• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.341-346
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• 2022

With the recent paradigm shift towards 'sustainable management', corporate social responsibility is recognized as an important factor for the continuous and long-term growth of a company. This study examines how the perception of CRM performing companies and NGOs affect attitude toward donation. In addition, it was empirically investigates how the perception of donation affects the SNS word of mouth intention. In this study, a total of 180 usable responses were obtained for analysis, and SPSS and AMOS 26.0 were used to verify the validity and hypothesis of the study. As a result of the study, it was found that validity and reliability were secured. As a result of the hypothesis testing, all the hypotheses were supported, but the effect of the perception of the company implementing CRM on the donation attitude was very weakly supported. This study suggests that raising a positive awareness of CRM-performing companies and NGOs collaborating with them is an effective strategy to increase donation attitudes and SNS word-of-mouth intentions for CRM.

• Journal of the Korean Society of Clothing and Textiles
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• v.45 no.3
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• pp.546-558
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• 2021

As consumers' demand for corporate social responsibility (CSR) has increased, luxury fashion brands have been providing support for arts and culture as CSR activities. The purpose of this study is to examine patronage of arts and culture as corporate philanthropy and to analyze the motives luxury fashion brands have for supporting arts and culture. The study investigates patronage of arts and culture through literature reviews and conducts case studies of luxury fashion brands' patronage. The results of the analysis are as follows: first, patronage based on public interest reduces the social costs of arts and culture and helps to create aesthetic experiences for the public; second, sustainable patronage is not only priceless PR for luxury fashion brands, it also supports the development of arts and culture; third, authentic patronage obviates the criticism that luxury fashion brands only support arts and culture for the purposes of profit, by separating business operations from patronage. In conclusion, those three elements are at the heart of patronage for the arts and culture and fashion companies need to support culture and the arts by taking a long-term perspective when it comes to creating social value.

• Archives of design research
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• v.12 no.2
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• pp.97-106
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• 1999

The whole crisis of human being derived from environmental pollution has changed the human -centered paradigm into the ecological paradigm based on the harmony of human and nature, which have made it inevitable for designers to participate in the environmental problem-solving. In the line of this sense, it is necessary for designers to recognize the social and ethical responsibility for environmental pollution and to change into the designing for environment, not for sale itself. In accord with the context above, the purpose of this study is to suggest some clues for resolving environmental problems with the analysis of design for long-selling product, as we call, product durability analysis. That is, this study is under some assumptions that designing durable product and durable product itself are able to extend a product life cycle, delay a product disusing, reduce a rash development competition for new product among companies, mitigate consumption-oriented attitude of consumers, eliminate a waste of resources, and go far toward the environmental problem solving.

• Journal of Digital Convergence
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• v.18 no.4
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• pp.163-176
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• 2020

The strong demand for corporate social responsibility has led to growing consumer boycotts of corporate misconduct. Although there are differences over the legality of the boycott, it is important to develop the boycott in an effective and correct way because of its positive effects in terms of consumer rights and society. This study identified the factors and their influences on the intention of continuing and stopping boycotts when the boycott was becoming popular. In addition, in accordance with the duration(low/high) and intensity(low/high) of consumer boycott participation, the relative influence of antecedent factors on the continuous and discontinuous intention of boycotts was examined. A total of 272 questionnaires were collected from consumers currently participating in the boycott and analyzed. The analysis showed that the preceding factors had discriminatory effects on the intention of continuing and stopping the boycott, and the effects of the preceding factors on the intention of continuing and stopping the boycott were different depending on the duration and intensity of the boycott. Based on the research results, this study suggested implications, limitations, and future research directions.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.295-302
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• 2022

This study intends to apply the concept of reputation as a tool to positively build an evaluation of the CEO, the CEO of a company. It aims to develop tools to manage the reputation of the CEO and empirically explore the value of the tools use. As a result of the study, reliability, customer management, strategic vision, employee management, and social responsibility were derived as the constituent factors of CEO reputation, and it was confirmed that the relationship between CEO reputation and organizational favorability was statistically causal. Furthermore, the relationship between CEO reputation and product purchase intention was also statistically significant. It was confirmed that if the CEO's reputation was positively managed, it could help the stakeholders to evaluate the company to which the CEO belongs, as well as to purchase the products provided by the company. One of the ways to be well-received by various stakeholders in a corporate environment where uncertainty is intensifying is a reputation management system for CEOs, and CEOs themselves should recognize that their reputation can affect the organization and pay attention to reputation management.

• Journal of Digital Convergence
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• v.19 no.10
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• pp.545-554
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• 2021

The purpose of this study was to empirically examine the effects of CSR activities on a defense manufacturing employees' organizational trust and job satisfaction and the mediating effect of organizational trust. To conduct such examinationusing, 289 valid samples collected from field employees of H-company(defense manufacturer) in Chang Won. The empirical analysis results are summarized as follows. First, corporate CSR activities were found to affect job satisfaction of field employees. Second, corporate CSR activities were analyzed to be a very important motivator for field employees. In other words, it can be interpreted that employees who perceive that their organization is actively fulfilling social responsibilities have a high level of perception of organizational trust. Third, it was found that the higher the organizational trust of the employees, the higher the job satisfaction. Fourth, as a result of verifying whether there is a mediating effect of organizational trust in the relationship between corporate CSR activity and job satisfaction, it was found that the full mediating effect and the partial mediating effect were mixed.

• Journal of Digital Convergence
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• v.14 no.3
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• pp.127-134
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• 2016

Regarding CSR activities of companies in the convergence era, this study tried to find out how CSR activities, image, and reputation would affect the purchase. A total of 200 questionnaires targeting citizens residing in Daegu, Gyeongsang Province were used and it found an alternative on how to establish marketing strategy through CSR activities in the convergence era. First, CSR activities have a positive effect on the purchase intention. Second, corporate image will mediate the degree of corporate CSR activities and purchases. Third, corporate reputation will mediate the degree of corporate CSR activities and purchases. CSR activities have become essential, not an option, and the company that fulfills its social responsibility appears to be loved as seen in the market performance.

• Korean Journal of Social Welfare
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• v.55
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• pp.205-230
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• 2003

This article examines the continuity and change of Korean welfare regime during 1990s. Democracy, globalization and the financial crisis changed the landscape of Korean society as a whole and provided a catalyst for the change of the Korean welfare regime. In order to show how and what changed in Korean welfare regime, this study concentrates on the transformations of income maintenance programmes and social welfare services. The changed aspects are as follow: (1) The ratio of social expenditure to GDP has increased during 1990s and now stood at ten percent level. (2)Rather than backing up the company welfare, government strove to build and expand income maintenance devices for all citizens. (3) The poverty and inequality reduction effects of income maintenance programs are very weak in early 1990s, but they are gradually getting stronger impact on poverty and inequality. But, there are also continuance. (1) In spite of the relative development of income maintenance programs, social welfare services are still poorly designed as before. (2) The expenditure level of social welfare services shows sharp contrast to income maintenance programs and lagged behind the other OECD countries. (3) The expansion of social service sector employment are also not so salient. In 2002, social service employment is only at close to 2.5 per cent of the total employment. Accordingly, korean welfare regime is now characterized by a model which is to curb poverty and inequality by engaging in direct government provision of income maintenance programs, but refrain from expanding social service by relying on net welfare which encourage the provision of services within the family. A implication of our analysis is that the expansion of social welfare Korea saw after 1997 was not really an regime shift. According to the arguments of Peter Hall, first and second order changes in policy do not automatically lead to third order changes which imply regime shift. Policy changes which occurred during 1990s was not accompanied by a shift in policy paradigms. Family dependency in welfare is not yet changed.

• The Journal of the Korea Contents Association
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• v.17 no.10
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• pp.526-537
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• 2017

This study investigates the perception among college students on business ethics using Q methodology. The respondents are 34 business-major students attending a national university or a private university. The students are asked to choose words that, they think, would best represent business ethics. Results are as follows. First, we divide words related to business ethics into four types. and the explanatory power of type I, type II, type III and type IV are 25.72%, 10.87%, 6.49%, and 5.14% respectively, or 48.21% collectively. Type-I words are related to 'corporate social responsibility', type-II ones to 'sustainable management', type-III ones to 'integral management', and type-IV ones to 'responsible management', respectively. Results show that there is no significant difference in business ethics perceptions between the respondents from two different schools. Few of the sample students have ever taken a business ethics class before. The students perceive 'management philosophy and values', 'rules and regulations', and 'voluntary involvement of market participants in management,' as important factors to create a management environment for business ethics. In the $21^{st}$ century firms will be more sustainable by implementing business ethics. Therefore ethical management is not only a management philosophy but also a business strategy for a firm to survive.

• Journal of the Korean Society of Costume
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• v.63 no.3
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• pp.151-165
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• 2013

This paper aims to examine the implications of the global market for Korean textile and fashion firms with regard to recent changes in the international business environment to improve the corporative management to the level that the global economy demands. The trade and business environment is moving toward the paradigm of glocalism. As the geographical scope of the market and business environment continues to expand with the aid of technological development, demands for global standards as a means to offer universal validity in business settings have been raised. The glocalized society values diversity as a notion beyond global standardization. The world trade orders are subject to free trade; however, protectionism has substantially promoted trade barriers in the name of the environment and safety issues, ethical managements, and intellectual property rights. For sustainable development in the global market, Korean firms should strive to implement global standards related to these issues and corporate social responsibility in their business settings.