• 프린팅코리아
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• 제12권7호
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• pp.122-125
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• 2013

미국에는 재단기와 같은 후가공기기를 제작하고 공급하는 회사들이 수없이 많다. 또한 각각의 인쇄사는 저마다의 비즈니스 유형에 따라 필요한 기술이 다를 수밖에 없다. 때문에 어떤 제품이 최적의 효과를 낼 수 있는가? 어떠한 솔루션이 최선이고 가장 빠른 ROI를 제안하는가? 어떤 장비가 보유한 워크플로에 가장 부합한가? 등과 같은 끝없는 의문이 대두된다. 이에 대한 합리적인 대응 방안이 여기 있다.

• 한국전자거래학회:학술대회논문집
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• 한국전자거래학회 1999년도 종합학술대회발표논문집
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• pp.129-142
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• 1999

협의: 컴퓨터 네트워크(인터넷)을 활용한 상거래 비즈니스 광의: 컴퓨터 네트워크를 활용하여 수행되는 광고, 수발주, 설계, 기술개발, 생산, 판매, 결제 등 모든 경제 활동 유형: -구조화된 전자상거래 : EDI나VAN을 활용 특정기업간 규정된 거래조건하에서 상거래 -전자시장에서의 전자상거래: WWW을 활용 불특정 기업간: 최적의 상대를 찾아 거래하는 것 (중략)

• 패션비즈니스
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• 제16권5호
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• pp.1-22
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• 2012

This study aims to examine the effect of talent types and self-appearance perception on make-up and hair appearance management behaviour in 367 adults(female and male). The present study is the first to consider both human talent type and the self-appearance perception on make-up and hair appearance management behaviour correlates to appearance management behaviour. Correlation analysis showed that there were statistically significant correlation between the talent types, the self-appearance perception and the make-up and hair appearance management behaviour, appearance managing reason, appearance managing area, and consulting with doctor related to appearance unsatisfaction. Also, regression analysis revealed that the effects of interpersonal talent, bodily kinesthetic talent among 8 talent types on the make-up and hair appearance management behaviour were significant, and that the effects of real and ideal self-appearance perception factors on the make-up and hair appearance management behaviour were significant.

• 패션비즈니스
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• 제8권1호
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• pp.76-90
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• 2004

The purpose of this study was to classify women's face types and to analyze the measurement of face types. For study, 180 adult women(aged between 20 and 29) in Pusan and Ulsan area was sampled to be measured for facial types. Data were analyzed by Frequencies, Means, Duncan's Multiple Range Test, Distinction analysis. The major results were as followed. Women's face types were classified by 6 types and there were round shape(29.4%), oblong shape(18.9%), inverted triangle shape(16.1%), square shape(13.9%), egg shape(11.7%), diamond shape(10.0%) in the subject. Phyiognomic facial height was 182.38mm, the upper face length was 59.82mm, the middle face length 60.82mm, the lower face length 61.76mm, and the index of face length to face breadth was 1.35. The face width was 134.90mm, interocular distance 34.75mm, the nose width 33.93mm, and mouth width was 43.87mm. And also, differences from those measurements like forehead breadth, face length/bizygion breadth, forehead slopper, bigonion breadth, bignathion breadth, bignathion slopper.

• 패션비즈니스
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• 제15권1호
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• pp.63-79
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• 2011

This study examines the relationship between breast shape and brassiere construction through the comparative analysis of brassiere pattern on the breast shape. This researcher drew the brassiere pattern of developing a pre-study for Chinese female adults according to average size based on the four breast shapes. And then we measures brassiere pattern size and comparatively analyzes breast between size and shape. Comparative analysis results of brassiere patterns are verified differences of size and shape on the breast shape. Above all an angle of cup dart showed remarkable differences on the breast shape. An angle of cup dart isn't proportioned to breast size. An angle of cup dart for cone shape is bigger than dome shape. Because cone shape breast is protruded center part but dome shape breast have a shape of smooth curve like a half globe. So an angle of a cone shape breast cup dart is determined bigger than dome shape breast. For increasing the uplift effect of brassiere, brassiere pattern is different on the breast shape. And a brassiere pattern need different drawing methods about the angle of cup dart, breast inner side diameter, slope and so on. This study has an important significance that it established a mechanical relationship of breast shape and brassiere pattern.

• 패션비즈니스
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• 제11권5호
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• pp.136-154
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• 2007

This aims to improve match of clothes for export by offering material information about Chinese women's shape. Therefore, this categorizes the shape by where they live or how they are old and understands the tendency of spread of the shape. To categorize the subject by not size factor but form factor, data were compared and analyzed mainly with index based on measurement of the body. This selected specimen as 1,381 of Chinese women from 19 to 50 selected in random sampling in Shanghai and Beijing from 23th, June to 7th August in 2004. 1. Body shapes categorized by regional and age base are hardly different in its contents. The younger they are, the stronger the tendency of front side factors is, the older they are, the stronger the tendency of shoulder and back side factors is, so this shows that there are slight differences in degree of importance. 2. This is categorized by equal formations in regional and age base in all groups. Normal shapes record highest in the twenties and thirties, fat and skinny shapes record highest and lowest in the forties, respectively. Normal, fat and skinny show its range as respectively decreasing order in Shanghai and Beijing.

• 패션비즈니스
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• 제11권5호
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• pp.64-78
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• 2007

The main findings are as follows: First, both male and female group, image display was showed higher scores than the product display in the dimensions of 'interest' and 'impression, and the product display presented higher scores than the image display in the dimensions of 'information'. Second, in the dimensions of 'interest', more interest was demonstrated in image display for both male and female consumer group irrelevant to clothing shopping values. The pleasure pursuit consumer group of male and female presented more interest toward the both types of window display. Third, in the dimensions of 'information', the product display had more effect for both sex groups and the pleasure pursuit consumer group was seeking more information than the others groups through the window display. Fourth, in the dimensions of 'impression', the image display formed stronger impression and image for both male and female consumer group and the pleasure pursuit group showed higher score of impression formation than the other two groups.

• 패션비즈니스
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• 제21권4호
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• pp.21-33
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• 2017

This study analyzed the attitude and effect of middle-age women on wearing girdles. Through this examination, we investigated types of girdles worn by middle-age women and compared and analyzed characteristics among types. By identifying middle-age women's need to wear girdles, this study enables effective development of girdles for middle-age women. Middle-age women's types of wearing girdles were analyzed according to three types of women wearing girdles: hate type, wearing preference type and inconvenience acceptance type. The hate type woman is frustrated with wearing a girdle because it impedes blood circulation, digestion, and causes fatigue. The wearing preference type woman wears a girdle to feel psychological satisfaction and self-confidence and thinks that wearing a girdle pushes the abdomen and supports the hip (hip-up effect). Women strongly agreed that body shape is made beautiful and the silhouette of the lower body is made beautiful by wearing a girdle. The inconvenience acceptance type of woman thinks it is inconvenient to wear a girdle, but nevertheless is satisfied with wearing a girdle. Based on findings of this study, development of girdles considering body shapes of middle-age women, development of soft materials and improvements facilitating dressing methods are needed.

• 패션비즈니스
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• 제21권1호
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• pp.124-133
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• 2017

This study analyzed consumers' online fashion shopping site usage by site type and analyzed how product information search and product purchase differ. In addition, by comparing and analyzing preference and selection factors of PC and mobile shopping, we tried to provide basic data of effective mobile commerce operation strategy according to expansion of mobile market in fashion industry. We surveyed the use of 6 types of online sites (portal site, open market, general shopping mall, social commerce shopping mall, brand shopping mall and non-brand shopping mall) to understand the usage of mobile shopping site for consumers' fashion products. Consumer survey subjects were 373 college students in their early 20s who had the most mobile shopping experiences. The questionnaire consisted of online fashion site usage items, internet and mobile fashion shopping preference (6 items), internet and mobile shopping choice behavior (10 items), and purchase intention (3 items) .Data were analyzed using SPSS 14.0 program. The high preference of portal sites, open market, social commerce, and non-brand shopping malls in shopping online fashion products is a result of the perceptual changes of major distribution channels and the trends of consumers' value consumption tendency. Therefore, it is necessary for fashion companies to actively cope with fashion product distribution competition with huge shopping sites of current online market by well understanding consumers' preference trends and factors of online sites.

• 패션비즈니스
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• 제21권2호
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• pp.45-60
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• 2017

This study analyzed the type of format and content expression of fashion films, from the perspective of promotion and advertisement. For the analysis, a reference research and case study were employed. Our results showed that the format type of fashion films are categorized as movie type; films that convey a story through lines and provide an interesting element as well as artistic value;, video clip films which consist of intriguing sections in a short-length film;, animation type; films that deliver a message through the virtualized world and a created character;, and music video fashion films that use the musical technique to convey how the story of fashion film is structured. The type of content expression of fashion films are divided into direct expression, which exposes the collection of clothes and accessories directly in fashion films;, metaphorical type; which visually delivers the brand image and product;, and the documentary type; that delivers the brand story and historical facts related to the brand. The study on the analysis of fashion films through type of format and content expression shows how fashion brands effectively and strongly promote their products, enhance their brand values, and increase an interest among the customers.