• Journal of Korea Port Economic Association
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• v.29 no.1
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• pp.215-245
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• 2013

In this world, the interest in the marine leisure-sports, nature friendly oriented, has been increased. The width of leisure activities has became enlarged because of expansion of leisure time and the changes of recognition on the rational management and use of marine resources. Marina ports influence significantly marine leports and this paper reviewed the maria ports status and problems. This Country has strived to develop marina ports in local areas, designing the 1st basic National Plan of Marina Development. We have keen interest in Marina but have no detail strategy and preparation. This paper suggested how marina port shall be developed for the expansion of marine leports and what strategies shall be adopted for the activation of the facilities. After reviewing the previous researches and with the results of questionnaire survey, this paper suggested two types strategies. First on the policy oriented point, it suggested 10 alternatives on the perspectives of development and operation areas. Secondly, it proposed some strategies for the activation of marina ports on the aspects of 4Ps of marketing. This paper theoretically groped the activation schemes with the knowledge and experiences of experts, but it is recommended furthermore some survey on the practical field and user attitude must be progressed.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2015.07a
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• pp.149-151
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• 2015

국내 마리나산업은 해양분야 신성장동력 발굴과 함께 새로운 일자리 창출정책과 연계하여 다양한 정책사업이 추진되고 있다. 한편, 마리나산업이라고 하는 새로운 산업분야의 육성과 일자리 창출을 위해서는 마리나산업과 관련된 국내 기업 환경에 대한 검토와 더불어 중장기적 차원의 체계적 육성전략 수립이 필요하다. 이에 본 연구에서는 국내 마리나산업 전문인력 양성과 관련된 정책환경 분석과 함께 전문인력 양성방안을 제시하였다.

• Journal of Navigation and Port Research
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• v.35 no.8
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• pp.649-656
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• 2011

Marina industry is growing as a higher value-added business. This study aims to develop a tool that measures marina service quality from marina users' perspective. As the result of empirical analysis, five of marina service quality aspects including physical facilities, support services, activity programs, employees' attitude, and safety were drawn. In addition, 20 measurement items whose reliability and validity were verified were suggested. The scale developed by this study is not only an important tool to measure marina service quality but also contributes to marina service quality control, and seem, to provide useful information for establishing marketing strategies.

• Water for future
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• v.52 no.9
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• pp.68-72
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• 2019

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2013.06a
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• pp.8-9
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• 2013

본 연구는 세계 해양레저시장 20% 달성을 목표로 하고 있는 해양레저장비산업의 비전 및 핵심과제 달성을 위하여 해양레저선진국의 산업현황 및 해양레저시장의 동향 및 현황을 분석하고 산업의 경쟁력 확보를 위한 방안을 다음과 같이 제시하였다. 첫째, 국내 보급형 레저선박을 개발하여 증가하고 있는 국내 수요에 대응하여야 하며, 둘째, 국내 우수의 IT 기술을 활용한 IT기반 해양레저장비를 개발하여 국외 시장 진출 및 조선기자재 산업으로의 파급이 필요하다. 셋째, 해외시장 개척을 위한 고급형 모델 및 슈퍼요트와 관련된 기술을 개발하여 고부가가치 수요시장을 공략하여야 하고 넷째, 국내 실정에 맞는 마리나 모델을 개발하여 이미지 개선 및 국내 외 경쟁력 확보가 필요하다. 마지막으로 해양레저산업은 수요창출을 위한 공조체제가 반드시 필요하므로 해양레저문화의 발전이 반드시 병행되어야 한다. 해양레저산업은 경제동향 및 트렌드에 민감한 시장으로 관련된 기술개발과 시장을 둘러싼 국가 간 경쟁의 적극적인 대응마련과 단계적 전략 마련에 대한 지속적인 연구가 필요하다.

• Journal of the Korean Society of Marine Environment & Safety
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• v.13 no.4
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• pp.79-85
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• 2007

Many countries foster the tour and leisure industries as a national strategic industry of the 21st century. The tour and leisure industry is expected to be reorganized from the land-based industry to the ocean-based industry as the GNP in a nation is over USD $20,000{\sim}30,000$ dollars. In Korea, since we adopt a five-day week, the total working hours for a week is shortened. As the result, leisure activities in family, such as experience tour, ecological tour, travel, and overnight tour, are expected to be increased. Leisure and sports tours, which link the tour and sports to rafting, hang gliding, and marine leisure, have been also increased over 21.6%. A number of small and big islands near Ho-Nam coastal areas play an important role as natural breakwater. Thus, the ports in Ho-Nam area is safely protected from physical effects by ocean waves and is maintained without constructing a breakwater. In this paper, we analyses the required conditions as the marine leisure base in the southwest sea area which has the natural advantages for marine leisure. We also discuss how to activate the yacht business on Ho-Nam coast area. And then we analyse the present situations and obstacles of a domestic marine leisure. We also suggest the plan to build up echo-marine leisure infrastructure for industrial growth of marine leisure in Ho-Nam area.

• Management & Information Systems Review
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• v.33 no.5
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• pp.185-212
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• 2014

This study investigated the base of marine leisure facilities and studied the future vision for development of marine industry by conducting a systematic analysis on the category of marine leisure products for development of design and specialization of southeast area of Korea. If the age of $20,000 of per capita national income is called 'the age of my car', $20,000 of per capita national income is called 'the age of my boat'. According to the report of UK-based Marine South East, the scale of world's small boat and personal waterborne equipment reached 277 trillion won in 2010 and domestic market scale is expected to be 11 trillion won. Marine leisure facilities are the new growth engine industry that the government should promote as a nation's strategic and core industry, and the government is pushing ahead with promotion of marine industry actively by announcing Marine Leisure Equipment Industry Activation Plan(June 2009, Ministry of Knowledge Economy), Marine Leisure Activation Plan(July 2010, Ministry of Land, Infrastructure and Transport), The 1st General Plan for Marina Port(January 2010, Ministry of Land, Infrastructure and Transport) etc. The purpose of marine design lies in seeking the status of the country and qualitative value in human life through functional, artistic, industrial and cultural development of design elements for all marine activities made around the sea. Related to all activities made in the ocean and cost, marine design is a sphere of design that includes special conditions centering around water. Considering the condition that 3 sides of land are facing the sea, this study systematically analyzed present condition of equipment possessed by each area, type of facilities, operational status, current status of sectoral use of marine leisure facilities and future prospect of marine leisure products that become the basis of value to raise the statue as an advanced marine power in 2010s through development of the qualitative level of the people, establishment of the direction of national strategy, convergence of industry and culture and specialization of area focusing on the actual condition survey of marine leisure facilities. Especially, this study will be predicting the basis of strategy for strengthening marketability and competitiveness by suggesting role and process of design in developing a promising marine leisure product through an actual condition survey of marine leisure products of southeast area.