• Title/Summary/Keyword: 리뉴얼

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An Analysis Methodology for the Renewal of Internet Portal and a Case (인터넷 포털 리뉴얼 분석 방법론 및 적용 사례)

  • Suh, Woo-Jong;Hong, Jin-Won
    • Journal of Information Technology Applications and Management
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    • v.15 no.4
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    • pp.77-101
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    • 2008
  • The market size of Internet portals has been continuously expanded and also competition has been fierce. For the business success of Internet portals, it is necessary to repeatedly perform a renewal project which improves their services, reflecting more improved or changed strategies. Accordingly, this paper proposes an analysis methodology for performing the renewal project more systematically and effectively. The methodology consists of four phases : establishing improved strategies, analyzing customers, deriving service alternatives, and determining services. The methodology places an emphasis on reflecting effectively customers' standpoints (i.e. customers' needs) and service providers' standpoints (i.e. business strategy) upon service improvement. Furthermore, the methodology includes a specific technique for analyzing the feasibility of services. To demonstrate the practical usefulness of the methodology, a real-life case is illustrated.

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Design of Condition Judgment System for DC Power Overload on Electric Railway (전기철도 DC 전력설비 과부하 상태판단 기술 설계)

  • Park, Young;Park, Chul-Min;Kwon, Sam-Young;Lee, Ki-Won;Cho, Yong-Hyeon;Na, Hee-Seung
    • Proceedings of the KIEE Conference
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    • 2011.07a
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    • pp.2212-2212
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    • 2011
  • 현재 국내의 경우 설비의 열화 상태 및 그 경향을 파악하여 부적합한 상태를 파악하기 위한 다양한 상태판단 기술이 개발되고 있다. 본 논문에서는 전기철도 DC 전력설비 과부하 상태판단 기술과 설계 방향에 관하여 기술하였다. 또한 실용적 리뉴얼 방향과 실용적교체 기준의 국내외 기법을 조하하여 이를 적용하기 위한 기술연구를 수행하였으며 이를 바탕으로 도시철도 전력설비의 실태진단을 위한 노후화 시스템 교체 기준 수립의 기초 연구 및 기본 조사 방향이 되고자 하였다.

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A Study on the Culture of Furniture Design in Consideration of Milano Fair 2015 - Focusing on corporate longevity products and renewal design - (2015 밀라노 페어를 통해 본 가구디자인 문화 연구 - 기업의 장수 제품과 리뉴얼 디자인을 중심으로 -)

  • Kim, Kyungwon;Kim, Gunsoo;Kim, Chungho;Kim, Jongseo
    • Journal of the Korea Furniture Society
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    • v.26 no.3
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    • pp.241-251
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    • 2015
  • Milano Fair is the most authoritative event in the world and the most noticeable exhibition for expecting stream of furniture design and future. Companies and designers, who participate in this event, pioneer independent market through the creative and creative products based on their own identity. Their competitiveness in the market comes from the identity of the brands and it is possible when making continuous efforts to make competitiveness by differentiated designs and products. Upright design culture will be made when respecting the value of designers and designs, making the history and tradition and striving for new challenges and pioneerings.

gCMS for the efficient mutilingual management of web content (웹 콘텐츠의 다국어 관리를 위한 gCMS)

  • Ji, hyun-chul
    • Proceedings of the Korea Contents Association Conference
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    • 2011.05a
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    • pp.305-306
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    • 2011
  • 웹 서비스를 하는 많은 곳에서 콘텐츠 관리를 용이하게 하기 위하여 CMS를 이용하여 운영을 하고 있다. 그러나 웹 분야의 추세 및 글로벌화에 따라 앞으로의 콘텐츠 관리는 다국어로 관리되어야 하지만 기존의 CMS로는 어려운것이 현실이다. 본 연구는 한국전통식품포탈을 리뉴얼하는 과정에 있어서 콘텐츠를 다국어로 관리하기 용이한 gCMS를 도입하는 1차 도입 결과 및 2차 고도화 방안에 대해 기술한다. 도입된 gCMS는 기존의 CMS와 달리 콘텐츠를 매체별로, 각 매체별 콘텐츠는 다양한 매체와 다국어 서비스의 기반을 구축하는 시스템이다. 또한 콘텐츠, 메뉴, 항목, 기초코드, 메시지 등의 모든 언어 요소를 다국어로 관리하여 완벽하게 다국어를 지원한다.

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A Classification of the Web Design Concepts Elicitation Techniques Based on Design Elements (디자인 관점에서 본 웹 디자인 콘셉트 도출 기법의 분류)

  • Jung, Seol-Bin;Joo, Bok-Gyu
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.11 no.4
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    • pp.231-237
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    • 2011
  • Elicitation of design concepts is the most important process in web-site design, but it is not an easy task to average designers. In this paper, we have analyzed most of the good web designs and classified them into seven large categories mainly based on design elements. This framework will give a guidance to average designers to easily tackle the elicitation process of web design concepts.

A plan for a renewal design of an inner shop at a department store (대형백화점의 B 브랜드 리뉴얼 계획안)

  • Kim, Hye-Ja
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.221-222
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    • 2005
  • Nowadays, the consuming society, the quality of wideness is increasing as the economic life level increases. Modern's any of large department stores, playing a very important role in the middle of our consuming culture, is creating a new life culture and life patterns including producing a new consuming value, too. This is a plan for a renewal design of an inner shop at a department store for brand launching in Seoul, which was planed to escape from the brand's own cold color to show up the product's color using indirect illumination. It was also considered clients' path lines who may keep at a distance to come into an expensive brand's store by designing the whole area as a show room, so there a window display and a harmony with the products let the shop be well functionalized.

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A Study on the delivery of brand image information to consumers by telecom companies' SI(Store Identity) (through comparing SI between Korea telecom companies and foreign famous telecom companies) (통신회사의 SI(Store Identity)가 소비자의 브랜드 이미지 정보전달에 관한 연구(한국통신회사 SI와 해외의 유명 통신회사SI 비교를 통하여))

  • Kim, Jong Sung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.6
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    • pp.2639-2644
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    • 2013
  • The renewal cycle, which newly decorates stores, has been shortened, as the marketing competition between telecommunication companies has been extended to the stores, due to the rapid increase of mobile phone users and fast replacement cycle of products. The store renewal made by major telecommunication companies, including signboard, has been pushed in order for telecommunication companies to give strong impression about their own brand identity to consumers. Consumers want stores not only to sell cheap and high quality products but also to provide customer experience, by which customers can feel store, product and service and accept them. Especially, since the competition between telecommunication companies is getting tough, it is the current trend that the number of stores is increasing much, and telecommunication companies are recently renewing their stores, with the concept of SI(Store Identity), which changes store image into the incorporated image including interior and exterior, rather than just replacing CI(Corporate Identity), when they renew stores. It can be said that SI(Store Identity) is an important factor, by which companies consistently design visual factors such as interior and sign, and then apply them to the interior and exterior of the stores, and thereby give good store image to consumers, and ultimately have great effect on the increase of sales volume. This kind of activity can be image-controlled by companies' Identity Management, and it can be a very important factor in terms of marketing. In this study, it has an objective to compare and analyze SI of domestic telecommunication companies and foreign telecommunication companies, and then suggest effective SI direction.

A Study on the Effects of VMD (VMD 효과에 관한 연구)

  • Lee, So-Eun;Lim, Sook-Ja
    • The Research Journal of the Costume Culture
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    • v.16 no.5
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    • pp.795-811
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    • 2008
  • The purpose of this study is the structural relations will be examined among the VMD image of clothe stores, emotional reactions of brand awareness, brand image, brand attitude, and purchase intention. An empirical study in experimental design was conducted to female college students in their twenties, who made a huge influential group in the fashion industry, by considering the VMD characteristics of clothing shops. It measured the effects of VMD based on the changes to the consumer attitude before and after the VMD renewals, the correlations between brand recognition and VMD, and the influences of VMD on brand recognition and image, which were considered as important factors in creating brand assets. The research findings were as follows: 1. There were differences in emotional reactions according to the VMD image changes before and after renewal. Considering that the consumers recognized the VMD changes before and after renewal and showed different emotional reactions, the VMD image seems to be a major variable affecting their emotions. 2. As for the changes to the VMD image and brand image before and after renewal, the consumers recognized the VMD changes before and after renewal and consequently recognized the brad images differently, which implies that brand image can vary according to the effects of VMD renewal and changes to the VMD image.

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Developing an EPG Feature Model and Designing its Testcases for Improving EPG Development Process (전자프로그램가이드 개발 프로세스 향상을 위한 EPG 피처 모델 개발과 테스트케이스의 설계)

  • KO, Kwangil
    • Journal of Digital Contents Society
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    • v.17 no.4
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    • pp.235-241
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    • 2016
  • EPG (Electronic Program Guide), which was born with the development of digital broadcasting technology, is becoming a successful data service in the environment that a digital broadcasting station operates more than one hundred channels. In the circumstance, the request for the development or renewal of EPG frequently occurs and so the developers are looking for ways to improve the efficiency of the EPG development. This paper addresses the need of the developers by devising an EPG feature model based on FODA and the test-cases for each feature of the model. Utilizing the EPG feature model and the test-cases, the EPG development process, especially the phases of requirement analysing and test-case designing can be improved.

The Industry Status of Red Ginseng Products (홍삼제품의 산업현황)

  • Lee, Jong-Won
    • Proceedings of the Plant Resources Society of Korea Conference
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    • 2012.05a
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    • pp.7-7
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    • 2012
  • 인삼(Panax ginseng C.A. Meyer)은 두릅나무과(Araliaceae)에 속하는 식물로 동아시아에서 2,000여년 전부터 보기(補氣)제로 사용된 중요한 약재이다. 홍삼은 인삼의 뿌리를 찐 것으로, 고려시대 이전부터 쪄서 말리는 가공법이 있었던 것으로 알려져 있다. 건강기능식품에서 말하는 홍삼제품은 홍삼을 원재료로 하여 이를 분말화하거나 물이나 주정으로 추출하여 농축 또는 발효하여 식용에 적합하며, 진세노사이드Rg1과 Rb1의 합이 0.8~34 mg/g이 되어야 한다. 2011년 한국의 건강기능식품 시장은 약 3조 6,000억원에 이르며, 홍삼시장은 1조 2,000억원에 이른다. 2007년 6,420억원이었던 홍삼시장이 5년만에 두배가 된 것이다. 홍삼시장이 성장하면서 한국인삼공사(정관장)와 농협중앙회(NH한삼인), 동원F&B(천지인), 웅진식품(다채움수) 등의 회사가 기초연구와 다양한 제품개발을 통하여 경쟁하고 있다. 한국인삼공사의 경우, 최근 식품의약품안전청으로부터 홍삼의 '항산화' 기능에 대하여 건강기능식품기능성원료 인정을 받았고, '홍삼정타브렛'을 출시하였으며 '홍이장군' 브랜드를 리뉴얼하였다. 농협중앙회에서는 이미지 향상을 위한 '지성이면 한삼인' 시리즈와 짜 먹는 '뽀로로 홍삼 젤리'를 출시하였고, 동원F&B은 '홍송조화건조'를 제조공정에 도입하였고, 캡슐형태의 제품을 출시하였으며, 최근에는 꼬마버스 타요를 활용하여 '천지인 꼬마버스 타요' 시리즈를 개발하였다. 웅진식품, 대상웰라이프 등에서도 사포닌이 흡수되기 좋게 만든 '발효홍삼' 제품을 출시하고 있다. 향후 홍삼시장의 지속적인 성장을 위해 기초연구와 소비자의 니즈에 맞는 국내시장만이 아닌 해외시장까지 나아갈 수 있는 특화된 제품 개발이 절실히 요구되는 시점이다.

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