• Proceedings of the Korean Operations and Management Science Society Conference
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• 2003.05a
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• pp.612-619
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• 2003

실물옵션은 전통적인 경제성 평가기준의 하나인 순현재가치 분석법이 의사결정 과정에서 경영의 유연성을 무시함으로써 투자 혹은 자산의 가치를 낮게 평가하는 단점을 제거하고 이를 평가에 적절히 포함시킬 수 있다고 여겨지고 있어 새로운 평가방법으로 주목을 받고 있다. 특히, 정보기술(IT) 분야에서는 다음과 같은 이유 때문에 전통적인 현금흐름할인 방법이 효과적이지 못할 수 있다. (1) 우선, 정보통신 분야에서 대부분의 정보기술 기반 투자 프로젝트는 막대한 자본이 소요되기 때문에 기업들은 이를 피하기 위하여 단계적인 투자계획을 세우는 경우가 많다. (2) 또한, 초기 기반에 대한 투자의 주요한 혜택이 대부분 그 이후 단계의 투자에서 구현되기 때문에 성급한 초기투자에 대한 경제성 평가는 이후의 혜택을 무시할 가능성이 많아진다. (3) 마지막으로 초기의 투자 프로젝트에 참여하지 못하면, 이 후의 프로젝트에 참여하기 어렵기 때문에 미래의 혜택을 얻을 수 없게 된다. 이러한 여러 가지 이유로 이를 적절히 평가할 수 있는 실물옵션 평가방법이 선호된다. 본 연구에서는 정보통신 분야의 투자와 같은 대규모 프로젝트의 특징을 평가방법의 입장에서 살펴보고, 실물옵션 개념을 응용하여 이러한 투자 형태의 평가를 위한 모델을 개발하고 적용방법을 생각해본다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.12 no.7
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• pp.3016-3021
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• 2011

While there is ample information on the investment plans about Korea's selected new growth businesses, it is hard to find any analysis on the valuation of the projects. In this paper, I intend to do a valuation for the three particular technologies, which are solar cell, automotive battery, and bio-pharmaceutical, based on compound option model so that the valuation can capture not only the expected net cash flow but also the value originated from the flexibility of the decision maker. In addition, the real option pricing theory is reviewed and its practical limitations are thoroughly investigated.

• Journal of Digital Convergence
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• v.11 no.1
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• pp.441-446
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• 2013

It is expected to change for convergence robotic services according to emergence new communication technologies and cloud computing, etc. Robot industry is evaluated the biggest filed that is possibility to convergence of new IT technology. This paper presents a design framework for robot industry business model on cloud services through the cloud computing and environment of robot industry, features and provide valuable of cloud-based robot service, analysis of customer needs and value chain in the market in an aging society. In addition, we describe the evolution path of the proposed business model in terms of technology development and market. This study is expected to help that cloud and robot services companies when establishing new service model development and marketing strategy.

• Journal of Korea Technology Innovation Society
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• v.20 no.2
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• pp.368-386
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• 2017

The purpose of this study is to present the technology value model based on profit approach and IITP practical guide for Ethernet network technology, which is the core technology of autonomous vehicles and connected cars in the hyper-connected industry. In-vehicle network, Ethernet technology, Ethernet port count, port pricing, and application data for technology assessment are sources of global market research organizations. The data on the company's COGS (Cost of Goods Sold), operating capital requirement, capital expenditure, and income statement data are used by the Bank of Korea's Business Analysis Report. According to the results of the study, the product market size was estimated to be US $470.3 billion and the technology market size was $52.1 billion over the seven years of economic life cycle of technology. The market value of the technology was estimated to be $260 million reflecting the possibility of entry into the market. In the case of the corporate management analysis report, the average value of the IITP and the top 25% were $0.7 million and $40.2 million, respectively. -27.8 million, and -73.6 million dollars respectively. This implies that government support for policy support is needed when conducting corporate R&D with high cost-to-sales ratio. The results of this study can be used as a reference for the evaluation of technology demand based ICT R&D technology in the industrial internet market in the fourth industrial revolution era.

• Journal of the Korean Society for Computer Game
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• v.31 no.4
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• pp.145-155
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• 2018

This study aims to extract additional elements to the existing game value evaluation using Delphi technique to 23 game experts. As a result of reviewing the characteristics of the development model using the evaluation model of the existing game contents, it was found that the evaluation factor was selected when selecting the content. The Delphi analysis was conducted two times, the first was the expert FGI and the second was the Delphi questionnaire. More detailed elements were presented in the related items such as results, technology transfer and dissemination, and details for promoting commercialization. Through focus group interviews, we extracted additional factors and predicted market size, growth potential, regulatory and market appeal and risk through market analysis of content success in the game industry. This will allow the industry to understand market size, growth potential, regulation, market appeal and risk through a market analysis of its success targets. This study suggests that the proposed evaluation factors can be applied to the entire game and cultural contents industry and will also help to construct market factors such as market value evaluation of contents, goal and goal setting, selection of entry method, and strategic factors.

• Proceedings of the Korean Society of Computer Information Conference
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• 2014.01a
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• pp.439-440
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• 2014

본 논문에서는 기업의 기존 특허 포트폴리오를 비즈니스 모델 컴포넌트의 관점에서 사업타당성 평가를 수행할 수 있는 연구개발 비즈니스 모델링 및 시뮬레이션 시스템을 제안한다. 제안 시스템은 기업이 보유하고 있는 기존 특허들의 기술적 가치를 평가하는 것이 아니라, 비즈니스 모델의 9가지 컴포넌트 관점에서 특허가 보유하고 있는 비즈니스적 특징을 분석할 수 있는 시스템이다. 평가 모델은 4가지 세부 평가모델로 구성하였으며, 시뮬레이션을 수행할 수 있는 기본 파라미터와 제어 파라미터를 제공하여서 파라미터들의 값을 조정하면서 다양한 환경에서의 평가 결과값을 실시간으로 확인할 수 있도록 구현하였다.

• Proceedings of the Korean DIstribution Association Conference
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• 1999.11a
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• pp.271-285
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• 1999

지식ㆍ정보화시대에 지식 기반형 산업의 대표 주자로 디자인 산업이 부각되고 있다. 디자인 산업은 제품의 기술개발에 비해 적은 투자비용으로 차별화, 고급화, 고부가가치화 될 수 있으므로 범 국가적 차원에서나 기업차원에서도 디자인 개발에 많은 투자를 하고 있고 디자인 분야에 마케팅 및 신경영기법 도입을 강화하고 있다. 기업이 추진하는 디자인 개발의 가치는 그 경제적 타당성을 계량적이고 과학적으로 분석할 때에만 그 제품의 경쟁력이 향상되는 것이다. (중략)

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• autumn
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• pp.541-544
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• 2003

The Information System(IS) planning for construction project management must be performed through decomposing the construction management business process upon considering the information technology in a construction company. Following this background, this paper proposes a model for evaluating the expected value of IS planning for construction project management. The model is made to analyze the effectiveness and to evaluate the opportunity of IS planning for task and information, then finally to quantify the value. Lastly, this model can be used to plan IS for construction project management.

• The Journal of the Korea Contents Association
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• v.9 no.10
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• pp.339-348
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• 2009

This research proposes a new approach to measure corporate contributions to sustainability called Sustainable Value. With some global corporations which recognize the seriousness of environmental crisis and their social responsibility, enterprises are positively accepting the sustainable management. Also, publication of the sustainability report is proliferating which is showing the enterprise's strategy, activity, result and influence in environmental, economic, social cases to the stakeholder. However, to settle and proliferate this current, it rests with how to evaluate enterprises sustainability in reasonable and reliable figure. In this context, what introduced and taking effects are sustainability report evaluation and awarding system. But the quality of sun stainability report and its content's depth and the evaluation of enterprise's sustainability itself should be distinguished. Because the enterprise which published excellent graded sustainability report is not always the enterprise that is sustainable. Then, how could we prove the result of enterprise's sustainable management based on sustainability report? This paper is to find the answer and to utilize it based on sustainability report, particularly sustainable value model as the central figure.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2016.10a
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• pp.121-130
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• 2016