• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.12 no.1
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• pp.43-48
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• 2019

The presence of shops necessary for everyday life is a factor that increases the satisfaction of residential environment. From the perspective of founders, establishing businesses with high needs of local residents is a factor that affects business success. In this paper, we try to find out the status of businesses closely related to everyday city life. And it analyzes whether the formation of these businesses is consistent with the initial consumer needs of the new city. The purpose of this paper is to derive meaningful results that both the business founder and consumer can win-win. The current status of the life-friendly businesses and the needs of citizens were analyzed in the S city. As a results of analysis, the needs for education appears strongly at the early stage of urban development. And it shows a characteristic of being weakened to some extent with the passage of time. On the other hand, the needs for food, which is the basic requirement of life, has a low starting and steadily increasing character.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.2
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• pp.143-152
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• 2021

Recently, universities are being requested to educate a wider range of technical and social skills in order to respond to the government's policy for promoting youth employment and the industrial demand arising from social changes. Accordingly, field practice at universities is being further strengthened. It is important to analyze whether the work experience and information that students gained through field practice can improve their confidence in their career path, and can serve as a motive for not only employment but also start-up after graduation. In this study, the motivational aspect which leads to action by improving students' confidence in their career path is investigated. In addition, the influence of field practice experience on employability and entrepreneurial intention is also analyzed by setting a self-directed career attitude as a variables. The results of this study are as follows. First, the field practice experience of college students has a significant effect on employability, but does not directly affect their entrepreneurial intention. Second, it is confirmed that the higher the self-directed career attitude of students with experience of field practice has a positive (+) effect on the employability. Third, the higher the self-directed career attitude has also a positive (+) effect on entrepreneurial intention. This study shows the influence of field practice on employability and entrepreneurial intention beyond the limit of the existing research that was divided into employment and start-up. Theoretical basis for analyzing whether universities can achieve practical results simultaneously in government policy for employment and start-up is also provided.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.1
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• pp.165-175
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• 2012

Recently, accumulation of technology, transfer, absorption, and commercialization is being significantly recognized as a key factor for sustainable growth of the 21st century global economy. The government established "Technology Transfer and Commercialization Promotion Act" In order that the technology developed at public research institutions can be transferred to the private sector and commercialized; the technology developed in the private sector can be traded and commercialized. Also, the Article 14 of "Technology Transfer and Commercialization Promotion Act" is concerning technology transfer agents' registration, promotion, and support: it introduced the special status system of technology transfer agents and the government registers, manages, and supervises it. In most developed countries, the technology transfer agency is transferred to the private sector and it is referred as a technology transfer agent or technology broker. In the domestic market, despite the introduction of the above special status system and the building a various organization and transfer medium system for boosting the market's revitalization, some problems occurred; because the registration system of a technology transfer agent and legal basis and system about its following-up control fall short. For example, recently technology transfer-related performance exemption has brought the activation of technology transfer agent's registration, but there was the limit of selecting the expert above a certain level. Therefore, some countermeasures for this are urgent, In addition, through a compulsory training completion system before the technology trade agent registration is prepared, a short period of curriculum was not sufficient to provide applicants various specialized knowledge. In this research, it is considered about the reform of technology transfer agent through its comparative study in China and Korea. Some improvements are suggested for expanding the market of technology transfer commercialization, assuring the agents' service and strengthening the competitiveness.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.4
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• pp.1468-1474
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• 2010

The establishment of a successful business must be preceded by comprehensive entrepreneurial preparation and research, as well as the development of a truly attractive business idea. Research to-date has tended to be based solely on factors relating to entrepreneurial activity or business performance. Research into the development and evaluation of a business idea has been insufficient. The purpose of this research is to propose a methodology for evaluating the attractiveness of a business idea objectively. This research measures the attractiveness of a business idea by the click through rate (CTR) to a website generated by specific keyword entry into internet search engines. The attractiveness of a business idea can be presented by the formula: number of relevant keyword searches x CTR on search results. As the number of searches for individual keywords is published by the search engines and it is possible to estimate CTRs for specific search results, we can objectively evaluate the attractiveness of a business idea. By analyzing keyword search data and CTRs obtained from search engines over a one month period, 1124 keywords that relate to foreign language education have been identified. A regression formula has also been derived, predicting the click through rate for search results. This research and its findings can be used to raise the success rates of new businesses; proposing objective guidelines for business idea development and evaluation. It is particularly meaningful because it introduces a new methodology to the arena.

• 한국벤처창업학회:학술대회논문집
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• 2017.04a
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• pp.21-21
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• 2017

귀농귀촌 문화가 유행하고 농업의 미래 가치에 대한 인식이 변화되면서 농산업으로의 새로운 진출을 계획하는 인구가 늘고 있다. 우리의 농업은 자급자족경제로부터 상업경제로 발전되어 왔고, 글로벌 시장 개방 및 생산 기술의 지속적 발전으로 공급이 수요를 초과하며 가격이 점점하락하는 추세를 보이고 있다. 농업 현장의 여러 어려움에도 불구하고 농산업의 긍정적인 여건들도 형성되고 있다. 올바른 먹거리를 추구하는 식품 소비패턴의 변화, 환 생태 치유 자연에 대한 소비자의 관심고조, 스마트 팜과 같은 생산환경의 자동화, 지역 자원을 근거한 공동경영체 운영 등과 같은 현상이 두드러지게 나타나고 있다. 이러한 시점에 농산업분야에 새로이 진출하고자 하는 개인 또는 소규모 사업주체들은 자신의 사업에 대한 정체성을 이해하고, 효율적인 사업운영을 위한 차별화 전략을 확보할 필요가 있다. 본 연구는 개별 또는 소규모 조직의 농업인과 예비농업인들이 자신의 사업에 대한 정체성을 이해하고, 사업운영을 위한 전략 선택을 돕는 비즈니스모델 템플릿 개발을 목표로 하였다. 이를 위해 농업 전문가, 창업 전문가, 비즈니스모델 전문가 풀을 구성하여 농산업 특성을 이해하고 최근 농업 농촌에서 이슈가 되고 있는 농업비즈니스 트랜드를 분석하였다. 근거 자료 및 전문가 토론을 통해 농산업 비즈니스를 '시장가치 추구형', '사회적가치 추구형', '연대하는 시장가치 추구형', '연대하는 사회적가치 추구형'의 4가지 유형으로 구분하고, 각 유형별 사례기업을 조사하여 비즈니스모델을 분석하였다. 비즈니스모델은 비즈니스모델 젠 캔버스를 이용하여 표현하였다. 비즈니스모델 젠은 비즈니스 유형에 따라 일반 창업형, 협동조합형, 임팩트비즈니스형 등 차별화된 캔버스 모델을 제공하고 있으며, 고객중심의 비즈니스 관점을 보다 세밀히 제공하는 툴이다. 본 연구에서는 비즈니스모델 젠을 통해 4가지 유형의 농산업 비즈니스 모델을 분석하였다. 본 연구의 결과는 농산업에 진출하는 사업주체의 사업진행 방향 및 전략선택을 위한 교육 컨설팅 현장에서 널리 이용될 수 있을 것으로 판단된다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.2
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• pp.19-32
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• 2020

The purpose of this study was to investigate the influence factors of the university level centering on the entrepreneurial performance of the university students and full-time faculties in the situation of increasing interest in entrepreneurial university. In order to achieve the purpose of the study, a panel data was established from 2015 to 2018 on the basis of the university notification data. The panel data included universities with data on the number of university students and full-time faculty founders for at least two years. Through this, four year data from 154 universities were used for analysis. As an analysis method, frequency analysis and descriptive statistics were conducted to understand the characteristics of the university. Since then, panel negative binomial regression analysis has been conducted in consideration of the longitudinal features and distribution of the data. Also, based on the Hausman test results, the results were interpreted based on random effect model. The results of this study are as follows. First, as a result of the analysis of the entrepreneurial performance and the change trend of the domestic university from 2015 to 2018, the entrepreneurial performance of the university has been steadily increasing in the last four years, and the increase in the number of university student entrepreneurs was relatively higher than the full-time faculties. Second, economic and educational approaches need to be combined to promote university students' start-ups. The university factors that promote the start-up of university students were found to be scholarships, start-up grants, startup lectures, and startup clubs. Third, the openness and regional characteristics of the univeristy can promote the establishment of university students. Fourth, the establishment of a research environment and support for start-ups for full-time faculty members can enhance their start-up performance. The university factors that promote the start-up of full-time faculty were research funds and staffes who support start-up. The conclusions drawn from these findings are as follows. First, overall efforts are needed to develop into an entrepreneurial university. Second, in order to change into an entrepreneurial university, direct support for entrepreneurship is needed. Third, as an entrepreneurial university, it is necessary to find a way to bridge the gap by university according to region and size. Fourth, it is necessary to reinforce the support for linking the research results of universities to start-ups. Fifth, it is necessary to improve the atmosphere for full-time faculty members to be entrepreneur.

• 한국벤처창업학회:학술대회논문집
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• 2022.11a
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• pp.59-65
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• 2022

본 연구는 코로나 팬데믹과 같은 외부 환경의 영향뿐만 아니라 경쟁 환경 및 시장변화에 적절하게 대응하지 못하는 등 역량부족의 문제로 사업 실패률이 높아진 소상공인들의 성공적인 재기를 돕고자 이들에게 요구되는 역량을 모델링하는데 목적이 있다. 이를 위해 1977년부터 2022년까지 발행된 관련 문헌을 분석하였고 7인의 재도전 소상공인을 대상으로 행동사건인터뷰(BEI)를 진행하였으며, 역량개발 및 HRD 전문가를 섭외하여 세 차례에 걸처 초점집단인터뷰(FGI)를 실시하는 과정을 통해 역량초안을 도출하였다. 이를 바탕으로 12명의 관련분야(창업, 소상공인, 심리/역량) 전문가를 섭외하여 3회에 걸친 델파이기법(Delphi Analysis)을 통해 재도전 소상공인의 성공적인 재기에 도움이 되는 역량을 2개의 역량군(소상공인, 실패회복), 8개의 세부역량(사업기회포착, 사업기획, 사업차별화, 운영관리, 판로개척, 제품과 서비스 연구개발, 긍정적 자기조절, 실패경험 극복 및 대처), 22개의 역량요소, 72개의 지식·기술·태도(KSA)가 표시된 행동지표로 도출하였다. 이와 같이 진행된 본 연구는 국내 최초로 재도전 소상공인에게 요구되는 역량을 구체화했다는데 학술적 의미가 있다. 또한 본 연구 결과는 재도전 소상공인 대상 역량기반 교육프로그램을 개발하거나 지원 프로그램에 적합한 대상자 선별하는 등에서 활용될 수 있으며 소상공인 스스로 사업 성공을 위해 역량을 진단하며 자기개발을 촉진하는데 활용할 수 있을 것으로 보인다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.2
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• pp.137-151
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• 2020

Since the global financial crisis, the employment rate of young people worldwide has been declining, and the situation in Korea has worsened. Recently, the employment rate has been restored to a small extent due to the implementation of various government policies on youth employment and entrepreneurship, and many young entrepreneurs have been produced. In addition, various types of youth farming enterprises are emerging as the system for encouraging home farmers and villagers and fostering young farmers has been expanded. In this regard, this study examines the influence of CEO's personal characteristics and government's support policies on corporate performance in starting and managing youth rural enterprises. The purpose of this study was to analyze the effect on the performance of rural enterprises. Through this study, it will be able to know what are the important factors for young people to achieve results in starting a rural enterprise. The results of this study suggest three implications. The first is that the personal characteristics of the CEO are important for the performance of youth start-up rural enterprises. Second, in support policy, educational support affects performance, but funding policy does not have a significant effect. Third, since ICT's environmental characteristics do not affect the CEO's personal characteristics and support policies and corporate performance, it is more important to find ways to utilize them directly in the field than to develop ICT's environmental characteristics.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.22 no.12
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• pp.1631-1638
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• 2018

Korea has experienced an increase in the number of immigrants in accordance with accelerated globalization. In particular, the rapid surge in international marriages and multicultural families has created social adaptation or inclusion problems for these families in Korean society. This paper examines how information services or technological education programs affect the social integration of marriage migrant women in Korea. Using survey data on international marriage migrant women, we conducted multiple and logistic regression models to examine the relationship between information and technology services and life satisfaction and employment status. The results show that the experience of using social services tends to have positive effects on life satisfaction. Having experiences of information services or technological education improves marriage migrant women's chances of employment and increases their willingness to work or start a business. This indicates the importance of information services or technological educational training and social services in improving social adaptation and integration of marriage migrant women in Korea.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.6
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• pp.105-114
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• 2022

The purpose of this study is to analyze the influence of the nation's institutional environment on start-up intention of employees and the mediating role of risk-taking propensity in the relationship between these variables. This study classified the institutional environment into institutional profile regulation, institutional profile norms, and institutional profile recognition. The research data were collected through questionnaires for office workers belonging to domestic companies, and 322 copies of questionnaire data were used for hypothesis verification, except for questionnaires that were omitted or unfaithful. The results of this study are as follows. First, institutional profile regulations and norms were positively related to start-up intention of office workers, while institutional profile cognition had no significant effect on the start-up intention. Second, institutional profile regulations and norms were positively related to risk taking, while institutional profile cognition had no significant effect on risk taking. Finally, risk taking was found to partially mediate the relationship between institutional profile regulation and start-up intention, and completely mediate the relationship between institutional profile norms and start-up intention. The theoretical implications of this study are as follows. First, this study makes a theoretical contribution in that it revealed that the country institutional profile regulation and norms are important prerequisites for start-up intention and risk taking. Next, unlike previous studies, this study makes a theoretical contribution by presenting a start-up intention model of office workers consisting of perception of the institutional environment and risk taking, which is the individual characteristic of entrepreneurs. The practical implications of this study are as follows. First, the government and local governments should strengthen regulations on institutional profiles so that start-ups can be activated. Second, the government and local governments should strengthen the norms for institutional profiles so that start-ups can be activated. Finally, the government, local governments, and educational institutions should devise measures to strengthen the risk taking of start-ups.