• 정보화사회
• /
• s.85
• /
• pp.51-68
• /
• 1994

• The Journal of the Korea Contents Association
• /
• v.10 no.11
• /
• pp.329-340
• /
• 2010

This paper aims to analyze the hyperlink between the portal sites and the press dot coms news and to grasp the features of news service on the online journalism. As a result of the analysis, the portal sites, in the number of news articles which the hyperlink service had been provided, were more than the press dot coms. But in the number of the hyperlinks in the news story which hyperlink service had been provided, the press dot coms were more than the portal sites. The contents that were hyperlinked to the news stories of online journalism were composed of a informative type and an advertising one. All contents that were hyperlinked to the news stories on portal site were informative. On the other hand, about 92% of the contents that were hyperlinked to the news stories on the press web sites were advertising. By means of this analysis, the features of news service on the online journalism could be grasped.

• The Journal of the Korea Contents Association
• /
• v.18 no.5
• /
• pp.525-538
• /
• 2018

Action learning is a teaching method that is taught through the process of finding real problems and finding solutions. The purpose of this study was to examine the effectiveness of action learning for the college course 'media education for children' which was offered by the Department of Child Psychology and Education at S university in Seoul. According to the process of action learning suggested by Marquardt(2000), college students developed the problem of children's news literacy education and set the purpose, goal and contents of news literacy and developed teaching and learning method for the 6th grade elementary students and applied it to the education field. The college students' evaluation about the action learning lesson were collected by questionnaire and verbal. They found that active and voluntary problem-solving and field application through action learning helped to achieve the goals of the children's media education class. Finally, the importance of close cooperation with the educational field and of appropriate feedback were discussed as a necessary condition of action learning teaching method.

• The Journal of the Korea Contents Association
• /
• v.16 no.8
• /
• pp.278-291
• /
• 2016

This study examined research trends via network analyses of keywords appeared in academic research articles about news reports in South Korea during the last 10 years from 2006 to 2015. Keyword network analyses of 4410 keywords from 1108 articles suggested that framing, agenda setting, third-person effect, selective exposure, and uses and gratification were main theories but most studies used framing theory. Research areas included news reports on politics, economics, science, world issues, or tour. However, research on news reports covering culture, sports or daily life were not identified. In terms of media, research on both traditional and emerging media were ample. Research on broadcasting new, online news, and social media were frequently observed.

• Korean journal of communication and information
• /
• v.19
• /
• pp.95-123
• /
• 2002

There has been a change in the South Korean policy towards the North which in turn changed the news frame of television broadcasters in South Korea. We did an empirical analysis of how this changed news frame influence the audiences' perception of North Korea and Unification. An experimental design was carried out in order to test the response of the audiences to different news frame. The results show that the respondents' perception towards North Korea were changed when exposed to a specific type of new frame. This confirms the existing knowledge on how news frame influence the perception of TV viewers. This research can serve as background information when making decisions to how the South Korean news media should report North Korea and Unification related news stories.

• Proceedings of the Korean Society of Broadcast Engineers Conference
• /
• 2019.06a
• /
• pp.208-211
• /
• 2019

뉴스, 광고, 도서에 이르는 디지털 정보들은 멀티미디어 기술로 진화하고 있다. 하지만 재난 상황에서 신속히 전달되는 재난 경보는 아직까지 멀티미디어 기술이 거의 적용되지 않았다. 이미 사람의 대응 행동을 유발하는 재난상황에서 효과적인 경보를 위한 멀티미디어 기술의 선행 연구가 있다. 본 연구는 2016년 경주지진, 2017년 포항지진 상황을 유사하게 가정하여 모바일 재난경보에서 멀티미디어 기술을 접목하는 방안을 도출하였다. 제작된 시나리오는 적용 가능한 멀티미디어 기술 중에서 국내에도 필요한 기능을 중심으로 기술 구현 가능성을 고려하여 6가지 멀티미디어 기술을 적용하였다. 본 논문에 기술은 기존의 재난문자방송과 대비하여 도입이 필요한 6가지 멀티미디어 기술의 차별적 특징을 담고 있다.

• The Journal of the Korea Contents Association
• /
• v.14 no.12
• /
• pp.706-722
• /
• 2014

This paper investigates audience perception on news content through comparison analysis on Comprehensive Programming Channels, TV chosun, JTBC, Channel A, and Terrestrial Broadcasting 'KBS'. How sensationalism created by video news affect audiences' credibility on news and media. The results shows that Comprehensive programming channels are assessed more sensational than terrestrial broadcasters by audience. Additionally, Comprehensive programming channels are assessed to get a lower credibility than terrestrial broadcasters by audience in the analysis of news and media credibility, comprehensive programming channels and terrestrial broadcasters. As a result, comprehensive programming channels showed lower news credibility and media credibility compared to that of the terrestrial broadcasters. This means that comprehensive programming channels must do the best not only recovering credibility from audiences but also constructing position as national broadcasting media.

• The Journal of the Korea Contents Association
• /
• v.19 no.12
• /
• pp.57-67
• /
• 2019

The way people read news is changing, from print to screen. In this study, we aimed to understand the impact of the use of infographics in news on readers. According to a study conducted by Reuters Research Institute at the University of Oxford in 2017, the proportion of online consumers of news is steadily increasing, with over 51 per cent of Americans receiving news via social media. Additionally, newspaper subscription rates are rapidly declining. According to previous studies, the understanding of text information is higher in print media than on screen. Therefore, to compensate for the weaknesses in the understanding of online news, online news media are providing infographic news services to deliver good news. Therefore, this study attempted to understand the impact of using infographics in the news. To this end, three experiments were conducted. The findings from the study indicate that the use of infographics in news has a positive effect on users in terms of the variables measured, including cognitive effect and acceptance of news. As compared with print news, on-screen news was not as effective in terms of comprehension. However, we propose interactive infographics to enhance communication effect along with improved design.

• The Journal of the Korea Contents Association
• /
• v.19 no.4
• /
• pp.150-161
• /
• 2019

This study analyzed the impact of social trust and conflict perception of news users on news use. To this end, 548 adults aged 20 and under 69 were surveyed online. The analysis results are as follows. First, the level of awareness of social conflict has been shown according to people's political orientation. Second, the higher the trust in society, the greater the use of news regardless of land-based, comprehensive, and online channels. Third, the perception of social conflict was related to the use of news through JTBC, TV Chosun, Channel A and YouTube. Fourth, the age and political orientation of news users influenced the use of news by channel. Finally, the more progressive the tendency was to use news through JTBC or to watch news on portals. On the other hand, the more progressive the use of news through three terrestrial broadcasters, TV Chosun, and Channel A decreased. In conclusion, this study is meaningful in terms of the user-oriented discussion of the news environment and the impact of an individual's social perception on news use.

• Journal of Digital Convergence
• /
• v.17 no.9
• /
• pp.399-406
• /
• 2019

The purpose of this study is to examine the relationship between corporate reputation and the profitability. In this study, Big Data Analysis was conducted for Hyundai Motor, Shinsegae Department Store, SK Telecom, and Amorepacific to solve research problems. The results of this study show that the effect of each corporate reputation on the profitability is different according to the company. For products such as Hyundai Motor and Amorepacific that are used directly by consumers, the corporate reputation formed by the comments was more influential. In addition, distribution Service company such as Shinsegae Department Store showed more influence by online news. On the other hand, SK Telecom did not have a significant effect on profitability. Based on the results, this study emphasizes the importance of online news and comments on corporate reputation management, and aims to contribute to establishing an efficient reputation management strategy by examining the relationship between corporate reputation and profitability.