• Title/Summary/Keyword: 보다폰

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An Integrated Management Method of Mileage in Mobile Smart Phone Environment (모바일 스마트폰 환경에서 마일리지의 통합적관리방법)

  • Kang, Yeon Ah;Lee, Sun Young;Kim, Min Seok;Lee, Seok Lyong
    • Annual Conference of KIPS
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    • 2010.11a
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    • pp.1674-1677
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    • 2010
  • 고객관리가 대두되면서 고객유지 및 관리를 위한 마케팅 기법 중에서 중요한 것이 마일리지 적립마케팅이며, 대표적인 방식으로 자바 카드(Java card)와 같은 스마트 카드 방식 및 스티커 또는 쿠폰, 도장을 이용한 방식을 들 수 있다. 그러나 현재 많은 업계에서 도입한 마일리지 관리가 오히려 다수의 마일리지 카드 소지로 인해 고객에게 불편함을 주고 있다. 몇몇 기업에서는 같은 계열사의 마일리지를 통합 관리하는 방식을 선보였으나, 불편함을 줄이기엔 역부족이었다. 본 논문에서는 현재 국내 및 전 세계에서 스마트폰 이용이 확산되고 있는 시점에서 스마트 폰의 한 종류인 애플사의 아이폰 어플리케이션, 즉 앱(App)을 활용하여 개인의 마일리지를 보다 효율적으로 관리할 수 있는 마일리지 통합 관리 시스템을 제안한다.

Distortion Calibration and FOV Adjustment in Video See-through AR using Mobile Phones (모바일 폰을 사용한 비디오 투과식 증강현실에서의 왜곡 보정과 시야각 조정)

  • Widjojo, Elisabeth Adelia;Hwang, Jae-In
    • Journal of Broadcast Engineering
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    • v.21 no.1
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    • pp.43-50
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    • 2016
  • In this paper, we present a distortion correction for wearable Augmented Reality (AR) on mobile phones. Head Mounted Display (HMD) using mobile phones, such as Samsung Gear VR or Google's cardboard, introduces lens distortion of the rendered image to user. Especially, in case of AR the distortion is more complicated due to the duplicated optical systems from mobile phone's camera and HMD's lens. Furthermore, such distortions generate mismatches of the visual cognition or perception of the user. In a natural way, we can assume that transparent wearable displays are the ultimate visual system which generates the least misperception. Therefore, the image from the mobile phone must be corrected to cancel this distortion to make transparent-like AR display with mobile phone based HMD. We developed a transparent-like display in the mobile wearable AR environment focusing on two issues: pincushion distortion and field-of view. We implemented our technique and evaluated their performance.

A profile Mode Automation Technique for the Mobile Phone using Combination of Schedule and Context-awareness (스케줄과 상황 인식을 결합한 모바일 폰의 프로파일 모드 자동 설정 기법)

  • Seo, Jung-Hee;Park, Hung-Bog
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.7
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    • pp.1364-1370
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    • 2017
  • This paper proposes a method that automatically sets profile schedule context-based mobile phone by collecting the user's external situation based on the GPS sensor and accelerometer built into the smartphone and interacting with the data in the user's schedule to minimize the user's handset handling. However, real-time data collection in mobile phones causes energy shortage in the device due to battery consumption. In other words, a service control method is explained in a way that can efficiently handle resource consumption because accessing a measurement device such as GPS and other sensors may increase power consumption of the portable device. Therefore, effective data sharing for context awareness to reduce weekly schedules and smartphone mode has improved energy efficiency in sensing for data collection. The user can use the context more effectively by providing environmental adaptability for various situations such as the end user's local context and smartphone force control.

Design and Implementation of Voice One-Time Password(V-OTP) based User Authentication Mechanism on Smart Phone (스마트폰에서 음성 정보를 이용한 일회용 패스워드(V-OTP) 기반 사용자 인증 메커니즘 설계 및 구현)

  • Cho, Sik-Wan;Lee, Hyung-Woo
    • The KIPS Transactions:PartC
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    • v.18C no.2
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    • pp.79-88
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    • 2011
  • It is necessary for us to enhance the security service on smart phone by using voice data on authentication procedure. In this study, a voice data based one-time password generation mechanism is designed and implemented for enhancing user authentication on smart phone. After receiving a PIN value from the server, a user inputs his/her own voice biometric data using mike device on smart phone. And then this captured a voice biometric data will be used to generate one-time token on server side after verification procedures. Based on those mutual authentication steps, a voice data based one-time password(V-OTP) will be generated by client module after receiving the one-time token from the server finally. Using proposed voice one-time password mechanism, it is possible for us to provide more secure user authentication service on smart phone.

Real-time Activity and Posture Recognition with Combined Acceleration Sensor Data from Smartphone and Wearable Device (스마트폰과 웨어러블 가속도 센서를 혼합 처리한 실시간 행위 및 자세인지 기법)

  • Lee, Hosung;Lee, Sungyoung
    • Journal of KIISE:Software and Applications
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    • v.41 no.8
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    • pp.586-597
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    • 2014
  • The next generation mobile computing technology is recently attracting attention that smartphone and wearable device imbedded with various sensors are being deployed in the world. Existing activity and posture recognition research can be divided into two different ways considering feature of one's movement. While activity recognition focuses on catching distinct pattern according to continuous movement, posture recognition focuses on sudden change of posture and body orientation. There is a lack of research constructing a system mixing two separate patterns which could be applied in real world. In this paper, we propose a method to use both smartphone and wearable device to recognize activity and posture in the same time. To use smartphone and wearable sensor data together, we designed a pre-processing method and constructed recognition model mixing signal vector magnitude and orientation pattern features of vertical and horizontal. We considered cycling, fast/slow walking and running activities, and postures such as standing, sitting, and laying down. We confirmed the performance and validity by experiment, and proved the feasibility in real world.

A Comparative Study on the Aesthetic Aspect of Design Preferred Between Countries Centering Around the Analysis on the Aesthetic Aspect of Mobile Phone Preferred by Korean and Chinese Consumers - (국가 간 선호 디자인의 심미성요소 비교연구 - 한.중 소비자 선호휴대폰의 심미성요소 분석을 중심으로 -)

  • Jeong Su-Kyoung;Hong Jung-Pyo
    • Science of Emotion and Sensibility
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    • v.9 no.1
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    • pp.49-61
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    • 2006
  • The present mobile phone industry has significant effect on the domestic economy and has taken root as the core item that has the responsibility to lead the Korean economy for a considerable period of time. As the mobile phone market becomes gigantic, the mobile phone is being used by people in broader age bracket, and functions or designs preferred by people of various age are getting more diverse. Like that, as the mobile phone has greater effect on and meaning in our daily lives, consumers of mobile phone have growing expectation of the mobile phone Now, the core function of voice communication via the mobile phone is not a great concern to consumers. But the function, such as more convenient and friendly information input and output, processing and storage, and the design, which is more sophisticated and optimized for the user environment, are being demanded, not just the simple voice communication. And as the modern design is getting more similar to the objects of traditional high art consumed by consumers every day, the aesthetic aspect of design can play an important role, as the factor that differentiates the product, in creating new value which forms the spiritual and emotional value of human beings to improve the quality of living, and in addition, the willingness of consumers to buy is determined by the design that they prefer the most. Like that, a new design of mobile phone based on a new dimension and preferred by the consumers the most is urgently required to be developed by shedding light on the factors related to the preference of consumers on the basis of the analysis on the aesthetic aspect, which can be said to be the most critical factor in the design process. Therefore, this study aims to identity the common preference and different factors of aesthetic aspects through the analysis on the aesthetic aspects of the mobile phone preferred by users among countries, and figure out the formative artistic factors of aesthetic aspects that are considered to be important, in order to propose the guideline on the aesthetic aspect of mobile phone that can be applied to the design of mobile phone practically.

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Characteristics of Smartphone User in Application Usage and Implications for Applications Business Model (스마트폰 사용자들의 앱 이용 특성과 앱 비즈니스 모델에의 시사)

  • Yun, Hyung Bo;Wang, Boram;Park, Jiyun
    • The Journal of the Korea Contents Association
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    • v.13 no.3
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    • pp.32-42
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    • 2013
  • As the smartphone market grows, the needs for its new business model are also increased. However, most previous researches on smartphone applications focused on Technology Acceptance Model(TAM) and Rogers' Diffusion of Innovation Theory so that there was lack of researches on characteristics for actual smartphone users. In this research, we divided the smartphone applications into five category functions (Call & Text/Music & Video/Information Search/Game/Social Network Service (SNS)). We analyzed characteristic differences of users who used the each application category and found that the differences were statistically significant in both demographic and smartphone usage characteristics (frequency of downloading applications, and download experience of paid applications). Additionally, the smartphone usage characteristic is closely related to the usage duration. The representative result is that the characteristics of people used Music & Video function actively were women in their 20s who downloaded applications more than three times per week, and had a download experience of paid applications. It is positive result for players in the application markets, because it means the users are willing to pay for downloading the paid applications. However, large companies already occupied most of the market share in music applications so that small and medium-sized players should develop an innovative and distinguishable business model in order to success. We believe this research result would provide significant implications for the players in planning the successful business model and developing an user-specific application product.

Impact of Smartphone Hangul Typography on the Legibility of the Elderly (스마트폰 한글 타이포그래피가 고령자의 가독성에 미치는 영향)

  • Jeong, Seong-Won
    • The Journal of the Korea Contents Association
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    • v.16 no.11
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    • pp.661-674
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    • 2016
  • Despite a dramatic increase in the use of smartphones these days, the elderly's smartphone usage rate is relatively low. This is because there are some facts limiting the elderly's access to the smartphones: 1) aging in both physical and cognitive abilities and 2) complicated functions that are hard to see in the phones. In this study, we studied how Korean typography influence the elderly's legibility and extracted proper Korean typography factors that would best suit the elderly when they use the smartphones. As a result of the study and legibility evaluation for the 24 seniors over 65, we could witness the excellence of 13pt font size compared to 11 or 12 and the Serif typeface as being better than San Serif typeface. On the other hand, the space between the letters and lines did not make a big influence on the elderly's readability. From the preference evaluation, there were no differences found between Serif typeface and San Serif typeface. However, a bigger font size was preferred in the order of 13pt, 12pt, and 11pt. There was no difference in preference found regarding the space between the letters and the lines. We expect that proper Korean typography in smartphones could help the elderly in using the smartphones well.

The Effect of Parenting Styles on Satisfaction to College Life : The Mediating Effect of Dependency on the Smart Phone in the Era of Fusion and Convergence (부모양육태도가 신입생의 대학생활만족도에 미치는 영향: 융복합시대에 스마트 폰 의존도의 매개효과)

  • Park, Soon-Jin;Choi, So-Rae
    • Journal of Convergence for Information Technology
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    • v.9 no.6
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    • pp.121-129
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    • 2019
  • The purpose of this study is to investigate how the variables of parenting styles and dependency on the smart phone affect college students' satisfaction to campus life, to seek the better ways for the college students to fit into the new environment, and to offer the practical tips based on our findings. In this study, we applied the regression analysis to verify the relationship among the variables related to the satisfaction to university life and the mediating effect of dependency on the smart phone. The results of this study suggest that the positive rearing attitude, which is the subfactor of parenting styles, has a negative effect on the dependency on the smart phone, and that dependency on the smart phone has a negative effect on the satisfaction to college life. At the same time it is found out that the negative rearing attitude has a positive effect on dependency on the smart phone, and that dependency on the smart phone has a negative effect on the satisfaction to the college life. In addition, the dependency on the smart phone has a partial mediating effect on the relationship between the positive/negative rearing attitudes and dependency on the smart phone. Based on these findings, we recommended the better ways to improve college students' satisfaction to their college lives.

New Effective Korean Character Keypads using Dragging on Smart Phones (스마트폰에서 끌기 기능을 이용한 효과적인 한글 문자 자판)

  • Choi, Jaeyoung;Lim, Sanggul;Yang, Woocheol
    • KIPS Transactions on Software and Data Engineering
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    • v.2 no.6
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    • pp.423-432
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    • 2013
  • Smart phones have been technologically advanced in many ways from basic cellular phones. However, most of all smart phone users in Korea still have been using the traditional Korean character keypads used in the basic cellular phones. It would be required to develop new keypads on smart phones with touch screen. In this paper, we extended the three standard Korean character keypads - Cheonjiin, Naragul, and SKY-Hangul - by adding dragging function on touch screen, then we compared writing speeds of the keypads based on the number of touching buttons and moving distance of the finger while writing a sentence. In addition, we proposed two new Korean keypads - 's-Gana' and 's-Bada', which are more suitable on smart phones. s-Gana assigned 7 representative consonants and 5 representative vowels in order on the 4x3 keypad, and s-Bada assigned consonants and vowels by considering their frequency of use. s-Gana and s-Bada keypads showed 3~19% and 9~24% of performance improvement, respectively, compared with the standard Korean keypads. Finally, we set up 5 requisites of SELF-T in order to evaluate the usability of Korean character keypads in smart phones, then we compared the keypads using the requisites.