• Knowledge Management Research
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• v.23 no.3
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• pp.259-284
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• 2022

In order to help the understanding of web novel users, this study was intended to quantitatively verify the user's behavioral types according to the characteristics of web novels. For this purpose, the direction of the study proceeded as follows. First, the motives of web novel users were investigated by referring to the motives of other digital content users. In addition, specific behavioral types of users were also collected. As a result, the motivation for using web novels was found to be 'interpersonal relationships and information acquisition with others', 'leisure activities', and 'escape from reality/relieve tension'. After that, the groups were classified as to whether there was a difference between groups according to the motives of use. As a result, the 'hobbies' type, a group with a particularly high motivation for using leisure activities, the 'stress relief' type, a group with very high escapism and tension relief characteristics, and a group with high interpersonal relationships and information acquisition with others The 'communication' type was classified as a 'multipurpose' type with high overall motivation characteristics. Then, in order to find out the specific characteristics between the types, personas were constructed based on the different behavior type data. Through this, the theoretical contribution of this study is meaningful in that it revealed the motives of web novel users. As a practical contribution, the persona was formed by combining the users' motives and behavioral patterns and visualized to be close to the actual representative users. These results are expected to help improve the web novel service by providing useful indicators for actual writers, platform managers, and users.

• KSCI Review
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• v.1 no.2
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• pp.47-72
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• 1995

지금까지 나타난 많은 리더십 이론이 주로 기독교 문화권인 서구에서 연구된 것을 문화권이 다른 우리나라에 적용하고자 하는 것이 기존의 연구 경향이었다. 오랫동안 전통이 되어 온 우리 특유의 조직 문화 중에서 특히 관료적이고 권위주의적인 조직 문화에 새로운 변화가 일어나고 있는 과도기적인 현시점에서 최근에 나타난 리더십 이론인 B.M.Bass의 변형적 리더십 이론을 모델로 하여 우리 기업에 적절한 리더십 유형을 찾는 것이 일차적 목적이며 여기서 찾아낸 리더십 유형 별로 조직원의 상사 만족도에 미치는 영향을 알아보는 것이 이 연구의 목적이었다. 따라서 이 논문에서 제시한 리더십 유형을 보면 변혁적 리더십 유형에 속하는 것으로 지원적 배려, 카리스마, 과업 동기 자극으로 3분류하였으며 거래적 리더십 유형에 속하는 것으로 상황적 보상, 예외 관리, 소극적 관리로 3분류하여 모두 6유형을제시하고 신뢰성과 타당성을 확인하였다. 실증 연구 결과를 보면 우리나라는 거래적 리더십유형인 상황적보상, 예외 관리, 소극적 관리가 모두 조직원의 상사 만족도에 영향을 미치는것으로 나타나 Bass의 주장과는 다소 상이하다. 그러나 변혁적 리더십 유형인 카리스마, 지원적 배려, 과업 동기 자극에서는 카리스마만이 조직원의 상사 만족도에 영향을 미치고 지원적 배려는 영향력의 정도가 미약하며 과업 동기 자극은 거의 영향을 미치지 못하는 것으로 나타났다. 따라서 리더의 부하 통솔 및 지도 방향에서 아직도 우리나라에서는 거래적 요소가 짙다는 것을 알 수 있었다. 비록 당분간은 리더가 거래적 리더십을 많이 사용하겠지만 기업의 역사가 길어지고 종업원의 교육 훈련의 기회가 많아지면 변혁적 리더십으로 전환되리라 생각된다.가 단층원주상피세포와 단층입방상피가 부위에 따라 다르게 분포하고 있으며, 상피세포 및 결합조직에는 두터운 근육층이 있어 음경의강한 운동성이 감지 되었다. 제주도 내의 서귀포 부근에서는 현재 천연기념물로 지정되어 있는 서귀포층내에서 많은 화석들이 산출되고 있다. 이 시대는 빙하기와 간빙기가 교호하던 시대로서, 분석 결과에 의하면 서귀포층이 쌓일 당시에 우리 나라는 빙하기의 영향을 받았던 것으로 생각된다.is)은 근섬유가 산재된 두꺼운 벽을 가졌으며 상음경보다 굵은 원통형이었다. 내강은 많은 돌출부에 의해 복잡하게 나뉘어 있으며 상피세포는 원주 세포로 이루어져 있었고 섬모는 관찰되지 않았다. 내강 내의 분비물과 세포의 형태로 보아 내강상피세포는 분비기능을 가진 것으로 사료된다.술적 문제가 적절히 해결되는 경우 비활성 가스 제너레이터는 민수용으로는 대형 빌딩, 산림, 유조선 등의 화재에 매우 적절히 사용되어 질 수 있을 뿐 아니라 군사적으로도 군사작전 중 및 공군 기지의 화재 그리고 지하벙커에 설치되어 있는 고급 첨단 군사 장비 등의 화재 뿐 아니라 대간첩작전 등에 효과적으로 활용될 수 있을 것으로 판단된다.가 작으며, 본 연소관에 충전된 RDX/AP계 추진제의 경우 추진제의 습기투과에 의한 추진제 물성 변화는 미미한 것으로 나타났다.의 향상으로, 음성개선에 효과적이라고 사료되었으며, 이 방법이 편측 성대마비 환자의 효과적인 음성개선의 치료방법의 하나로 응용될 수 있으리라 생각된다..7%), 혈액투석, 식도부분절제술 및 위루술·위회장문합술을 시행한 경우가 각 1례(2.9%)씩이었다. 13) 심각한 합병증은 9례(26.5%)에서 보였는데 그중 식도협착증이 6례(17.6%), 급성신부전증 1례(2.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.5
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• pp.235-246
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• 2014

This study was aimed to find out the relationships among the types of participation motive to life-long education, the degree of education satisfaction and perception degree to the successful aging of the elderly. 414 questionnaires were collected from the elderly who are 65years plus and attend the life-long education program provided by well-fare center in Chunan-city, Chungchongnam-do. The t-test, ANOVA, and regression analysis, etc were carried out using SPSS 11.0 ver. to analyze the data. The results are as follows. First, the types of participation motive to life-long education were sorted out as the action-oriented motive, goal-oriented motive and learning-oriented motive. Second, The education satisfaction was affected positively by the learning-oriented motive. Third, the action-oriented and learning-oriented motive affect the perception degree to the successful aging positively. Forth, The education satisfaction degree affect the perception degree to the successful aging positively.

• Journal of Digital Convergence
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• v.13 no.1
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• pp.37-47
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• 2015

What follows in this research is the examination of the consumer motives that lead to the usage of smartphones, how the consumers can be categorized by such motives, and how each category of consumers behave differently when using their smartphones. The finding of this research is as follows. First, the result of factor analysis showed that there are four underlying dimensions in consumers. Second, The result showed that consumer can be categorized into three different types, "Other conscious consumers", "Consumers with no specific motives", and "Function pursuing consumers". Third, multi-regression analyses were performed to identify variables that impacted consumers' satisfaction and technostress in the use of smartphone consumers.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2018.05a
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• pp.609-611
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• 2018

In this study, MBTI personality type test was conducted for high school students in engineering, and then programming class was conducted to analyze students' learning attitudes. To do this, we designed learning based on creative problem solving model and integrated thinking model. Students classify I (introvert) type and O (extrovert) type as a primary and T (thinking type) and P (cognitive type) as secondary. As a result of this study, learning motivation factors according to personality type were found. Therefore, in future research, we want to study the change of learning method according to learner personality type.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2018.10a
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• pp.609-611
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• 2018

Recently, in each university, the fourth industry era has begun, and a lot of programming lectures have been added to liberal arts classes in order to nurture the convergence talents needed in society. However, learners often encounter difficulties or negative responses to programming. In this study, we analyzed gender of learners in order to analyze learning motivation in programming learning. Through the pre - test, male and female students were separated and their learning motives were analyzed by each personality type. As a result of this study, we confirmed that female students can have a positive attitude toward programming learning. Also, the deviation was smaller. Future research is expected to contribute to learning motivation through lecture learning in post test.

• Journal of Korea Entertainment Industry Association
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• v.5 no.2
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• pp.77-86
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• 2011

This paper is aimed at analyzing the relationship between users' actions in relation to a SNG (Social Network Game), which mainly targets communities, and the motivations that give rise to such selective actions. The subjects of existing researches on game area have rarely dealt with game users but mainly focused on the studies and utilization of game production technologies; and, in cases of studies on games users, their subjects have been hardly more than observations of users' behaviors in relation to the performance to achieve certain goals or themes of a game; for example, upgrading a character's level or obtaining rewards through "defeat". Therefore, it is necessary to analyze the actions of SNS game users from the perspective of behavioral selections caused by various motivations of human beings rather than approaching from the perspective of problem solving methods. In order to accomplish this goal, fist of all, Lazzaro's People Fun model and motivation theory of SNS users will be analyzed. Secondly, relevant materials from 13 SNG cases will be collected. Games' events and the functional actions of users will be classified. Lastly, the primary actions of SNG users will be classified into 8 different types and motivations - action patterns will be analyzed based on the classified materials.

• Journal of the Korea Convergence Society
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• v.12 no.9
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• pp.113-120
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• 2021

As a result, the interaction between personal motivation and class type is not significant. On the other hand, the interaction between social motivation and class type is significant and overall online class increases engagement with educational issues. In particular, the group with low social motivation showed greater change than the group with high social motivation, so online education seems to be more effective in the group with low social motivation. It means that by stimulating students' social motivation rather than personal motivation, the effectiveness of online education can be enhanced, and it can lead to education outcomes - behavioral changes and attitudes of learners. In order to revitalize social motivation in the intensely personal space of online, it is necessary to activate social communication methods such as SNS, and development of interpersonal issues and learning materials would be more efficient. In order to derive more specific results, it is necessary to measure the level of prior knowledge and involvement of the participants in class, and to comprehensively investigate and analyze the state of learners before and after class through more variables. Finally, in order to increase the reliability of the research results, it is necessary to clearly prove it through the establishment of a structural model.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.11
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• pp.7801-7811
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• 2015

Nursing students do a variety of learning at the practice field during clinical practice. They can recognize the importance and effectiveness of nursing leader. The purpose of this study was to categorize the types by analyzing what are important aspects of nursing leader's role to make effective practice environment nursing students experienced from training course. This research was used Q methodology to understand how nursing students recognize deeply. Participants were involved 30 nursing students who have experienced nursing practices. Q samples included 36 statements gathered from interviews with students who experienced clinical practices and literatures regarding types of nursing leader's role. Furthermore, major factors were analyzed and categorized by using QUANL PC program. As a result of research, there are 4 types of nursing leader's role. The first type is "Maintaining justice and level-headed", the second type is "Creating environment for motivation", the third is "Respecting character and growing capacity up" and the fourth is "Relationship center through confidence". Through the research process, this study is about to make evidences by understanding role of nursing leader for effective environment of practice field.

• Culinary science and hospitality research
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• v.17 no.4
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• pp.59-73
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• 2011

The purpose of this study is to establish a marketing strategy for the makgeolli manufacturing industry. We fractionized cousumer types depending on motives for purchase of customers who had bought makeolli or drunk it for the last six months. We also examined the relationship between makgeolli selection attributes and customer satisfaction by the cousumer types. SPSS 15.0 statistical package was used to process data. Frequency analysis, factor analysis, a reliability test, K-means cluster analysis, one-way ANOVA, and multiple regression were executed. As a result, the motives to purchase and drink were divided into four factors - marketing, effect on health, self-desires, outside environment; consumers into three types - dependent type, loving type, indifferent type; makgeolli selection attributes into five factors - health characteristics, visual elements, brand characteristics, drinking characteristics, purchase characteristics. It was shown that the makgeolli loving type considered all the makgeolli selection attributes as most important; the dependent type considered the health characteristics and visual elements as less important than the loving type did. The indifferent type considered all the makgeolli selection attributes as less important compared with the other types. Among the makgeolli selection attributes, drinking characteristics and the purchase characteristics had effects on customer satisfaction.