• Title/Summary/Keyword: 블로고스피어

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Post Ranking in a Blogosphere with a Scrap Function: Algorithms and Performance Evaluation (스크랩 기능을 지원하는 블로그 공간에서 포스트 랭킹 방안: 알고리즘 및 성능 평가)

  • Hwang, Won-Seok;Do, Young-Joo;Kim, Sang-Wook
    • The KIPS Transactions:PartD
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    • v.18D no.2
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    • pp.101-110
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    • 2011
  • According to the increasing use of blogs, a huge number of posts have appeared in a blogosphere. This causes web surfers to face difficulty in finding the quality posts in their search results. As a result, post ranking algorithms are required to help web serfers to effectively search for quality posts. Although there have been various algorithms proposed for web-page ranking, they are not directly applicable to post ranking since posts have their unique features different from those of web pages. In this paper, we propose post ranking algorithms that exploit actions performed by bloggers. We also evaluate the effectiveness of post ranking algorithms by performing extensive experiments using real-world blog data.

Fusion Approach to Targeted Opinion Detection in Blogosphere (블로고스피어에서 주제에 관한 의견을 찾는 융합적 의견탐지방법)

  • Yang, Kiduk
    • Journal of Korean Library and Information Science Society
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    • v.46 no.1
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    • pp.321-344
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    • 2015
  • This paper presents a fusion approach to sentiment detection that combines multiple sources of evidence to retrieve blogs that contain opinions on a specific topic. Our approach to finding opinionated blogs on topic consists of first applying traditional information retrieval methods to retrieve blogs on a given topic and then boosting the ranks of opinionated blogs based on the opinion scores computed by multiple sentiment detection methods. Our sentiment detection strategy, whose central idea is to rely on a variety of complementary evidences rather than trying to optimize the utilization of a single source of evidence, includes High Frequency module, which identifies opinions based on the frequency of opinion terms (i.e., terms that occur frequently in opinionated documents), Low Frequency module, which makes use of uncommon/rare terms (e.g., "sooo good") that express strong sentiments, IU Module, which leverages n-grams with IU (I and you) anchor terms (e.g., I believe, You will love), Wilson's lexicon module, which uses a collection-independent opinion lexicon constructed from Wilson's subjectivity terms, and Opinion Acronym module, which utilizes a small set of opinion acronyms (e.g., imho). The results of our study show that combining multiple sources of opinion evidence is an effective method for improving opinion detection performance.

Finding Influential Users in the SNS Using Interaction Concept : Focusing on the Blogosphere with Continuous Referencing Relationships (상호작용성에 의한 SNS 영향유저 선정에 관한 연구 : 연속적인 참조관계가 있는 블로고스피어를 중심으로)

  • Park, Hyunjung;Rho, Sangkyu
    • The Journal of Society for e-Business Studies
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    • v.17 no.4
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    • pp.69-93
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    • 2012
  • Various influence-related relationships in Social Network Services (SNS) among users, posts, and user-and-post, can be expressed using links. The current research evaluates the influence of specific users or posts by analyzing the link structure of relevant social network graphs to identify influential users. We applied the concept of mutual interactions proposed for ranking semantic web resources, rather than the voting notion of Page Rank or HITS, to blogosphere, one of the early SNS. Through many experiments with network models, where the performance and validity of each alternative approach can be analyzed, we showed the applicability and strengths of our approach. The weight tuning processes for the links of these network models enabled us to control the experiment errors form the link weight differences and compare the implementation easiness of alternatives. An additional example of how to enter the content scores of commercial or spam posts into the graph-based method is suggested on a small network model as well. This research, as a starting point of the study on identifying influential users in SNS, is distinctive from the previous researches in the following points. First, various influence-related properties that are deemed important but are disregarded, such as scraping, commenting, subscribing to RSS feeds, and trusting friends, can be considered simultaneously. Second, the framework reflects the general phenomenon where objects interacting with more influential objects increase their influence. Third, regarding the extent to which a bloggers causes other bloggers to act after him or her as the most important factor of influence, we treated sequential referencing relationships with a viewpoint from that of PageRank or HITS (Hypertext Induced Topic Selection).