• Title/Summary/Keyword: 밀리터리 스타일

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The Types and Characteristics of Transformational Design Ideas in Contemporary Military Look (현대 밀리터리 룩에 나타난 전환적 디자인 발상 유형과 특성)

  • XUEJIAO, JIA;Kim, Hyun-joo;Youn, Ji-young
    • Journal of Digital Convergence
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    • v.20 no.1
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    • pp.265-275
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    • 2022
  • This study analyzes and categorizes the cases of military look's transitional design ideas in recent women's fashion collections, and derives characteristics. The research method is a theoretical review of military look and an analysis of fashion collection cases. The research results were classified into a total of six transformational design ideas. As a structural change in design, it is a decentralized type, a type of expansion and reduction, a change in the entire material, or a transition of some materials, and finally a type according to heterogeneous harmony and organic combination corresponding to styling. Finally, a total of three characteristics are the reconstruction of structural elements, the expansion of the metric of the second mix match, and the emotional fusion of styling. I hope that the study of the transformative type of idea of the new military look will be the driving force for creative design development and will be a basic study that can read the current status and changes of the times throughout fashion design.

A Study on the Image Communication of Military Style in 20th Century (20세기 밀리터리 스타일의 이미지 커뮤니케이션에 대한 연구)

  • Cho, Jung-Mee;Yoo, Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.8
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    • pp.1309-1321
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    • 2008
  • Military style is not limited to a single period but represents various image communications related to items, synthetic images and different periodical culture backgrounds. The purpose of this study is to define the communicational function of the military style beginning from the 1st world war up to the modern days, and furthermore explain the characteristics and contents of military styles in different periods by studying the nowadays various symbols of the military style in denotative and connotative aspects. The research method is documentary studies through the literature and academic paper, and examined masters' and doctors' thesis, domestic and overseas books and fashion magazines, photographs and materials collected from the internet. As a result, first, the military style is a significant fashion code in understanding modern fashion by serving as a strong communication function representing people’s ritual through various image items called the 'military look'. Second, the meaning of the image communication through military look changed throughout the different periods. During the 1st and 2nd World war the military look supported Fascism by serving as a media representing extreme patriotism and at the same time social images like functionalism, women liberation, regulation and saving. During the cold war period it was used by young progressives like hippies and punks to send an opposing message towards war and commercialism. Since then up to the 80s it was a medium representing the ‘new role of women’, who possess same social rights and power as the men. However in the 90s the military style had to go through a paradigm transition period. Since this period it got affected by the post modernism and designers, consumers alike adopted military style to create unique beauty It can also be said that it began to be used as a pure fashion code representing intertextuality. It was rather expressed as a metonymy than a metaphor and combined with elegance and feminine factor, which contrasts to the original military concept, it now represents totally new hybrids such as difference, dissemination and varieties.

A Study on Style of the Hip-hop Fashion (Hip-hop Fashion에 나타난 스타일 연구(硏究) - 국내외(國內外) Hip-hop 뮤지션을 중심(中心)으로 -)

  • Lee, Ji-Hyoun;Chung, Eun-Sook
    • Journal of Fashion Business
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    • v.6 no.1
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    • pp.116-127
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    • 2002
  • The hip-hop fashion of the nineteens is just as important in hip-hop as in rapping, breaking, or graffitiwriting to young people. Hip-hop fashions major influences range from martial-arts moves, to street-gang uniforms and paraphernalia. Hip-hop fashion grew and evolved with the subculture. The identification with street-gang culture is important to hip-hop in general and still set the pace for hip-hop fashion. There are things that are necessary fashion components for each segment of hip-hop life. So even prisons are now selling prison clothes. Explaining the look, The rawest street element is a jail element, so the strongest statement is a uniform with shirts and trousers that match perfectly, like a jail piece. Insiders can detect the away of gang and prison culture on the iconography of seemingly innocuous brands. Hip-hop glam is part of an evolution of hip-hop style. Rap's gone luxe, and it is women who are leading the high-fashion charge. They wear in diamonds and fur. Now it is a very glam. Now, many brands are upping their marketing activities through a focus on their women's lines in advertising, and featuring hot celebrities. There is also a lot of rethinking of looks going on. Sexy and tight is emerging as the style of choice in this market and fabrications are becoming more important, as designers refine and upgrade their women's line. The clothes of hip-hop glam were the ordinary with the extraordinary: Designer fur and leather with athletic team jerseys, Nike sneakers, diamond bracelets and mall brands like Guess and Fubu. The hip-hop musician's sporty hip-hop looks has amply young people. The hip-hop looks of baggy jeans, oversized shirts and rugged outerwear have become a part of mainstream fashion. Hip-hop fashion has the characteristics of being sporty. In the 90s, Military look has got one of the fashionable hip-hop fashion style. It does not have inner symbolic meaning or ideology but it only represents a fashion trend and revival fashion. Not only fashion designer but also hip-hop musician selected the trend for hip-hop fashion style.