made an object of the analysis. The results of the study were as follows, Firstly, training had an positive impact on the job satisfaction, Secondly, training significantly effected on organizational commitment. And practical training in the hotel has a positive impact on improving the quality of service. Third, job satisfaction has a positive effect on quality of service. Finally, organizational commitment also has a positive effect on service quality.

A Study on the Satisfaction Analysis of Information Service for Port Logistics (항만물류 정보서비스의 만족도 분석에 관한 연구)

  • Lee, Hong-Girl
    • Journal of Korea Port Economic Association
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    • v.30 no.1
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    • pp.57-71
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    • 2014
  • Information which port provide to users including shipping companies is essential information for their business performance. Thus, information service of several services which port provide to shipping company is also very important port-logistics service. However, despite of this importance, there have been little research related to port-logistics information service. The aim of this study is to analyze the satisfaction of information service for port logistics. To achieve this objective, evaluation criteria consisting of 16 items based on the previous research was established. And satisfaction index that can effectively show the current level of information service for port logistics was developed. The results of analysis showed that satisfaction index of information service provided by Busan port was 61.90. And from the data analysis, it was revealed that current level of information service in whole area was less than 63 points. It was implied that improvement for overall port-logistics information service was needed. Finally, from the follow-up research, it was found that information service provided by Busan port have weakness in the aspects of unification of information and celerity of information.

스마트TV 이용행태와 시장 전망

  • Kim, Seong-Min;Go, Sun-Ju
    • Information and Communications Magazine
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    • v.29 no.10
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    • pp.9-14
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    • 2012
  • 스마트기기의 확산에 따라 TV 이용 시간, 장소, 단말이 많아지면서 TV에 대한 기능의 확장 및 고품질화에 대한 기대도 높아지고 있다. 스마트폰의 경우 많은 이용자들이 더 이상 전화의 수단이 아닌 업무, 일상생활, 여가 활용의 필수적 수단으로 자리잡아가고 있다. 스마트TV 단말의 확산은 제조사들이 스마트TV 기능을 TV 단말에 탑재하는 비율을 증가시킴으로써 TV의 교체시장을 따라 확대될 것으로 보인다. TV 구매자들 중 특히, 신기술 수용의향이 높고 TV에 대한 관여도가 높은 소비자들을 선두로 스마트TV 시장은 확대될 것으로 보인다. 스마트TV 이용자들에 대한 조사 결과, 스마트TV에 대해 이런 기대를 하고 다양한 서비스를 이용하여 전반적인 만족도는 양호하게 나타났으나, 개별 서비스에 대한 만족도, 특히 스마트TV 앱스토어 이용 등 새로운 스마트TV 기능에 대한 만족도는 낮게 나타났다. 스마트TV 서비스 시장을 활성화하기 위해서는 이용자들의 기대를 충족시킬 수 있도록 기능과 서비스 품질을 높여야 하며 기존 방송서비스 사업자들과의 전략적인 협력 관계 조성이 필요할 것이다.

항로표지 배치 적합성 평가 서비스 시스템에 대한 만족도 분석

  • 백인흠;박준모;하창승;강시진
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2023.11a
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    • pp.194-195
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    • 2023
  • 항로표지의 배치는 전문가의 주관적 경험에 의존하여 배치하므로 오차를 발생하여 항해의 위험이 되곤 한다. 이는 우리나라뿐만 아니라 전 세계적으로 항로표지 배치에 대한 적합성 평가 시스템이 없기 때문이다. 이러한 문제를 해결하기 위해 2,021년도부터 『항로표지 배치 적합성 평가 서비스 시스템』에 대한 개발을 시작하여 2,025도에 개발을 완료할 예정이다. 이 연구에서는 개발 중인 『항로표지 배치 적합성 평가 서비스 시스템』에 대하여 연구자, 해양수산부 공무원(항로표지과), 항해자를 대상으로 서비스 시스템에 대하여 설문 조사·분석 하였다. 만족도 분석 결과 75%로 나타남.

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The Effect of Perceived Medical Services Quality by Outpatient on the Hospital Image, Satisfaction and Re-use Intention (외래환자가 지각한 의료 서비스의 질이 병원 이미지, 만족도 및 재이용 의도에 미치는 영향)

  • Cho, Yun-Hee;Park, Yeon-Suk
    • The Journal of the Korea Contents Association
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    • v.18 no.4
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    • pp.516-529
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    • 2018
  • The purpose of this study is to investigate the effect of perceived medical service quality by outpatient on hospital image, satisfaction, and re-use intention in a general hospital. A total of 176 questionnaires were administered to outpatients who presented to a S general hospital in Daejeon. The results of this study are as follows. First, medical service quality had significant effects on re-use intention, satisfaction, and hospital image. Second, the mediating effect of satisfaction on the relationship between medical service quality and re-use intention was not significant but the mediating effect of hospital image on the relationship was significant. Third, satisfaction and hospital image had significant effects on re-use intention. Consequently, this study verified the influence of perceived medical service quality by outpatient on hospital image, satisfaction, and re-use intention in a general hospital. Further, considering that hospital image, rather than satisfaction, mediates the relationship between perceived medical service quality and re-use intention, it suggests that much more general satisfaction is required in the marketing activities of hospitals.

An influence mutual desire having on to a business result of employment service organization and use company (고용서비스기관과 사용기업의 상호욕구가 업무성과에 미치는 영향)

  • Shin, Jong-Cheal;Lee, Jong-Geon;Choi, Myeong-Gil
    • Proceedings of the KAIS Fall Conference
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    • 2009.12a
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    • pp.566-570
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    • 2009
  • 본 논문은 고용서비스 기관의 서비스 품질과 사용기업의 관리능력이 파견직 근로자의 조직만족과 사용 기업의 업무성과 개선에 대해 미치는 영향을 실증분석 하였다. 이를 위하여 본 논문은 서울, 경기지역 근로자 파견기업. 사용기업, 파견직 근로자를 설문조사를 실시하여, 근로자 파견기업 81부, 사용기업 83부, 파견직 근로자 79부 중 응답에 문제없는 파견직 근로자 79를 분석 사용하였다. 수집된 설문자료는 빈도 분석, 요인분석, 신뢰도분석, 위계적 회귀분석 등에 의해 분석되었다. 본 논문의 독립변수는 파견기업의 서비스 품질이며, 통제변수는 사용기업에 대한 만족도, 파견기업에 대한 만족도, 성별, 연령, 학력, 직위, 근무경력으로 구분하였다, 또한 중속변수는 업무성과의 개선, 직무만족이다. 분석결과는 첫째, 파견직에 대한 인식이 긍정적일수록 업무성과가 개선된다. 둘째 파견회사의 전문성이 클수록, 서비스능력이 좋을수록 업무성과가 개선된다. 사용기업의 적극성(관리능력)이 클수록 업무성과가 개선되는 것으로 나타났다.

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