• Title/Summary/Keyword: 디자인 접근

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A Study on a Effect of Product Design and a Primary factor of Qualify Competitiveness (제품 디자인의 파급효과와 품질경쟁력의 결정요인에 관한 연구)

  • Lim, Chae-Suk;Yoon, Jong-Young
    • Archives of design research
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    • v.18 no.4 s.62
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    • pp.95-104
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    • 2005
  • The purpose of this study is to estimate the determinants of product design and analyze the impacts of product design on quality competitiveness, product reliability, and consumer satisfaction in an attempt to provide a foundation for the theory of design management. For this empirical analysis, this study has derived the relevant measurement variables from a survey on 400 Korean manufacturing firms during the period of $August{\sim}October$ 2003. The empirical findings are summarized as follows: First, the determinants of product design are very significantly (at p<0.001) estimated to be the R&D capability, the level of R&D expenditure, the level of innovative activities(5S, TQM, 6Sigma, QC, etc.). This empirical result can support Pawar and Driva(1999)'s two principles by which the performance of product design and product development can be simultaneously evaluated in the context of CE(concurrent engineering) of NPD(newly product development) activities. Second, the hypothesis on the causality: product design${\rightarrow}$quality competitiveness${\rightarrow}$customer satisfaction${\rightarrow}$customer loyalty is very significantly (at p<0.001) accepted. This implies that product design positively affects consumer satisfaction, not directly but indirectly, by influencing quality competitiveness. This empirical result of this study can also support the studies of for example Flynn et al.(1994), Ahire et at.(1996), Afire and Dreyfus(2000) which conclude that design management is a significant determinant of product quality. The aforementioned empirical results are important in the following sense: the empirical result that quality competitiveness plays a bridging role between product design and consumer satisfaction can reconcile the traditional debate between QFD(quality function development) approach asserted by product developers and conjoint analysis maintained by marketers. The first empirical result is related to QFD approach whereas the second empirical result is related to conjoint analysis. At the same time, the empirical results of this study can support the rationale of design integration(DI) of Ettlie(1997), i.e., the coordination of the timing and substance of product development activities performed by the various disciplines and organizational functions of a product's life cycle. Finally, the policy implication (at the corporate level) from the empirical results is that successful design management(DM) requires not only the support of top management but also the removal of communication barriers, (i.e. the adoption of cross-functional teams) so that concurrent engineering(CE), the simultaneous development of product and process designs can assure product development speed, design quality, and market success.

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Role of Environment-friendly Design & Green Amenity in Space Design - a focus on ecology designs using green materials - (공간디자인에 있어서의 환경친화와 Green Amenity의 역할에 관한 연구 - 그린(Green Materials)을 이용한 에콜로지디자인을 중심으로 -)

  • 이정민
    • Archives of design research
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    • v.16 no.1
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    • pp.137-148
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    • 2003
  • Environment-friendly design becomes one of the main issues of the contemporary design. It has been developed with the advent of the organic view of the wend. It started as the environment-protective orientation and then enlarged its boundary including the designs which aims to revive the organic relationship between human and nature. Recent design approach in environment design emphasizes to be 'synchronized with the nature' and its basic attitude is the revival of the right relationship between man and nature. It also can be described as the design for Green Amenity. This paper researches on the concepts, types and the roles of the environmentally-friendly design. There are two basic concepts : one is environment-protective attitude and the other is the attitude which emphasizes the function of Green Amenity. This paper focuses on the latter approach. Through the analysis of the necessity and the function of the environmentally-friendly design, it aims to prove the fact that valuable human life need the design which connects human life aye with natural environment.

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A study on camping brand's BI formation and branding strategy - Focused on related word research based on big data for sensible approach & market research for cognitive approach (캠핑 브랜드의 브랜드 아이덴티티(BI) 구축 및 전략 - 감성·인지적 접근을 기반으로 한 빅 데이터 및 마켓조사를 중심으로 -)

  • Choi, Soo-Ah;Lee, Ae-Jin
    • Journal of Communication Design
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    • v.63
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    • pp.336-347
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    • 2018
  • Nowadays, in Korea, the number of campers is increased over 5 million. Many Korean camping brands have excellent qualities however, a lot of times weak brand identities to be globally known. The purpose of this study is to provide helpful sources to have strong brand identities, add more values based on related word research from big data and market research. The data is to be analysed by sensible & cognitive approaches. The keywords for the sensible research are 'camping, camp, camping brand, and camping design'. Then 17 representative oversea brands and 10 Korean brands were analysed for the market researches. From related word research from big data, we can find out the thinking process of potential consumers, how people communicates to exchange information, and what can be the sources to add brand values. Also from the market researches, we were able to find that successful brands have distinctive brand identities, stories, logos with representable colors and they continuous produce signature designs and own way of color matching.

A Study on the Development of the 3-Dimensional Digital Design Tool (3$D^3$T) (3D 디지털 디자인 도구 개발에 관한 연구)

  • 김원섭
    • Archives of design research
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    • v.17 no.1
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    • pp.241-252
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    • 2004
  • In this time, CAD is most important tool in Product Design Process. Traditional design methods were hardly used in Concurrent Engineering Process. But, CAD tools based on Reverse Engineering method have a lot of serious problem in using designer's works. Especially, in the early stage in design process, adopting CAD tool is impossible, cause of a property of design - intuition. A late studies about CAD system have approaching its quantitative factors in not only software but also hardware. In this paper, I researched about the problems of traditional 3d CAD tools and the new interface approach methods in recent CAD studies. Then, I proposed the guidelines and two alternatives about to developing 3D3T in ubiquitous engineering environment.

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Design Process by the Empathy (감정이입에 의한 디자인 접근방법)

  • 최명식;박인찬
    • Archives of design research
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    • v.12 no.4
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    • pp.305-315
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    • 1999
  • Most people react emotionally and are impressed for natural seen such as act, paint, sculpture, music, science, discovery, act include movie, opera. For empathy, people should make efforts feeling about sense from watching by themselves. Usually we are looking for meaning from art and intend to relate wth the content of music, drama, paint, and movie. The trend of statical order in modern design is strong in this time. However, we need to research the motive order for progressive design. And also, designer who want to give motive order to something must need to study motive order in design. This thesis explains the way of effective approach so that designer can apply the thinking such like bring in emotion. Also this research introduces the way of thinking to do progressive imagination and try to research through case study.

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A study of color planning of invironmental system of the Seoul subway (서울지하철 환경색체에 대한 연구)

  • 오승진
    • Proceedings of the ESK Conference
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    • 1993.10a
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    • pp.76-88
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    • 1993
  • 환경은 한 사회를 다루는 지엽적인 문제가 아닌 생존을 위한 생태학적 장임과 동시에 모든 학문연 구의 기초를 이루고 있는 토대이기도 하다. 그러나 환경에 대한 디자인의 현재의 접근방법은 밖으로 표출되는 단편적인 부분으로써의 개체를 볼 뿐 생물유기체와 환경을 형성하는 인간과 물질, 또는 인 간과 인간의 관계성과 유기체론적 접근에 대한 고민과 문제해결 위한 노력이 등한시 되어왔다. 이에 본 논고는 디자인계획 대항으로써 뿐만 아니라 인간이 영위하며 문화를 형성해 나가 총체성의 분야로 써의 환경을 어떻게 이해할 것인가와 색채적용의 문제에 초점을 맞추고 있다. 이것은 또한 앞으로의 디자인이 한개인의 추관적 가치평가에 따른 조형적 표현이 아닌 인간의 행태-환경개념으로써의 학문적 접근인 종합과학적 접근(inter-disciplinary approach)으로 나아가야 함을 제시하는 것이다.

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The Environment Friendly Design Approach by the DFD(Design for Disassembly) Process (분해디자인(DFD)프로세스를 적용한 환경친화적 디자인 접근)

  • 이경화;홍정표;서홍석
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.05a
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    • pp.80-81
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    • 1999
  • 최근 환경문제를 고려한 디자인의 방향은 '생태적으로 균형된(Eco-Balancing)' 방법이어야 한다고 공감하고 있다. 이는 제품의 생산, 유통, 소비, 폐기의 전 과정에 걸쳐 발생되는 에너지 소비, 재활용도, 오염도, 폐기문제 등의 총체적 개념에서 재료와 생산방법을 평가하고, 이를 디자인 문제해결의 초기 단계에서부터 적극적으로 고려하는 확대된 개념으로 변화된 것이다.(중략)

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A Study on Design Approach for the Localization -Focused on Theme Park (지역특성화를 위한 디자인적 접근방안 -테마공원을 중심으로-)

  • 박노석;정지원;이규백
    • Archives of design research
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    • v.13 no.1
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    • pp.39-47
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    • 2000
  • Industrialization and Urbanization have given rise to ill effects in areas sudl as standardization and simplification. As a result, eadl area has developed abnormally losing its own uniqueness. During globalization and localization in country, the diverse economic cultural activities adopting the area,s uniqueness are the starting point for development and widening its identity. Excavating and developing local cultural industries are urgent considering the importance of economic profits not having environmental problems. Factors identifying an area's characteristics may be dassified as formation works of urban identity, landscape design. cultural industry, developing local areas, etc. This study was a concrete approadl to compose and analyze domestic and foreign cases factors. For practical analysis and application on the Ulsan,s characteristics from a design point of view, way of local development and cultural industry in Ulsan have been researdled.

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