• Title/Summary/Keyword: 리뷰어 특성

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Sentiment Classification considering Korean Features (한국어 특성을 고려한 감성 분류)

  • Kim, Jung-Ho;Kim, Myung-Kyu;Cha, Myung-Hoon;In, Joo-Ho;Chae, Soo-Hoan
    • Science of Emotion and Sensibility
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    • v.13 no.3
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    • pp.449-458
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    • 2010
  • As occasion demands to obtain efficient information from many documents and reviews on the Internet in many kinds of fields, automatic classification of opinion or thought is required. These automatic classification is called sentiment classification, which can be divided into three steps, such as subjective expression classification to extract subjective sentences from documents, sentiment classification to classify whether the polarity of documents is positive or negative, and strength classification to classify whether the documents have weak polarity or strong polarity. The latest studies in Opinion Mining have used N-gram words, lexical phrase pattern, and syntactic phrase pattern, etc. They have not used single word as feature for classification. Especially, patterns have been used frequently as feature because they are more flexible than N-gram words and are also more deterministic than single word. Theses studies are mainly concerned with English, other studies using patterns for Korean are still at an early stage. Although Korean has a slight difference in the meaning between predicates by the change of endings, which is 'Eomi' in Korean, of declinable words, the earlier studies about Korean opinion classification removed endings from predicates only to extract stems. Finally, this study introduces the earlier studies and methods using pattern for English, uses extracted sentimental patterns from Korean documents, and classifies polarities of these documents. In this paper, it also analyses the influence of the change of endings on performances of opinion classification.

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Analysis of blue carbon storage research trends and consideration for definitions of blue carbon: A review (블루카본 저장 연구 동향 분석 및 블루카본의 정의에 대한 고찰: 리뷰)

  • Kyeong-deok Park;Dong-hwan Kang;Won Gi Jo;Jun-Ho Lee;Hoi Soo Jung;Man Deok Seo;Byung-Woo Kim
    • Journal of Wetlands Research
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    • v.26 no.1
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    • pp.82-91
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    • 2024
  • In this study, research cases related to blue carbon storage were collected and analyzed, and various definitions of blue carbon were considered in terms of spatiotemporal scope and scientific aspect. 444 papers were selected as research cases related to blue carbon storage, and analysis of the number of papers published by year/country and keywords was performed. Publication of papers related to blue carbon storage has continued to increase since 2011, and more than 50 papers have been published annually since 2018. The most publications by country were in Australia with more than 100 papers, and the United States and China also published more than 60 papers. Key terms related to "natural environment" and "storage characteristics" were analyzed in the sentences defined in the 23 papers that presented the definition of blue carbon. The natural environments where blue carbon was stored were mostly mangroves, salt marshes, and seagrass beds, and blue carbon repository included sediments and even plants themselves. The existing definition of blue carbon focused on the vegetation environment as the storage environment for blue carbon. However, since blue carbon is stored in the sediments of coastal wetlands, it would be appropriate to define the coastal ecosystem, including non-vegetated mudflats, as the storage environment for blue carbon.

Impact of Semantic Characteristics on Perceived Helpfulness of Online Reviews (온라인 상품평의 내용적 특성이 소비자의 인지된 유용성에 미치는 영향)

  • Park, Yoon-Joo;Kim, Kyoung-jae
    • Journal of Intelligence and Information Systems
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    • v.23 no.3
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    • pp.29-44
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    • 2017
  • In Internet commerce, consumers are heavily influenced by product reviews written by other users who have already purchased the product. However, as the product reviews accumulate, it takes a lot of time and effort for consumers to individually check the massive number of product reviews. Moreover, product reviews that are written carelessly actually inconvenience consumers. Thus many online vendors provide mechanisms to identify reviews that customers perceive as most helpful (Cao et al. 2011; Mudambi and Schuff 2010). For example, some online retailers, such as Amazon.com and TripAdvisor, allow users to rate the helpfulness of each review, and use this feedback information to rank and re-order them. However, many reviews have only a few feedbacks or no feedback at all, thus making it hard to identify their helpfulness. Also, it takes time to accumulate feedbacks, thus the newly authored reviews do not have enough ones. For example, only 20% of the reviews in Amazon Review Dataset (Mcauley and Leskovec, 2013) have more than 5 reviews (Yan et al, 2014). The purpose of this study is to analyze the factors affecting the usefulness of online product reviews and to derive a forecasting model that selectively provides product reviews that can be helpful to consumers. In order to do this, we extracted the various linguistic, psychological, and perceptual elements included in product reviews by using text-mining techniques and identifying the determinants among these elements that affect the usability of product reviews. In particular, considering that the characteristics of the product reviews and determinants of usability for apparel products (which are experiential products) and electronic products (which are search goods) can differ, the characteristics of the product reviews were compared within each product group and the determinants were established for each. This study used 7,498 apparel product reviews and 106,962 electronic product reviews from Amazon.com. In order to understand a review text, we first extract linguistic and psychological characteristics from review texts such as a word count, the level of emotional tone and analytical thinking embedded in review text using widely adopted text analysis software LIWC (Linguistic Inquiry and Word Count). After then, we explore the descriptive statistics of review text for each category and statistically compare their differences using t-test. Lastly, we regression analysis using the data mining software RapidMiner to find out determinant factors. As a result of comparing and analyzing product review characteristics of electronic products and apparel products, it was found that reviewers used more words as well as longer sentences when writing product reviews for electronic products. As for the content characteristics of the product reviews, it was found that these reviews included many analytic words, carried more clout, and related to the cognitive processes (CogProc) more so than the apparel product reviews, in addition to including many words expressing negative emotions (NegEmo). On the other hand, the apparel product reviews included more personal, authentic, positive emotions (PosEmo) and perceptual processes (Percept) compared to the electronic product reviews. Next, we analyzed the determinants toward the usefulness of the product reviews between the two product groups. As a result, it was found that product reviews with high product ratings from reviewers in both product groups that were perceived as being useful contained a larger number of total words, many expressions involving perceptual processes, and fewer negative emotions. In addition, apparel product reviews with a large number of comparative expressions, a low expertise index, and concise content with fewer words in each sentence were perceived to be useful. In the case of electronic product reviews, those that were analytical with a high expertise index, along with containing many authentic expressions, cognitive processes, and positive emotions (PosEmo) were perceived to be useful. These findings are expected to help consumers effectively identify useful product reviews in the future.