• Title/Summary/Keyword: 보이스룸

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Study on Motivation and Satisfaction of Voice Chat Service (음성채팅서비스사용자의이용동기와만족감)

  • Eunji Lee
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.205-210
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    • 2024
  • Nowadays, online messengers are the main communication tool of modern people. Currently, not only messengers that communicate based on text and images, but also services that can interact in real time through voice or screen sharing are actively used by the MZs. This study aims to figure out 1) the motivation of users of voice chat services, and 2) to explore the influence of motivation for use on satisfaction that one of the factors that determine the user's experience. As a result, five major motivations for using voice chat service(Relationship formation, Usefulness, Relationship maintenance, communication supplementation, and distance overcoming) were found. Among them 'Usefulness' and 'Relationship maintenance had a positive effect on user satisfaction. This study, highlighted the various needs of users who communicate in a non-face-to-face environments as well as factors to be satisfied for their positive experiences. These results should be actively used in the online communications market.